US Wearables Market 2023-2027

Wearables Market in US 2023-2027

Technavio has been monitoring the wearables market in US and is forecast to grow by $7824.78 mn during 2022-2027, accelerating at a CAGR of 9.13% during the forecast period. Our report on the wearables market in US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the growing preference for wearable devices for payment, the increasing focus on fitness and healthy lifestyle orientation, and the development of miniaturized electronic components.

Technavio's wearables market in US is segmented as below:

By Distribution Channel

  • Online
  • Offline
By Product Type
  • Smart watches
  • Wireless headphones
  • HMDs
  • Smart bands
  • Others
This study identifies the focus on the development of low-power electronics as one of the prime reasons driving the wearables market growth during the next few years. Also, the growing number of partnerships and M&A activities and emergence of hybrid smartwatch market will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the wearables market in US covers the following areas:
  • Wearables market sizing
  • Wearables market forecast
  • Wearables market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading wearables market vendors that include adidas AG, Alphabet Inc., Anhui Huami Information Technology Co. Ltd., Apple Inc., ASUSTeK Computer Inc., Capri Holdings Ltd., Casio Computer Co. Ltd., Fossil Group Inc., Garmin Ltd., HTC Corp., Huawei Technologies Co. Ltd., LG Electronics Inc., Motorola Solutions Inc., Nike Inc., Samsung Electronics Co. Ltd., Sony Group Corp., TomTom NV, Withings France SA, Xiaomi Communications Co. Ltd., and Polar Electro Oy. Also, the wearables market in US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


1 Executive Summary
1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Country Market Characteristics
Exhibit 04: Executive Summary - Chart on Market Segmentation by Product Type
Exhibit 05: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibit 06: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
2.1 Market ecosystem
Exhibit 07: Parent market
Exhibit 08: Market Characteristics
3 Market Sizing
3.1 Market definition
Exhibit 09: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 10: Market segments
3.3 Market size 2022
3.4 Market outlook: Forecast for 2022-2027
Exhibit 11: Chart on US - Market size and forecast 2022-2027 ($ million)
Exhibit 12: Data Table on US - Market size and forecast 2022-2027 ($ million)
Exhibit 13: Chart on US: Year-over-year growth 2022-2027 (%)
Exhibit 14: Data Table on US: Year-over-year growth 2022-2027 (%)
4 Historic Market Size
4.1 Wearables market in US 2017 - 2021
Exhibit 15: Historic Market Size - Data Table on Wearables market in US 2017 - 2021 ($ million)
4.2 Product Type Segment Analysis 2017 - 2021
Exhibit 16: Historic Market Size - Product Type Segment 2017 - 2021 ($ million)
4.3 Distribution Channel Segment Analysis 2017 - 2021
Exhibit 17: Historic Market Size - Distribution Channel Segment 2017 - 2021 ($ million)
5 Five Forces Analysis
5.1 Five forces summary
Exhibit 18: Five forces analysis - Comparison between 2022 and 2027
5.2 Bargaining power of buyers
Exhibit 19: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
5.3 Bargaining power of suppliers
Exhibit 20: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
5.4 Threat of new entrants
Exhibit 21: Threat of new entrants - Impact of key factors in 2022 and 2027
5.5 Threat of substitutes
Exhibit 22: Threat of substitutes - Impact of key factors in 2022 and 2027
5.6 Threat of rivalry
Exhibit 23: Threat of rivalry - Impact of key factors in 2022 and 2027
5.7 Market condition
Exhibit 24: Chart on Market condition - Five forces 2022 and 2027
6 Market Segmentation by Product Type
6.1 Market segments
Exhibit 25: Chart on Product Type - Market share 2022-2027 (%)
Exhibit 26: Data Table on Product Type - Market share 2022-2027 (%)
6.2 Comparison by Product Type
Exhibit 27: Chart on Comparison by Product Type
Exhibit 28: Data Table on Comparison by Product Type
6.3 Smart watches - Market size and forecast 2022-2027
Exhibit 29: Chart on Smart watches - Market size and forecast 2022-2027 ($ million)
Exhibit 30: Data Table on Smart watches - Market size and forecast 2022-2027 ($ million)
Exhibit 31: Chart on Smart watches - Year-over-year growth 2022-2027 (%)
Exhibit 32: Data Table on Smart watches - Year-over-year growth 2022-2027 (%)
6.4 Wireless headphones - Market size and forecast 2022-2027
Exhibit 33: Chart on Wireless headphones - Market size and forecast 2022-2027 ($ million)
Exhibit 34: Data Table on Wireless headphones - Market size and forecast 2022-2027 ($ million)
Exhibit 35: Chart on Wireless headphones - Year-over-year growth 2022-2027 (%)
Exhibit 36: Data Table on Wireless headphones - Year-over-year growth 2022-2027 (%)
6.5 HMDs - Market size and forecast 2022-2027
Exhibit 37: Chart on HMDs - Market size and forecast 2022-2027 ($ million)
Exhibit 38: Data Table on HMDs - Market size and forecast 2022-2027 ($ million)
Exhibit 39: Chart on HMDs - Year-over-year growth 2022-2027 (%)
Exhibit 40: Data Table on HMDs - Year-over-year growth 2022-2027 (%)
6.6 Smart bands - Market size and forecast 2022-2027
Exhibit 41: Chart on Smart bands - Market size and forecast 2022-2027 ($ million)
Exhibit 42: Data Table on Smart bands - Market size and forecast 2022-2027 ($ million)
Exhibit 43: Chart on Smart bands - Year-over-year growth 2022-2027 (%)
Exhibit 44: Data Table on Smart bands - Year-over-year growth 2022-2027 (%)
6.7 Others - Market size and forecast 2022-2027
Exhibit 45: Chart on Others - Market size and forecast 2022-2027 ($ million)
Exhibit 46: Data Table on Others - Market size and forecast 2022-2027 ($ million)
Exhibit 47: Chart on Others - Year-over-year growth 2022-2027 (%)
Exhibit 48: Data Table on Others - Year-over-year growth 2022-2027 (%)
6.8 Market opportunity by Product Type
Exhibit 49: Market opportunity by Product Type ($ million)
Exhibit 50: Data Table on Market opportunity by Product Type ($ million)
7 Market Segmentation by Distribution Channel
7.1 Market segments
Exhibit 51: Chart on Distribution Channel - Market share 2022-2027 (%)
Exhibit 52: Data Table on Distribution Channel - Market share 2022-2027 (%)
7.2 Comparison by Distribution Channel
Exhibit 53: Chart on Comparison by Distribution Channel
Exhibit 54: Data Table on Comparison by Distribution Channel
7.3 Online - Market size and forecast 2022-2027
Exhibit 55: Chart on Online - Market size and forecast 2022-2027 ($ million)
Exhibit 56: Data Table on Online - Market size and forecast 2022-2027 ($ million)
Exhibit 57: Chart on Online - Year-over-year growth 2022-2027 (%)
Exhibit 58: Data Table on Online - Year-over-year growth 2022-2027 (%)
7.4 Offline - Market size and forecast 2022-2027
Exhibit 59: Chart on Offline - Market size and forecast 2022-2027 ($ million)
Exhibit 60: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
Exhibit 61: Chart on Offline - Year-over-year growth 2022-2027 (%)
Exhibit 62: Data Table on Offline - Year-over-year growth 2022-2027 (%)
7.5 Market opportunity by Distribution Channel
Exhibit 63: Market opportunity by Distribution Channel ($ million)
Exhibit 64: Data Table on Market opportunity by Distribution Channel ($ million)
8 Customer Landscape
8.1 Customer landscape overview
Exhibit 65: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Drivers, Challenges, and Trends
9.1 Market drivers
9.2 Market challenges
9.3 Impact of drivers and challenges
Exhibit 66: Impact of drivers and challenges in 2022 and 2027
9.4 Market trends
10 Vendor Landscape
10.1 Overview
10.2 Vendor landscape
Exhibit 67: Overview on Criticality of inputs and Factors of differentiation
10.3 Landscape disruption
Exhibit 68: Overview on factors of disruption
10.4 Industry risks
Exhibit 69: Impact of key risks on business
11 Vendor Analysis
11.1 Vendors covered
Exhibit 70: Vendors covered
11.2 Market positioning of vendors
Exhibit 71: Matrix on vendor position and classification
11.3 adidas AG
Exhibit 72: adidas AG - Overview
Exhibit 73: adidas AG - Business segments
Exhibit 74: adidas AG - Key news
Exhibit 75: adidas AG - Key offerings
Exhibit 76: adidas AG - Segment focus
11.4 Alphabet Inc.
Exhibit 77: Alphabet Inc. - Overview
Exhibit 78: Alphabet Inc. - Business segments
Exhibit 79: Alphabet Inc. - Key news
Exhibit 80: Alphabet Inc. - Key offerings
Exhibit 81: Alphabet Inc. - Segment focus
11.5 Anhui Huami Information Technology Co. Ltd.
Exhibit 82: Anhui Huami Information Technology Co. Ltd. - Overview
Exhibit 83: Anhui Huami Information Technology Co. Ltd. - Business segments
Exhibit 84: Anhui Huami Information Technology Co. Ltd. - Key offerings
Exhibit 85: Anhui Huami Information Technology Co. Ltd. - Segment focus
11.6 Apple Inc.
Exhibit 86: Apple Inc. - Overview
Exhibit 87: Apple Inc. - Business segments
Exhibit 88: Apple Inc. - Key news
Exhibit 89: Apple Inc. - Key offerings
Exhibit 90: Apple Inc. - Segment focus
11.7 Casio Computer Co. Ltd.
Exhibit 91: Casio Computer Co. Ltd. - Overview
Exhibit 92: Casio Computer Co. Ltd. - Business segments
Exhibit 93: Casio Computer Co. Ltd. - Key news
Exhibit 94: Casio Computer Co. Ltd. - Key offerings
Exhibit 95: Casio Computer Co. Ltd. - Segment focus
11.8 Garmin Ltd.
Exhibit 96: Garmin Ltd. - Overview
Exhibit 97: Garmin Ltd. - Business segments
Exhibit 98: Garmin Ltd. - Key offerings
Exhibit 99: Garmin Ltd. - Segment focus
11.9 HTC Corp.
Exhibit 100: HTC Corp. - Overview
Exhibit 101: HTC Corp. - Product / Service
Exhibit 102: HTC Corp. - Key offerings
11.10 Huawei Technologies Co. Ltd.
Exhibit 103: Huawei Technologies Co. Ltd. - Overview
Exhibit 104: Huawei Technologies Co. Ltd. - Business segments
Exhibit 105: Huawei Technologies Co. Ltd. - Key news
Exhibit 106: Huawei Technologies Co. Ltd. - Key offerings
Exhibit 107: Huawei Technologies Co. Ltd. - Segment focus
11.11 LG Electronics Inc.
Exhibit 108: LG Electronics Inc. - Overview
Exhibit 109: LG Electronics Inc. - Product / Service
Exhibit 110: LG Electronics Inc. - Key offerings
11.12 Motorola Solutions Inc.
Exhibit 111: Motorola Solutions Inc. - Overview
Exhibit 112: Motorola Solutions Inc. - Business segments
Exhibit 113: Motorola Solutions Inc. - Key offerings
Exhibit 114: Motorola Solutions Inc. - Segment focus
11.13 Nike Inc.
Exhibit 115: Nike Inc. - Overview
Exhibit 116: Nike Inc. - Business segments
Exhibit 117: Nike Inc. - Key news
Exhibit 118: Nike Inc. - Key offerings
Exhibit 119: Nike Inc. - Segment focus
11.14 Polar Electro Oy
Exhibit 120: Polar Electro Oy - Overview
Exhibit 121: Polar Electro Oy - Product / Service
Exhibit 122: Polar Electro Oy - Key offerings
11.15 Samsung Electronics Co. Ltd.
Exhibit 123: Samsung Electronics Co. Ltd. - Overview
Exhibit 124: Samsung Electronics Co. Ltd. - Business segments
Exhibit 125: Samsung Electronics Co. Ltd. - Key news
Exhibit 126: Samsung Electronics Co. Ltd. - Key offerings
Exhibit 127: Samsung Electronics Co. Ltd. - Segment focus
11.16 Sony Group Corp.
Exhibit 128: Sony Group Corp. - Overview
Exhibit 129: Sony Group Corp. - Business segments
Exhibit 130: Sony Group Corp. - Key news
Exhibit 131: Sony Group Corp. - Key offerings
Exhibit 132: Sony Group Corp. - Segment focus
11.17 Xiaomi Communications Co. Ltd.
Exhibit 133: Xiaomi Communications Co. Ltd. - Overview
Exhibit 134: Xiaomi Communications Co. Ltd. - Business segments
Exhibit 135: Xiaomi Communications Co. Ltd. - Key news
Exhibit 136: Xiaomi Communications Co. Ltd. - Key offerings
Exhibit 137: Xiaomi Communications Co. Ltd. - Segment focus
12 Appendix
12.1 Scope of the report
12.2 Inclusions and exclusions checklist
Exhibit 138: Inclusions checklist
Exhibit 139: Exclusions checklist
12.3 Currency conversion rates for US$
Exhibit 140: Currency conversion rates for US$
12.4 Research methodology
Exhibit 141: Research methodology
Exhibit 142: Validation techniques employed for market sizing
Exhibit 143: Information sources
12.5 List of abbreviations
Exhibit 144: List of abbreviations
Exhibits:
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Country Market Characteristics
Exhibits4: Executive Summary - Chart on Market Segmentation by Product Type
Exhibits5: Executive Summary - Chart on Market Segmentation by Distribution Channel
Exhibits6: Executive Summary - Chart on Vendor Market Positioning
Exhibits7: Parent market
Exhibits8: Market Characteristics
Exhibits9: Offerings of vendors included in the market definition
Exhibits10: Market segments
Exhibits11: Chart on US - Market size and forecast 2022-2027 ($ million)
Exhibits12: Data Table on US - Market size and forecast 2022-2027 ($ million)
Exhibits13: Chart on US: Year-over-year growth 2022-2027 (%)
Exhibits14: Data Table on US: Year-over-year growth 2022-2027 (%)
Exhibits15: Historic Market Size - Data Table on Wearables market in US 2017 - 2021 ($ million)
Exhibits16: Historic Market Size - Product Type Segment 2017 - 2021 ($ million)
Exhibits17: Historic Market Size - Distribution Channel Segment 2017 - 2021 ($ million)
Exhibits18: Five forces analysis - Comparison between 2022 and 2027
Exhibits19: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
Exhibits20: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
Exhibits21: Threat of new entrants - Impact of key factors in 2022 and 2027
Exhibits22: Threat of substitutes - Impact of key factors in 2022 and 2027
Exhibits23: Threat of rivalry - Impact of key factors in 2022 and 2027
Exhibits24: Chart on Market condition - Five forces 2022 and 2027
Exhibits25: Chart on Product Type - Market share 2022-2027 (%)
Exhibits26: Data Table on Product Type - Market share 2022-2027 (%)
Exhibits27: Chart on Comparison by Product Type
Exhibits28: Data Table on Comparison by Product Type
Exhibits29: Chart on Smart watches - Market size and forecast 2022-2027 ($ million)
Exhibits30: Data Table on Smart watches - Market size and forecast 2022-2027 ($ million)
Exhibits31: Chart on Smart watches - Year-over-year growth 2022-2027 (%)
Exhibits32: Data Table on Smart watches - Year-over-year growth 2022-2027 (%)
Exhibits33: Chart on Wireless headphones - Market size and forecast 2022-2027 ($ million)
Exhibits34: Data Table on Wireless headphones - Market size and forecast 2022-2027 ($ million)
Exhibits35: Chart on Wireless headphones - Year-over-year growth 2022-2027 (%)
Exhibits36: Data Table on Wireless headphones - Year-over-year growth 2022-2027 (%)
Exhibits37: Chart on HMDs - Market size and forecast 2022-2027 ($ million)
Exhibits38: Data Table on HMDs - Market size and forecast 2022-2027 ($ million)
Exhibits39: Chart on HMDs - Year-over-year growth 2022-2027 (%)
Exhibits40: Data Table on HMDs - Year-over-year growth 2022-2027 (%)
Exhibits41: Chart on Smart bands - Market size and forecast 2022-2027 ($ million)
Exhibits42: Data Table on Smart bands - Market size and forecast 2022-2027 ($ million)
Exhibits43: Chart on Smart bands - Year-over-year growth 2022-2027 (%)
Exhibits44: Data Table on Smart bands - Year-over-year growth 2022-2027 (%)
Exhibits45: Chart on Others - Market size and forecast 2022-2027 ($ million)
Exhibits46: Data Table on Others - Market size and forecast 2022-2027 ($ million)
Exhibits47: Chart on Others - Year-over-year growth 2022-2027 (%)
Exhibits48: Data Table on Others - Year-over-year growth 2022-2027 (%)
Exhibits49: Market opportunity by Product Type ($ million)
Exhibits50: Data Table on Market opportunity by Product Type ($ million)
Exhibits51: Chart on Distribution Channel - Market share 2022-2027 (%)
Exhibits52: Data Table on Distribution Channel - Market share 2022-2027 (%)
Exhibits53: Chart on Comparison by Distribution Channel
Exhibits54: Data Table on Comparison by Distribution Channel
Exhibits55: Chart on Online - Market size and forecast 2022-2027 ($ million)
Exhibits56: Data Table on Online - Market size and forecast 2022-2027 ($ million)
Exhibits57: Chart on Online - Year-over-year growth 2022-2027 (%)
Exhibits58: Data Table on Online - Year-over-year growth 2022-2027 (%)
Exhibits59: Chart on Offline - Market size and forecast 2022-2027 ($ million)
Exhibits60: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
Exhibits61: Chart on Offline - Year-over-year growth 2022-2027 (%)
Exhibits62: Data Table on Offline - Year-over-year growth 2022-2027 (%)
Exhibits63: Market opportunity by Distribution Channel ($ million)
Exhibits64: Data Table on Market opportunity by Distribution Channel ($ million)
Exhibits65: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits66: Impact of drivers and challenges in 2022 and 2027
Exhibits67: Overview on Criticality of inputs and Factors of differentiation
Exhibits68: Overview on factors of disruption
Exhibits69: Impact of key risks on business
Exhibits70: Vendors covered
Exhibits71: Matrix on vendor position and classification
Exhibits72: adidas AG - Overview
Exhibits73: adidas AG - Business segments
Exhibits74: adidas AG - Key news
Exhibits75: adidas AG - Key offerings
Exhibits76: adidas AG - Segment focus
Exhibits77: Alphabet Inc. - Overview
Exhibits78: Alphabet Inc. - Business segments
Exhibits79: Alphabet Inc. - Key news
Exhibits80: Alphabet Inc. - Key offerings
Exhibits81: Alphabet Inc. - Segment focus
Exhibits82: Anhui Huami Information Technology Co. Ltd. - Overview
Exhibits83: Anhui Huami Information Technology Co. Ltd. - Business segments
Exhibits84: Anhui Huami Information Technology Co. Ltd. - Key offerings
Exhibits85: Anhui Huami Information Technology Co. Ltd. - Segment focus
Exhibits86: Apple Inc. - Overview
Exhibits87: Apple Inc. - Business segments
Exhibits88: Apple Inc. - Key news
Exhibits89: Apple Inc. - Key offerings
Exhibits90: Apple Inc. - Segment focus
Exhibits91: Casio Computer Co. Ltd. - Overview
Exhibits92: Casio Computer Co. Ltd. - Business segments
Exhibits93: Casio Computer Co. Ltd. - Key news
Exhibits94: Casio Computer Co. Ltd. - Key offerings
Exhibits95: Casio Computer Co. Ltd. - Segment focus
Exhibits96: Garmin Ltd. - Overview
Exhibits97: Garmin Ltd. - Business segments
Exhibits98: Garmin Ltd. - Key offerings
Exhibits99: Garmin Ltd. - Segment focus
Exhibits100: HTC Corp. - Overview
Exhibits101: HTC Corp. - Product / Service
Exhibits102: HTC Corp. - Key offerings
Exhibits103: Huawei Technologies Co. Ltd. - Overview
Exhibits104: Huawei Technologies Co. Ltd. - Business segments
Exhibits105: Huawei Technologies Co. Ltd. - Key news
Exhibits106: Huawei Technologies Co. Ltd. - Key offerings
Exhibits107: Huawei Technologies Co. Ltd. - Segment focus
Exhibits108: LG Electronics Inc. - Overview
Exhibits109: LG Electronics Inc. - Product / Service
Exhibits110: LG Electronics Inc. - Key offerings
Exhibits111: Motorola Solutions Inc. - Overview
Exhibits112: Motorola Solutions Inc. - Business segments
Exhibits113: Motorola Solutions Inc. - Key offerings
Exhibits114: Motorola Solutions Inc. - Segment focus
Exhibits115: Nike Inc. - Overview
Exhibits116: Nike Inc. - Business segments
Exhibits117: Nike Inc. - Key news
Exhibits118: Nike Inc. - Key offerings
Exhibits119: Nike Inc. - Segment focus
Exhibits120: Polar Electro Oy - Overview
Exhibits121: Polar Electro Oy - Product / Service
Exhibits122: Polar Electro Oy - Key offerings
Exhibits123: Samsung Electronics Co. Ltd. - Overview
Exhibits124: Samsung Electronics Co. Ltd. - Business segments
Exhibits125: Samsung Electronics Co. Ltd. - Key news
Exhibits126: Samsung Electronics Co. Ltd. - Key offerings
Exhibits127: Samsung Electronics Co. Ltd. - Segment focus
Exhibits128: Sony Group Corp. - Overview
Exhibits129: Sony Group Corp. - Business segments
Exhibits130: Sony Group Corp. - Key news
Exhibits131: Sony Group Corp. - Key offerings
Exhibits132: Sony Group Corp. - Segment focus
Exhibits133: Xiaomi Communications Co. Ltd. - Overview
Exhibits134: Xiaomi Communications Co. Ltd. - Business segments
Exhibits135: Xiaomi Communications Co. Ltd. - Key news
Exhibits136: Xiaomi Communications Co. Ltd. - Key offerings
Exhibits137: Xiaomi Communications Co. Ltd. - Segment focus
Exhibits138: Inclusions checklist
Exhibits139: Exclusions checklist
Exhibits140: Currency conversion rates for US$
Exhibits141: Research methodology
Exhibits142: Validation techniques employed for market sizing
Exhibits143: Information sources
Exhibits144: List of abbreviations

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