Europe Natural Dog Treats Market Size, Share & Trends Analysis Report By Product, By Distribution Channel (Specialty Pet Stores, Supermarkets & Hypermarkets, Online, and Others), By Country and Growth Forecast, 2024 - 2031

Europe Natural Dog Treats Market Size, Share & Trends Analysis Report By Product, By Distribution Channel (Specialty Pet Stores, Supermarkets & Hypermarkets, Online, and Others), By Country and Growth Forecast, 2024 - 2031


The Europe Natural Dog Treats Market would witness market growth of 11.6% CAGR during the forecast period (2024-2031).

The Germany market dominated the Europe Natural Dog Treats Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $870.1 Million by 2031. The UK market is exhibiting a CAGR of 10.7% during (2024 - 2031). Additionally, The France market would showcase a CAGR of 12.5% during (2024 - 2031).

The adoption of natural dog treats has seen a significant rise due to evolving consumer preferences, increased awareness of pet health, and advancements in pet food technology. Pet owners are increasingly adopting a preventive approach to pet health, choosing natural dog treats that contribute to overall well-being rather than just addressing issues as they arise. This proactive mindset drives demand for treats that support long-term health, such as those with joint support or immune-boosting properties. Natural dog treats are becoming a key component of comprehensive health regimens for pets. Owners are integrating these treats into their pets' daily routines to maintain health and prevent potential issues rather than relying solely on reactive treatments.

Likewise, the growing trend of "humanizing" pets has led to increased interest in natural dog treats that mirror trends in human health, such as organic, gluten-free, or non-GMO products. This alignment with human health trends supports adopting similar standards for pets. As consumers become more informed about the impact of ingredients on health, they seek natural dog treats that use high-quality, minimally processed components. This awareness encourages the adoption of treats with transparent ingredient lists and no artificial additives.

Belgium's dog food industry is at the forefront of innovation, focusing on functional ingredients and tailored nutrition. This innovation extends to the natural dog treats market, where there is a growing demand for treats that offer specific health benefits, such as joint support, skin health, and weight management, mirroring the trends seen in the broader dog food sector. The Belgian dog food industry is increasingly focused on sustainability and ethical sourcing, which is also reflected in the natural dog treats market. Consumers are seeking treats made from sustainably sourced ingredients, often preferring local Belgian products that support the country's environmental and ethical standards. In conclusion, rising pet ownership and expansion of the pet food industry in the region is driving the growth of the market.

Based on Product, the market is segmented into Eatables and Chewable. Based on Distribution Channel, the market is segmented into Specialty Pet Stores, Supermarkets & Hypermarkets, Online, and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

List of Key Companies Profiled
  • >Mars, Inc.
  • Nestlé S.A.
  • The J.M. Smucker Company
  • General Mills, Inc.
  • The Colgate Palmolive Company
  • Off Leash Pet Treats
  • The Wellness Pet Company (Clearlake Capital Group, L.P.)
  • Spectrum Brands Holdings, Inc.
  • The Dog Chew Company
Europe Natural Dog Treats Market Report Segmentation

By Product
  • >Eatables
  • Chewable
By Distribution Channel
  • >Specialty Pet Stores
  • Supermarkets & Hypermarkets
  • Online
  • Others
  • Others
By Country
  • >Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Natural Dog Treats Market, by Product
1.4.2 Europe Natural Dog Treats Market, by Distribution Channel
1.4.3 Europe Natural Dog Treats Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. Europe Natural Dog Treats Market by Product
4.1 Europe Eatables Market by Country
4.2 Europe Chewable Market by Country
Chapter 5. Europe Natural Dog Treats Market by Distribution Channel
5.1 Europe Specialty Pet Stores Market by Country
5.2 Europe Supermarkets & Hypermarkets Market by Country
5.3 Europe Online Market by Country
5.4 Europe Others Market by Country
Chapter 6. Europe Natural Dog Treats Market by Country
6.1 Germany Natural Dog Treats Market
6.1.1 Germany Natural Dog Treats Market by Product
6.1.2 Germany Natural Dog Treats Market by Distribution Channel
6.2 UK Natural Dog Treats Market
6.2.1 UK Natural Dog Treats Market by Product
6.2.2 UK Natural Dog Treats Market by Distribution Channel
6.3 France Natural Dog Treats Market
6.3.1 France Natural Dog Treats Market by Product
6.3.2 France Natural Dog Treats Market by Distribution Channel
6.4 Russia Natural Dog Treats Market
6.4.1 Russia Natural Dog Treats Market by Product
6.4.2 Russia Natural Dog Treats Market by Distribution Channel
6.5 Spain Natural Dog Treats Market
6.5.1 Spain Natural Dog Treats Market by Product
6.5.2 Spain Natural Dog Treats Market by Distribution Channel
6.6 Italy Natural Dog Treats Market
6.6.1 Italy Natural Dog Treats Market by Product
6.6.2 Italy Natural Dog Treats Market by Distribution Channel
6.7 Rest of Europe Natural Dog Treats Market
6.7.1 Rest of Europe Natural Dog Treats Market by Product
6.7.2 Rest of Europe Natural Dog Treats Market by Distribution Channel
Chapter 7. Company Profiles
7.1 The J.M. Smucker Company
7.1.1 Company Overview
7.1.2 Financial Analysis
7.1.3 Segmental and Regional Analysis
7.2 Off Leash Pet Treats
7.2.1 Company Overview
7.3 The Dog Chew Company
7.3.1 Company Overview
7.4 Mars, Inc.
7.4.1 Company Overview
7.4.2 SWOT Analysis
7.5 Nestle S.A.
7.5.1 Company Overview
7.5.2 Financial Analysis
7.5.3 Segmental and Regional Analysis
7.5.4 Research & Development Expenses
7.5.5 SWOT Analysis
7.6 General Mills, Inc.
7.6.1 Company Overview
7.6.2 Financial Analysis
7.6.3 Segmental and Regional Analysis
7.6.4 Research & Development Expense
7.6.5 SWOT Analysis
7.7 The Wellness Pet Company (Clearlake Capital Group, L.P.)
7.7.1 Company Overview
7.7.2 SWOT Analysis
7.8 Spectrum Brands Holdings, Inc.
7.8.1 Company Overview
7.8.2 Financial Analysis
7.8.3 Segmental and Regional Analysis
7.8.4 Research & Development Expenses
7.8.5 SWOT Analysis
7.9 The Colgate Palmolive Company
7.9.1 Company Overview
7.9.2 Financial Analysis
7.9.3 Segmental and Regional Analysis
7.9.4 Research & Development Expenses
7.9.5 SWOT Analysis

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