Global Customer Relationship Management Market Forecast 2023-2032

Global Customer Relationship Management Market Forecast 2023-2032


KEY FINDINGS

The global customer relationship management market is expected to project a CAGR of 13.63% during the forecast period, 2023-2032. The market growth is attributed to CRM’s critical role in successful digital transformation, increased demand for marketing automation, and CRM’s key role in customer retention.

MARKET INSIGHTS

Customer Relationship Management (CRM) software empowers enterprises to proficiently oversee and scrutinize customer interactions and information throughout the complete customer journey. Its primary objective is the augmentation of sales revenue, heightened customer retention, and the assurance of elevated customer contentment.

Within organizational frameworks, Customer Relationship Management (CRM) assumes a pivotal role in propelling and bolstering digital transformation endeavors. The core functions of CRM within the digital transformation paradigm encompass the management of customer data, facilitation of customer engagement and experiential aspects, optimization of sales and marketing undertakings, facilitation of collaborative efforts, and the underpinning of data-informed decision-making.

Acting as a centralized repository, CRM systems undertake the task of capturing, storing, and governing customer information. In the contemporary digital landscape, enterprises generate extensive volumes of data from diverse sources and interaction points. CRM systems empower establishments to amass and unify this data, encompassing customer profiles, interactions, preferences, and purchasing chronicles. This holistic vantage point of customer data stands as a linchpin for personalization, precision-targeted marketing, and the delivery of superlative customer experiences.

REGIONAL INSIGHTS

The global customer relationship management market growth evaluation includes the assessment of North America, Europe, Asia-Pacific, and Rest of World. North America is the largest revenue-generating region in the global market, attributed to organizations transitioning to a customer-centric approach from a product-centric approach.

COMPETITIVE INSIGHTS

The high competitive rivalry is driven by pricing, customer service, innovation, and product features. Some of the leading companies in the market are Oracle Corporation, Adobe Inc, Salesforce Inc, SAP SE, etc.

Our report offerings include:
• Explore key findings of the overall market
• Strategic breakdown of market dynamics (Drivers, Restraints, Opportunities, Challenges)
• Market forecasts for a minimum of 9 years, along with 3 years of historical data for all segments, sub-segments, and regions
• Market Segmentation caters to a thorough assessment of key segments with their market estimations
• Geographical Analysis: Assessments of the mentioned regions and country-level segments with their market share
• Key analytics: Porter’s Five Forces Analysis, Vendor Landscape, Opportunity Matrix, Key Buying Criteria, etc.
• Competitive landscape is the theoretical explanation of the key companies based on factors, market share, etc.
• Company profiling: A detailed company overview, product/services offered, SCOT analysis, and recent strategic developments


1. Research Scope & Methodology
1.1. Study Objectives
1.2. Methodology
1.3. Assumptions & Limitations
2. Executive Summary
2.1. Market Size & Estimates
2.2. Market Overview
2.3. Scope Of Study
2.4. Crisis Scenario Analysis
2.5. Major Market Findings
2.5.1. Increasing Preference For Cloud Based Crm
2.5.2. Industry-specific Crm Systems Are Gaining Momentum
2.5.3. Growing Scope For Crm Analytics
3. Market Dynamics
3.1. Key Drivers
3.1.1. Crm’s Key Role In Customer Retention
3.1.2. Increased Demand For Marketing Automation
3.1.3. Crm’s Critical Role In Successful Digital Transformation
3.2. Key Restraints
3.2.1. Security Concerns Affecting Crm Database
3.2.2. High Costs Of Crm Software
4. Key Analytics
4.1. Key Technology Trends
4.2. Porter’s Five Forces Analysis
4.2.1. Buyers Power
4.2.2. Suppliers Power
4.2.3. Substitution
4.2.4. New Entrants
4.2.5. Industry Rivalry
4.3. Growth Prospect Mapping
4.4. Market Maturity Analysis
4.5. Market Concentration Analysis
4.6. Key Buying Criteria
4.6.1. Functionality
4.6.2. User Experience
4.6.3. Integration Capabilities
4.6.4. Cost
5. Market By Deployment
5.1. Cloud
5.2. On-premise
6. Market By Organization Size
6.1. Large Organization
6.2. Small And Medium-sized Organization
7. Market By End-user
7.1. It & Telecom
7.2. Retail
7.3. Bfsi
7.4. Healthcare
7.5. Transportation And Logistics
7.6. Other End-users
8. Market By Application
8.1. Lead Generation
8.2. Customer Experience Management
8.3. Crm Analytics
8.4. Sales And Marketing
8.5. Customer Support
8.6. Other Applications
9. Geographical Analysis
9.1. North America
9.1.1. Market Size & Estimates
9.1.2. North America Customer Relationship Management Market Drivers
9.1.3. North America Customer Relationship Management Market Challenges
9.1.4. Key Players In North America Customer Relationship Management Market
9.1.5. Country Analysis
9.1.5.1. United States
9.1.5.1.1. United States Customer Relationship Management Market Size & Opportunities
9.1.5.2. Canada
9.1.5.2.1. Canada Customer Relationship Management Market Size & Opportunities
9.2. Europe
9.2.1. Market Size & Estimates
9.2.2. Europe Customer Relationship Management Market Drivers
9.2.3. Europe Customer Relationship Management Market Challenges
9.2.4. Key Players In Europe Customer Relationship Management Market
9.2.5. Country Analysis
9.2.5.1. United Kingdom
9.2.5.1.1. United Kingdom Customer Relationship Management Market Size & Opportunities
9.2.5.2. Germany
9.2.5.2.1. Germany Customer Relationship Management Market Size & Opportunities
9.2.5.3. France
9.2.5.3.1. France Customer Relationship Management Market Size & Opportunities
9.2.5.4. Italy
9.2.5.4.1. Italy Customer Relationship Management Market Size & Opportunities
9.2.5.5. Spain
9.2.5.5.1. Spain Customer Relationship Management Market Size & Opportunities
9.2.5.6. Belgium
9.2.5.6.1. Belgium Customer Relationship Management Market Size & Opportunities
9.2.5.7. The Netherlands
9.2.5.7.1. The Netherlands Customer Relationship Management Market Size & Opportunities
9.2.5.8. Nordic Countries
9.2.5.8.1. Nordic Countries Customer Relationship Management Market Size & Opportunities
9.2.5.9. Rest Of Europe
9.2.5.9.1. Rest Of Europe Customer Relationship Management Market Size & Opportunities
9.3. Asia-pacific
9.3.1. Market Size & Estimates
9.3.2. Asia-pacific Customer Relationship Management Market Drivers
9.3.3. Asia-pacific Customer Relationship Management Market Challenges
9.3.4. Key Players In Asia-pacific Customer Relationship Management Market
9.3.5. Country Analysis
9.3.5.1. China
9.3.5.1.1. China Customer Relationship Management Market Size & Opportunities
9.3.5.2. Japan
9.3.5.2.1. Japan Customer Relationship Management Market Size & Opportunities
9.3.5.3. India
9.3.5.3.1. India Customer Relationship Management Market Size & Opportunities
9.3.5.4. South Korea
9.3.5.4.1. South Korea Customer Relationship Management Market Size & Opportunities
9.3.5.5. Indonesia
9.3.5.5.1. Indonesia Customer Relationship Management Market Size & Opportunities
9.3.5.6. Thailand
9.3.5.6.1. Thailand Customer Relationship Management Market Size & Opportunities
9.3.5.7. Singapore
9.3.5.7.1. Singapore Customer Relationship Management Market Size & Opportunities
9.3.5.8. Australia & New Zealand
9.3.5.8.1. Australia & New Zealand Customer Relationship Management Market Size & Opportunities
9.3.5.9. Rest Of Asia-pacific
9.3.5.9.1. Rest Of Asia-pacific Customer Relationship Management Market Size & Opportunities
9.4. Rest Of World
9.4.1. Market Size & Estimates
9.4.2. Rest Of World Customer Relationship Management Market Drivers
9.4.3. Rest Of World Customer Relationship Management Market Challenges
9.4.4. Key Players In Rest Of World Customer Relationship Management Market
9.4.5. Regional Analysis
9.4.5.1. Latin America
9.4.5.1.1. Latin America Customer Relationship Management Market Size & Opportunities
9.4.5.2. Middle East & Africa
9.4.5.2.1. Middle East & Africa Customer Relationship Management Market Size & Opportunities
10. Competitive Landscape
10.1. Key Strategic Developments
10.1.1. Mergers & Acquisitions
10.1.2. Product Launches & Developments
10.1.3. Partnerships & Agreements
10.1.4. Business Expansions & Divestitures
10.2. Company Profiles
10.2.1. Adobe Inc
10.2.1.1. Company Overview
10.2.1.2. Products / Services List
10.2.1.3. Strengths & Challenges
10.2.2. Freshworks
10.2.2.1. Company Overview
10.2.2.2. Products / Services List
10.2.2.3. Strengths & Challenges
10.2.3. Hubspot
10.2.3.1. Company Overview
10.2.3.2. Products / Services List
10.2.3.3. Strengths & Challenges
10.2.4. Infor
10.2.4.1. Company Overview
10.2.4.2. Products / Services List
10.2.4.3. Strengths & Challenges
10.2.5. Insightly Inc
10.2.5.1. Company Overview
10.2.5.2. Products / Services List
10.2.6. Microsoft Corporation
10.2.6.1. Company Overview
10.2.6.2. Products / Services List
10.2.6.3. Strengths & Challenges
10.2.7. Oracle Corporation
10.2.7.1. Company Overview
10.2.7.2. Products / Services List
10.2.7.3. Strengths & Challenges
10.2.8. Pegasystems Inc
10.2.8.1. Company Overview
10.2.8.2. Products / Services List
10.2.9. Pipedrive
10.2.9.1. Company Overview
10.2.9.2. Products / Services List
10.2.10. Salesforce Inc
10.2.10.1. Company Overview
10.2.10.2. Products / Services List
10.2.10.3. Strengths & Challenges
10.2.11. Sap Se
10.2.11.1. Company Overview
10.2.11.2. Products / Services List
10.2.11.3. Strengths & Challenges
10.2.12. Sugarcrm
10.2.12.1. Company Overview
10.2.12.2. Products / Services List
10.2.13. The Sage Group Plc
10.2.13.1. Company Overview
10.2.13.2. Products / Services List
10.2.13.3. Strengths & Challenges
10.2.14. Zendesk
10.2.14.1. Company Overview
10.2.14.2. Products / Services List
10.2.14.3. Strengths & Challenges
10.2.15. Zoho Corporation
10.2.15.1. Company Overview
10.2.15.2. Products / Services List
10.2.15.3. Strengths & Challenges

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