This report examines the Global A2A Payments market landscape in detail; assessing market trends and factors shaping the evolution of this rapidly growing market. The report delivers comprehensive analysis of the strategic opportunities for A2A payment players; addressing key verticals and developing challenges, and suggesting how stakeholders should navigate these. It also includes evaluation of key country-level opportunities for A2A payment market growth, based on current A2A payment schemes and initiatives, Open Banking and instant payment rail infrastructure development, and more.
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- 1. Key Takeaways & Strategic Recommendations
- 1.1 Key Takeaways
- 1.1.1 Consumer A2A Market to Surpass 185 Billion Transactions by 2029, Increasing from 60 Billion in 2024
- 1.1.2 National Branded Payment Schemes & Open Banking Developments Biggest Factors for A2A Market Growth
- 1.1.3 A2A Payments Can Foster Financial Inclusivity for Small Businesses, Encouraging Economic Growth
- 1.2 Strategic Recommendations
- 1.2.1 Fraud Prevention to Become an Immediate Focus for A2A Vendors
- 1.2.2 Business Benefits are Numerous, but Rewarding Consumers is Vital for A2A Adoption in Several Focus & Growth Markets
- 1.2.3 Vendors Enabling Cross-border A2A Payments Essential to Match Wider Market Development
- 2. Market Landscape
- 2.1 Introduction
- 2.1.1 Types of A2A Payments
- 2.1.2 Surrounding Technologies
- i. Instant Payment Rails
- ii. Open Banking & A2A Payments
- Figure 2.1: How Open Banking Works
- Figure 2.2: Number of Open Banking Payment Users Globally (m), 2023-2028 .
- Figure 2.3: Proportion of Use Cases for APIs Globally (2023)
- iii. QR Code Payments
- iv. NFC
- 2.1.3 A2A Payment Ecosystem Versus Traditional Card-based Payment Ecosystem
- Figure 2.4: Card-based Payments vs A2A Payments Ecosystems
- 2.2 Current Market
- 2.2.1 A2A Payment Systems
- i. National Payment Schemes
- ii. Fintech-led Solutions
- iii. Key Takeaways
- 2.3 Trends for A2A Payments
- 2.3.1 Key Drivers of A2A Payments
- i. Technological Developments
- ii. Government Initiatives & Regulatory Environments
- 2.3.2 Emerging Trends
- i. VRPs
- ii. Request to Pay & Pay by Link/ Code
- iii. QR Codes Become Synonymous with A2A in Many Markets
- iv. Cross-border A2A Payments & Payment Interoperability
- v. Fraud Detection, AML, and Sanction Compliance
- 2.4 Benefits & Challenges
- 2.4.1 Benefits
- i. Instant Payments Made Safer
- ii. Reduced Transaction Costs
- iii. Improved Customer Experiences
- iv. Direct Integration with Other Financial Services
- 2.4.2 Challenges
- i. Limited Brand Recognition in Several Markets
- ii. Fraud Risks & Security Concerns
- iii. Interaction with Existing Payment Infrastructure
- iv. Lack of Understanding Stunts Growth
- v. Lack of Bank Remuneration
- 3. Segment Analysis
- 3.1 Introduction
- 3.2 Retail, eCommerce, & Other Services
- Figure 3.2: Total Value of In-store & Online A2A Payments Globally ($), 2024-2029
- 3.3 P2P
- Figure 3.3: Total Transaction Volume of A2A-based P2P Payments (m), Split by 8 Key Regions, 2024-2029
- 3.4 Cross-border
- Figure 3.4: Global Volume of Cross-border A2A Transactions (m), Split by 8 Key Regions, 2024
- 3.5 Businesses (B2B & B2C)
- Figure 3.5: Total Volume of A2A-based B2B Payments (m), Split by 8 Key Regions, 2024
- 4. Country Readiness Index
- 4.1 Introduction to Country Readiness Index
- Figure 4.1: Country Readiness Index Regional Definitions
- Table 4.2: Juniper Research’s Country Readiness Index Scoring Criteria: A2A Payments
- Figure 4.3: Juniper Research’s Country Readiness Index: A2A Payments
- Table 4.4: A2A Payments Country Readiness Index: Market Segments
- 4.1.1 Focus Markets
- i. National Payment Schemes
- Figure 4.5: Total Volume of Cross-border A2A Payments (m) Split by Focus Markets, 2024-2029
- ii. High Level of Open Banking Development
- iii. High Concentration of A2A Payment Vendors
- 4.1.2 Growth Markets
- i. Instant Payment Rails
- Figure 4.6: Total Volume of A2A-based B2B Transactions (m), Split by Growth Markets, 2024-2029
- ii. Emerging Initiatives for A2A Payments Nationally
- 4.1.3 Developing Markets
- 4.1.4 Country Readiness Index Heatmaps
- i. North America
- Table 4.7: Juniper Research’s A2A Payments Country Readiness Index Heatmap: North America
- ii. Latin America
- Table 4.8: Juniper Research’s A2A Payments Country Readiness Index Heatmap: Latin America
- iii. West Europe
- Table 4.9: Juniper Research’s A2A Payments Country Readiness Index Heatmap: West Europe
- iv. Central & East Europe
- Table 4.10: Juniper Research’s A2A Payments Country Readiness Index Heatmap: Central & East Europe
- v. Far East & China
- Table 4.11: Juniper Research’s A2A Payments Country Readiness Index Heatmap: Far East & China
- vi. Indian Subcontinent
- Table 4.12: Juniper Research’s A2A Payments Country Readiness Index Heatmap: Indian Subcontinent
- vii. Rest of Asia Pacific
- Table 4.13: Juniper Research’s A2A Payments Country Readiness Index Heatmap: Rest of Asia Pacific
- viii. Africa & Middle East
- Table 4.14: Juniper Research’s A2A Payments Country Readiness Index Heatmap: Africa & Middle East
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