US Lottery Market 2023-2027

Lottery Market in US 2023-2027

Technavio has been monitoring the lottery market in US and is forecast to grow by $39.39 bn during 2022-2027, accelerating at a CAGR of 6.61% during the forecast period. Our report on the lottery market in US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the growing adoption of marketing strategies to increase ticket sales, high penetration of smartphones, and the growing popularity of the lottery due to low adoption cost and easy availability.

Technavio's lottery market in US is segmented as below:

By Type

  • Scratch-off games
  • Terminal-based games
  • Sports lotteries
By Platform
  • Traditional
  • Online
This study identifies the advancing technologies as one of the prime reasons driving the lottery market growth during the next few years. Also, the growing use of lottery money for good cause and the growing focus on ensuring the security of lotteries will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the lottery market in US covers the following areas:
  • Lottery market sizing
  • Lottery market forecast
  • Lottery market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading lottery market vendors that include Arizona Lottery, Connecticut Lottery Corp., Florida Lottery, International Game Technology plc, New York State Gaming Commission, Pennsylvania Lottery, Pollard Banknote Ltd., Scientific Games LLC, and Texas Lottery Commission. Also, the lottery market in US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Country Market Characteristics
      • Table Executive Summary – Chart on Market Segmentation by Type
      • Table Executive Summary – Chart on Market Segmentation by Platform
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on US - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on US - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on US: Year-over-year growth 2022-2027 (%)
      • Table Data Table on US: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Lottery market in US 2017 - 2021
      • Table Historic Market Size – Data table on lottery market in US 2017 - 2021 ($ billion)
    • Type Segment Analysis 2017 - 2021
      • Table Historic Market Size – Type Segment 2017 - 2021 ($ billion)
    • Platform Segment Analysis 2017 - 2021
      • Table Historic Market Size – Platform Segment 2017 - 2021 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Type
    • Market segments
      • Table Chart on Type - Market share 2022-2027 (%)
      • Table Data Table on Type - Market share 2022-2027 (%)
    • Comparison by Type
      • Table Chart on Comparison by Type
      • Table Data Table on Comparison by Type
    • Scratch-off games - Market size and forecast 2022-2027
      • Table Chart on Scratch-off games - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Scratch-off games - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Scratch-off games - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Scratch-off games - Year-over-year growth 2022-2027 (%)
    • Terminal-based games - Market size and forecast 2022- 2027
      • Table Chart on Terminal-based games - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Terminal-based games - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Terminal-based games - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Terminal-based games - Year-over-year growth 2022-2027 (%)
    • Sports lotteries - Market size and forecast 2022-2027
      • Table Chart on Sports lotteries - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Sports lotteries - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Sports lotteries - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Sports lotteries - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Type
      • Table Market opportunity by Type ($ billion)
      • Table Data Table on Market opportunity by Type ($ billion)
  • Market Segmentation by Platform
    • Market segments
      • Table Chart on Platform - Market share 2022-2027 (%)
      • Table Data Table on Platform - Market share 2022-2027 (%)
    • Comparison by Platform
      • Table Chart on Comparison by Platform
      • Table Data Table on Comparison by Platform
    • Traditional - Market size and forecast 2022-2027
      • Table Chart on Traditional - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Traditional - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Traditional - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Traditional - Year-over-year growth 2022-2027 (%)
    • Online - Market size and forecast 2022-2027
      • Table Chart on Online - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Online - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Online - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Online - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Platform
      • Table Market opportunity by Platform ($ billion)
      • Table Data Table on Market opportunity by Platform ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Drivers, Challenges, and Trends
    • Market drivers
      • Growing adoption of marketing strategies to increase ticket sales
      • High penetration of smartphones
      • Growing popularity of lottery due to low adoption cost and easy availability
    • Market challenges
      • Socioeconomic impact of lotteries
      • Prevalence of black market
      • Presence of stringent regulations
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Advancing technologies
      • Growing use of lottery money for good cause
      • Growing focus on ensuring security of lotteries
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Arizona Lottery
      • Table Arizona Lottery - Overview
      • Table Arizona Lottery - Product / Service
      • Table Arizona Lottery - Key offerings
    • Connecticut Lottery Corp.
      • Table Connecticut Lottery Corp. - Overview
      • Table Connecticut Lottery Corp. - Product / Service
      • Table Connecticut Lottery Corp. - Key offerings
    • Florida Lottery
      • Table Florida Lottery - Overview
      • Table Florida Lottery - Product / Service
      • Table Florida Lottery - Key offerings
    • International Game Technology plc
      • Table International Game Technology plc - Overview
      • Table International Game Technology plc - Business segments
      • Table International Game Technology plc - Key offerings
      • Table International Game Technology plc - Segment focus
    • New York State Gaming Commission
      • Table New York State Gaming Commission - Overview
      • Table New York State Gaming Commission - Product / Service
      • Table New York State Gaming Commission - Key offerings
    • Pennsylvania Lottery
      • Table Pennsylvania Lottery - Overview
      • Table Pennsylvania Lottery - Product / Service
      • Table Pennsylvania Lottery - Key offerings
    • Pollard Banknote Ltd.
      • Table Pollard Banknote Ltd. - Overview
      • Table Pollard Banknote Ltd. - Business segments
      • Table Pollard Banknote Ltd. - Key offerings
      • Table Pollard Banknote Ltd. - Segment focus
    • Scientific Games LLC
      • Table Scientific Games LLC - Overview
      • Table Scientific Games LLC - Business segments
      • Table Scientific Games LLC - Key offerings
      • Table Scientific Games LLC - Segment focus
    • Texas Lottery Commission
      • Table Texas Lottery Commission - Overview
      • Table Texas Lottery Commission - Product / Service
      • Table Texas Lottery Commission - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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