Europe Manual Toothbrush Market Size, Share & Trends Analysis Report By Distribution Channel (Offline and Online), By Material Type, By Type, By End-user (Individuals and Dental Clinics/Offices) By Country and Growth Forecast, 2023 - 2030

Europe Manual Toothbrush Market Size, Share & Trends Analysis Report By Distribution Channel (Offline and Online), By Material Type, By Type, By End-user (Individuals and Dental Clinics/Offices) By Country and Growth Forecast, 2023 - 2030


The Europe Manual Toothbrush Market would witness market growth of 7.2% CAGR during the forecast period (2023-2030). In the year 2020, the Europe market's volume surged to 8,97,102.4 thousand units, showcasing a growth of 7.4% (2019-2022).

Online distribution channels have become increasingly influential in the sales of manual toothbrushes, reflecting changing consumer habits and the convenience of digital shopping. The online market has witnessed substantial growth, driven by the ease of browsing, a wide range of product options, and the ability to compare prices and reviews. Therefore, the Germany Market utilized 84,147.1 thousand units in Online distribution channels in 2022.

The Germany market dominated the Europe Manual Toothbrush Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $503.5 Million by 2030. The UK market is exhibiting a CAGR of 6.3% during (2023 - 2030). Additionally, The France market would experience a CAGR of 8.1% during (2023 - 2030).

Manual toothbrushes offer a level of control and precision unmatched by electric alternatives. Users can tailor their brushing technique to suit their needs, ensuring they effectively clean all areas of their mouth. This level of control is particularly important for individuals with specific oral health concerns or those who require a gentler touch. Additionally, these are easy to use and require no additional equipment or power source.

One of the key drivers of growth in the market is the increasing emphasis on oral hygiene and preventive dental care. Poor and improper oral hygiene are two things that can harm teeth. Dentin and gum damage, particularly with sensitive teeth, can be avoided by taking several precautions, including using the right brushing method.

The rise in oral health issues has prompted more Europeans to prioritize their oral care routines, increasing its demand. According to the World Health Organization, 20–90% of children under the age of six in Europe suffer from dental caries. Over 40% of the elderly and 5-20% of middle-aged (35-44 years old) persons in Europe suffer from periodontal disease. Thus, as these factors drive demand, the market is expected to expand further in the coming years.

Based on Distribution Channel, the market is segmented into Offline and Online. Based on Material Type, the market is segmented into Plastic, Bamboo and Others. Based on Type, the market is segmented into Medium Soft, Ultra-soft, and Hard. Based on End-user, the market is segmented into Individuals (Adults and Children) and Dental Clinics/Offices. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

List of Key Companies Profiled
  • The Procter & Gamble Company
  • The Colgate-Palmolive Company
  • Unilever PLC
  • GlaxoSmithKline plc
  • CURADEN AG
  • Nimbus Dental (Periscope Enterprises, Inc.)
  • Perfect Group Corp. Ltd.
  • Boie, LLC
  • Dr. Collins
  • Johnson & Johnson
Europe Manual Toothbrush Market Report Segmentation

By Distribution Channel (Volume, Thousand Units, USD Billion, 2019-2030)
  • Offline
  • Online
By Material Type (Volume, Thousand Units, USD Billion, 2019-2030)
  • Plastic
  • Bamboo
  • Others
By Type (Volume, Thousand Units, USD Billion, 2019-2030)
  • Medium Soft
  • Ultra-soft
  • Hard
By End User (Volume, Thousand Units, USD Billion, 2019-2030)
  • Individuals
  • Adults
  • Children
  • Dental Clinics/Offices
By Country (Volume, Thousand Units, USD Billion, 2019-2030)
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe


Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Manual Toothbrush Market, by Distribution Channel
1.4.2 Europe Manual Toothbrush Market, by Material Type
1.4.3 Europe Manual Toothbrush Market, by Type
1.4.4 Europe Manual Toothbrush Market, by End User
1.4.5 Europe Manual Toothbrush Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market composition and Scenarios
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. Strategies Deployed in Manual Toothbrush Market
Chapter 5. Europe Manual Toothbrush Market by Distribution Channel
5.1 Europe Offline Market by Country
5.2 Europe Online Market by Country
Chapter 6. Europe Manual Toothbrush Market by Material Type
6.1 Europe Plastic Market by Country
6.2 Europe Bamboo Market by Country
6.3 Europe Others Market by Country
Chapter 7. Europe Manual Toothbrush Market by Type
7.1 Europe Medium Soft Market by Country
7.2 Europe Ultra-soft Market by Country
7.3 Europe Hard Market by Country
Chapter 8. Europe Manual Toothbrush Market by End-user
8.1 Europe Individuals Market by Country
8.2 Europe Manual Toothbrush Market by Individuals Type
8.2.1 Europe Adults Market by Country
8.2.2 Europe Children Market by Country
8.3 Europe Dental Clinics/Offices Market by Country
Chapter 9. Europe Manual Toothbrush Market by Country
9.1 Germany Manual Toothbrush Market
9.1.1 Germany Manual Toothbrush Market by Distribution Channel
9.1.2 Germany Manual Toothbrush Market by Material Type
9.1.3 Germany Manual Toothbrush Market by Type
9.1.4 Germany Manual Toothbrush Market by End-user
9.1.4.1 Germany Manual Toothbrush Market by Individuals Type
9.2 UK Manual Toothbrush Market
9.2.1 UK Manual Toothbrush Market by Distribution Channel
9.2.2 UK Manual Toothbrush Market by Material Type
9.2.3 UK Manual Toothbrush Market by Type
9.2.4 UK Manual Toothbrush Market by End-user
9.2.4.1 UK Manual Toothbrush Market by Individuals Type
9.3 France Manual Toothbrush Market
9.3.1 France Manual Toothbrush Market by Distribution Channel
9.3.2 France Manual Toothbrush Market by Material Type
9.3.3 France Manual Toothbrush Market by Type
9.3.4 France Manual Toothbrush Market by End-user
9.3.4.1 France Manual Toothbrush Market by Individuals Type
9.4 Russia Manual Toothbrush Market
9.4.1 Russia Manual Toothbrush Market by Distribution Channel
9.4.2 Russia Manual Toothbrush Market by Material Type
9.4.3 Russia Manual Toothbrush Market by Type
9.4.4 Russia Manual Toothbrush Market by End-user
9.4.4.1 Russia Manual Toothbrush Market by Individuals Type
9.5 Spain Manual Toothbrush Market
9.5.1 Spain Manual Toothbrush Market by Distribution Channel
9.5.2 Spain Manual Toothbrush Market by Material Type
9.5.3 Spain Manual Toothbrush Market by Type
9.5.4 Spain Manual Toothbrush Market by End-user
9.5.4.1 Spain Manual Toothbrush Market by Individuals Type
9.6 Italy Manual Toothbrush Market
9.6.1 Italy Manual Toothbrush Market by Distribution Channel
9.6.2 Italy Manual Toothbrush Market by Material Type
9.6.3 Italy Manual Toothbrush Market by Type
9.6.4 Italy Manual Toothbrush Market by End-user
9.6.4.1 Italy Manual Toothbrush Market by Individuals Type
9.7 Rest of Europe Manual Toothbrush Market
9.7.1 Rest of Europe Manual Toothbrush Market by Distribution Channel
9.7.2 Rest of Europe Manual Toothbrush Market by Material Type
9.7.3 Rest of Europe Manual Toothbrush Market by Type
9.7.4 Rest of Europe Manual Toothbrush Market by End-user
9.7.4.1 Rest of Europe Manual Toothbrush Market by Individuals Type
Chapter 10. Company Profiles
10.1 The Colgate Palmolive Company
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expenses
10.1.5 Recent strategies and developments:
10.1.5.1 Product Launches and Product Expansions:
10.1.5.2 Acquisition and Mergers:
10.1.6 SWOT Analysis
10.2 Unilever PLC
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Research & Development Expense
10.2.5 Recent strategies and developments:
10.2.5.1 Product Launches and Product Expansions:
10.2.5.2 Acquisition and Mergers:
10.2.6 SWOT Analysis
10.3 GlaxoSmithKline PLC (GSK)
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Regional Analysis
10.3.4 Research & Development Expense
10.3.5 Recent strategies and developments:
10.3.5.1 Acquisition and Mergers:
10.3.6 SWOT Analysis
10.4 The Procter and Gamble Company
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expense
10.4.5 Recent strategies and developments:
10.4.5.1 Acquisition and Mergers:
10.4.6 SWOT Analysis
10.5 Curaden AG
10.5.1 Company Overview
10.6 Nimbus Dental (Periscope Enterprises, Inc.)
10.6.1 Company Overview
10.7 Perfect Group Corp., Ltd.
10.7.1 Company Overview
10.8 Boie, LLC
10.8.1 Company Overview
10.9 Dr. Collins, Inc.
10.9.1 Company Overview
10.10. Johnson & Johnson
10.10.1 Company Overview
10.10.2 Financial Analysis
10.10.3 Segmental & Regional Analysis
10.10.4 Research & Development Expenses
10.10.5 SWOT Analysis

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings