Global In-store Analytics Market 2024-2028
The in-store analytics market is forecasted to grow by USD 7503.37 mn during 2023-2028, accelerating at a CAGR of 24.26% during the forecast period. The report on the in-store analytics market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing data volume and complexity in the retail industry, growing e-commerce industry, and increasing focus on providing better customer service.
Technavio's in-store analytics market is segmented as below:
By Component
By Deployment
By Geographical Landscape
- North America
- Europe
- APAC
- Middle East and Africa
- South America
This study identifies the increasing adoption of AI in the retail sector as one of the prime reasons driving the in-store analytics market growth during the next few years. Also, the growing expansion of in-store analytics solutions in developing countries and growing business strategies by vendors operating in the market will lead to sizable demand in the market.
The report on the in-store analytics market covers the following areas:
- In-store analytics market sizing
- In-store analytics market forecast
- In-store analytics market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading in-store analytics market vendors that include Alphabet Inc., Amazon.com Inc., Amoobi, Capgemini Service SAS, Capillary Technologies, Circana, Dor Technologies Inc., Happiest Minds Technologies Ltd., Inpixon, International Business Machines Corp., Larsen and Toubro Ltd., Microsoft Corp., Nike Inc., Oracle Corp., Salesforce Inc., SAP SE, SAS Institute Inc., Scanalytics Inc., SEMSEYE, STRATACACHE, TDK Corp., and Thinkin. Also, the in-store analytics market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.