Hair Styling Products Market in Europe 2022-2026

Hair Styling Products Market in Europe 2022-2026

Technavio has been monitoring the hair styling products market in Europe and it is poised to grow by $ 1.43 bn during 2022-2026, progressing at a CAGR of 4.87% during the forecast period. Our report on the hair styling products market in Europe provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment. The market is driven by innovation and portfolio extension leading to product premiumization and rise in the number of fashion-conscious consumers. In addition, innovation and portfolio extension leading to product premiumization is anticipated to boost the growth of the market as well.

The hair styling products market in Europe analysis includes the product segment and geographic landscape.

Technavio's hair styling products market in Europe is segmented as below:

By Product

  • HCGP
  • Hair styling spray
  • Dry shampoo
By Geographical Landscape
  • Germany
  • UK
  • France
  • Spain
  • Italy
This study identifies the rise in online sales of hair styling productsas one of the prime reasons driving the hair styling products market growth in Europe during the next few years.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on hair styling products market in Europe covers the following areas:
  • Hair styling products market sizing
  • Hair styling products market forecast
  • Hair styling products market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading hair styling products market vendors in Europe that include Beiersdorf AG, Church and Dwight Co. Inc., Henkel AG and Co. KGaA, LOreal SA, Mandom Corp., Mountain Valley Springs India Pvt. Ltd., Njord, The Estee Lauder Co. Inc., The Procter and Gamble Co., and Unilever Group. Also, the hair styling products market in Europe analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Companies Mentioned

Beiersdorf AG, Church and Dwight Co. Inc., Henkel AG and Co. KGaA, LOreal SA, Mandom Corp., Mountain Valley Springs India Pvt. Ltd., Njord, The Estee Lauder Co. Inc., The Procter and Gamble Co., Unilever Group


  • Executive Summary
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market characteristics
    • Value chain analysis
      • Table Value chain analysis: Personal products
      • Raw material supplier
      • Inbound logistics
      • Operations
      • Outbound logistics
      • Marketing and sales
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2021
    • Market outlook: Forecast for 2021 - 2026
      • Estimating growth rates for emerging and high-growth markets
      • Estimating growth rates for mature markets
        • Table Europe - Market size and forecast 2021 - 2026 ($ million)
        • Table European market: Year-over-year growth 2021 - 2026 (%)
  • Five Forces Analysis
    • Five forces analysis
      • Table Five forces analysis 2021 & 2026
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2021
  • Market Segmentation by Product
    • Market segments
      • Table Product - Market share 2021-2026 (%)
    • Comparison by Product
      • Table Comparison by Product
    • HCGP - Market size and forecast 2021-2026
      • Table HCGP - Market size and forecast 2021-2026 ($ million)
      • Table HCGP - Year-over-year growth 2021-2026 (%)
    • Hair styling spray - Market size and forecast 2021-2026
      • Table Hair styling spray - Market size and forecast 2021-2026 ($ million)
      • Table Hair styling spray - Year-over-year growth 2021-2026 (%)
    • Dry shampoo - Market size and forecast 2021-2026
      • Table Dry shampoo - Market size and forecast 2021-2026 ($ million)
      • Table Dry shampoo - Year-over-year growth 2021-2026 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product
  • Customer Landscape
    • Table Customer landscape
  • Geographic Landscape
    • Geographic segmentation
      • Table Market share by geography 2021-2026 (%)
    • Geographic comparison
      • Table Geographic comparison
    • Germany - Market size and forecast 2021-2026
      • Table Germany - Market size and forecast 2021-2026 ($ million)
      • Table Germany - Year-over-year growth 2021-2026 (%)
    • UK - Market size and forecast 2021-2026
      • Table UK - Market size and forecast 2021-2026 ($ million)
      • Table UK - Year-over-year growth 2021-2026 (%)
    • France - Market size and forecast 2021-2026
      • Table France - Market size and forecast 2021-2026 ($ million)
      • Table France - Year-over-year growth 2021-2026 (%)
    • Spain - Market size and forecast 2021-2026
      • Table Spain - Market size and forecast 2021-2026 ($ million)
      • Table Spain - Year-over-year growth 2021-2026 (%)
    • Italy - Market size and forecast 2021-2026
      • Table Italy - Market size and forecast 2021-2026 ($ million)
      • Table Italy - Year-over-year growth 2021-2026 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Innovation and portfolio extension leading to product premiumization
      • Rise in number of fashion-conscious consumers
    • Market challenges
      • Availability of counterfeit products
      • High Competition
        • Table Impact of drivers and challenges
    • Market trends
      • Growing demand for natural and organic hair styling products
      • Use of social media marketing
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
      • Table Industry risks
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Beiersdorf AG
      • Table Beiersdorf AG - Overview
      • Table Beiersdorf AG - Business segments
      • Table Beiersdorf AG - Key news
      • Table Beiersdorf AG - Key offerings
      • Table Beiersdorf AG - Segment focus
    • Church and Dwight Co. Inc.
      • Table Church and Dwight Co. Inc. - Overview
      • Table Church and Dwight Co. Inc. - Business segments
      • Table Church and Dwight Co. Inc. - Key news
      • Table Church and Dwight Co. Inc. - Key offerings
      • Table Church and Dwight Co. Inc. - Segment focus
    • Henkel AG and Co. KGaA
      • Table Henkel AG and Co. KGaA - Overview
      • Table Henkel AG and Co. KGaA - Business segments
      • Table Henkel AG and Co. KGaA - Key news
      • Table Henkel AG and Co. KGaA - Key offerings
      • Table Henkel AG and Co. KGaA - Segment focus
    • LOreal SA
      • Table LOreal SA - Overview
      • Table LOreal SA - Business segments
      • Table LOreal SA -Key news
      • Table LOreal SA - Key offerings
      • Table LOreal SA - Segment focus
    • Mandom Corp.
      • Table Mandom Corp. - Overview
      • Table Mandom Corp. - Business segments
      • Table Mandom Corp. - Key offerings
      • Table Mandom Corp. - Segment focus
    • Mountain Valley Springs India Pvt. Ltd.
      • Table Mountain Valley Springs India Pvt. Ltd. - Overview
      • Table Mountain Valley Springs India Pvt. Ltd. - Product and service
      • Table Mountain Valley Springs India Pvt. Ltd. - Key offerings
    • Njord
      • Table Njord - Overview
      • Table Njord - Product and service
      • Table Njord - Key offerings
    • The Estee Lauder Co. Inc.
      • Table The Estee Lauder Co. Inc. - Overview
      • Table The Estee Lauder Co. Inc. - Business segments
      • Table The Estee Lauder Co. Inc. - Key offerings
      • Table The Estee Lauder Co. Inc. - Segment focus
    • The Procter and Gamble Co.
      • Table The Procter and Gamble Co. - Overview
      • Table The Procter and Gamble Co. - Business segments
      • Table The Procter and Gamble Co. - Key news
      • Table The Procter and Gamble Co. - Key offerings
      • Table The Procter and Gamble Co. - Segment focus
    • Unilever Group
      • Table Unilever Group - Overview
      • Table Unilever Group - Business segments
      • Table Unilever Group - Key news
      • Table Unilever Group - Key offerings
      • Table Unilever Group - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objective
      • Notes and caveats
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research Methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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