Global Web Content Management Market 2024-2028

Global Web Content Management Market 2024-2028


The web content management market is forecasted to grow by USD 27031.3 million during 2023-2028, accelerating at a CAGR of 30.9% during the forecast period. The report on the web content management market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increase in volume and variety of enterprises web content, increased investments in digital marketing, and cloud-based and open-source wcm solutions gaining traction.

Technavio's web content management market is segmented as below:
  • By End-user
  • Retail
  • Media and telecom
  • BFSI
  • Manufacturing
  • Others
  • By Geographical Landscape
  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the increasing focus on personalization as one of the prime reasons driving the web content management market growth during the next few years. Also, rising adoption of headless cms and ai-enabled wcm will lead to sizable demand in the market.

The report on the web content management market covers the following areas:
  • Web content management market sizing
  • Web content management market forecast
  • Web content management market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading web content management market vendors that include Acquia Inc., Adobe Inc., BloomReach Inc., CoreMedia GmbH, Crownpeak Technology Inc., DNN Corp., Enonic AS, e-Spirit Inc., International Business Machines Corp., Kentico Group, Magnolia International Ltd., OpenText Corp., Optimizely Inc., Oracle Corp., Progress Software Corp., RWS Holdings PLC, Sitecore Holding II AS, Squiz group, Umbraco AS, and WPEngine Inc.. Also, the web content management market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by End-user
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Market Landscape
2.1 Market ecosystem
Parent Market
Data Table on - Parent Market
2.2 Market characteristics
Market characteristics analysis
2.3 Value chain analysis
Value Chain Analysis
3 Market Sizing
3.1 Market definition
Offerings of companies included in the market definition
3.2 Market segment analysis
Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Chart on Global - Market size and forecast 2023-2028 ($ million)
Data Table on Global - Market size and forecast 2023-2028 ($ million)
Chart on Global Market: Year-over-year growth 2023-2028 (%)
Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 Global Web Content Management Market 2018 - 2022
Historic Market Size - Data Table on Global Web Content Management Market 2018 - 2022 ($ million)
4.2 End-user segment analysis 2018 - 2022
Historic Market Size - End-user Segment 2018 - 2022 ($ million)
4.3 Geography segment analysis 2018 - 2022
Historic Market Size - Geography Segment 2018 - 2022 ($ million)
4.4 Country segment analysis 2018 - 2022
Historic Market Size - Country Segment 2018 - 2022 ($ million)
5 Five Forces Analysis
5.1 Five forces summary
Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by End-user
6.1 Market segments
Chart on End-user - Market share 2023-2028 (%)
Data Table on End-user - Market share 2023-2028 (%)
6.2 Comparison by End-user
Chart on Comparison by End-user
Data Table on Comparison by End-user
6.3 Retail - Market size and forecast 2023-2028
Chart on Retail - Market size and forecast 2023-2028 ($ million)
Data Table on Retail - Market size and forecast 2023-2028 ($ million)
Chart on Retail - Year-over-year growth 2023-2028 (%)
Data Table on Retail - Year-over-year growth 2023-2028 (%)
6.4 Media and telecom - Market size and forecast 2023-2028
Chart on Media and telecom - Market size and forecast 2023-2028 ($ million)
Data Table on Media and telecom - Market size and forecast 2023-2028 ($ million)
Chart on Media and telecom - Year-over-year growth 2023-2028 (%)
Data Table on Media and telecom - Year-over-year growth 2023-2028 (%)
6.5 BFSI - Market size and forecast 2023-2028
Chart on BFSI - Market size and forecast 2023-2028 ($ million)
Data Table on BFSI - Market size and forecast 2023-2028 ($ million)
Chart on BFSI - Year-over-year growth 2023-2028 (%)
Data Table on BFSI - Year-over-year growth 2023-2028 (%)
6.6 Manufacturing - Market size and forecast 2023-2028
Chart on Manufacturing - Market size and forecast 2023-2028 ($ million)
Data Table on Manufacturing - Market size and forecast 2023-2028 ($ million)
Chart on Manufacturing - Year-over-year growth 2023-2028 (%)
Data Table on Manufacturing - Year-over-year growth 2023-2028 (%)
6.7 Others - Market size and forecast 2023-2028
Chart on Others - Market size and forecast 2023-2028 ($ million)
Data Table on Others - Market size and forecast 2023-2028 ($ million)
Chart on Others - Year-over-year growth 2023-2028 (%)
Data Table on Others - Year-over-year growth 2023-2028 (%)
6.8 Market opportunity by End-user
Market opportunity by End-user ($ million)
Data Table on Market opportunity by End-user ($ million)
7 Customer Landscape
7.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
8 Geographic Landscape
8.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2023-2028 (%)
Data Table on Market share By Geographical Landscape 2023-2028 (%)
8.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
8.3 North America - Market size and forecast 2023-2028
Chart on North America - Market size and forecast 2023-2028 ($ million)
Data Table on North America - Market size and forecast 2023-2028 ($ million)
Chart on North America - Year-over-year growth 2023-2028 (%)
Data Table on North America - Year-over-year growth 2023-2028 (%)
8.4 Europe - Market size and forecast 2023-2028
Chart on Europe - Market size and forecast 2023-2028 ($ million)
Data Table on Europe - Market size and forecast 2023-2028 ($ million)
Chart on Europe - Year-over-year growth 2023-2028 (%)
Data Table on Europe - Year-over-year growth 2023-2028 (%)
8.5 APAC - Market size and forecast 2023-2028
Chart on APAC - Market size and forecast 2023-2028 ($ million)
Data Table on APAC - Market size and forecast 2023-2028 ($ million)
Chart on APAC - Year-over-year growth 2023-2028 (%)
Data Table on APAC - Year-over-year growth 2023-2028 (%)
8.6 South America - Market size and forecast 2023-2028
Chart on South America - Market size and forecast 2023-2028 ($ million)
Data Table on South America - Market size and forecast 2023-2028 ($ million)
Chart on South America - Year-over-year growth 2023-2028 (%)
Data Table on South America - Year-over-year growth 2023-2028 (%)
8.7 Middle East and Africa - Market size and forecast 2023-2028
Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
8.8 US - Market size and forecast 2023-2028
Chart on US - Market size and forecast 2023-2028 ($ million)
Data Table on US - Market size and forecast 2023-2028 ($ million)
Chart on US - Year-over-year growth 2023-2028 (%)
Data Table on US - Year-over-year growth 2023-2028 (%)
8.9 China - Market size and forecast 2023-2028
Chart on China - Market size and forecast 2023-2028 ($ million)
Data Table on China - Market size and forecast 2023-2028 ($ million)
Chart on China - Year-over-year growth 2023-2028 (%)
Data Table on China - Year-over-year growth 2023-2028 (%)
8.10 Canada - Market size and forecast 2023-2028
Chart on Canada - Market size and forecast 2023-2028 ($ million)
Data Table on Canada - Market size and forecast 2023-2028 ($ million)
Chart on Canada - Year-over-year growth 2023-2028 (%)
Data Table on Canada - Year-over-year growth 2023-2028 (%)
8.11 Germany - Market size and forecast 2023-2028
Chart on Germany - Market size and forecast 2023-2028 ($ million)
Data Table on Germany - Market size and forecast 2023-2028 ($ million)
Chart on Germany - Year-over-year growth 2023-2028 (%)
Data Table on Germany - Year-over-year growth 2023-2028 (%)
8.12 UK - Market size and forecast 2023-2028
Chart on UK - Market size and forecast 2023-2028 ($ million)
Data Table on UK - Market size and forecast 2023-2028 ($ million)
Chart on UK - Year-over-year growth 2023-2028 (%)
Data Table on UK - Year-over-year growth 2023-2028 (%)
8.13 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
9 Drivers, Challenges, and Opportunity/Restraints
9.1 Market drivers
9.2 Market challenges
9.3 Impact of drivers and challenges
Impact of drivers and challenges in 2023 and 2028
9.4 Market opportunities/restraints
10 Competitive Landscape
10.1 Overview
10.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
10.3 Landscape disruption
Overview on factors of disruption
10.4 Industry risks
Impact of key risks on business
11 Competitive Analysis
11.1 Companies profiled
Companies covered
11.2 Market positioning of companies
Matrix on companies position and classification
11.3 Acquia Inc.
Acquia Inc. - Overview
Acquia Inc. - Product / Service
Acquia Inc. - Key news
Acquia Inc. - Key offerings
11.4 Adobe Inc.
Adobe Inc. - Overview
Adobe Inc. - Business segments
Adobe Inc. - Key news
Adobe Inc. - Key offerings
Adobe Inc. - Segment focus
11.5 BloomReach Inc.
BloomReach Inc. - Overview
BloomReach Inc. - Product / Service
BloomReach Inc. - Key offerings
11.6 Enonic AS
Enonic AS - Overview
Enonic AS - Product / Service
Enonic AS - Key offerings
11.7 International Business Machines Corp.
International Business Machines Corp. - Overview
International Business Machines Corp. - Business segments
International Business Machines Corp. - Key news
International Business Machines Corp. - Key offerings
International Business Machines Corp. - Segment focus
11.8 Optimizely Inc.
Optimizely Inc. - Overview
Optimizely Inc. - Product / Service
Optimizely Inc. - Key news
Optimizely Inc. - Key offerings
11.9 Oracle Corp.
Oracle Corp. - Overview
Oracle Corp. - Business segments
Oracle Corp. - Key news
Oracle Corp. - Key offerings
Oracle Corp. - Segment focus
11.10 Progress Software Corp.
Progress Software Corp. - Overview
Progress Software Corp. - Product / Service
Progress Software Corp. - Key news
Progress Software Corp. - Key offerings
11.11 Sitecore Holding II AS
Sitecore Holding II AS - Overview
Sitecore Holding II AS - Product / Service
Sitecore Holding II AS - Key news
Sitecore Holding II AS - Key offerings
11.12 WPEngine Inc.
WPEngine Inc. - Overview
WPEngine Inc. - Product / Service
WPEngine Inc. - Key news
WPEngine Inc. - Key offerings
12 Appendix
12.1 Scope of the report
12.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
12.3 Currency conversion rates for US$
Currency conversion rates for US$
12.4 Research methodology
Research methodology
12.5 Data procurement
Information sources
12.6 Data validation
Data validation
12.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
12.8 Data synthesis
Data synthesis
12.9 360 degree market analysis
360 degree market analysis
12.10 List of abbreviations
List of abbreviations
Exhibits:
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Global Market Characteristics
Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits5: Executive Summary - Chart on Market Segmentation by End-user
Exhibits6: Executive Summary - Chart on Incremental Growth
Exhibits7: Executive Summary - Data Table on Incremental Growth
Exhibits8: Executive Summary - Chart on Company Market Positioning
Exhibits9: Parent Market
Exhibits10: Data Table on - Parent Market
Exhibits11: Market characteristics analysis
Exhibits12: Value Chain Analysis
Exhibits13: Offerings of companies included in the market definition
Exhibits14: Market segments
Exhibits15: Chart on Global - Market size and forecast 2023-2028 ($ million)
Exhibits16: Data Table on Global - Market size and forecast 2023-2028 ($ million)
Exhibits17: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits18: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
Exhibits19: Historic Market Size - Data Table on Global Web Content Management Market 2018 - 2022 ($ million)
Exhibits20: Historic Market Size - End-user Segment 2018 - 2022 ($ million)
Exhibits21: Historic Market Size - Geography Segment 2018 - 2022 ($ million)
Exhibits22: Historic Market Size - Country Segment 2018 - 2022 ($ million)
Exhibits23: Five forces analysis - Comparison between 2023 and 2028
Exhibits24: Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits26: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits27: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits28: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits29: Chart on Market condition - Five forces 2023 and 2028
Exhibits30: Chart on End-user - Market share 2023-2028 (%)
Exhibits31: Data Table on End-user - Market share 2023-2028 (%)
Exhibits32: Chart on Comparison by End-user
Exhibits33: Data Table on Comparison by End-user
Exhibits34: Chart on Retail - Market size and forecast 2023-2028 ($ million)
Exhibits35: Data Table on Retail - Market size and forecast 2023-2028 ($ million)
Exhibits36: Chart on Retail - Year-over-year growth 2023-2028 (%)
Exhibits37: Data Table on Retail - Year-over-year growth 2023-2028 (%)
Exhibits38: Chart on Media and telecom - Market size and forecast 2023-2028 ($ million)
Exhibits39: Data Table on Media and telecom - Market size and forecast 2023-2028 ($ million)
Exhibits40: Chart on Media and telecom - Year-over-year growth 2023-2028 (%)
Exhibits41: Data Table on Media and telecom - Year-over-year growth 2023-2028 (%)
Exhibits42: Chart on BFSI - Market size and forecast 2023-2028 ($ million)
Exhibits43: Data Table on BFSI - Market size and forecast 2023-2028 ($ million)
Exhibits44: Chart on BFSI - Year-over-year growth 2023-2028 (%)
Exhibits45: Data Table on BFSI - Year-over-year growth 2023-2028 (%)
Exhibits46: Chart on Manufacturing - Market size and forecast 2023-2028 ($ million)
Exhibits47: Data Table on Manufacturing - Market size and forecast 2023-2028 ($ million)
Exhibits48: Chart on Manufacturing - Year-over-year growth 2023-2028 (%)
Exhibits49: Data Table on Manufacturing - Year-over-year growth 2023-2028 (%)
Exhibits50: Chart on Others - Market size and forecast 2023-2028 ($ million)
Exhibits51: Data Table on Others - Market size and forecast 2023-2028 ($ million)
Exhibits52: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibits53: Data Table on Others - Year-over-year growth 2023-2028 (%)
Exhibits54: Market opportunity by End-user ($ million)
Exhibits55: Data Table on Market opportunity by End-user ($ million)
Exhibits56: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits57: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibits58: Data Table on Market share By Geographical Landscape 2023-2028 (%)
Exhibits59: Chart on Geographic comparison
Exhibits60: Data Table on Geographic comparison
Exhibits61: Chart on North America - Market size and forecast 2023-2028 ($ million)
Exhibits62: Data Table on North America - Market size and forecast 2023-2028 ($ million)
Exhibits63: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibits64: Data Table on North America - Year-over-year growth 2023-2028 (%)
Exhibits65: Chart on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits66: Data Table on Europe - Market size and forecast 2023-2028 ($ million)
Exhibits67: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibits68: Data Table on Europe - Year-over-year growth 2023-2028 (%)
Exhibits69: Chart on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits70: Data Table on APAC - Market size and forecast 2023-2028 ($ million)
Exhibits71: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibits72: Data Table on APAC - Year-over-year growth 2023-2028 (%)
Exhibits73: Chart on South America - Market size and forecast 2023-2028 ($ million)
Exhibits74: Data Table on South America - Market size and forecast 2023-2028 ($ million)
Exhibits75: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibits76: Data Table on South America - Year-over-year growth 2023-2028 (%)
Exhibits77: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits78: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
Exhibits79: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits80: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibits81: Chart on US - Market size and forecast 2023-2028 ($ million)
Exhibits82: Data Table on US - Market size and forecast 2023-2028 ($ million)
Exhibits83: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibits84: Data Table on US - Year-over-year growth 2023-2028 (%)
Exhibits85: Chart on China - Market size and forecast 2023-2028 ($ million)
Exhibits86: Data Table on China - Market size and forecast 2023-2028 ($ million)
Exhibits87: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibits88: Data Table on China - Year-over-year growth 2023-2028 (%)
Exhibits89: Chart on Canada - Market size and forecast 2023-2028 ($ million)
Exhibits90: Data Table on Canada - Market size and forecast 2023-2028 ($ million)
Exhibits91: Chart on Canada - Year-over-year growth 2023-2028 (%)
Exhibits92: Data Table on Canada - Year-over-year growth 2023-2028 (%)
Exhibits93: Chart on Germany - Market size and forecast 2023-2028 ($ million)
Exhibits94: Data Table on Germany - Market size and forecast 2023-2028 ($ million)
Exhibits95: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibits96: Data Table on Germany - Year-over-year growth 2023-2028 (%)
Exhibits97: Chart on UK - Market size and forecast 2023-2028 ($ million)
Exhibits98: Data Table on UK - Market size and forecast 2023-2028 ($ million)
Exhibits99: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibits100: Data Table on UK - Year-over-year growth 2023-2028 (%)
Exhibits101: Market opportunity By Geographical Landscape ($ million)
Exhibits102: Data Tables on Market opportunity By Geographical Landscape ($ million)
Exhibits103: Impact of drivers and challenges in 2023 and 2028
Exhibits104: Overview on criticality of inputs and factors of differentiation
Exhibits105: Overview on factors of disruption
Exhibits106: Impact of key risks on business
Exhibits107: Companies covered
Exhibits108: Matrix on companies position and classification
Exhibits109: Acquia Inc. - Overview
Exhibits110: Acquia Inc. - Product / Service
Exhibits111: Acquia Inc. - Key news
Exhibits112: Acquia Inc. - Key offerings
Exhibits113: Adobe Inc. - Overview
Exhibits114: Adobe Inc. - Business segments
Exhibits115: Adobe Inc. - Key news
Exhibits116: Adobe Inc. - Key offerings
Exhibits117: Adobe Inc. - Segment focus
Exhibits118: BloomReach Inc. - Overview
Exhibits119: BloomReach Inc. - Product / Service
Exhibits120: BloomReach Inc. - Key offerings
Exhibits121: Enonic AS - Overview
Exhibits122: Enonic AS - Product / Service
Exhibits123: Enonic AS - Key offerings
Exhibits124: International Business Machines Corp. - Overview
Exhibits125: International Business Machines Corp. - Business segments
Exhibits126: International Business Machines Corp. - Key news
Exhibits127: International Business Machines Corp. - Key offerings
Exhibits128: International Business Machines Corp. - Segment focus
Exhibits129: Optimizely Inc. - Overview
Exhibits130: Optimizely Inc. - Product / Service
Exhibits131: Optimizely Inc. - Key news
Exhibits132: Optimizely Inc. - Key offerings
Exhibits133: Oracle Corp. - Overview
Exhibits134: Oracle Corp. - Business segments
Exhibits135: Oracle Corp. - Key news
Exhibits136: Oracle Corp. - Key offerings
Exhibits137: Oracle Corp. - Segment focus
Exhibits138: Progress Software Corp. - Overview
Exhibits139: Progress Software Corp. - Product / Service
Exhibits140: Progress Software Corp. - Key news
Exhibits141: Progress Software Corp. - Key offerings
Exhibits142: Sitecore Holding II AS - Overview
Exhibits143: Sitecore Holding II AS - Product / Service
Exhibits144: Sitecore Holding II AS - Key news
Exhibits145: Sitecore Holding II AS - Key offerings
Exhibits146: WPEngine Inc. - Overview
Exhibits147: WPEngine Inc. - Product / Service
Exhibits148: WPEngine Inc. - Key news
Exhibits149: WPEngine Inc. - Key offerings
Exhibits150: Inclusions checklist
Exhibits151: Exclusions checklist
Exhibits152: Currency conversion rates for US$
Exhibits153: Research methodology
Exhibits154: Information sources
Exhibits155: Data validation
Exhibits156: Validation techniques employed for market sizing
Exhibits157: Data synthesis
Exhibits158: 360 degree market analysis
Exhibits159: List of abbreviations

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