E-Learning Market in US 2024-2028

E-Learning Market In US 2024-2028


The e-learning market in US is forecasted to grow by USD 56.44 bn during 2023-2028, accelerating at a CAGR of 16.48% during the forecast period. The report on the e-learning market in US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by an evolved learning and education landscape, subject proficiency assessment and certification, and widespread adoption of mobile-based learning.

Technavio's e-learning market in US is segmented as below:

By Deployment
  • On premise
  • Cloud
By End-user
  • Higher education
  • Corporate
  • K12
By Product
  • Content
  • Technology
  • Services
This study identifies the advent of advanced technologies as one of the prime reasons driving the e-learning market in US growth during the next few years. Also, gamification in learning concepts and the growth of the microlearning paradigm will lead to sizable demand in the market.

The report on the e-learning market in US covers the following areas:
  • E-learning market in US sizing
  • E-learning market in US forecast
  • E-learning market in US industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading e-learning market in US vendors that include Adobe Inc., Cengage Learning Holdings II Inc., Coursera Inc., D2L Corp., Docebo Inc., Flatworld Solutions Pvt. Ltd., Houghton Mifflin Harcourt Co., Infopro Learning Inc., Udemy Inc., VitalSource Technologies LLC, 2U Inc., Anthology Inc., Articulate Global Inc., eLearning Co. Inc., iEnergizer, Instructure Holdings Inc., John Wiley and Sons Inc., McGraw Hill LLC, Microsoft Corp., and Stylus Solutions Pvt. Ltd.. Also, the e-learning market in US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market through study, synthesis, and summation of data from multiple sources by analyzing key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


1 Executive Summary
1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Country Market Characteristics
Exhibit 04: Executive Summary - Chart on Market Segmentation by Deployment
Exhibit 05: Executive Summary - Chart on Market Segmentation by End-user
Exhibit 06: Executive Summary - Chart on Market Segmentation by Product
Exhibit 07: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
2.1 Market ecosystem
Exhibit 08: Parent market
Exhibit 09: Market Characteristics
3 Market Sizing
3.1 Market definition
Exhibit 10: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 11: Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Exhibit 12: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 13: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 14: Chart on US: Year-over-year growth 2023-2028 (%)
Exhibit 15: Data Table on US: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 E-Learning Market in US 2024-2028 2018 - 2022
Exhibit 16: Historic Market Size - Data Table on e-learning market in us 2024-2028 2018 - 2022 ($ billion)
4.2 Deployment Segment Analysis 2018 - 2022
Exhibit 17: Historic Market Size - Deployment Segment 2018 - 2022 ($ billion)
4.3 End-user Segment Analysis 2018 - 2022
Exhibit 18: Historic Market Size - End-user Segment 2018 - 2022 ($ billion)
4.4 Product Segment Analysis 2018 - 2022
Exhibit 19: Historic Market Size - Product Segment 2018 - 2022 ($ billion)
5 Five Forces Analysis
5.1 Five forces summary
Exhibit 20: Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Exhibit 21: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Exhibit 22: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Exhibit 23: Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Exhibit 24: Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Exhibit 25: Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Exhibit 26: Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Deployment
6.1 Market segments
Exhibit 27: Chart on Deployment - Market share 2023-2028 (%)
Exhibit 28: Data Table on Deployment - Market share 2023-2028 (%)
6.2 Comparison by Deployment
Exhibit 29: Chart on Comparison by Deployment
Exhibit 30: Data Table on Comparison by Deployment
6.3 On premise - Market size and forecast 2023-2028
Exhibit 31: Chart on On premise - Market size and forecast 2023-2028 ($ billion)
Exhibit 32: Data Table on On premise - Market size and forecast 2023-2028 ($ billion)
Exhibit 33: Chart on On premise - Year-over-year growth 2023-2028 (%)
Exhibit 34: Data Table on On premise - Year-over-year growth 2023-2028 (%)
6.4 Cloud - Market size and forecast 2023-2028
Exhibit 35: Chart on Cloud - Market size and forecast 2023-2028 ($ billion)
Exhibit 36: Data Table on Cloud - Market size and forecast 2023-2028 ($ billion)
Exhibit 37: Chart on Cloud - Year-over-year growth 2023-2028 (%)
Exhibit 38: Data Table on Cloud - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Deployment
Exhibit 39: Market opportunity by Deployment ($ billion)
Exhibit 40: Data Table on Market opportunity by Deployment ($ billion)
7 Market Segmentation by End-user
7.1 Market segments
Exhibit 41: Chart on End-user - Market share 2023-2028 (%)
Exhibit 42: Data Table on End-user - Market share 2023-2028 (%)
7.2 Comparison by End-user
Exhibit 43: Chart on Comparison by End-user
Exhibit 44: Data Table on Comparison by End-user
7.3 Higher education - Market size and forecast 2023-2028
Exhibit 45: Chart on Higher education - Market size and forecast 2023-2028 ($ billion)
Exhibit 46: Data Table on Higher education - Market size and forecast 2023-2028 ($ billion)
Exhibit 47: Chart on Higher education - Year-over-year growth 2023-2028 (%)
Exhibit 48: Data Table on Higher education - Year-over-year growth 2023-2028 (%)
7.4 Corporate - Market size and forecast 2023-2028
Exhibit 49: Chart on Corporate - Market size and forecast 2023-2028 ($ billion)
Exhibit 50: Data Table on Corporate - Market size and forecast 2023-2028 ($ billion)
Exhibit 51: Chart on Corporate - Year-over-year growth 2023-2028 (%)
Exhibit 52: Data Table on Corporate - Year-over-year growth 2023-2028 (%)
7.5 K12 - Market size and forecast 2023-2028
Exhibit 53: Chart on K12 - Market size and forecast 2023-2028 ($ billion)
Exhibit 54: Data Table on K12 - Market size and forecast 2023-2028 ($ billion)
Exhibit 55: Chart on K12 - Year-over-year growth 2023-2028 (%)
Exhibit 56: Data Table on K12 - Year-over-year growth 2023-2028 (%)
7.6 Market opportunity by End-user
Exhibit 57: Market opportunity by End-user ($ billion)
Exhibit 58: Data Table on Market opportunity by End-user ($ billion)
8 Market Segmentation by Product
8.1 Market segments
Exhibit 59: Chart on Product - Market share 2023-2028 (%)
Exhibit 60: Data Table on Product - Market share 2023-2028 (%)
8.2 Comparison by Product
Exhibit 61: Chart on Comparison by Product
Exhibit 62: Data Table on Comparison by Product
8.3 Content - Market size and forecast 2023-2028
Exhibit 63: Chart on Content - Market size and forecast 2023-2028 ($ billion)
Exhibit 64: Data Table on Content - Market size and forecast 2023-2028 ($ billion)
Exhibit 65: Chart on Content - Year-over-year growth 2023-2028 (%)
Exhibit 66: Data Table on Content - Year-over-year growth 2023-2028 (%)
8.4 Technology - Market size and forecast 2023-2028
Exhibit 67: Chart on Technology - Market size and forecast 2023-2028 ($ billion)
Exhibit 68: Data Table on Technology - Market size and forecast 2023-2028 ($ billion)
Exhibit 69: Chart on Technology - Year-over-year growth 2023-2028 (%)
Exhibit 70: Data Table on Technology - Year-over-year growth 2023-2028 (%)
8.5 Services - Market size and forecast 2023-2028
Exhibit 71: Chart on Services - Market size and forecast 2023-2028 ($ billion)
Exhibit 72: Data Table on Services - Market size and forecast 2023-2028 ($ billion)
Exhibit 73: Chart on Services - Year-over-year growth 2023-2028 (%)
Exhibit 74: Data Table on Services - Year-over-year growth 2023-2028 (%)
8.6 Market opportunity by Product
Exhibit 75: Market opportunity by Product ($ billion)
Exhibit 76: Data Table on Market opportunity by Product ($ billion)
9 Customer Landscape
9.1 Customer landscape overview
Exhibit 77: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
10 Drivers, Challenges, and Trends
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 78: Impact of drivers and challenges in 2023 and 2028
10.4 Market trends
11 Vendor Landscape
11.1 Overview
11.2 Vendor landscape
Exhibit 79: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 80: Overview on factors of disruption
11.4 Industry risks
Exhibit 81: Impact of key risks on business
12 Vendor Analysis
12.1 Vendors covered
Exhibit 82: Vendors covered
12.2 Market positioning of vendors
Exhibit 83: Matrix on vendor position and classification
12.3 2U Inc.
Exhibit 84: 2U Inc. - Overview
Exhibit 85: 2U Inc. - Business segments
Exhibit 86: 2U Inc. - Key news
Exhibit 87: 2U Inc. - Key offerings
Exhibit 88: 2U Inc. - Segment focus
12.4 Adobe Inc.
Exhibit 89: Adobe Inc. - Overview
Exhibit 90: Adobe Inc. - Business segments
Exhibit 91: Adobe Inc. - Key offerings
Exhibit 92: Adobe Inc. - Segment focus
12.5 Anthology Inc.
Exhibit 93: Anthology Inc. - Overview
Exhibit 94: Anthology Inc. - Product / Service
Exhibit 95: Anthology Inc. - Key offerings
12.6 Articulate Global Inc.
Exhibit 96: Articulate Global Inc. - Overview
Exhibit 97: Articulate Global Inc. - Product / Service
Exhibit 98: Articulate Global Inc. - Key offerings
12.7 Cengage Learning Holdings II Inc.
Exhibit 99: Cengage Learning Holdings II Inc. - Overview
Exhibit 100: Cengage Learning Holdings II Inc. - Business segments
Exhibit 101: Cengage Learning Holdings II Inc. - Key offerings
Exhibit 102: Cengage Learning Holdings II Inc. - Segment focus
12.8 Coursera Inc.
Exhibit 103: Coursera Inc. - Overview
Exhibit 104: Coursera Inc. - Business segments
Exhibit 105: Coursera Inc. - Key offerings
Exhibit 106: Coursera Inc. - Segment focus
12.9 D2L Corp.
Exhibit 107: D2L Corp. - Overview
Exhibit 108: D2L Corp. - Product / Service
Exhibit 109: D2L Corp. - Key news
Exhibit 110: D2L Corp. - Key offerings
12.10 Docebo Inc.
Exhibit 111: Docebo Inc. - Overview
Exhibit 112: Docebo Inc. - Product / Service
Exhibit 113: Docebo Inc. - Key offerings
12.11 Flatworld Solutions Pvt. Ltd.
Exhibit 114: Flatworld Solutions Pvt. Ltd. - Overview
Exhibit 115: Flatworld Solutions Pvt. Ltd. - Product / Service
Exhibit 116: Flatworld Solutions Pvt. Ltd. - Key offerings
12.12 Houghton Mifflin Harcourt Co.
Exhibit 117: Houghton Mifflin Harcourt Co. - Overview
Exhibit 118: Houghton Mifflin Harcourt Co. - Product / Service
Exhibit 119: Houghton Mifflin Harcourt Co. - Key offerings
12.13 iEnergizer
Exhibit 120: iEnergizer - Overview
Exhibit 121: iEnergizer - Business segments
Exhibit 122: iEnergizer - Key offerings
Exhibit 123: iEnergizer - Segment focus
12.14 Infopro Learning Inc.
Exhibit 124: Infopro Learning Inc. - Overview
Exhibit 125: Infopro Learning Inc. - Product / Service
Exhibit 126: Infopro Learning Inc. - Key offerings
12.15 Stylus Solutions Pvt. Ltd.
Exhibit 127: Stylus Solutions Pvt. Ltd. - Overview
Exhibit 128: Stylus Solutions Pvt. Ltd. - Product / Service
Exhibit 129: Stylus Solutions Pvt. Ltd. - Key offerings
12.16 Udemy Inc.
Exhibit 130: Udemy Inc. - Overview
Exhibit 131: Udemy Inc. - Business segments
Exhibit 132: Udemy Inc. - Key offerings
Exhibit 133: Udemy Inc. - Segment focus
12.17 VitalSource Technologies LLC
Exhibit 134: VitalSource Technologies LLC - Overview
Exhibit 135: VitalSource Technologies LLC - Product / Service
Exhibit 136: VitalSource Technologies LLC - Key offerings
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 137: Inclusions checklist
Exhibit 138: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 139: Currency conversion rates for US$
13.4 Research methodology
Exhibit 140: Research methodology
Exhibit 141: Validation techniques employed for market sizing
Exhibit 142: Information sources
13.5 List of abbreviations
Exhibit 143: List of abbreviations
Exhibits:
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Country Market Characteristics
Exhibits4: Executive Summary - Chart on Market Segmentation by Deployment
Exhibits5: Executive Summary - Chart on Market Segmentation by End-user
Exhibits6: Executive Summary - Chart on Market Segmentation by Product
Exhibits7: Executive Summary - Chart on Vendor Market Positioning
Exhibits8: Parent market
Exhibits9: Market Characteristics
Exhibits10: Offerings of vendors included in the market definition
Exhibits11: Market segments
Exhibits12: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibits13: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibits14: Chart on US: Year-over-year growth 2023-2028 (%)
Exhibits15: Data Table on US: Year-over-year growth 2023-2028 (%)
Exhibits16: Historic Market Size - Data Table on e-learning market in us 2024-2028 2018 - 2022 ($ billion)
Exhibits17: Historic Market Size - Deployment Segment 2018 - 2022 ($ billion)
Exhibits18: Historic Market Size - End-user Segment 2018 - 2022 ($ billion)
Exhibits19: Historic Market Size - Product Segment 2018 - 2022 ($ billion)
Exhibits20: Five forces analysis - Comparison between 2023 and 2028
Exhibits21: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits22: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits23: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits24: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits25: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits26: Chart on Market condition - Five forces 2023 and 2028
Exhibits27: Chart on Deployment - Market share 2023-2028 (%)
Exhibits28: Data Table on Deployment - Market share 2023-2028 (%)
Exhibits29: Chart on Comparison by Deployment
Exhibits30: Data Table on Comparison by Deployment
Exhibits31: Chart on On premise - Market size and forecast 2023-2028 ($ billion)
Exhibits32: Data Table on On premise - Market size and forecast 2023-2028 ($ billion)
Exhibits33: Chart on On premise - Year-over-year growth 2023-2028 (%)
Exhibits34: Data Table on On premise - Year-over-year growth 2023-2028 (%)
Exhibits35: Chart on Cloud - Market size and forecast 2023-2028 ($ billion)
Exhibits36: Data Table on Cloud - Market size and forecast 2023-2028 ($ billion)
Exhibits37: Chart on Cloud - Year-over-year growth 2023-2028 (%)
Exhibits38: Data Table on Cloud - Year-over-year growth 2023-2028 (%)
Exhibits39: Market opportunity by Deployment ($ billion)
Exhibits40: Data Table on Market opportunity by Deployment ($ billion)
Exhibits41: Chart on End-user - Market share 2023-2028 (%)
Exhibits42: Data Table on End-user - Market share 2023-2028 (%)
Exhibits43: Chart on Comparison by End-user
Exhibits44: Data Table on Comparison by End-user
Exhibits45: Chart on Higher education - Market size and forecast 2023-2028 ($ billion)
Exhibits46: Data Table on Higher education - Market size and forecast 2023-2028 ($ billion)
Exhibits47: Chart on Higher education - Year-over-year growth 2023-2028 (%)
Exhibits48: Data Table on Higher education - Year-over-year growth 2023-2028 (%)
Exhibits49: Chart on Corporate - Market size and forecast 2023-2028 ($ billion)
Exhibits50: Data Table on Corporate - Market size and forecast 2023-2028 ($ billion)
Exhibits51: Chart on Corporate - Year-over-year growth 2023-2028 (%)
Exhibits52: Data Table on Corporate - Year-over-year growth 2023-2028 (%)
Exhibits53: Chart on K12 - Market size and forecast 2023-2028 ($ billion)
Exhibits54: Data Table on K12 - Market size and forecast 2023-2028 ($ billion)
Exhibits55: Chart on K12 - Year-over-year growth 2023-2028 (%)
Exhibits56: Data Table on K12 - Year-over-year growth 2023-2028 (%)
Exhibits57: Market opportunity by End-user ($ billion)
Exhibits58: Data Table on Market opportunity by End-user ($ billion)
Exhibits59: Chart on Product - Market share 2023-2028 (%)
Exhibits60: Data Table on Product - Market share 2023-2028 (%)
Exhibits61: Chart on Comparison by Product
Exhibits62: Data Table on Comparison by Product
Exhibits63: Chart on Content - Market size and forecast 2023-2028 ($ billion)
Exhibits64: Data Table on Content - Market size and forecast 2023-2028 ($ billion)
Exhibits65: Chart on Content - Year-over-year growth 2023-2028 (%)
Exhibits66: Data Table on Content - Year-over-year growth 2023-2028 (%)
Exhibits67: Chart on Technology - Market size and forecast 2023-2028 ($ billion)
Exhibits68: Data Table on Technology - Market size and forecast 2023-2028 ($ billion)
Exhibits69: Chart on Technology - Year-over-year growth 2023-2028 (%)
Exhibits70: Data Table on Technology - Year-over-year growth 2023-2028 (%)
Exhibits71: Chart on Services - Market size and forecast 2023-2028 ($ billion)
Exhibits72: Data Table on Services - Market size and forecast 2023-2028 ($ billion)
Exhibits73: Chart on Services - Year-over-year growth 2023-2028 (%)
Exhibits74: Data Table on Services - Year-over-year growth 2023-2028 (%)
Exhibits75: Market opportunity by Product ($ billion)
Exhibits76: Data Table on Market opportunity by Product ($ billion)
Exhibits77: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits78: Impact of drivers and challenges in 2023 and 2028
Exhibits79: Overview on Criticality of inputs and Factors of differentiation
Exhibits80: Overview on factors of disruption
Exhibits81: Impact of key risks on business
Exhibits82: Vendors covered
Exhibits83: Matrix on vendor position and classification
Exhibits84: 2U Inc. - Overview
Exhibits85: 2U Inc. - Business segments
Exhibits86: 2U Inc. - Key news
Exhibits87: 2U Inc. - Key offerings
Exhibits88: 2U Inc. - Segment focus
Exhibits89: Adobe Inc. - Overview
Exhibits90: Adobe Inc. - Business segments
Exhibits91: Adobe Inc. - Key offerings
Exhibits92: Adobe Inc. - Segment focus
Exhibits93: Anthology Inc. - Overview
Exhibits94: Anthology Inc. - Product / Service
Exhibits95: Anthology Inc. - Key offerings
Exhibits96: Articulate Global Inc. - Overview
Exhibits97: Articulate Global Inc. - Product / Service
Exhibits98: Articulate Global Inc. - Key offerings
Exhibits99: Cengage Learning Holdings II Inc. - Overview
Exhibits100: Cengage Learning Holdings II Inc. - Business segments
Exhibits101: Cengage Learning Holdings II Inc. - Key offerings
Exhibits102: Cengage Learning Holdings II Inc. - Segment focus
Exhibits103: Coursera Inc. - Overview
Exhibits104: Coursera Inc. - Business segments
Exhibits105: Coursera Inc. - Key offerings
Exhibits106: Coursera Inc. - Segment focus
Exhibits107: D2L Corp. - Overview
Exhibits108: D2L Corp. - Product / Service
Exhibits109: D2L Corp. - Key news
Exhibits110: D2L Corp. - Key offerings
Exhibits111: Docebo Inc. - Overview
Exhibits112: Docebo Inc. - Product / Service
Exhibits113: Docebo Inc. - Key offerings
Exhibits114: Flatworld Solutions Pvt. Ltd. - Overview
Exhibits115: Flatworld Solutions Pvt. Ltd. - Product / Service
Exhibits116: Flatworld Solutions Pvt. Ltd. - Key offerings
Exhibits117: Houghton Mifflin Harcourt Co. - Overview
Exhibits118: Houghton Mifflin Harcourt Co. - Product / Service
Exhibits119: Houghton Mifflin Harcourt Co. - Key offerings
Exhibits120: iEnergizer - Overview
Exhibits121: iEnergizer - Business segments
Exhibits122: iEnergizer - Key offerings
Exhibits123: iEnergizer - Segment focus
Exhibits124: Infopro Learning Inc. - Overview
Exhibits125: Infopro Learning Inc. - Product / Service
Exhibits126: Infopro Learning Inc. - Key offerings
Exhibits127: Stylus Solutions Pvt. Ltd. - Overview
Exhibits128: Stylus Solutions Pvt. Ltd. - Product / Service
Exhibits129: Stylus Solutions Pvt. Ltd. - Key offerings
Exhibits130: Udemy Inc. - Overview
Exhibits131: Udemy Inc. - Business segments
Exhibits132: Udemy Inc. - Key offerings
Exhibits133: Udemy Inc. - Segment focus
Exhibits134: VitalSource Technologies LLC - Overview
Exhibits135: VitalSource Technologies LLC - Product / Service
Exhibits136: VitalSource Technologies LLC - Key offerings
Exhibits137: Inclusions checklist
Exhibits138: Exclusions checklist
Exhibits139: Currency conversion rates for US$
Exhibits140: Research methodology
Exhibits141: Validation techniques employed for market sizing
Exhibits142: Information sources
Exhibits143: List of abbreviations

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