India Namkeen Market 2023-2027

Namkeen Market in India 2023-2027

Technavio has been monitoring the namkeen market in India and is forecast to grow by USD 3162.26 mn during 2022-2027, accelerating at a CAGR of 8.42% during the forecast period. Our report on the namkeen market in India provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising retail space in tier-ii and tier-III cities of India, evolving taste preferences, and growing preference for savory snacks.

Technavio's namkeen market in India is segmented as below:

By Type

  • Indian and ethnic snacks
  • Western snacks
By Distribution Channel
  • Offline
  • Online
This study identifies the growth of online retailing as one of the prime reasons driving the namkeen market growth during the next few years. Also, increasing spending on healthy snacks and rising in strategic partnership and recent development will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the namkeen market in India covers the following areas:
  • Namkeen market sizing
  • Namkeen market forecast
  • Namkeen market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading namkeen market vendors that include Ashok Masale, Babaji Snacks Pvt. Ltd., Balaji Wafers Pvt. Ltd., Bikaji Foods International Ltd., Bikanervala Foods Pvt. Ltd, Bikharam Chandmal, Desai Brothers Ltd., Gopal Snacks Pvt. Ltd, Haldiram Foods International Pvt. Ltd, ITC Ltd., JABSONS COTTONSEED IND. PVT. LTD., Maa Laxmi Namkeen, Maxvita Foods Pvt. Ltd., Parle Products Pvt. Ltd., Patanjali Ayurved Ltd., Prakash Namkeen Udyog, Prataap Snacks Ltd., Priniti Foods Pvt Ltd, Shri Ajab Foods Pvt Ltd., and Sonal Foods. Also, the namkeen market in India analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Country Market Characteristics
      • Table Executive Summary – Chart on Market Segmentation by Type
      • Table Executive Summary – Chart on Market Segmentation by Distribution Channel
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on India - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on India - Market size and forecast 2022-2027 ($ million)
      • Table Chart on India: Year-over-year growth 2022-2027 (%)
      • Table Data Table on India: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Namkeen market in India 2017 - 2021
      • Table Historic Market Size – Data Table on Namkeen market in India 2017 - 2021 ($ million)
    • Type Segment Analysis 2017 - 2021
      • Table Historic Market Size – Type Segment 2017 - 2021 ($ million)
    • Distribution channel Segment Analysis 2017 - 2021
      • Table Historic Market Size – Distribution channel Segment 2017 - 2021 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Type
    • Market segments
      • Table Chart on Type - Market share 2022-2027 (%)
      • Table Data Table on Type - Market share 2022-2027 (%)
    • Comparison by Type
      • Table Chart on Comparison by Type
      • Table Data Table on Comparison by Type
    • Indian and ethnic snacks - Market size and forecast 2022-2027
      • Table Chart on Indian and ethnic snacks - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Indian and ethnic snacks - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Indian and ethnic snacks - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Indian and ethnic snacks - Year-over-year growth 2022-2027 (%)
    • Western snacks - Market size and forecast 2022-2027
      • Table Chart on Western snacks - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Western snacks - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Western snacks - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Western snacks - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Type
      • Table Market opportunity by Type ($ million)
      • Table Data Table on Market opportunity by Type ($ million)
  • Market Segmentation by Distribution Channel
    • Market segments
      • Table Chart on Distribution Channel - Market share 2022-2027 (%)
      • Table Data Table on Distribution Channel - Market share 2022-2027 (%)
    • Comparison by Distribution Channel
      • Table Chart on Comparison by Distribution Channel
      • Table Data Table on Comparison by Distribution Channel
    • Offline - Market size and forecast 2022-2027
      • Table Chart on Offline - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Offline - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Offline - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Offline - Year-over-year growth 2022-2027 (%)
    • Online - Market size and forecast 2022-2027
      • Table Chart on Online - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Online - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Online - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Online - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Distribution Channel
      • Table Market opportunity by Distribution Channel ($ million)
      • Table Data Table on Market opportunity by Distribution Channel ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rising retail space in Tier-II and Tier-III cities of India
      • Evolving taste preferences
      • Growing preference for savory snacks
    • Market challenges
      • Availability of substitute products
      • Fluctuations in raw material costs
      • Warehousing and distribution challenges of frozen or packaged Namkeen
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Growth of online retailing
      • Increasing spending on healthy snacks
      • Rising in strategic partnership and recent development
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Babaji Snacks Pvt. Ltd.
      • Table Babaji Snacks Pvt. Ltd. - Overview
      • Table Babaji Snacks Pvt. Ltd. - Product / Service
      • Table Babaji Snacks Pvt. Ltd. - Key offerings
    • Balaji Wafers Pvt. Ltd.
      • Table Balaji Wafers Pvt. Ltd. - Overview
      • Table Balaji Wafers Pvt. Ltd. - Product / Service
      • Table Balaji Wafers Pvt. Ltd. - Key offerings
    • Bikaji Foods International Ltd.
      • Table Bikaji Foods International Ltd. - Overview
      • Table Bikaji Foods International Ltd. - Product / Service
      • Table Bikaji Foods International Ltd. - Key offerings
    • Bikanervala Foods Pvt. Ltd
      • Table Bikanervala Foods Pvt. Ltd - Overview
      • Table Bikanervala Foods Pvt. Ltd - Product / Service
      • Table Bikanervala Foods Pvt. Ltd - Key offerings
    • Gopal Snacks Pvt. Ltd
      • Table Gopal Snacks Pvt. Ltd - Overview
      • Table Gopal Snacks Pvt. Ltd - Product / Service
      • Table Gopal Snacks Pvt. Ltd - Key offerings
    • Haldiram Foods International Pvt. Ltd
      • Table Haldiram Foods International Pvt. Ltd - Overview
      • Table Haldiram Foods International Pvt. Ltd - Product / Service
      • Table Haldiram Foods International Pvt. Ltd - Key offerings
    • ITC Ltd.
      • Table ITC Ltd. - Overview
      • Table ITC Ltd. - Business segments
      • Table ITC Ltd. - Key offerings
      • Table ITC Ltd. - Segment focus
    • JABSONS COTTONSEED IND. PVT. LTD.
      • Table JABSONS COTTONSEED IND. PVT. LTD. - Overview
      • Table JABSONS COTTONSEED IND. PVT. LTD. - Product / Service
      • Table JABSONS COTTONSEED IND. PVT. LTD. - Key offerings
    • Maxvita Foods Pvt. Ltd.
      • Table Maxvita Foods Pvt. Ltd. - Overview
      • Table Maxvita Foods Pvt. Ltd. - Product / Service
      • Table Maxvita Foods Pvt. Ltd. - Key offerings
    • Parle Products Pvt. Ltd.
      • Table Parle Products Pvt. Ltd. - Overview
      • Table Parle Products Pvt. Ltd. - Product / Service
      • Table Parle Products Pvt. Ltd. - Key offerings
    • Patanjali Ayurved Ltd.
      • Table Patanjali Ayurved Ltd. - Overview
      • Table Patanjali Ayurved Ltd. - Product / Service
      • Table Patanjali Ayurved Ltd. - Key offerings
    • Prakash Namkeen Udyog
      • Table Prakash Namkeen Udyog - Overview
      • Table Prakash Namkeen Udyog - Product / Service
      • Table Prakash Namkeen Udyog - Key offerings
    • Prataap Snacks Ltd.
      • Table Prataap Snacks Ltd. - Overview
      • Table Prataap Snacks Ltd. - Product / Service
      • Table Prataap Snacks Ltd. - Key offerings
    • Priniti Foods Pvt Ltd
      • Table Priniti Foods Pvt Ltd - Overview
      • Table Priniti Foods Pvt Ltd - Product / Service
      • Table Priniti Foods Pvt Ltd - Key offerings
    • Sonal Foods
      • Table Sonal Foods - Overview
      • Table Sonal Foods - Product / Service
      • Table Sonal Foods - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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