Europe Hydrating Spray Market Size, Share & Trends Analysis Report By End User (Female, and Male), By Product Type (Face, Body, and Hair), By Distribution Channel, By Country and Growth Forecast, 2023 - 2030

Europe Hydrating Spray Market Size, Share & Trends Analysis Report By End User (Female, and Male), By Product Type (Face, Body, and Hair), By Distribution Channel, By Country and Growth Forecast, 2023 - 2030

The Europe Hydrating Spray Market would witness market growth of 5.6% CAGR during the forecast period (2023-2030). In the year 2020, the Europe market's volume surged to 55,350.6 thousand units (100 ML), showcasing a growth of 5.6% (2019-2022).

Hydrating sprays designed for men often feature formulations that cater to common concerns such as dryness, irritation from shaving, or environmental damage. These sprays typically contain hydrating ingredients like aloe vera, cucumber extract, or menthol, which help to soothe and refresh the skin, providing instant relief and hydration. Therefore, the Germany market utilized 5,780.6 Thousand Units (100 ml) in the market in 2022.

The Germany market dominated the Europe Hydrating Spray Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $507.9 million by 2030. The UK market is exhibiting a CAGR of 4.6% during (2023 - 2030). Additionally, The France market would experience a CAGR of 6.4% during (2023 - 2030).

Social media platforms have emerged as powerful influencers in shaping consumer preferences and purchasing decisions. Beauty influencers and celebrities often showcase their skincare and beauty routines, and hydrating sprays have become a prominent feature in these presentations. The visual appeal of a refreshing mist, coupled with endorsements from influencers, has significantly contributed to the adoption of hydrating sprays among a global audience.

The aspirational nature of these influencers creates a desire among consumers to incorporate similar products into their routines. The beauty industry has witnessed a paradigm shift towards inclusivity and diversity, with a focus on catering to a broad spectrum of skin types, tones, and concerns. Hydrating sprays, known for their lightweight and non-greasy formulations, are inclusive products suitable for individuals with various skin types.

French beauty influencers and content creators on social media platforms, such as Instagram, YouTube, and TikTok, play a pivotal role in shaping beauty trends. Social media platforms act as trend incubators, rapidly disseminating beauty trends and influencing consumer behaviour in France. As hydrating sprays become a trending product, the desire to follow beauty trends encourages French consumers to explore and incorporate these products into their skincare routines. Thus, all these factors will uplift the regional market’s expansion in the coming years.

Based on End User, the market is segmented into Female, and Male. Based on Product Type, the market is segmented into Face, Body, and Hair. Based on Distribution Channel, the market is segmented into Supermarkets & Hypermarkets, Specialty Stores, Online, and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

List of Key Companies Profiled

• L'Oreal S.A.
• Unilever PLC
• Rare Beauty Brands, Inc.
• The Procter and Gamble Company
• Revlon, Inc. (MacAndrews & Forbes)
• Kao Corporation
• The Estee Lauder Companies, Inc.
• Johnson & Johnson
• Shiseido Company Limited
• Natura & Co Holding SA

Europe Hydrating Spray Market Report Segmentation

By End User (Volume, Thousand Units (100ml), USD Billion, 2019-2030)

• Female
• Male

By Product Type (Volume, Thousand Units (100ml), USD Billion, 2019-2030)

• Face
• Body
• Hair

By Distribution Channel (Volume, Thousand Units (100ml), USD Billion, 2019-2030)

• Supermarkets & Hypermarkets
• Specialty Stores
• Online
• Others

By Country (Volume, Thousand Units (100ml), USD Billion, 2019-2030)

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe