Europe Laundry Care Market Size, Share & Industry Trends Analysis Report By Product Type (Laundry Detergents, Fabric Softeners & Conditioners, Laundry Aides), By Distribution Channel, By Country and Growth Forecast, 2022 - 2028
The Europe Laundry Care Market would witness market growth of 3.7% CAGR during the forecast period (2022-2028).
Powder detergents have their purposes. They can be used in both washing machines and hand washing. Fatty acid salts are found in soaps. Detergent powders, on the other hand, are created with a synthetic surfactant. Detergent powders contain a variety of additional components and compounds that help the surfactant work more effectively. When added to water or a liquid, a surfactant, also known as a surface-active agent, increases its spreading and diluting capabilities, making it the ideal detergent.
Reaching millions of consumers requires innovation. It is a crucial part of the marketing mix for communicating with clients directly. As a result, producers' packaging has become increasingly important in order to provide total product protection. Fabric care products are packaged in environmentally friendly packaging to improve shelf life and protect against moisture.
Consumers are increasingly interested in on-demand washing services, and a slew of apps and websites have sprung up to meet the need in recent years. These services allow users to schedule laundry pickups and choose from a number of services, eliminating the need to go to the laundromat or find the time to wash laundry oneself. Because many consumers prefer to avoid non-essential visits and shared facilities, the coronavirus has created prospects for enterprises in this industry. Consumers like on-demand laundry services because they are convenient and reduce risk. The rise of these on-demand laundry services is expected to lead to higher demand for the laundry care market in the region.
In 2019, the EU's gross household adjusted disposable income was about EUR 10 147 billion, accounting for over three-quarters (72.7%) of the total value of the gross domestic product (GDP). Germany had the biggest percentage of the EU's gross household adjusted disposable income (25.7 percent), followed by France (18.6%) and Italy (18.6%). (13.6 percent). In global marketplaces, the EU textile and garment sector is a market leader.
The Germany market dominated the Europe Laundry Care Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $7,189.2 Million by 2028. The UK market is estimated to grow at a CAGR of 2.8% during (2022 - 2028). Additionally, The France market would showcase a CAGR of 4.5% during (2022 - 2028).
Based on Product Type, the market is segmented into Laundry Detergents, Fabric Softeners & Conditioners, Laundry Aides, and Others. Based on Distribution Channel, the market is segmented into Offline and Online. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Procter and Gamble Company, Unilever PLC, Kao Corporation, Henkel AG & Company, KGaA, The Clorox Company, Reckitt Benckiser Group PLC, The Colgate-Palmolive Company, Church & Dwight Co., Inc., Godrej Consumer Products Ltd., and S. C. Johnson & Son, Inc
Scope of the Study
Market Segments covered in the Report:
By Product Type
- Laundry Detergents
- Fabric Softeners & Conditioners
- Laundry Aides
- Others
- Offline
- Online
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- The Procter and Gamble Company
- Unilever PLC
- Kao Corporation
- Henkel AG & Company, KGaA
- The Clorox Company
- Reckitt Benckiser Group PLC
- The Colgate-Palmolive Company
- Church & Dwight Co., Inc.
- Godrej Consumer Products Ltd.
- S. C. Johnson & Son, Inc.
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- Chapter 1. Market Scope & Methodology
- 1.1 Market Definition
- 1.2 Objectives
- 1.3 Market Scope
- 1.4 Segmentation
- 1.4.1 Europe Laundry Care Market, by Product Type
- 1.4.2 Europe Laundry Care Market, by Distribution Channel
- 1.4.3 Europe Laundry Care Market, by Country
- 1.5 Methodology for the research
- Chapter 2. Market Overview
- 2.1 Introduction
- 2.1.1 Overview
- 2.1.1.1 Market Composition and Scenario
- 2.2 Key Factors Impacting the Market
- 2.2.1 Market Drivers
- 2.2.2 Market Restraints
- Chapter 3. Competition Analysis - Global
- 3.1 KBV Cardinal Matrix
- 3.2 Recent Industry Wide Strategic Developments
- 3.2.1 Partnerships, Collaborations and Agreements
- 3.2.2 Product Launches and Product Expansions
- 3.2.3 Acquisition and Mergers
- 3.2.4 Geographical Expansions
- 3.3 Top Winning Strategies
- 3.3.1 Key Leading Strategies: Percentage Distribution (2018-2022)
- 3.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2018, Apr – 2022, Apr) Leading Players
- Chapter 4. Europe Laundry Care Market by Product Type
- 4.1 Europe Laundry Detergents Market by Country
- 4.2 Europe Fabric Softeners & Conditioners Market by Country
- 4.3 Europe Laundry Aides Market by Country
- 4.4 Europe Others Market by Country
- Chapter 5. Europe Laundry Care Market by Distribution Channel
- 5.1 Europe Offline Market by Country
- 5.2 Europe Online Market by Country
- Chapter 6. Europe Laundry Care Market by Country
- 6.1 Germany Laundry Care Market
- 6.1.1 Germany Laundry Care Market by Product Type
- 6.1.2 Germany Laundry Care Market by Distribution Channel
- 6.2 UK Laundry Care Market
- 6.2.1 UK Laundry Care Market by Product Type
- 6.2.2 UK Laundry Care Market by Distribution Channel
- 6.3 France Laundry Care Market
- 6.3.1 France Laundry Care Market by Product Type
- 6.3.2 France Laundry Care Market by Distribution Channel
- 6.4 Russia Laundry Care Market
- 6.4.1 Russia Laundry Care Market by Product Type
- 6.4.2 Russia Laundry Care Market by Distribution Channel
- 6.5 Spain Laundry Care Market
- 6.5.1 Spain Laundry Care Market by Product Type
- 6.5.2 Spain Laundry Care Market by Distribution Channel
- 6.6 Italy Laundry Care Market
- 6.6.1 Italy Laundry Care Market by Product Type
- 6.6.2 Italy Laundry Care Market by Distribution Channel
- 6.7 Rest of Europe Laundry Care Market
- 6.7.1 Rest of Europe Laundry Care Market by Product Type
- 6.7.2 Rest of Europe Laundry Care Market by Distribution Channel
- Chapter 7. Company Profiles
- 7.1 The Procter and Gamble Company
- 7.1.1 Company Overview
- 7.1.2 Financial Analysis
- 7.1.3 Segmental and Regional Analysis
- 7.1.4 Research & Development Expense
- 7.1.5 Recent strategies and developments:
- 7.1.5.1 Partnerships, Collaborations, and Agreements:
- 7.1.5.2 Product Launches and Product Expansions:
- 7.1.5.3 Acquisition and Mergers:
- 7.2 Unilever PLC
- 7.2.1 Company Overview
- 7.2.2 Financial Analysis
- 7.2.3 Segmental and Regional Analysis
- 7.2.4 Research & Development Expense
- 7.2.5 Recent strategies and developments:
- 7.2.5.1 Partnerships, Collaborations, and Agreements:
- 7.2.5.2 Product Launches and Product Expansions:
- 7.2.5.3 Acquisition, Joint Ventures and Mergers:
- 7.3 Kao Corporation
- 7.3.1 Company Overview
- 7.3.2 Financial Analysis
- 7.3.3 Segmental and Regional Analysis
- 7.3.4 Research & Development Expenses
- 7.3.5 Recent strategies and developments:
- 7.3.5.1 Partnerships, Collaborations, and Agreements:
- 7.3.5.2 Product Launches and Product Expansions:
- 7.3.5.3 Acquisition and Mergers:
- 7.4 Henkel AG & Company, KGaA
- 7.4.1 Company Overview
- 7.4.2 Financial Analysis
- 7.4.3 Segmental and Regional Analysis
- 7.4.4 Research & Development Expense
- 7.4.5 Recent strategies and developments:
- 7.4.5.1 Partnerships, Collaborations, and Agreements:
- 7.4.5.2 Acquisition and Mergers:
- 7.5 The Clorox Company
- 7.5.1 Company Overview
- 7.5.2 Financial Analysis
- 7.5.3 Segmental and Regional Analysis
- 7.5.4 Research & Development Expense
- 7.6 Reckitt Benckiser Group PLC
- 7.6.1 Company Overview
- 7.6.2 Financial Analysis
- 7.6.3 Segmental and Regional Analysis
- 7.6.4 Research & Development Expenses
- 7.6.5 Recent strategies and developments:
- 7.6.5.1 Partnerships, Collaborations, and Agreements:
- 7.6.5.2 Product Launches and Product Expansions:
- 7.6.5.3 Geographical Expansions:
- 7.7 The Colgate Palmolive Company
- 7.7.1 Company Overview
- 7.7.2 Financial Analysis
- 7.7.3 Segmental and Regional Analysis
- 7.7.4 Research & Development Expense
- 7.7.5 Recent strategies and developments:
- 7.7.5.1 Product Launches and Product Expansions:
- 7.8 Church and Dwight Co., Inc.
- 7.8.1 Company Overview
- 7.8.2 Financial Analysis
- 7.8.3 Segmental Analysis
- 7.8.4 Research & Development Expense
- 7.9 Godrej Consumer Products Ltd. (Godrej Group)
- 7.9.1 Company Overview
- 7.9.2 Financial Analysis
- 7.9.3 Segmental Analysis
- 7.9.4 Recent strategies and developments:
- 7.9.4.1 Product Launches and Product Expansions:
- 7.10. S. C. Johnson & Son, Inc.
- 7.10.1 Company Overview
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