Global E-textbook Rental Market 2025-2029

E-Textbook Rental Market 2025-2029

The e-textbook rental market is forecasted to grow by USD 1389.1 mn during 2024-2029, accelerating at a CAGR of 31.2% during the forecast period. The report on the e-textbook rental market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by cost-effective pricing model, increasing number of publishers going digital, and rising availability of online comparison sites.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's e-textbook rental market is segmented as below:

By End-user

  • Academic
  • Non-academic
By Revenue Stream
  • Subscription services
  • Pay-as-you-go-model
By Product
  • STEM
  • Business and economics
  • Humanities and social sciences
  • Law
  • Others
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the rising integration of software with digital textbooks as one of the prime reasons driving the e-textbook rental market growth during the next few years. Also, emergence of compatible e-textbook formats and growing popularity of e-commerce will lead to sizable demand in the market.

The report on the e-textbook rental market covers the following areas:
  • E-Textbook Rental Market sizing
  • E-Textbook Rental Market forecast
  • E-Textbook Rental Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading e-textbook rental market vendors that include Alibris Inc., Amazon.com Inc., Barnes and Noble Booksellers Inc., BibliU Ltd., BIGGER Words Inc., Bloomsbury Publishing Plc, Bookfinder.com, BookLender.com, Chegg Inc., eCampus.com, Follett Corp., Georg von Holtzbrinck GmbH and Co. KG, Google LLC, John Wiley and Sons Inc., Rakuten Group Inc., Scribd Inc., TextbookRush, and VitalSource Technologies LLC. Also, the e-textbook rental market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Data Table on Market Overview
      • Table Executive Summary - Data Table on Incremental Growth
  • Technavio Analysis
    • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
    • Criticality of inputs and Factors of differentiation
    • Factors of disruption
    • Impact of drivers and challenges
  • Market Landscape
    • Market ecosystem
      • Table Data Table on - Parent Market
    • Market characteristics
    • Value chain analysis
  • Market Sizing
    • Market definition
    • Market segment analysis
    • Market size 2024
    • Market outlook: Forecast for 2024-2029
      • Table Data Table on Global - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Global Market: Year-over-year growth 2024-2029 (%)
  • Historic Market Size
    • Global E-Textbook Rental Market 2019 - 2023
      • Table Historic Market Size - Data Table on Global E-Textbook Rental Market 2019 - 2023 ($ million)
    • End-user segment analysis 2019 - 2023
    • Revenue Stream segment analysis 2019 - 2023
    • Product segment analysis 2019 - 2023
    • Geography segment analysis 2019 - 2023
    • Country segment analysis 2019 - 2023
  • Qualitative Analysis
    • The AI impact on Global E-textbook Rental Market
  • Five Forces Analysis
    • Five forces summary
    • Bargaining power of buyers
    • Bargaining power of suppliers
    • Threat of new entrants
    • Threat of substitutes
    • Threat of rivalry
    • Market condition
  • Market Segmentation by End-user
    • Market segments
      • Table Data Table on End-user - Market share 2024-2029 (%)
    • Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Academic - Market size and forecast 2024-2029
      • Table Data Table on Academic - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Academic - Year-over-year growth 2024-2029 (%)
    • Non-academic - Market size and forecast 2024-2029
      • Table Data Table on Non-academic - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Non-academic - Year-over-year growth 2024-2029 (%)
    • Market opportunity by End-user
      • Table Data Table on Market opportunity by End-user ($ million)
  • Market Segmentation by Revenue Stream
    • Market segments
      • Table Data Table on Revenue Stream - Market share 2024-2029 (%)
    • Comparison by Revenue Stream
      • Table Data Table on Comparison by Revenue Stream
    • Subscription services - Market size and forecast 2024-2029
      • Table Data Table on Subscription services - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Subscription services - Year-over-year growth 2024-2029 (%)
    • Pay-as-you-go-model - Market size and forecast 2024-2029
      • Table Data Table on Pay-as-you-go-model - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Pay-as-you-go-model - Year-over-year growth 2024-2029 (%)
    • Market opportunity by Revenue Stream
      • Table Data Table on Market opportunity by Revenue Stream ($ million)
  • Market Segmentation by Product
    • Market segments
      • Table Data Table on Product - Market share 2024-2029 (%)
    • Comparison by Product
      • Table Data Table on Comparison by Product
    • STEM - Market size and forecast 2024-2029
      • Table Data Table on STEM - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on STEM - Year-over-year growth 2024-2029 (%)
    • Business and economics - Market size and forecast 2024-2029
      • Table Data Table on Business and economics - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Business and economics - Year-over-year growth 2024-2029 (%)
    • Humanities and social sciences - Market size and forecast 2024-2029
      • Table Data Table on Humanities and social sciences - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Humanities and social sciences - Year-over-year growth 2024-2029 (%)
    • Law - Market size and forecast 2024-2029
      • Table Data Table on Law - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Law - Year-over-year growth 2024-2029 (%)
    • Others - Market size and forecast 2024-2029
      • Table Data Table on Others - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Others - Year-over-year growth 2024-2029 (%)
    • Market opportunity by Product
      • Table Data Table on Market opportunity by Product ($ million)
  • Customer Landscape
    • Customer landscape overview
  • Geographic Landscape
    • Geographic segmentation
      • Table Data Table on Market share by geography 2024-2029 (%)
    • Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2024-2029
      • Table Data Table on North America - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on North America - Year-over-year growth 2024-2029 (%)
    • Europe - Market size and forecast 2024-2029
      • Table Data Table on Europe - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Europe - Year-over-year growth 2024-2029 (%)
    • APAC - Market size and forecast 2024-2029
      • Table Data Table on APAC - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on APAC - Year-over-year growth 2024-2029 (%)
    • South America - Market size and forecast 2024-2029
      • Table Data Table on South America - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on South America - Year-over-year growth 2024-2029 (%)
    • Middle East and Africa - Market size and forecast 2024-2029
      • Table Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
    • US - Market size and forecast 2024-2029
      • Table Data Table on US - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on US - Year-over-year growth 2024-2029 (%)
    • UK - Market size and forecast 2024-2029
      • Table Data Table on UK - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on UK - Year-over-year growth 2024-2029 (%)
    • China - Market size and forecast 2024-2029
      • Table Data Table on China - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on China - Year-over-year growth 2024-2029 (%)
    • Germany - Market size and forecast 2024-2029
      • Table Data Table on Germany - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Germany - Year-over-year growth 2024-2029 (%)
    • India - Market size and forecast 2024-2029
      • Table Data Table on India - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on India - Year-over-year growth 2024-2029 (%)
    • Canada - Market size and forecast 2024-2029
      • Table Data Table on Canada - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Canada - Year-over-year growth 2024-2029 (%)
    • Japan - Market size and forecast 2024-2029
      • Table Data Table on Japan - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Japan - Year-over-year growth 2024-2029 (%)
    • France - Market size and forecast 2024-2029
      • Table Data Table on France - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on France - Year-over-year growth 2024-2029 (%)
    • Italy - Market size and forecast 2024-2029
      • Table Data Table on Italy - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Italy - Year-over-year growth 2024-2029 (%)
    • Australia - Market size and forecast 2024-2029
      • Table Data Table on Australia - Market size and forecast 2024-2029 ($ million)
      • Table Data Table on Australia - Year-over-year growth 2024-2029 (%)
    • Market opportunity by geography
      • Table Data Tables on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Opportunity/Restraints
    • Market drivers
      • Cost-effective pricing model
      • Increasing number of publishers going digital
      • Rising availability of online comparison sites
    • Market challenges
      • Increasing threat from open-source content
      • Emerging piracy issues for publishers
      • Stringent license terms
    • Impact of drivers and challenges
    • Market opportunities/restraints
      • Rising integration of software with digital textbooks
      • Emergence of compatible e-textbook formats
      • Growing popularity of e-commerce
  • Competitive Landscape
    • Overview
    • Competitive Landscape
    • Landscape disruption
    • Industry risks
  • Competitive Analysis
    • Companies profiled
    • Company ranking index
    • Market positioning of companies
    • Alibris Inc.
    • Amazon.com Inc.
    • Barnes and Noble Booksellers Inc.
    • BibliU Ltd.
    • Bloomsbury Publishing Plc
    • BookLender.com
    • Chegg Inc.
    • eCampus.com
    • Follett Corp.
    • Georg von Holtzbrinck GmbH and Co. KG
    • Google LLC
    • John Wiley and Sons Inc.
    • Rakuten Group Inc.
    • Scribd Inc.
    • TextbookRush
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
    • Currency conversion rates for US$
    • Research methodology
    • Data procurement
    • Data validation
    • Validation techniques employed for market sizing
    • Data synthesis
    • 360 degree market analysis
    • List of abbreviations

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