Global All-terrain Vehicle Market 2023-2027

Global All-terrain Vehicle Market 2023-2027

Technavio has been monitoring the all-terrain vehicle market and it is poised to grow by $1660.92 mn during 2023-2027, accelerating at a CAGR of 7.59% during the forecast period. Our report on the all-terrain vehicle market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the growing use of ATVs in recreational, sports, and military applications, increasing demand for ATVs for recreational and adventurous sports activities, and the rising demand for ATVs.

Technavio's all-terrain vehicle market is segmented as below:

By Engine Capacity

  • 400cc-800cc
  • Below 400cc
  • Above 800cc
By Application
  • Recreational
  • Sports
  • Agriculture
  • Military and defense
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • Middle East and Africa
  • South America
This study identifies the increasing number of ATV experience zones as one of the prime reasons driving the all-terrain vehicle market growth during the next few years. Also, the growing penetration of CVT systems in ATVs and advances in autonomous ATVs will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the all-terrain vehicle market covers the following areas:
  • All-terrain vehicle market sizing
  • All-terrain vehicle market forecast
  • All-terrain vehicle market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading all-terrain vehicle market vendors that include BMS Motorsports Inc., Bombardier Recreational Products Inc., HISUN Motors Corp., Honda Motor Co. Ltd, Kayo USA, Kubota Corp., Massimo Motor Sports LLC, Nebula Automotive Pvt. Ltd., Polaris Inc., SHERP, Suzuki Motor Corp., Taiwan Golden Bee Co. Ltd., Tao Motor Inc., Textron Inc., TOMCAR, Yamaha Motor Co. Ltd., Mahindra and Mahindra Ltd., Kawasaki Heavy Industries Ltd., and ZHEJIANG CFMOTO POWER Co. Ltd. Also, the all-terrain vehicle market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Engine Capacity
      • Table Executive Summary – Chart on Market Segmentation by Application
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Table Data Table on Global Market: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Global all-terrain vehicle market 2017 - 2021
      • Table Historic market size – Data table on global all-terrain vehicle market 2017 - 2021 ($ million)
    • Engine capacity Segment Analysis 2017 - 2021
      • Table Historic market size – Engine capacity segment 2017 - 2021 ($ million)
    • Application Segment Analysis 2017 - 2021
      • Table Historic market size – Application segment 2017 - 2021 ($ million)
    • Geography Segment Analysis 2017 - 2021
      • Table Historic market size – Geography segment 2017 - 2021 ($ million)
    • Country Segment Analysis 2017 - 2021
      • Table Historic market size – Country segment 2017 - 2021 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Engine Capacity
    • Market segments
      • Table Chart on Engine Capacity - Market share 2022-2027 (%)
      • Table Data Table on Engine Capacity - Market share 2022-2027 (%)
    • Comparison by Engine Capacity
      • Table Chart on Comparison by Engine Capacity
      • Table Data Table on Comparison by Engine Capacity
    • 400cc-800cc - Market size and forecast 2022-2027
      • Table Chart on 400cc-800cc - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on 400cc-800cc - Market size and forecast 2022-2027 ($ million)
      • Table Chart on 400cc-800cc - Year-over-year growth 2022-2027 (%)
      • Table Data Table on 400cc-800cc - Year-over-year growth 2022-2027 (%)
    • Below 400cc - Market size and forecast 2022-2027
      • Table Chart on Below 400cc - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Below 400cc - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Below 400cc - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Below 400cc - Year-over-year growth 2022-2027 (%)
    • Above 800cc - Market size and forecast 2022-2027
      • Table Chart on Above 800cc - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Above 800cc - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Above 800cc - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Above 800cc - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Engine Capacity
      • Table Market opportunity by Engine Capacity ($ million)
  • Market Segmentation by Application
    • Market segments
      • Table Chart on Application - Market share 2022-2027 (%)
      • Table Data Table on Application - Market share 2022-2027 (%)
    • Comparison by Application
      • Table Chart on Comparison by Application
      • Table Data Table on Comparison by Application
    • Recreational - Market size and forecast 2022-2027
      • Table Chart on Recreational - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Recreational - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Recreational - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Recreational - Year-over-year growth 2022-2027 (%)
    • Sports - Market size and forecast 2022-2027
      • Table Chart on Sports - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Sports - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Sports - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Sports - Year-over-year growth 2022-2027 (%)
    • Agriculture - Market size and forecast 2022-2027
      • Table Chart on Agriculture - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Agriculture - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Agriculture - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Agriculture - Year-over-year growth 2022-2027 (%)
    • Military and defense - Market size and forecast 2022- 2027
      • Table Chart on Military and defense - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Military and defense - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Military and defense - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Military and defense - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Application
      • Table Market opportunity by Application ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2022-2027 (%)
      • Table Data Table on Market share by geography 2022-2027 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2022-2027
      • Table Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on North America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on North America - Year-over-year growth 2022-2027 (%)
    • Europe - Market size and forecast 2022-2027
      • Table Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • APAC - Market size and forecast 2022-2027
      • Table Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Table Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • Middle East and Africa - Market size and forecast 2022- 2027
      • Table Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • South America - Market size and forecast 2022-2027
      • Table Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on South America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on South America - Year-over-year growth 2022-2027 (%)
    • US - Market size and forecast 2022-2027
      • Table Chart on US - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Table Chart on US - Year-over-year growth 2022-2027 (%)
      • Table Data Table on US - Year-over-year growth 2022-2027 (%)
    • Germany - Market size and forecast 2022-2027
      • Table Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • Australia - Market size and forecast 2022-2027
      • Table Chart on Australia - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Australia - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Australia - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Australia - Year-over-year growth 2022-2027 (%)
    • France - Market size and forecast 2022-2027
      • Table Chart on France - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on France - Market size and forecast 2022-2027 ($ million)
      • Table Chart on France - Year-over-year growth 2022-2027 (%)
      • Table Data Table on France - Year-over-year growth 2022-2027 (%)
    • Canada - Market size and forecast 2022-2027
      • Table Chart on Canada - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Canada - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Canada - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Canada - Year-over-year growth 2022-2027 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Growing use of ATVs in recreational, sports, and military applications
      • Increasing demand for ATVs for recreational and adventurous sports activities
      • Rising demand for ATVs
    • Market challenges
      • Environmental concerns due to increasing use of ATVs
      • Legal limitations associated with off-road vehicles
      • Lack of global acceptance as street-legal vehicles
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Increasing number of ATV experience zones
      • Growing penetration of CVT systems in ATVs
      • Advances in autonomous ATVs
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Bombardier Recreational Products Inc.
      • Table Bombardier Recreational Products Inc. - Overview
      • Table Bombardier Recreational Products Inc. - Business segments
      • Table Bombardier Recreational Products Inc. - Key offerings
      • Table Bombardier Recreational Products Inc. - Segment focus
    • HISUN Motors Corp.
      • Table HISUN Motors Corp. - Overview
      • Table HISUN Motors Corp. - Product / Service
      • Table HISUN Motors Corp. - Key offerings
    • Honda Motor Co. Ltd
      • Table Honda Motor Co. Ltd - Overview
      • Table Honda Motor Co. Ltd - Business segments
      • Table Honda Motor Co. Ltd - Key news
      • Table Honda Motor Co. Ltd - Key offerings
      • Table Honda Motor Co. Ltd - Segment focus
    • Kawasaki Heavy Industries Ltd.
      • Table Kawasaki Heavy Industries Ltd. - Overview
      • Table Kawasaki Heavy Industries Ltd. - Business segments
      • Table Kawasaki Heavy Industries Ltd. - Key news
      • Table Kawasaki Heavy Industries Ltd. - Key offerings
      • Table Kawasaki Heavy Industries Ltd. - Segment focus
    • Mahindra and Mahindra Ltd.
      • Table Mahindra and Mahindra Ltd. - Overview
      • Table Mahindra and Mahindra Ltd. - Business segments
      • Table Mahindra and Mahindra Ltd. - Key news
      • Table Mahindra and Mahindra Ltd. - Key offerings
      • Table Mahindra and Mahindra Ltd. - Segment focus
    • Nebula Automotive Pvt. Ltd.
      • Table Nebula Automotive Pvt. Ltd. - Overview
      • Table Nebula Automotive Pvt. Ltd. - Product / Service
      • Table Nebula Automotive Pvt. Ltd. - Key offerings
    • Polaris Inc.
      • Table Polaris Inc. - Overview
      • Table Polaris Inc. - Business segments
      • Table Polaris Inc. - Key offerings
      • Table Polaris Inc. - Segment focus
    • SHERP
      • Table SHERP - Overview
      • Table SHERP - Business segments
      • Table SHERP - Key offerings
      • Table SHERP - Segment focus
    • Suzuki Motor Corp.
      • Table Suzuki Motor Corp. - Overview
      • Table Suzuki Motor Corp. - Business segments
      • Table Suzuki Motor Corp. - Key offerings
      • Table Suzuki Motor Corp. - Segment focus
    • Taiwan Golden Bee Co. Ltd.
      • Table Taiwan Golden Bee Co. Ltd. - Overview
      • Table Taiwan Golden Bee Co. Ltd. - Product / Service
      • Table Taiwan Golden Bee Co. Ltd. - Key offerings
    • Tao Motor Inc.
      • Table Tao Motor Inc. - Overview
      • Table Tao Motor Inc. - Business segments
      • Table Tao Motor Inc. - Key offerings
      • Table Tao Motor Inc. - Segment focus
    • Textron Inc.
      • Table Textron Inc. - Overview
      • Table Textron Inc. - Business segments
      • Table Textron Inc. - Key news
      • Table Textron Inc. - Key offerings
      • Table Textron Inc. - Segment focus
    • TOMCAR
      • Table TOMCAR - Overview
      • Table TOMCAR - Business segments
      • Table TOMCAR - Key offerings
      • Table TOMCAR - Segment focus
    • Yamaha Motor Co. Ltd.
      • Table Yamaha Motor Co. Ltd. - Overview
      • Table Yamaha Motor Co. Ltd. - Business segments
      • Table Yamaha Motor Co. Ltd. - Key news
      • Table Yamaha Motor Co. Ltd. - Key offerings
      • Table Yamaha Motor Co. Ltd. - Segment focus
    • ZHEJIANG CFMOTO POWER Co. Ltd.
      • Table ZHEJIANG CFMOTO POWER Co. Ltd. - Overview
      • Table ZHEJIANG CFMOTO POWER Co. Ltd. - Product / Service
      • Table ZHEJIANG CFMOTO POWER Co. Ltd. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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