India Online Education Market 2023-2027

Online Education Market in India 2023-2027

Technavio has been monitoring the online education market in India and is forecast to grow by $3,461.93 mn during 2022-2027, accelerating at a CAGR of 19.9% during the forecast period. Our report on the online education market in India provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by skill development and employment, government initiatives toward digitization in education, and rapid penetration of internet-enabled devices.

Technavio's online education market in India is segmented as below:

By End-user

  • Higher education
  • K-12
By Product
  • Content
  • Services
This study identifies the emergence of cloud computing as one of the prime reasons driving the online education market growth during the next few years. Also, growing investment in online education and inclusion of gamification to drive engagement levels will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the online education market in India covers the following areas:
  • Online education market sizing
  • Online education market forecast
  • Online education market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online education market vendors that include Aeon Learning Pvt. Ltd., AnalytixLabs, Coursera Inc., Educomp Solutions Ltd., Excelsoft Technologies Pvt Ltd., Indira Gandhi National Open University, Intellipaat Software Solutions Pvt. Ltd., Jigsaw Academy, Khan Academy Inc., MPS Ltd., NextEducation India Pvt. Ltd., NIIT Ltd., Reliance Industries Ltd., Simplilearn Solutions Pvt. Ltd., SMU DE, Think and Learn Pvt. Ltd., Udemy Inc, upGrad Education Pvt. Ltd., Vedantu Innovations Pvt. Ltd., Zeus Systems Pvt. Ltd., and Sorting Hat Technologies Pvt. Ltd. Also, the online education market in India analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Country Market Characteristics
      • Table Executive Summary – Chart on Market Segmentation by End-user
      • Table Executive Summary – Chart on Market Segmentation by Product
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on India - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on India - Market size and forecast 2022-2027 ($ million)
      • Table Chart on India: Year-over-year growth 2022-2027 (%)
      • Table Data Table on India: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Online education market in India 2017 - 2021
      • Table Historic Market Size – Data table on online education market in India 2017 - 2021 ($ million)
    • End-user Segment Analysis 2017 - 2021
      • Table Historic Market Size – End-user Segment 2017 - 2021 ($ million)
    • Product Segment Analysis 2017 - 2021
      • Table Historic Market Size – Product Segment 2017 - 2021 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2022-2027 (%)
      • Table Data Table on End-user - Market share 2022-2027 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Higher education - Market size and forecast 2022-2027
      • Table Chart on Higher education - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Higher education - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Higher education - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Higher education - Year-over-year growth 2022-2027 (%)
    • K-12 - Market size and forecast 2022-2027
      • Table Chart on K-12 - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on K-12 - Market size and forecast 2022-2027 ($ million)
      • Table Chart on K-12 - Year-over-year growth 2022-2027 (%)
      • Table Data Table on K-12 - Year-over-year growth 2022-2027 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ million)
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2022-2027 (%)
      • Table Data Table on Product - Market share 2022-2027 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Content - Market size and forecast 2022-2027
      • Table Chart on Content - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Content - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Content - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Content - Year-over-year growth 2022-2027 (%)
    • Services - Market size and forecast 2022-2027
      • Table Chart on Services - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Services - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Services - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Services - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Drivers, Challenges, and Trends
    • Market drivers
      • Skill development and employment
      • Government initiatives toward digitization in education
      • Rapid penetration of Internet-enabled devices
    • Market challenges
      • Lack of infrastructure and essential learning environment
      • Language barriers due to diversity among learners
      • Accreditation and recognition issues with online certificates
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Emergence of cloud computing
      • Growing investment in online education
      • Inclusion of gamification to drive engagement levels
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Aeon Learning Pvt. Ltd.
      • Table Aeon Learning Pvt. Ltd. - Overview
      • Table Aeon Learning Pvt. Ltd. - Product / Service
      • Table Aeon Learning Pvt. Ltd. - Key offerings
    • Coursera Inc.
      • Table Coursera Inc. - Overview
      • Table Coursera Inc. - Business segments
      • Table Coursera Inc. - Key news
      • Table Coursera Inc. - Key offerings
      • Table Coursera Inc. - Segment focus
    • Educomp Solutions Ltd.
      • Table Educomp Solutions Ltd. - Overview
      • Table Educomp Solutions Ltd. - Product / Service
      • Table Educomp Solutions Ltd. - Key offerings
    • Excelsoft Technologies Pvt Ltd.
      • Table Excelsoft Technologies Pvt Ltd. - Overview
      • Table Excelsoft Technologies Pvt Ltd. - Product / Service
      • Table Excelsoft Technologies Pvt Ltd. - Key offerings
    • Indira Gandhi National Open University
      • Table Indira Gandhi National Open University - Overview
      • Table Indira Gandhi National Open University - Product / Service
      • Table Indira Gandhi National Open University - Key offerings
    • Intellipaat Software Solutions Pvt. Ltd.
      • Table Intellipaat Software Solutions Pvt. Ltd. - Overview
      • Table Intellipaat Software Solutions Pvt. Ltd. - Product / Service
      • Table Intellipaat Software Solutions Pvt. Ltd. - Key offerings
    • MPS Ltd.
      • Table MPS Ltd. - Overview
      • Table MPS Ltd. - Product / Service
      • Table MPS Ltd. - Key offerings
    • NextEducation India Pvt. Ltd.
      • Table NextEducation India Pvt. Ltd. - Overview
      • Table NextEducation India Pvt. Ltd. - Product / Service
      • Table NextEducation India Pvt. Ltd. - Key offerings
    • NIIT Ltd.
      • Table NIIT Ltd. - Overview
      • Table NIIT Ltd. - Product / Service
      • Table NIIT Ltd. - Key news
      • Table NIIT Ltd. - Key offerings
    • Simplilearn Solutions Pvt. Ltd.
      • Table Simplilearn Solutions Pvt. Ltd. - Overview
      • Table Simplilearn Solutions Pvt. Ltd. - Product / Service
      • Table Simplilearn Solutions Pvt. Ltd. - Key offerings
    • Sorting Hat Technologies Pvt. Ltd.
      • Table Sorting Hat Technologies Pvt. Ltd. - Overview
      • Table Sorting Hat Technologies Pvt. Ltd. - Product / Service
      • Table Sorting Hat Technologies Pvt. Ltd. - Key offerings
    • Think and Learn Pvt. Ltd.
      • Table Think and Learn Pvt. Ltd. - Overview
      • Table Think and Learn Pvt. Ltd. - Product / Service
      • Table Think and Learn Pvt. Ltd. - Key offerings
    • Udemy Inc
      • Table Udemy Inc - Overview
      • Table Udemy Inc - Product / Service
      • Table Udemy Inc - Key news
      • Table Udemy Inc - Key offerings
    • upGrad Education Pvt. Ltd.
      • Table upGrad Education Pvt. Ltd. - Overview
      • Table upGrad Education Pvt. Ltd. - Product / Service
      • Table upGrad Education Pvt. Ltd. - Key offerings
    • Vedantu Innovations Pvt. Ltd.
      • Table Vedantu Innovations Pvt. Ltd. - Overview
      • Table Vedantu Innovations Pvt. Ltd. - Product / Service
      • Table Vedantu Innovations Pvt. Ltd. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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