Retail Banking Market in US 2024-2028

Retail Banking Market In US 2024-2028


The retail banking market in US is forecasted to grow by USD 91.47 bn during 2023-2028, accelerating at a CAGR of 4.35% during the forecast period. The report on the retail banking market in US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by ongoing digital transformation in retail banking, growing collaboration with fintech companies, and increasing focus on financial inclusion.

Technavio's retail banking market in US is segmented as below:

By Type
  • Private sector banks
  • Public sector banks
  • Foreign banks
  • Community development banks
  • Non-banking financial companies
By Service
  • Saving and checking account
  • Personal loan
  • Mortgages
  • Debit and credit cards
  • Others
By Channel
  • Direct sales
  • Distributor
This study identifies the growing adoption of cloud-based retail banking solutions as one of the prime reasons driving the retail banking market in US growth during the next few years. Also, emergence of open banking and focus on environmental, social, and governance (esg) by retail banks will lead to sizable demand in the market.

The report on the retail banking market in US covers the following areas:
  • Retail banking market in US sizing
  • Retail banking market in US forecast
  • Retail banking market in US industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading retail banking market in US vendors that include Bank of America Corp., Bank of Montreal, Barclays PLC, BNP Paribas SA, Capital One Financial Corp., China Construction Bank Corp., Citigroup Inc., Deutsche Bank AG, HSBC Holdings Plc, Industrial and Commercial Bank of China Co., JPMorgan Chase and Co., Key Corp., Mitsubishi UFJ Financial Group Inc., Regions Financial Corp., The Charles Schwab Corp., The PNC Financial Services Group Inc., The Toronto Dominion Bank, Truist Financial Corp., U.S. Bancorp, and Wells Fargo and Co.. Also, the retail banking market in US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Country Market Characteristics
      • Table Executive Summary – Chart on Market Segmentation by Type
      • Table Executive Summary – Chart on Market Segmentation by Service
      • Table Executive Summary – Chart on Market Segmentation by Channel
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on US: Year-over-year growth 2023-2028 (%)
      • Table Data Table on US: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Retail banking market in US 2018 - 2022
      • Table Historic Market Size – Data Table on retail banking market in US 2018 - 2022 ($ billion)
    • Type Segment Analysis 2018 - 2022
      • Table Historic Market Size – Type Segment 2018 - 2022 ($ billion)
    • Service Segment Analysis 2018 - 2022
      • Table Historic Market Size – Service Segment 2018 - 2022 ($ billion)
    • Channel Segment Analysis 2018 - 2022
      • Table Historic Market Size – Channel Segment 2018 - 2022 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by Type
    • Market segments
      • Table Chart on Type - Market share 2023-2028 (%)
      • Table Data Table on Type - Market share 2023-2028 (%)
    • Comparison by Type
      • Table Chart on Comparison by Type
      • Table Data Table on Comparison by Type
    • Private sector banks - Market size and forecast 2023- 2028
      • Table Chart on Private sector banks - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Private sector banks - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Private sector banks - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Private sector banks - Year-over-year growth 2023-2028 (%)
    • Public sector banks - Market size and forecast 2023- 2028
      • Table Chart on Public sector banks - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Public sector banks - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Public sector banks - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Public sector banks - Year-over-year growth 2023-2028 (%)
    • Foreign banks - Market size and forecast 2023-2028
      • Table Chart on Foreign banks - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Foreign banks - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Foreign banks - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Foreign banks - Year-over-year growth 2023-2028 (%)
    • Community development banks - Market size and forecast 2023-2028
      • Table Chart on Community development banks - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Community development banks - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Community development banks - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Community development banks - Year-over-year growth 2023-2028 (%)
    • Non-banking financial companies - Market size and forecast 2023-2028
      • Table Chart on Non-banking financial companies - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Non-banking financial companies - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Non-banking financial companies - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Non-banking financial companies - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Type
      • Table Market opportunity by Type ($ billion)
      • Table Data Table on Market opportunity by Type ($ billion)
  • Market Segmentation by Service
    • Market segments
      • Table Chart on Service - Market share 2023-2028 (%)
      • Table Data Table on Service - Market share 2023-2028 (%)
    • Comparison by Service
      • Table Chart on Comparison by Service
      • Table Data Table on Comparison by Service
    • Saving and checking account - Market size and forecast 2023-2028
      • Table Chart on Saving and checking account - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Saving and checking account - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Saving and checking account - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Saving and checking account - Year-over-year growth 2023-2028 (%)
    • Personal loan - Market size and forecast 2023-2028
      • Table Chart on Personal loan - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Personal loan - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Personal loan - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Personal loan - Year-over-year growth 2023-2028 (%)
    • Mortgages - Market size and forecast 2023-2028
      • Table Chart on Mortgages - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Mortgages - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Mortgages - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Mortgages - Year-over-year growth 2023-2028 (%)
    • Debit and credit cards - Market size and forecast 2023- 2028
      • Table Chart on Debit and credit cards - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Debit and credit cards - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Debit and credit cards - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Debit and credit cards - Year-over-year growth 2023-2028 (%)
    • Others - Market size and forecast 2023-2028
      • Table Chart on Others - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Others - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Others - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Others - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Service
      • Table Market opportunity by Service ($ billion)
      • Table Data Table on Market opportunity by Service ($ billion)
  • Market Segmentation by Channel
    • Market segments
      • Table Chart on Channel - Market share 2023-2028 (%)
      • Table Data Table on Channel - Market share 2023-2028 (%)
    • Comparison by Channel
      • Table Chart on Comparison by Channel
      • Table Data Table on Comparison by Channel
    • Direct sales - Market size and forecast 2023-2028
      • Table Chart on Direct sales - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Direct sales - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Direct sales - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Direct sales - Year-over-year growth 2023-2028 (%)
    • Distributor - Market size and forecast 2023-2028
      • Table Chart on Distributor - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Distributor - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Distributor - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Distributor - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Channel
      • Table Market opportunity by Channel ($ billion)
      • Table Data Table on Market opportunity by Channel ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Drivers, Challenges, and Trends
    • Market drivers
      • Ongoing digital transformation in retail banking
      • Growing collaboration with fintech companies
    • Market challenges
      • Rising cybersecurity threats in retail banking sector
      • Unstable customer expectations in retail banking sector
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Growing adoption of cloud-based retail banking solutions
      • Emergence of open banking
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Bank of America Corp.
      • Table Bank of America Corp. - Overview
      • Table Bank of America Corp. - Business segments
      • Table Bank of America Corp. - Key news
      • Table Bank of America Corp. - Key offerings
      • Table Bank of America Corp. - Segment focus
    • Barclays PLC
      • Table Barclays PLC - Overview
      • Table Barclays PLC - Business segments
      • Table Barclays PLC - Key news
      • Table Barclays PLC - Key offerings
      • Table Barclays PLC - Segment focus
    • Capital One Financial Corp.
      • Table Capital One Financial Corp. - Overview
      • Table Capital One Financial Corp. - Business segments
      • Table Capital One Financial Corp. - Key news
      • Table Capital One Financial Corp. - Key offerings
      • Table Capital One Financial Corp. - Segment focus
    • Citigroup Inc.
      • Table Citigroup Inc. - Overview
      • Table Citigroup Inc. - Business segments
      • Table Citigroup Inc. - Key offerings
      • Table Citigroup Inc. - Segment focus
    • HSBC Holdings Plc
      • Table HSBC Holdings Plc - Overview
      • Table HSBC Holdings Plc - Business segments
      • Table HSBC Holdings Plc - Key news
      • Table HSBC Holdings Plc - Key offerings
      • Table HSBC Holdings Plc - Segment focus
    • JPMorgan Chase and Co.
      • Table JPMorgan Chase and Co. - Overview
      • Table JPMorgan Chase and Co. - Business segments
      • Table JPMorgan Chase and Co. - Key news
      • Table JPMorgan Chase and Co. - Key offerings
      • Table JPMorgan Chase and Co. - Segment focus
    • Key Corp.
      • Table Key Corp. - Overview
      • Table Key Corp. - Business segments
      • Table Key Corp. - Key offerings
      • Table Key Corp. - Segment focus
    • Mitsubishi UFJ Financial Group Inc.
      • Table Mitsubishi UFJ Financial Group Inc. - Overview
      • Table Mitsubishi UFJ Financial Group Inc. - Business segments
      • Table Mitsubishi UFJ Financial Group Inc. - Key offerings
      • Table Mitsubishi UFJ Financial Group Inc. - Segment focus
    • Regions Financial Corp.
      • Table Regions Financial Corp. - Overview
      • Table Regions Financial Corp. - Business segments
      • Table Regions Financial Corp. - Key news
      • Table Regions Financial Corp. - Key offerings
      • Table Regions Financial Corp. - Segment focus
    • The Charles Schwab Corp.
      • Table The Charles Schwab Corp. - Overview
      • Table The Charles Schwab Corp. - Business segments
      • Table The Charles Schwab Corp. - Key offerings
      • Table The Charles Schwab Corp. - Segment focus
    • The PNC Financial Services Group Inc.
      • Table The PNC Financial Services Group Inc. - Overview
      • Table The PNC Financial Services Group Inc. - Business segments
      • Table The PNC Financial Services Group Inc. - Key offerings
      • Table The PNC Financial Services Group Inc. - Segment focus
    • The Toronto Dominion Bank
      • Table The Toronto Dominion Bank - Overview
      • Table The Toronto Dominion Bank - Business segments
      • Table The Toronto Dominion Bank - Key offerings
      • Table The Toronto Dominion Bank - Segment focus
    • Truist Financial Corp.
      • Table Truist Financial Corp. - Overview
      • Table Truist Financial Corp. - Business segments
      • Table Truist Financial Corp. - Key offerings
      • Table Truist Financial Corp. - Segment focus
    • U.S. Bancorp
      • Table U.S. Bancorp - Overview
      • Table U.S. Bancorp - Business segments
      • Table U.S. Bancorp - Key news
      • Table U.S. Bancorp - Key offerings
      • Table U.S. Bancorp - Segment focus
    • Wells Fargo and Co.
      • Table Wells Fargo and Co. - Overview
      • Table Wells Fargo and Co. - Business segments
      • Table Wells Fargo and Co. - Key news
      • Table Wells Fargo and Co. - Key offerings
      • Table Wells Fargo and Co. - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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