E-learning Market in US 2025-2029

E-Learning Market In US 2025-2029


The e-learning market in us is forecasted to grow by USD 45373.8 mn during 2024-2029, accelerating at a CAGR of 14.1% during the forecast period. The report on the e-learning market in us provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by evolved learning and education landscape, subject proficiency assessment and certification, and widespread adoption of mobile-based learning.

Technavio's e-learning market in us is segmented as below:

By Deployment
  • On premises
  • Cloud
By End-user
  • Higher education
  • Corporate
  • K12
By Product
  • Content
  • Technology
  • Services
By Geographical Landscape
  • North America
This study identifies the advent of advanced technologies as one of the prime reasons driving the e-learning market in us growth during the next few years. Also, gamification in learning concepts and growth of microlearning paradigm will lead to sizable demand in the market.

The report on the e-learning market in us covers the following areas:
  • E-Learning Market in US sizing
  • E-Learning Market in US forecast
  • E-Learning Market in US industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading e-learning market in us vendors that include 2U Inc., Adobe Inc., Anthology Inc., Articulate Global Inc., Cengage Learning Holdings II Inc., Coursera Inc., D2L Inc., Docebo Inc., eLearning Co. Inc., Flatworld Solutions Inc., Houghton Mifflin Harcourt Co., iEnergizer Ltd., Infopro Learning Inc., Instructure Holdings Inc., John Wiley and Sons Inc., McGraw Hill LLC, Microsoft Corp, Stylus Solutions Pvt. Ltd., Udemy Inc., and VitalSource Technologies LLC. Also, the e-learning market in us analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by Deployment
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Market Segmentation by Product
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US: Year-over-year growth 2024-2029 (%)
Data Table on US: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 E-Learning Market in US 2019 - 2023
Historic Market Size - Data Table on E-Learning Market in US 2019 - 2023 ($ million)
5.2 Deployment segment analysis 2019 - 2023
Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
5.3 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.4 Product segment analysis 2019 - 2023
Historic Market Size - Product Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI on the E-Learning Market in US
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Deployment
8.1 Market segments
Chart on Deployment - Market share 2024-2029 (%)
Data Table on Deployment - Market share 2024-2029 (%)
8.2 Comparison by Deployment
Chart on Comparison by Deployment
Data Table on Comparison by Deployment
8.3 On premises - Market size and forecast 2024-2029
Chart on On premises - Market size and forecast 2024-2029 ($ million)
Data Table on On premises - Market size and forecast 2024-2029 ($ million)
Chart on On premises - Year-over-year growth 2024-2029 (%)
Data Table on On premises - Year-over-year growth 2024-2029 (%)
8.4 Cloud - Market size and forecast 2024-2029
Chart on Cloud - Market size and forecast 2024-2029 ($ million)
Data Table on Cloud - Market size and forecast 2024-2029 ($ million)
Chart on Cloud - Year-over-year growth 2024-2029 (%)
Data Table on Cloud - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Deployment
Market opportunity by Deployment ($ million)
Data Table on Market opportunity by Deployment ($ million)
9 Market Segmentation by End-user
9.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
9.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
9.3 Higher education - Market size and forecast 2024-2029
Chart on Higher education - Market size and forecast 2024-2029 ($ million)
Data Table on Higher education - Market size and forecast 2024-2029 ($ million)
Chart on Higher education - Year-over-year growth 2024-2029 (%)
Data Table on Higher education - Year-over-year growth 2024-2029 (%)
9.4 Corporate - Market size and forecast 2024-2029
Chart on Corporate - Market size and forecast 2024-2029 ($ million)
Data Table on Corporate - Market size and forecast 2024-2029 ($ million)
Chart on Corporate - Year-over-year growth 2024-2029 (%)
Data Table on Corporate - Year-over-year growth 2024-2029 (%)
9.5 K12 - Market size and forecast 2024-2029
Chart on K12 - Market size and forecast 2024-2029 ($ million)
Data Table on K12 - Market size and forecast 2024-2029 ($ million)
Chart on K12 - Year-over-year growth 2024-2029 (%)
Data Table on K12 - Year-over-year growth 2024-2029 (%)
9.6 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
10 Market Segmentation by Product
10.1 Market segments
Chart on Product - Market share 2024-2029 (%)
Data Table on Product - Market share 2024-2029 (%)
10.2 Comparison by Product
Chart on Comparison by Product
Data Table on Comparison by Product
10.3 Content - Market size and forecast 2024-2029
Chart on Content - Market size and forecast 2024-2029 ($ million)
Data Table on Content - Market size and forecast 2024-2029 ($ million)
Chart on Content - Year-over-year growth 2024-2029 (%)
Data Table on Content - Year-over-year growth 2024-2029 (%)
10.4 Technology - Market size and forecast 2024-2029
Chart on Technology - Market size and forecast 2024-2029 ($ million)
Data Table on Technology - Market size and forecast 2024-2029 ($ million)
Chart on Technology - Year-over-year growth 2024-2029 (%)
Data Table on Technology - Year-over-year growth 2024-2029 (%)
10.5 Services - Market size and forecast 2024-2029
Chart on Services - Market size and forecast 2024-2029 ($ million)
Data Table on Services - Market size and forecast 2024-2029 ($ million)
Chart on Services - Year-over-year growth 2024-2029 (%)
Data Table on Services - Year-over-year growth 2024-2029 (%)
10.6 Market opportunity by Product
Market opportunity by Product ($ million)
Data Table on Market opportunity by Product ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Drivers, Challenges, and Opportunity/Restraints
12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints
13 Competitive Landscape
13.1 Overview
13.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
Overview on factors of disruption
13.4 Industry risks
Impact of key risks on business
14 Competitive Analysis
14.1 Companies profiled
Companies covered
14.2 Company ranking index
Company ranking index
14.3 Market positioning of companies
Matrix on companies position and classification
2U Inc.
2U Inc. - Overview
2U Inc. - Business segments
2U Inc. - Key news
2U Inc. - Key offerings
2U Inc. - Segment focus
SWOT
14.5 Adobe Inc.
Adobe Inc. - Overview
Adobe Inc. - Business segments
Adobe Inc. - Key news
Adobe Inc. - Key offerings
Adobe Inc. - Segment focus
SWOT
14.6 Anthology Inc.
Anthology Inc. - Overview
Anthology Inc. - Product / Service
Anthology Inc. - Key news
Anthology Inc. - Key offerings
SWOT
14.7 Articulate Global Inc.
Articulate Global Inc. - Overview
Articulate Global Inc. - Product / Service
Articulate Global Inc. - Key offerings
SWOT
14.8 Cengage Learning Holdings II Inc.
Cengage Learning Holdings II Inc. - Overview
Cengage Learning Holdings II Inc. - Business segments
Cengage Learning Holdings II Inc. - Key offerings
Cengage Learning Holdings II Inc. - Segment focus
SWOT
14.9 Coursera Inc.
Coursera Inc. - Overview
Coursera Inc. - Business segments
Coursera Inc. - Key news
Coursera Inc. - Key offerings
Coursera Inc. - Segment focus
SWOT
14.10 D2L Inc.
D2L Inc. - Overview
D2L Inc. - Product / Service
D2L Inc. - Key news
D2L Inc. - Key offerings
SWOT
14.11 Docebo Inc.
Docebo Inc. - Overview
Docebo Inc. - Product / Service
Docebo Inc. - Key news
Docebo Inc. - Key offerings
SWOT
14.12 Flatworld Solutions Inc.
Flatworld Solutions Inc. - Overview
Flatworld Solutions Inc. - Product / Service
Flatworld Solutions Inc. - Key offerings
SWOT
14.13 Houghton Mifflin Harcourt Co.
Houghton Mifflin Harcourt Co. - Overview
Houghton Mifflin Harcourt Co. - Product / Service
Houghton Mifflin Harcourt Co. - Key news
Houghton Mifflin Harcourt Co. - Key offerings
SWOT
14.14 iEnergizer Ltd.
iEnergizer Ltd. - Overview
iEnergizer Ltd. - Product / Service
iEnergizer Ltd. - Key offerings
SWOT
14.15 Infopro Learning Inc.
Infopro Learning Inc. - Overview
Infopro Learning Inc. - Product / Service
Infopro Learning Inc. - Key offerings
SWOT
14.16 Stylus Solutions Pvt. Ltd.
Stylus Solutions Pvt. Ltd. - Overview
Stylus Solutions Pvt. Ltd. - Product / Service
Stylus Solutions Pvt. Ltd. - Key offerings
SWOT
14.17 Udemy Inc.
Udemy Inc. - Overview
Udemy Inc. - Business segments
Udemy Inc. - Key news
Udemy Inc. - Key offerings
Udemy Inc. - Segment focus
SWOT
14.18 VitalSource Technologies LLC
VitalSource Technologies LLC - Overview
VitalSource Technologies LLC - Product / Service
VitalSource Technologies LLC - Key offerings
SWOT
15 Appendix
15.1 Scope of the report
15.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
15.3 Currency conversion rates for US$
Currency conversion rates for US$
15.4 Research methodology
Research methodology
15.5 Data procurement
Information sources
15.6 Data validation
Data validation
15.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
15.8 Data synthesis
Data synthesis
15.9 360 degree market analysis
360 degree market analysis
15.10 List of abbreviations
List of abbreviations
Exhibits:
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Country Market Characteristics
Exhibits4: Executive Summary - Chart on Market Segmentation by Deployment
Exhibits5: Executive Summary - Chart on Market Segmentation by End-user
Exhibits6: Executive Summary - Chart on Market Segmentation by Product
Exhibits7: Executive Summary - Chart on Company Market Positioning
Exhibits8: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits9: Overview on criticality of inputs and factors of differentiation
Exhibits10: Overview on factors of disruption
Exhibits11: Impact of drivers and challenges in 2024 and 2029
Exhibits12: Parent Market
Exhibits13: Data Table on - Parent Market
Exhibits14: Market characteristics analysis
Exhibits15: Value chain analysis
Exhibits16: Offerings of companies included in the market definition
Exhibits17: Market segments
Exhibits18: Chart on US - Market size and forecast 2024-2029 ($ million)
Exhibits19: Data Table on US - Market size and forecast 2024-2029 ($ million)
Exhibits20: Chart on US: Year-over-year growth 2024-2029 (%)
Exhibits21: Data Table on US: Year-over-year growth 2024-2029 (%)
Exhibits22: Historic Market Size - Data Table on E-Learning Market in US 2019 - 2023 ($ million)
Exhibits23: Historic Market Size - Deployment Segment 2019 - 2023 ($ million)
Exhibits24: Historic Market Size - End-user Segment 2019 - 2023 ($ million)
Exhibits25: Historic Market Size - Product Segment 2019 - 2023 ($ million)
Exhibits26: Five forces analysis - Comparison between 2024 and 2029
Exhibits27: Bargaining power of buyers - Impact of key factors 2024 and 2029
Exhibits28: Bargaining power of suppliers - Impact of key factors in 2024 and 2029
Exhibits29: Threat of new entrants - Impact of key factors in 2024 and 2029
Exhibits30: Threat of substitutes - Impact of key factors in 2024 and 2029
Exhibits31: Threat of rivalry - Impact of key factors in 2024 and 2029
Exhibits32: Chart on Market condition - Five forces 2024 and 2029
Exhibits33: Chart on Deployment - Market share 2024-2029 (%)
Exhibits34: Data Table on Deployment - Market share 2024-2029 (%)
Exhibits35: Chart on Comparison by Deployment
Exhibits36: Data Table on Comparison by Deployment
Exhibits37: Chart on On premises - Market size and forecast 2024-2029 ($ million)
Exhibits38: Data Table on On premises - Market size and forecast 2024-2029 ($ million)
Exhibits39: Chart on On premises - Year-over-year growth 2024-2029 (%)
Exhibits40: Data Table on On premises - Year-over-year growth 2024-2029 (%)
Exhibits41: Chart on Cloud - Market size and forecast 2024-2029 ($ million)
Exhibits42: Data Table on Cloud - Market size and forecast 2024-2029 ($ million)
Exhibits43: Chart on Cloud - Year-over-year growth 2024-2029 (%)
Exhibits44: Data Table on Cloud - Year-over-year growth 2024-2029 (%)
Exhibits45: Market opportunity by Deployment ($ million)
Exhibits46: Data Table on Market opportunity by Deployment ($ million)
Exhibits47: Chart on End-user - Market share 2024-2029 (%)
Exhibits48: Data Table on End-user - Market share 2024-2029 (%)
Exhibits49: Chart on Comparison by End-user
Exhibits50: Data Table on Comparison by End-user
Exhibits51: Chart on Higher education - Market size and forecast 2024-2029 ($ million)
Exhibits52: Data Table on Higher education - Market size and forecast 2024-2029 ($ million)
Exhibits53: Chart on Higher education - Year-over-year growth 2024-2029 (%)
Exhibits54: Data Table on Higher education - Year-over-year growth 2024-2029 (%)
Exhibits55: Chart on Corporate - Market size and forecast 2024-2029 ($ million)
Exhibits56: Data Table on Corporate - Market size and forecast 2024-2029 ($ million)
Exhibits57: Chart on Corporate - Year-over-year growth 2024-2029 (%)
Exhibits58: Data Table on Corporate - Year-over-year growth 2024-2029 (%)
Exhibits59: Chart on K12 - Market size and forecast 2024-2029 ($ million)
Exhibits60: Data Table on K12 - Market size and forecast 2024-2029 ($ million)
Exhibits61: Chart on K12 - Year-over-year growth 2024-2029 (%)
Exhibits62: Data Table on K12 - Year-over-year growth 2024-2029 (%)
Exhibits63: Market opportunity by End-user ($ million)
Exhibits64: Data Table on Market opportunity by End-user ($ million)
Exhibits65: Chart on Product - Market share 2024-2029 (%)
Exhibits66: Data Table on Product - Market share 2024-2029 (%)
Exhibits67: Chart on Comparison by Product
Exhibits68: Data Table on Comparison by Product
Exhibits69: Chart on Content - Market size and forecast 2024-2029 ($ million)
Exhibits70: Data Table on Content - Market size and forecast 2024-2029 ($ million)
Exhibits71: Chart on Content - Year-over-year growth 2024-2029 (%)
Exhibits72: Data Table on Content - Year-over-year growth 2024-2029 (%)
Exhibits73: Chart on Technology - Market size and forecast 2024-2029 ($ million)
Exhibits74: Data Table on Technology - Market size and forecast 2024-2029 ($ million)
Exhibits75: Chart on Technology - Year-over-year growth 2024-2029 (%)
Exhibits76: Data Table on Technology - Year-over-year growth 2024-2029 (%)
Exhibits77: Chart on Services - Market size and forecast 2024-2029 ($ million)
Exhibits78: Data Table on Services - Market size and forecast 2024-2029 ($ million)
Exhibits79: Chart on Services - Year-over-year growth 2024-2029 (%)
Exhibits80: Data Table on Services - Year-over-year growth 2024-2029 (%)
Exhibits81: Market opportunity by Product ($ million)
Exhibits82: Data Table on Market opportunity by Product ($ million)
Exhibits83: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits84: Impact of drivers and challenges in 2024 and 2029
Exhibits85: Overview on criticality of inputs and factors of differentiation
Exhibits86: Overview on factors of disruption
Exhibits87: Impact of key risks on business
Exhibits88: Companies covered
Exhibits89: Company ranking index
Exhibits90: Matrix on companies position and classification
Exhibits91: 2U Inc. - Overview
Exhibits92: 2U Inc. - Business segments
Exhibits93: 2U Inc. - Key news
Exhibits94: 2U Inc. - Key offerings
Exhibits95: 2U Inc. - Segment focus
Exhibits96: SWOT
Exhibits97: Adobe Inc. - Overview
Exhibits98: Adobe Inc. - Business segments
Exhibits99: Adobe Inc. - Key news
Exhibits100: Adobe Inc. - Key offerings
Exhibits101: Adobe Inc. - Segment focus
Exhibits102: SWOT
Exhibits103: Anthology Inc. - Overview
Exhibits104: Anthology Inc. - Product / Service
Exhibits105: Anthology Inc. - Key news
Exhibits106: Anthology Inc. - Key offerings
Exhibits107: SWOT
Exhibits108: Articulate Global Inc. - Overview
Exhibits109: Articulate Global Inc. - Product / Service
Exhibits110: Articulate Global Inc. - Key offerings
Exhibits111: SWOT
Exhibits112: Cengage Learning Holdings II Inc. - Overview
Exhibits113: Cengage Learning Holdings II Inc. - Business segments
Exhibits114: Cengage Learning Holdings II Inc. - Key offerings
Exhibits115: Cengage Learning Holdings II Inc. - Segment focus
Exhibits116: SWOT
Exhibits117: Coursera Inc. - Overview
Exhibits118: Coursera Inc. - Business segments
Exhibits119: Coursera Inc. - Key news
Exhibits120: Coursera Inc. - Key offerings
Exhibits121: Coursera Inc. - Segment focus
Exhibits122: SWOT
Exhibits123: D2L Inc. - Overview
Exhibits124: D2L Inc. - Product / Service
Exhibits125: D2L Inc. - Key news
Exhibits126: D2L Inc. - Key offerings
Exhibits127: SWOT
Exhibits128: Docebo Inc. - Overview
Exhibits129: Docebo Inc. - Product / Service
Exhibits130: Docebo Inc. - Key news
Exhibits131: Docebo Inc. - Key offerings
Exhibits132: SWOT
Exhibits133: Flatworld Solutions Inc. - Overview
Exhibits134: Flatworld Solutions Inc. - Product / Service
Exhibits135: Flatworld Solutions Inc. - Key offerings
Exhibits136: SWOT
Exhibits137: Houghton Mifflin Harcourt Co. - Overview
Exhibits138: Houghton Mifflin Harcourt Co. - Product / Service
Exhibits139: Houghton Mifflin Harcourt Co. - Key news
Exhibits140: Houghton Mifflin Harcourt Co. - Key offerings
Exhibits141: SWOT
Exhibits142: iEnergizer Ltd. - Overview
Exhibits143: iEnergizer Ltd. - Product / Service
Exhibits144: iEnergizer Ltd. - Key offerings
Exhibits145: SWOT
Exhibits146: Infopro Learning Inc. - Overview
Exhibits147: Infopro Learning Inc. - Product / Service
Exhibits148: Infopro Learning Inc. - Key offerings
Exhibits149: SWOT
Exhibits150: Stylus Solutions Pvt. Ltd. - Overview
Exhibits151: Stylus Solutions Pvt. Ltd. - Product / Service
Exhibits152: Stylus Solutions Pvt. Ltd. - Key offerings
Exhibits153: SWOT
Exhibits154: Udemy Inc. - Overview
Exhibits155: Udemy Inc. - Business segments
Exhibits156: Udemy Inc. - Key news
Exhibits157: Udemy Inc. - Key offerings
Exhibits158: Udemy Inc. - Segment focus
Exhibits159: SWOT
Exhibits160: VitalSource Technologies LLC - Overview
Exhibits161: VitalSource Technologies LLC - Product / Service
Exhibits162: VitalSource Technologies LLC - Key offerings
Exhibits163: SWOT
Exhibits164: Inclusions checklist
Exhibits165: Exclusions checklist
Exhibits166: Currency conversion rates for US$
Exhibits167: Research methodology
Exhibits168: Information sources
Exhibits169: Data validation
Exhibits170: Validation techniques employed for market sizing
Exhibits171: Data synthesis
Exhibits172: 360 degree market analysis
Exhibits173: List of abbreviations

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