Juniper Research’s new report examines the Mobile Money in Emerging Markets landscape in detail; assessing current trends and factors shaping the market, such as the growing shift to advanced services, the use of AI & machine learning to unlock new capabilities, and the impact of new payment types, such as CBDCs (Central Bank Digital Currencies). The report delivers comprehensive analysis of the strategic opportunities for mobile money services and platform providers; addressing key verticals, developing challenges, and how stakeholders should navigate these.
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- 1. Key Takeaways & Strategic Recommendations
- 1.1 Key Takeaways for Mobile Money Services
- 1.1.1 Mobile Money Is a Catalyst to Fintech Innovation and Diversified Revenue Streams
- 1.1.2 Central Banks and Financial Regulators Play a Key Role in Driving Mobile Money Growth
- 1.2 Strategic Recommendations for Mobile Money Services
- 1.2.1 Address the Demands of Financially Savvy Consumers through Differentiation
- 1.2.2 Build Financially Sustainable Business Models through Partnerships ..
- 1.3 Key Takeaways for Sophisticated MFS
- 1.3.1 Mobile Money Providers Will Adapt to the Shifting Revenue Landscape in MFS
- 1.3.2 Personalisation Will Be a Key Driver of Success in Elevating Customer Experience
- 1.3.3 Embracing Innovation in MFS with CBDCs (Central Bank Digital Currencies) Will Be Key
- 1.4 Strategic Recommendations for Sophisticated MFS
- 1.4.1 Leverage Enabling Technologies and Platforms to Advance MFS
- 1.4.2 Invest in Customer Financial Literacy and Wellbeing as a Strategic Imperative
- 1.4.3 Enhance Connectivity and Market Dynamics through Interoperability
- 2. Current Status of the Mobile Money Market & Future Outlook
- 2.1 Introduction to Mobile Money
- Figure 2.1: Unbanked Adult Population (m), Split by 8 Key Regions, 2024
- 2.2 Definitions within Mobile Money
- 2.2.1 The Context
- 2.2.2 The Drivers
- 2.2.3 The Key Pillars of Mobile Money
- 2.2.4 The Challenges
- Figure 2.2: Smartphone Penetration Rate (%), Split by 8 Key Regions, 2024
- 3. Segment Analysis
- 3.1.1 Mobile Money Transfer
- i. Domestic
- ii. Cross-border
- 3.1.2 Mobile Microloans
- 3.1.3 Mobile Microinsurance
- 3.1.4 Mobile Microsavings
- 3.1.5 Merchant Payments (both In-store and Online)
- i. In-store Merchant Payments
- ii. Online Merchant Payments
- 3.2 Status of the Mobile Money Market
- 3.2.1 Mobile Money Transfer
- i. Introduction
- ii. SWOT Analysis
- iii. Outlook
- 3.2.2 Mobile Microloans
- i. Introduction
- ii. SWOT Analysis
- iii. Outlook
- 3.2.3 Mobile Microinsurance
- i. Introduction
- Figure 3.1: Mobile Microinsurance Categories
- ii. SWOT Analysis
- iii. Outlook
- 3.2.4 Mobile Microsavings
- i. Introduction
- ii. SWOT Analysis
- iii. Outlook
- 3.2.5 Merchant Payments
- i. Introduction
- ii. SWOT Analysis
- iii. Key Vendors to Watch
- iv. Outlook
- 4. Key Trends & Future Outlook
- 4.1 Key Enabling Factors
- 4.1.1 Key Technologies
- i. AI (Artificial Intelligence) and ML (Machine Learning)
- ii. Digital Identity
- iii. Credit Scoring Alternative
- iv. Blockchain and CBDCs
- 4.1.2 Key Relationships
- i. Banks
- ii. Regulators
- iii. Agent Networks
- iv. Merchant Networks
- v. Remittance Partners
- vi. Platform Providers
- 4.2 The Shift to Advanced Services
- 4.2.1 Platform Capabilities for New Service Offerings
- 4.2.2 Payments-as-a-Platform and the Future of Mobile Money
- 4.2.3 Optimised UX (User Experience) and UI (User Interface)
- 4.2.4 Personalised Product Design
- 4.2.5 Building and Managing Key Partnerships
- 4.2.6 Navigating Regulatory Challenges
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