This report examines the Network Tokenisation market landscape in depth; assessing trends and factors shaping the evolution of this rapidly growing market. The report delivers comprehensive analysis of the strategic opportunities for payment processors and network tokenisation platforms; addressing key verticals such as eCommerce, in-store, and IoT use of network tokens. This report also includes evaluation of key country-level opportunities for stakeholders in the network tokenisation market.
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- 1. Key Takeaways & Strategic Recommendations
- 1.1 Key Takeaways
- 1.1.1 Click to Pay to Challenge Digital Wallets
- 1.1.2 Network Tokens Will Reduce eCommerce Fraud
- 1.1.3 Network Token Use to Boom Over the Next Five Years
- Figure 1.1: Number of Network Tokens (m), Split by 8 Key Regions, 2024-
- 1.2 Strategic Recommendations
- 1.2.1 Merchant Gateways Should Connect with Token Requestors to Enable Network Tokens
- 1.2.2 Apple NFC Opening Up Creates Innovation Opportunities That Businesses Must Capitalise On
- 1.2.3 Form Partnerships to Educate on Tokenisation Benefits
- 2. Market Landscape
- 2.1 Introduction
- 2.1.1 A Timeline of Network Tokenisation
- 2.2 Process of Network Tokenisation: Key Actors
- Figure 2.1: The Process of Network Token Provisioning and Use
- 2.3 PCI Tokenisation vs Network Tokenisation
- Figure 2.2: Comparison of PCI Tokens and Merchant Tokens
- 2.4 Network Tokens in a Subscription Economy
- 2.5 Single-use Tokens
- 2.6 Addressing Fraud
- Figure 2.3: Total Value of Fraudulent Digital Good Transactions ($m), Split across 8 Key Regions, 2024-
- 2.7 Barriers to Adoption
- 2.8 Regulatory Effects
- i. Payment Services Directive (PSD)2/ PSD
- 2.8 Benefits of Network Tokenisation
- 3. Segment Analysis
- 3.1 Introduction
- 3.2 eCommerce
- Figure 3.1: Total eCommerce Transaction Value ($m), Split by 8 Key Regions, 2024-
- Figure 3.2: Mastercard Click to Pay
- Figure 3.3: Click to Pay Implementation Ecosystem
- 3.2.2 Mobile Payments
- Figure 3.4: Total Number of Remote Mobile Transactions (m), 2024-2029, Split by 8 Key Regions
- 3.2.3 NFC Mobile Transactions
- Figure 3.5: NFC Retail Transaction Volume, 2024-2029, Split by 8 Key Regions
- 3.3 IoT Tokenisation
- 4. Country Readiness Index
- 4.1 Introduction to Country Readiness Index
- Figure 4.1: Network Tokenisation Country Readiness Index: Regional Definitions
- Table 4.2: Juniper Research Country Readiness Scoring Index: Network Tokenisation
- Figure 4.3: Juniper Research Country Readiness Index: Network Tokenisation
- Table 4.4: Network Tokenisation Country Readiness Index: Market Segments
- 4.2 Focus Market
- Figure 4.5: Total Number of Network Tokenised Transactions (m), Split by Top 6 Countries, 2024-
- i. Emerging Markets with Rapid Digital Payment Adoption
- ii. Developed Economies with Strong eCommerce Markets
- 4.2.2 Investment in Fraud Detection and Prevention
- i. India
- 4.3 Growth Market
- Figure 4.6: Total Network Tokenisation Revenue ($m) for Notable Growth Markets, 2024-
- i. Growth in Card Penetration
- 4.4 Saturated Market
- Figure 4.7: Network Tokenisation Revenue ($m) from Nine Notable Saturated Markets, 2024-
- i. High Card Penetration
- ii. Opportunities: IoT
- 4.5 Developing Markets
- i. Cash Reliance
- Figure 4.8: Total Network Tokenisation Revenue ($m) for Notable Developing Markets, 2024-
- ii. Leapfrogging of Cards
- Table 4.9: Juniper Research’s Country Readiness Index Heatmap: North America
- Table 4.10: Juniper Research’s Country Readiness Index Heatmap: Latin America
- Table 4.11: Juniper Research’s Country Readiness Index Heatmap: West Europe
- Table 4.12: Juniper Research’s Country Readiness Index Heatmap: Central & Eastern Europe
- Table 4.13: Juniper Research’s Country Readiness Index Heatmap: Far East & China
- Table 4.14: Juniper Research’s Country Readiness Index Heatmap: Indian Subcontinent
- Figure 4.15: Juniper Research’s Country Readiness Index Heatmap: Rest of Asia Pacific
- Table 4.16: Juniper Research’s Country Readiness Index Heatmap: Africa & Middle East
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