Japan Pet Food Market Forecast 2022-2028
KEY FINDINGS
The Japan pet food market is anticipated to register a CAGR of 1.23% in terms of revenue and -1.05% in terms of volume during the forecast period. The market growth of the country is attributed to the increasing consumer expenditure on pet food as well as the surging importance of pets in families. The base year considered for the studied market is 2021, and the forecasted years are from 2022 to 2028.
MARKET INSIGHTS
The increasing importance of pets in families results in the rising demand for healthcare products, beauty products, branded clothing, and natural or premium products. According to statistics, pet owners are more likely to treat their pets with enhanced care, for example, by opting for special foods catering to the pet’s specific nutritional requirements. This factor leads to a higher demand for premium as well as super-premium pet food.
Pet owners devote special attention to their pets’ health and demand specific types of pet food. As a result, different products as per the breed, size, age, and a wide range of pet foods are highly popular in the market, in addition to premium and super-premium food. They meet highly specific needs linked to the lifestyle (high-energy or light diets) and health condition (for diets that inhibit allergies or address particular diseases) of pets. Hence, these factors are set to influence the country’s market growth over the forecast period.
COMPETITIVE INSIGHTS
The competition across the country’s pet food market is intense, with leading brands capturing a higher revenue share. Although key players dominate the market, new entrants have some competitive edge in terms of pricing as well as herbal ingredients in Japan.
Some of the top companies operating in the market are Royal Canin, Mars PetCare, Hill’s Pet Nutrition, etc.
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