Online Education Market in India 2025-2029

Online Education Market In India 2025-2029

The online education market in India is forecasted to grow by USD 8532.9 million during 2024-2029, accelerating at a CAGR of 29% during the forecast period. The report on the online education market in India provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by skill development and employment, government initiatives toward digitization in education, and rapid penetration of internet-enabled devices.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's online education market in India is segmented as below:

By End-user

  • Higher education
  • K-12
By Product
  • Content
  • Services
By Geographical Landscape
  • APAC
This study identifies the emergence of cloud computing as one of the prime reasons driving the online education market in India growth during the next few years. Also, growing investment in online education and inclusion of gamification to drive engagement levels will lead to sizable demand in the market.

The report on the online education market in India covers the following areas:
  • Online Education Market in India sizing
  • Online Education Market in India forecast
  • Online Education Market in India industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online education market in India vendors that include Aeon Learning Pvt. Ltd., AnalytixLabs, Coursera Inc., Educomp Solutions Ltd., Excelsoft Technologies Pvt Ltd., Indira Gandhi National Open University, Intellipaat Software Solutions Pvt. Ltd., Jigsaw Academy, Khan Academy Inc., MPS Ltd., NextEducation India Pvt. Ltd., NIIT Ltd., Reliance Industries Ltd., Simplilearn Solutions Pvt. Ltd., SMU DE, Sorting Hat Technologies Pvt. Ltd., Udemy Inc., upGrad Education Pvt. Ltd., Vedantu Innovations Pvt. Ltd., and Zeus Systems Pvt. Ltd.. Also, the online education market in India analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Market Segmentation by Product
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India: Year-over-year growth 2024-2029 (%)
Data Table on India: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Online Education Market in India 2019 - 2023
Historic Market Size - Data Table on Online Education Market in India 2019 - 2023 ($ million)
5.2 End-user segment analysis 2019 - 2023
Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.3 Product segment analysis 2019 - 2023
Historic Market Size - Product Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI on online education market in India
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by End-user
8.1 Market segments
Chart on End-user - Market share 2024-2029 (%)
Data Table on End-user - Market share 2024-2029 (%)
8.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
8.3 Higher education - Market size and forecast 2024-2029
Chart on Higher education - Market size and forecast 2024-2029 ($ million)
Data Table on Higher education - Market size and forecast 2024-2029 ($ million)
Chart on Higher education - Year-over-year growth 2024-2029 (%)
Data Table on Higher education - Year-over-year growth 2024-2029 (%)
8.4 K-12 - Market size and forecast 2024-2029
Chart on K-12 - Market size and forecast 2024-2029 ($ million)
Data Table on K-12 - Market size and forecast 2024-2029 ($ million)
Chart on K-12 - Year-over-year growth 2024-2029 (%)
Data Table on K-12 - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
9 Market Segmentation by Product
9.1 Market segments
Chart on Product - Market share 2024-2029 (%)
Data Table on Product - Market share 2024-2029 (%)
9.2 Comparison by Product
Chart on Comparison by Product
Data Table on Comparison by Product
9.3 Content - Market size and forecast 2024-2029
Chart on Content - Market size and forecast 2024-2029 ($ million)
Data Table on Content - Market size and forecast 2024-2029 ($ million)
Chart on Content - Year-over-year growth 2024-2029 (%)
Data Table on Content - Year-over-year growth 2024-2029 (%)
9.4 Services - Market size and forecast 2024-2029
Chart on Services - Market size and forecast 2024-2029 ($ million)
Data Table on Services - Market size and forecast 2024-2029 ($ million)
Chart on Services - Year-over-year growth 2024-2029 (%)
Data Table on Services - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Product
Market opportunity by Product ($ million)
Data Table on Market opportunity by Product ($ million)
10 Customer Landscape
10.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Drivers, Challenges, and Opportunity/Restraints
11.1 Market drivers
11.2 Market challenges
11.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
11.4 Market opportunities/restraints
12 Competitive Landscape
12.1 Overview
12.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
12.3 Landscape disruption
Overview on factors of disruption
12.4 Industry risks
Impact of key risks on business
13 Competitive Analysis
13.1 Companies profiled
Companies covered
13.2 Company ranking index
Company ranking index
13.3 Market positioning of companies
Matrix on companies position and classification
13.4 Aeon Learning Pvt. Ltd.
Aeon Learning Pvt. Ltd. - Overview
Aeon Learning Pvt. Ltd. - Product / Service
Aeon Learning Pvt. Ltd. - Key offerings
SWOT
13.5 Coursera Inc.
Coursera Inc. - Overview
Coursera Inc. - Business segments
Coursera Inc. - Key news
Coursera Inc. - Key offerings
Coursera Inc. - Segment focus
SWOT
13.6 Educomp Solutions Ltd.
Educomp Solutions Ltd. - Overview
Educomp Solutions Ltd. - Product / Service
Educomp Solutions Ltd. - Key offerings
SWOT
13.7 Excelsoft Technologies Pvt Ltd.
Excelsoft Technologies Pvt Ltd. - Overview
Excelsoft Technologies Pvt Ltd. - Product / Service
Excelsoft Technologies Pvt Ltd. - Key offerings
SWOT
13.8 Indira Gandhi National Open University
Indira Gandhi National Open University - Overview
Indira Gandhi National Open University - Product / Service
Indira Gandhi National Open University - Key offerings
SWOT
13.9 Intellipaat Software Solutions Pvt. Ltd.
Intellipaat Software Solutions Pvt. Ltd. - Overview
Intellipaat Software Solutions Pvt. Ltd. - Product / Service
Intellipaat Software Solutions Pvt. Ltd. - Key offerings
SWOT
13.10 Khan Academy Inc.
Khan Academy Inc. - Overview
Khan Academy Inc. - Product / Service
Khan Academy Inc. - Key offerings
SWOT
13.11 MPS Ltd.
MPS Ltd. - Overview
MPS Ltd. - Product / Service
MPS Ltd. - Key offerings
SWOT
13.12 NextEducation India Pvt. Ltd.
NextEducation India Pvt. Ltd. - Overview
NextEducation India Pvt. Ltd. - Product / Service
NextEducation India Pvt. Ltd. - Key offerings
SWOT
13.13 NIIT Ltd.
NIIT Ltd. - Overview
NIIT Ltd. - Product / Service
NIIT Ltd. - Key news
NIIT Ltd. - Key offerings
SWOT
13.14 Simplilearn Solutions Pvt. Ltd.
Simplilearn Solutions Pvt. Ltd. - Overview
Simplilearn Solutions Pvt. Ltd. - Product / Service
Simplilearn Solutions Pvt. Ltd. - Key offerings
SWOT
13.15 Sorting Hat Technologies Pvt. Ltd.
Sorting Hat Technologies Pvt. Ltd. - Overview
Sorting Hat Technologies Pvt. Ltd. - Product / Service
Sorting Hat Technologies Pvt. Ltd. - Key offerings
SWOT
13.16 Udemy Inc.
Udemy Inc. - Overview
Udemy Inc. - Business segments
Udemy Inc. - Key news
Udemy Inc. - Key offerings
Udemy Inc. - Segment focus
SWOT
13.17 upGrad Education Pvt. Ltd.
upGrad Education Pvt. Ltd. - Overview
upGrad Education Pvt. Ltd. - Product / Service
upGrad Education Pvt. Ltd. - Key offerings
SWOT
13.18 Vedantu Innovations Pvt. Ltd.
Vedantu Innovations Pvt. Ltd. - Overview
Vedantu Innovations Pvt. Ltd. - Product / Service
Vedantu Innovations Pvt. Ltd. - Key offerings
SWOT
14 Appendix
14.1 Scope of the report
14.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
14.3 Currency conversion rates for US$
Currency conversion rates for US$
14.4 Research methodology
Research methodology
14.5 Data procurement
Information sources
14.6 Data validation
Data validation
14.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
14.8 Data synthesis
Data synthesis
14.9 360 degree market analysis
360 degree market analysis
14.10 List of abbreviations
List of abbreviations
Exhibits:
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Country Market Characteristics
Exhibits4: Executive Summary - Chart on Market Segmentation by End-user
Exhibits5: Executive Summary - Chart on Market Segmentation by Product
Exhibits6: Executive Summary - Chart on Company Market Positioning
Exhibits7: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits8: Overview on criticality of inputs and factors of differentiation
Exhibits9: Overview on factors of disruption
Exhibits10: Impact of drivers and challenges in 2024 and 2029
Exhibits11: Parent Market
Exhibits12: Data Table on - Parent Market
Exhibits13: Market characteristics analysis
Exhibits14: Value chain analysis
Exhibits15: Offerings of companies included in the market definition
Exhibits16: Market segments
Exhibits17: Chart on India - Market size and forecast 2024-2029 ($ million)
Exhibits18: Data Table on India - Market size and forecast 2024-2029 ($ million)
Exhibits19: Chart on India: Year-over-year growth 2024-2029 (%)
Exhibits20: Data Table on India: Year-over-year growth 2024-2029 (%)
Exhibits21: Historic Market Size - Data Table on Online Education Market in India 2019 - 2023 ($ million)
Exhibits22: Historic Market Size - End-user Segment 2019 - 2023 ($ million)
Exhibits23: Historic Market Size - Product Segment 2019 - 2023 ($ million)
Exhibits24: Five forces analysis - Comparison between 2024 and 2029
Exhibits25: Bargaining power of buyers - Impact of key factors 2024 and 2029
Exhibits26: Bargaining power of suppliers - Impact of key factors in 2024 and 2029
Exhibits27: Threat of new entrants - Impact of key factors in 2024 and 2029
Exhibits28: Threat of substitutes - Impact of key factors in 2024 and 2029
Exhibits29: Threat of rivalry - Impact of key factors in 2024 and 2029
Exhibits30: Chart on Market condition - Five forces 2024 and 2029
Exhibits31: Chart on End-user - Market share 2024-2029 (%)
Exhibits32: Data Table on End-user - Market share 2024-2029 (%)
Exhibits33: Chart on Comparison by End-user
Exhibits34: Data Table on Comparison by End-user
Exhibits35: Chart on Higher education - Market size and forecast 2024-2029 ($ million)
Exhibits36: Data Table on Higher education - Market size and forecast 2024-2029 ($ million)
Exhibits37: Chart on Higher education - Year-over-year growth 2024-2029 (%)
Exhibits38: Data Table on Higher education - Year-over-year growth 2024-2029 (%)
Exhibits39: Chart on K-12 - Market size and forecast 2024-2029 ($ million)
Exhibits40: Data Table on K-12 - Market size and forecast 2024-2029 ($ million)
Exhibits41: Chart on K-12 - Year-over-year growth 2024-2029 (%)
Exhibits42: Data Table on K-12 - Year-over-year growth 2024-2029 (%)
Exhibits43: Market opportunity by End-user ($ million)
Exhibits44: Data Table on Market opportunity by End-user ($ million)
Exhibits45: Chart on Product - Market share 2024-2029 (%)
Exhibits46: Data Table on Product - Market share 2024-2029 (%)
Exhibits47: Chart on Comparison by Product
Exhibits48: Data Table on Comparison by Product
Exhibits49: Chart on Content - Market size and forecast 2024-2029 ($ million)
Exhibits50: Data Table on Content - Market size and forecast 2024-2029 ($ million)
Exhibits51: Chart on Content - Year-over-year growth 2024-2029 (%)
Exhibits52: Data Table on Content - Year-over-year growth 2024-2029 (%)
Exhibits53: Chart on Services - Market size and forecast 2024-2029 ($ million)
Exhibits54: Data Table on Services - Market size and forecast 2024-2029 ($ million)
Exhibits55: Chart on Services - Year-over-year growth 2024-2029 (%)
Exhibits56: Data Table on Services - Year-over-year growth 2024-2029 (%)
Exhibits57: Market opportunity by Product ($ million)
Exhibits58: Data Table on Market opportunity by Product ($ million)
Exhibits59: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits60: Impact of drivers and challenges in 2024 and 2029
Exhibits61: Overview on criticality of inputs and factors of differentiation
Exhibits62: Overview on factors of disruption
Exhibits63: Impact of key risks on business
Exhibits64: Companies covered
Exhibits65: Company ranking index
Exhibits66: Matrix on companies position and classification
Exhibits67: Aeon Learning Pvt. Ltd. - Overview
Exhibits68: Aeon Learning Pvt. Ltd. - Product / Service
Exhibits69: Aeon Learning Pvt. Ltd. - Key offerings
Exhibits70: SWOT
Exhibits71: Coursera Inc. - Overview
Exhibits72: Coursera Inc. - Business segments
Exhibits73: Coursera Inc. - Key news
Exhibits74: Coursera Inc. - Key offerings
Exhibits75: Coursera Inc. - Segment focus
Exhibits76: SWOT
Exhibits77: Educomp Solutions Ltd. - Overview
Exhibits78: Educomp Solutions Ltd. - Product / Service
Exhibits79: Educomp Solutions Ltd. - Key offerings
Exhibits80: SWOT
Exhibits81: Excelsoft Technologies Pvt Ltd. - Overview
Exhibits82: Excelsoft Technologies Pvt Ltd. - Product / Service
Exhibits83: Excelsoft Technologies Pvt Ltd. - Key offerings
Exhibits84: SWOT
Exhibits85: Indira Gandhi National Open University - Overview
Exhibits86: Indira Gandhi National Open University - Product / Service
Exhibits87: Indira Gandhi National Open University - Key offerings
Exhibits88: SWOT
Exhibits89: Intellipaat Software Solutions Pvt. Ltd. - Overview
Exhibits90: Intellipaat Software Solutions Pvt. Ltd. - Product / Service
Exhibits91: Intellipaat Software Solutions Pvt. Ltd. - Key offerings
Exhibits92: SWOT
Exhibits93: Khan Academy Inc. - Overview
Exhibits94: Khan Academy Inc. - Product / Service
Exhibits95: Khan Academy Inc. - Key offerings
Exhibits96: SWOT
Exhibits97: MPS Ltd. - Overview
Exhibits98: MPS Ltd. - Product / Service
Exhibits99: MPS Ltd. - Key offerings
Exhibits100: SWOT
Exhibits101: NextEducation India Pvt. Ltd. - Overview
Exhibits102: NextEducation India Pvt. Ltd. - Product / Service
Exhibits103: NextEducation India Pvt. Ltd. - Key offerings
Exhibits104: SWOT
Exhibits105: NIIT Ltd. - Overview
Exhibits106: NIIT Ltd. - Product / Service
Exhibits107: NIIT Ltd. - Key news
Exhibits108: NIIT Ltd. - Key offerings
Exhibits109: SWOT
Exhibits110: Simplilearn Solutions Pvt. Ltd. - Overview
Exhibits111: Simplilearn Solutions Pvt. Ltd. - Product / Service
Exhibits112: Simplilearn Solutions Pvt. Ltd. - Key offerings
Exhibits113: SWOT
Exhibits114: Sorting Hat Technologies Pvt. Ltd. - Overview
Exhibits115: Sorting Hat Technologies Pvt. Ltd. - Product / Service
Exhibits116: Sorting Hat Technologies Pvt. Ltd. - Key offerings
Exhibits117: SWOT
Exhibits118: Udemy Inc. - Overview
Exhibits119: Udemy Inc. - Business segments
Exhibits120: Udemy Inc. - Key news
Exhibits121: Udemy Inc. - Key offerings
Exhibits122: Udemy Inc. - Segment focus
Exhibits123: SWOT
Exhibits124: upGrad Education Pvt. Ltd. - Overview
Exhibits125: upGrad Education Pvt. Ltd. - Product / Service
Exhibits126: upGrad Education Pvt. Ltd. - Key offerings
Exhibits127: SWOT
Exhibits128: Vedantu Innovations Pvt. Ltd. - Overview
Exhibits129: Vedantu Innovations Pvt. Ltd. - Product / Service
Exhibits130: Vedantu Innovations Pvt. Ltd. - Key offerings
Exhibits131: SWOT
Exhibits132: Inclusions checklist
Exhibits133: Exclusions checklist
Exhibits134: Currency conversion rates for US$
Exhibits135: Research methodology
Exhibits136: Information sources
Exhibits137: Data validation
Exhibits138: Validation techniques employed for market sizing
Exhibits139: Data synthesis
Exhibits140: 360 degree market analysis
Exhibits141: List of abbreviations

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