Toys Market in Europe 2024-2028

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,500	160 Pages	TechNavio	November, 2023	INF18379437

Best Price Guarantee
Price	from $2,500
Length	160 Pages
Publisher	TechNavio
Published Date	November, 2023
SKU	INF18379437

Toys Market In Europe 2024-2028

The toys market in Europe is forecasted to grow by USD 9.27 bn during 2023-2028, accelerating at a CAGR of 4.39% during the forecast period. The report on the toys market in Europe provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by expanding product portfolio influencing product premiumization, rising emergence of eco-friendly toys, and presence of toy gifting culture in the region.

Technavio's toys market in Europe is segmented as below:

By Product

Activity toys and accessories
Soft toys and accessories
Outdoor and vehicle toys
Games and puzzles
Infant and preschool toys and Others

By Distribution Channel

Specialty stores
E-retailers
Hypermarkets
Department stores

This study identifies the increasing number of strategic alliances as one of the prime reasons driving the toys market in Europe growth during the next few years. Also, rising popularity of construction toys and increasing marketing initiatives will lead to sizable demand in the market.

The report on the toys market in Europe covers the following areas:

Toys market in Europe sizing
Toys market in Europe forecast
Toys market in Europe industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading toys market in Europe vendors that include 4M Industrial Development Ltd., Clementoni Spa, Evertoys, First Celtic Toys and Learning Ltd., Goliath Games, HABA Group B.V. and Co.KG, Hamleys of London Ltd., Hasbro Inc., JWS Europe Ltd., Kids2 Inc., Learning Resources Ltd., LEGO System AS, Mattel Inc., MGA Entertainment Inc., Ravensburger AG, Simba Dickie Group GmbH, Takara Tomy Co. Ltd., The Toy Co., Theo Klein GmbH, and VTech Holdings Ltd.. Also, the toys market in Europe analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Executive Summary
- Market overview
  - Table Executive Summary – Chart on Market Overview
  - Table Executive Summary – Data Table on Market Overview
  - Table Executive Summary – Chart on Country Market Characteristics
  - Table Executive Summary – Chart on Market by Geography
  - Table Executive Summary – Chart on Market Segmentation by Product
  - Table Executive Summary – Chart on Market Segmentation by Distribution Channel
  - Table Executive Summary – Chart on Incremental Growth
  - Table Executive Summary – Data Table on Incremental Growth
  - Table Executive Summary – Chart on Vendor Market Positioning
Market Landscape
- Market ecosystem
  - Table Parent market
  - Table Market Characteristics
Market Sizing
- Market definition
  - Table Offerings of vendors included in the market definition
- Market segment analysis
  - Table Market segments
- Market size 2023
- Market outlook: Forecast for 2023-2028
  - Table Chart on Europe - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Regional - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Europe: Year-over-year growth 2023-2028 (%)
  - Table Data Table on Regional - Market size and forecast 2023-2028 ($ million)
Historic Market Size
- Toys market in Europe 2018 - 2022
  - Table Historic Market Size – Data Table on toys market in Europe 2018 - 2022 ($ million)
- Product Segment Analysis 2018 - 2022
  - Table Historic Market Size – Product Segment 2018 - 2022 ($ million)
- Distribution channel Segment Analysis 2018 - 2022
  - Table Historic Market Size – Distribution channel Segment 2018 - 2022 ($ million)
- Geography Segment Analysis 2018 - 2022
  - Table Historic Market Size – Geography Segment 2018 - 2022 ($ million)
Five Forces Analysis
- Five forces summary
  - Table Five forces analysis - Comparison between 2023 and 2028
- Bargaining power of buyers
  - Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
- Bargaining power of suppliers
  - Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
- Threat of new entrants
  - Table Threat of new entrants – Impact of key factors in 2023 and 2028
- Threat of substitutes
  - Table Threat of substitutes – Impact of key factors in 2023 and 2028
- Threat of rivalry
  - Table Threat of rivalry – Impact of key factors in 2023 and 2028
- Market condition
  - Table Chart on Market condition - Five forces 2023 and 2028
Market Segmentation by Product
- Market segments
  - Table Chart on Product - Market share 2023-2028 (%)
  - Table Data Table on Product - Market share 2023-2028 (%)
- Comparison by Product
  - Table Chart on Comparison by Product
  - Table Data Table on Comparison by Product
- Activity toys and accessories - Market size and forecast 2023-2028
  - Table Chart on Activity toys and accessories - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Activity toys and accessories - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Activity toys and accessories - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Activity toys and accessories - Year-over-year growth 2023-2028 (%)
- Soft toys and accessories - Market size and forecast 2023-2028
  - Table Chart on Soft toys and accessories - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Soft toys and accessories - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Soft toys and accessories - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Soft toys and accessories - Year-over-year growth 2023-2028 (%)
- Outdoor and vehicle toys - Market size and forecast 2023-2028
  - Table Chart on Outdoor and vehicle toys - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Outdoor and vehicle toys - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Outdoor and vehicle toys - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Outdoor and vehicle toys - Year-over-year growth 2023-2028 (%)
- Games and puzzles - Market size and forecast 2023- 2028
  - Table Chart on Games and puzzles - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Games and puzzles - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Games and puzzles - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Games and puzzles - Year-over-year growth 2023-2028 (%)
- Infant and preschool toys and others - Market size and forecast 2023-2028
  - Table Chart on Infant and preschool toys and others - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Infant and preschool toys and others - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Infant and preschool toys and others - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Infant and preschool toys and others - Year-over-year growth 2023-2028 (%)
- Market opportunity by Product
  - Table Market opportunity by Product ($ million)
  - Table Data Table on Market opportunity by Product ($ million)
Market Segmentation by Distribution Channel
- Market segments
  - Table Chart on Distribution Channel - Market share 2023-2028 (%)
  - Table Data Table on Distribution Channel - Market share 2023-2028 (%)
- Comparison by Distribution Channel
  - Table Chart on Comparison by Distribution Channel
  - Table Data Table on Comparison by Distribution Channel
- Specialty stores - Market size and forecast 2023-2028
  - Table Chart on Specialty stores - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Specialty stores - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Specialty stores - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Specialty stores - Year-over-year growth 2023-2028 (%)
- E-retailers - Market size and forecast 2023-2028
  - Table Chart on E-retailers - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on E-retailers - Market size and forecast 2023-2028 ($ million)
  - Table Chart on E-retailers - Year-over-year growth 2023-2028 (%)
  - Table Data Table on E-retailers - Year-over-year growth 2023-2028 (%)
- Hypermarkets - Market size and forecast 2023-2028
  - Table Chart on Hypermarkets - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Hypermarkets - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Hypermarkets - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Hypermarkets - Year-over-year growth 2023-2028 (%)
- Department stores - Market size and forecast 2023-2028
  - Table Chart on Department stores - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Department stores - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Department stores - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Department stores - Year-over-year growth 2023-2028 (%)
- Market opportunity by Distribution Channel
  - Table Market opportunity by Distribution Channel ($ million)
  - Table Data Table on Market opportunity by Distribution Channel ($ million)
Customer Landscape
- Customer landscape overview
  - Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Geographic Landscape
- Geographic segmentation
  - Table Chart on Market share by geography - 2023-2028 (%)
  - Table Data Table on Market share by geography - 2023-2028 (%)
- Geographic comparison
  - Table Chart on Geographic comparison
  - Table Data Table on Geographic comparison
- UK - Market size and forecast 2023-2028
  - Table Chart on UK - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on UK - Market size and forecast 2023-2028 ($ million)
  - Table Chart on UK - Year-over-year growth 2023-2028 (%)
  - Table Data Table on UK - Year-over-year growth 2023-2028 (%)
- France - Market size and forecast 2023-2028
  - Table Chart on France - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on France - Market size and forecast 2023-2028 ($ million)
  - Table Chart on France - Year-over-year growth 2023-2028 (%)
  - Table Data Table on France - Year-over-year growth 2023-2028 (%)
- Germany - Market size and forecast 2023-2028
  - Table Chart on Germany - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Germany - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Germany - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
- Italy - Market size and forecast 2023-2028
  - Table Chart on Italy - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Italy - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Italy - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Italy - Year-over-year growth 2023-2028 (%)
- Rest of Europe - Market size and forecast 2023-2028
  - Table Chart on Rest of Europe - Market size and forecast 2023-2028 ($ million)
  - Table Data Table on Rest of Europe - Market size and forecast 2023-2028 ($ million)
  - Table Chart on Rest of Europe - Year-over-year growth 2023-2028 (%)
  - Table Data Table on Rest of Europe - Year-over-year growth 2023-2028 (%)
- Market opportunity by geography
  - Table Market opportunity by geography ($ million)
  - Table Data Table on Market opportunity by geography ($ million)
Drivers, Challenges, and Trends
- Market drivers
  - Expanding product portfolio influencing product premiumization
  - Rising emergence of eco-friendly toys
  - Presence of toy gifting culture in the region
- Market challenges
  - Availability of low-quality counterfeit products
  - Growing popularity of digital games and e-games
  - Presence of stringent government regulations
- Impact of drivers and challenges
  - Table Impact of drivers and challenges in 2023 and 2028
- Market trends
  - Increasing number of strategic alliances
  - Rising popularity of construction toys
  - Increasing marketing initiatives
Vendor Landscape
- Overview
- Vendor landscape
  - Table Overview on Criticality of inputs and Factors of differentiation
- Landscape disruption
  - Table Overview on factors of disruption
- Industry risks
  - Table Impact of key risks on business
Vendor Analysis
- Vendors covered
  - Table Vendors covered
- Market positioning of vendors
  - Table Matrix on vendor position and classification
- Clementoni Spa
  - Table Clementoni Spa - Overview
  - Table Clementoni Spa - Product / Service
  - Table Clementoni Spa - Key offerings
- Evertoys
  - Table Evertoys - Overview
  - Table Evertoys - Product / Service
  - Table Evertoys - Key offerings
- First Celtic Toys and Learning Ltd.
  - Table First Celtic Toys and Learning Ltd. - Overview
  - Table First Celtic Toys and Learning Ltd. - Product / Service
  - Table First Celtic Toys and Learning Ltd. - Key offerings
- Goliath Games
  - Table Goliath Games - Overview
  - Table Goliath Games - Product / Service
  - Table Goliath Games - Key offerings
- HABA Group B.V. and Co.KG
  - Table HABA Group B.V. and Co.KG - Overview
  - Table HABA Group B.V. and Co.KG - Product / Service
  - Table HABA Group B.V. and Co.KG - Key offerings
- Hamleys of London Ltd.
  - Table Hamleys of London Ltd. - Overview
  - Table Hamleys of London Ltd. - Product / Service
  - Table Hamleys of London Ltd. - Key offerings
- Hasbro Inc.
  - Table Hasbro Inc. - Overview
  - Table Hasbro Inc. - Business segments
  - Table Hasbro Inc. - Key news
  - Table Hasbro Inc. - Key offerings
  - Table Hasbro Inc. - Segment focus
- JWS Europe Ltd.
  - Table JWS Europe Ltd. - Overview
  - Table JWS Europe Ltd. - Product / Service
  - Table JWS Europe Ltd. - Key offerings
- Learning Resources Ltd.
  - Table Learning Resources Ltd. - Overview
  - Table Learning Resources Ltd. - Product / Service
  - Table Learning Resources Ltd. - Key offerings
- LEGO System AS
  - Table LEGO System AS - Overview
  - Table LEGO System AS - Product / Service
  - Table LEGO System AS - Key news
  - Table LEGO System AS - Key offerings
- Mattel Inc.
  - Table Mattel Inc. - Overview
  - Table Mattel Inc. - Business segments
  - Table Mattel Inc. - Key news
  - Table Mattel Inc. - Key offerings
  - Table Mattel Inc. - Segment focus
- MGA Entertainment Inc.
  - Table MGA Entertainment Inc. - Overview
  - Table MGA Entertainment Inc. - Product / Service
  - Table MGA Entertainment Inc. - Key offerings
- Simba Dickie Group GmbH
  - Table Simba Dickie Group GmbH - Overview
  - Table Simba Dickie Group GmbH - Product / Service
  - Table Simba Dickie Group GmbH - Key offerings
- Takara Tomy Co. Ltd.
  - Table Takara Tomy Co. Ltd. - Overview
  - Table Takara Tomy Co. Ltd. - Product / Service
  - Table Takara Tomy Co. Ltd. - Key offerings
- Theo Klein GmbH
  - Table Theo Klein GmbH - Overview
  - Table Theo Klein GmbH - Product / Service
  - Table Theo Klein GmbH - Key offerings
Appendix
- Scope of the report
  - Market definition
  - Objectives
  - Notes and caveats
- Inclusions and exclusions checklist
  - Table Inclusions checklist
  - Table Exclusions checklist
- Currency conversion rates for US$
  - Table Currency conversion rates for US$
- Research methodology
  - Table Research methodology
  - Table Validation techniques employed for market sizing
  - Table Information sources
- List of abbreviations
  - Table List of abbreviations