Direct-to-Consumer Testing Market
With advances in technology, the completion of the sequencing of the human genome and the pressures of capitalism, direct to consumer (DTC) laboratory testing is becoming increasingly popular. The growing market for DTC laboratory testing may promote awareness of health issues and genetic diseases, which could allow patients to take a more proactive role in their healthcare. The global DTC testing market is divided into two distinct areas of DTC testing:
Kalorama’s Direct-to-Consumer Testing Market explores the increasing consumer demand for both direct-to-consumer routine clinical laboratory tests and genetic tests, including the following total market information:
The DTC Routine Clinical Testing Market
Routine testing is necessary in assisting medical professionals with diagnoses of disease, confirmation of a medical condition, or in preventive care. These tests are done on a regular basis and often have a fast turnaround. Common routine tests include: blood cell count; cholesterol levels; HIV tests; pregnancy tests, (HCG) lab-based; substance abuse tests, lab-based; and urinalysis (and other various) tests, lab-based. The report examines the increasing routine clinical laboratory testing market to the regional level, including the following:
The DTC Disease Genetic Testing Market
There are three general categories of genetic testing. The three broad categories are ancestry origin; paternity including maternity, siblings, etc.; and disease. Within these categories there are many subcategories of genetic testing. This report concerns disease genetic testing, excluding paternity testing and ancestry testing. Direct-to-Consumer Testing Market presents the following market data:
Issues and Trends Driving the Direct to Consumer Market
The healthcare industry will continue to face growing pressure to increase efficiency and quality while also controlling costs. This presents a challenging atmosphere for many health practitioners, medical payers, and supportive health industry participants to provide optimal health that is being demanded by patients while also restructuring their services to meet the demands for reducing the high cost of services. One of the movements underway to achieve this goal is the development of the direct-to-consumer laboratory testing market. The report looks at the issues and trends driving the direct-to-consumer laboratory testing market, including:
Competitive Landscape
The current market is highly competitive in terms of prices, locations, and services offered. Direct-to-Consumer Testing Market provides an overview of the leading market participants in the DTC lab testing market, including the following industry leaders:
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