Europe Hair Perfume Market Size, Share & Trends Analysis Report By Application (Women and Men), By Product Floral, By Distribution Channel, By Country and Growth Forecast, 2024 - 2031

Europe Hair Perfume Market Size, Share & Trends Analysis Report By Application (Women and Men), By Product Floral, By Distribution Channel, By Country and Growth Forecast, 2024 - 2031

The Europe Hair Perfume Market would witness market growth of 4.9% CAGR during the forecast period (2024-2031).

The Germany market dominated the Europe Hair Perfume Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $973.4 million by 2031. The UK market is exhibiting a CAGR of 4% during (2024 - 2031). Additionally, The France market would experience a CAGR of 5.7% during (2024 - 2031).

Hair perfumes provide a convenient solution for freshening up hair between washes. For individuals who prefer to extend the time between hair washing or quickly refresh their hair after a workout or long day, hair perfumes can maintain a clean and pleasant scent without needing a full wash.

Additionally, some hair perfumes are formulated with ingredients that provide fragrance and improve the texture and appearance of the hair. For example, certain products include conditioning agents or shine enhancers that add luster and manageability to the hair, contributing to a polished and well-groomed look.

European consumers place a high value on personal grooming and hygiene, which drives the demand for personal care products, including hair perfumes. This emphasis on well-being and appearance makes hair perfumes popular among European consumers who seek to enhance their grooming routines with luxurious, high-quality products. According to the Cosmetic, Toiletry, and Perfume Association Limited (CTPA), the European countries with the highest demand for personal care products and cosmetics are France, Italy, the UK, and Spain.

Based on Application, the market is segmented into Women and Men. Based on Product, the market is segmented into Floral, Fruity, Woody, Oriental, and Other Products. Based on Distribution Channel, the market is segmented into Hypermarkets & Supermarkets, Convenience Stores, Specialty Stores, Online, and Other Distribution Channels. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

List of Key Companies Profiled

• Byredo (PUIG, S.L.)
• LVMH SE
• Jennifer McKay Design Inc. (DefineMe)
• Diptyque SAS (Manzanita Capital UK LLP)
• NEST Fragrances (North Castle Partners, LLC)
• Jo Malone London (The Estee Lauder Companies, Inc.)
• Unilever PLC
• L'OCCITANE Group
• Percy & Reed Product Limited
• Chanel S.A.

Europe Hair Perfume Market Report Segmentation

By Application

• Women
• Men

By Product

• Floral
• Fruity
• Woody
• Oriental
• Other Products

By End User

• Hypermarkets & Supermarkets
• Convenience Stores
• Specialty Stores
• Online
• Other Distribution Channels

By Country

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe