Thailand Retail Market 2023-2027

Retail Market in Thailand 2023-2027

Technavio has been monitoring the retail market in Thailand and is forecast to grow by $63.19 bn during 2022-2027, accelerating at a CAGR of 5.95% during the forecast period. Our report on the retail market in Thailand provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing demand for convenience food products, the provision of value-added services, and the influx of numerous retail stores.

Technavio's retail market in Thailand is segmented as below:

By Distribution Channel

  • Offline
  • Online
By Product
  • Grocery
  • Apparel and footwear
  • BPC
  • Home and garden
  • Others
This study identifies the surge in sales through online distribution channels as one of the prime reasons driving the retail market growth during the next few years. Also, innovative packaging and marketing initiatives by prominent vendors and rise in demand for private labels and low-cost products will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the retail market in Thailand covers the following areas:
  • Retail market sizing
  • Retail market forecast
  • Retail market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading retail market vendors in Thailand that include A.S. Watson Group, Aeon Co. Ltd., Berli Jucker Public Co. Ltd., Central Group of Company, CJ Express Group Co. Ltd., CP All Public Co. Ltd., Foodland Supermarket Co. Ltd., Home Product Center Public Co. Ltd., Isetan Mitsukoshi Holdings Ltd., Rimping Supermarket, Robinsons Retail Holding Inc., Seven and i Holdings Co. Ltd., SPAR International, Tesco Plc, The Mall Group Co. Ltd., and Villa Market JP Co. Ltd. Also, the retail market in Thailand analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Country Market Characteristics
      • Table Executive Summary – Chart on Market Segmentation by Distribution Channel
      • Table Executive Summary – Chart on Market Segmentation by Product
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on Thailand - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Thailand - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Thailand: Year-over-year growth 2022-2027 (%)
      • Table Data Table on Thailand: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Retail market in Thailand 2017 - 2021
      • Table Historic market size – Data table on retail market in Thailand 2017 - 2021 ($ billion)
    • Distribution Channel Segment Analysis 2017 - 2021
      • Table Historic market size – Distribution channel segment 2017 - 2021 ($ billion)
    • Product Segment Analysis 2017 - 2021
      • Table Historic market size – Product segment 2017 - 2021 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Distribution Channel
    • Market segments
      • Table Chart on Distribution Channel - Market share 2022-2027 (%)
      • Table Data Table on Distribution Channel - Market share 2022-2027 (%)
    • Comparison by Distribution Channel
      • Table Chart on Comparison by Distribution Channel
      • Table Data Table on Comparison by Distribution Channel
    • Offline - Market size and forecast 2022-2027
      • Table Chart on Offline - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Offline - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Offline - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Offline - Year-over-year growth 2022-2027 (%)
    • Online - Market size and forecast 2022-2027
      • Table Chart on Online - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Online - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Online - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Online - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Distribution Channel
      • Table Market opportunity by Distribution Channel ($ billion)
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2022-2027 (%)
      • Table Data Table on Product - Market share 2022-2027 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Grocery - Market size and forecast 2022-2027
      • Table Chart on Grocery - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Grocery - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Grocery - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Grocery - Year-over-year growth 2022-2027 (%)
    • Apparel and footwear - Market size and forecast 2022- 2027
      • Table Chart on Apparel and footwear - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Apparel and footwear - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Apparel and footwear - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Apparel and footwear - Year-over-year growth 2022-2027 (%)
    • BPC - Market size and forecast 2022-2027
      • Table Chart on BPC - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on BPC - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on BPC - Year-over-year growth 2022-2027 (%)
      • Table Data Table on BPC - Year-over-year growth 2022-2027 (%)
    • Home and garden - Market size and forecast 2022-2027
      • Table Chart on Home and garden - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Home and garden - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Home and garden - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Home and garden - Year-over-year growth 2022-2027 (%)
    • Others - Market size and forecast 2022-2027
      • Table Chart on Others - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Others - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Others - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Others - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Drivers, Challenges, and Trends
    • Market drivers
      • Growing demand for convenience food products
      • Provision of value-added services
      • Influx of numerous retail stores
    • Market challenges
      • Threat from counterfeit products
      • Trade risks associated with retail industry
      • Issues related to logistics and supply chain operations
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Surge in sales through online distribution channels
      • Innovative packaging and marketing initiatives by prominent vendors
      • Rise in demand for private labels and low-cost products
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • A.S. Watson Group
      • Table A.S. Watson Group - Overview
      • Table A.S. Watson Group - Product / Service
      • Table A.S. Watson Group - Key offerings
    • Aeon Co. Ltd.
      • Table Aeon Co. Ltd. - Overview
      • Table Aeon Co. Ltd. - Business segments
      • Table Aeon Co. Ltd. - Key offerings
      • Table Aeon Co. Ltd. - Segment focus
    • Berli Jucker Public Co. Ltd.
      • Table Berli Jucker Public Co. Ltd. - Overview
      • Table Berli Jucker Public Co. Ltd. - Business segments
      • Table Berli Jucker Public Co. Ltd. - Key news
      • Table Berli Jucker Public Co. Ltd. - Key offerings
      • Table Berli Jucker Public Co. Ltd. - Segment focus
    • Central Group of Company
      • Table Central Group of Company - Overview
      • Table Central Group of Company - Product / Service
      • Table Central Group of Company - Key news
      • Table Central Group of Company - Key offerings
    • CJ Express Group Co. Ltd.
      • Table CJ Express Group Co. Ltd. - Overview
      • Table CJ Express Group Co. Ltd. - Product / Service
      • Table CJ Express Group Co. Ltd. - Key offerings
    • CP All Public Co. Ltd.
      • Table CP All Public Co. Ltd. - Overview
      • Table CP All Public Co. Ltd. - Business segments
      • Table CP All Public Co. Ltd. - Key news
      • Table CP All Public Co. Ltd. - Key offerings
      • Table CP All Public Co. Ltd. - Segment focus
    • Foodland Supermarket Co. Ltd.
      • Table Foodland Supermarket Co. Ltd. - Overview
      • Table Foodland Supermarket Co. Ltd. - Product / Service
      • Table Foodland Supermarket Co. Ltd. - Key offerings
    • Home Product Center Public Co. Ltd.
      • Table Home Product Center Public Co. Ltd. - Overview
      • Table Home Product Center Public Co. Ltd. - Product / Service
      • Table Home Product Center Public Co. Ltd. - Key offerings
    • Isetan Mitsukoshi Holdings Ltd.
      • Table Isetan Mitsukoshi Holdings Ltd. - Overview
      • Table Isetan Mitsukoshi Holdings Ltd. - Business segments
      • Table Isetan Mitsukoshi Holdings Ltd. - Key news
      • Table Isetan Mitsukoshi Holdings Ltd. - Key offerings
      • Table Isetan Mitsukoshi Holdings Ltd. - Segment focus
    • Rimping Supermarket
      • Table Rimping Supermarket - Overview
      • Table Rimping Supermarket - Product / Service
      • Table Rimping Supermarket - Key offerings
    • Robinsons Retail Holding Inc.
      • Table Robinsons Retail Holding Inc. - Overview
      • Table Robinsons Retail Holding Inc. - Business segments
      • Table Robinsons Retail Holding Inc. - Key offerings
      • Table Robinsons Retail Holding Inc. - Segment focus
    • Seven and i Holdings Co. Ltd.
      • Table Seven and i Holdings Co. Ltd. - Overview
      • Table Seven and i Holdings Co. Ltd. - Business segments
      • Table Seven and i Holdings Co. Ltd. - Key offerings
      • Table Seven and i Holdings Co. Ltd. - Segment focus
    • SPAR International
      • Table SPAR International - Overview
      • Table SPAR International - Product / Service
      • Table SPAR International - Key offerings
    • Tesco Plc
      • Table Tesco Plc - Overview
      • Table Tesco Plc - Business segments
      • Table Tesco Plc - Key news
      • Table Tesco Plc - Key offerings
      • Table Tesco Plc - Segment focus
    • The Mall Group Co. Ltd.
      • Table The Mall Group Co. Ltd. - Overview
      • Table The Mall Group Co. Ltd. - Product / Service
      • Table The Mall Group Co. Ltd. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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