Global Water Purifiers Market 2024-2028

Global Water Purifiers Market 2024-2028


The water purifiers market is forecasted to grow by USD 19.78 bn during 2023-2028, accelerating at a CAGR of 9.73% during the forecast period. The report on the water purifiers market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the rising incidence of waterborne diseases, the growth of online and omnichannel retailing in the global water purifiers market, and the increasing penetration of low-cost residential water purifiers.

Technavio's water purifiers market is segmented as below:

By End-user
  • Residential
  • Commercial
By Technology
  • Reverse osmosis (RO)
  • Ultraviolet (UV)
  • Ultrafiltration (UF)
  • Gravity-based
  • Others
By Geography
  • APAC
  • Europe
  • North America
  • South America
  • Middle East and Africa
This study identifies the continuous launch of innovative water purifiers as one of the prime reasons driving the water purifiers market growth during the next few years. Also, technological advancements in water purifier systems and design and growing demand for premium water purifiers will lead to sizable demand in the market.

The report on the water purifiers market covers the following areas:
  • Water purifiers market sizing
  • Water purifiers market forecast
  • Water purifiers market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading water purifiers market vendors that include 3M Co., A. O. Smith Corp., Advent International Corp., AQUA RO WATER SOLUTIONS, AquaSafe Water Solutions, Aquatec Plus, Axel Johnson Inc, Blue Star Ltd., BRITA SE, Culligan International Co., General Electric Co., Havells India Ltd., Helen of Troy Ltd., Honeywell International Inc., ispring water system LLC, KENT RO Systems Ltd., LG Electronics Inc., Panasonic Holdings Corp., Tata Sons Pvt. Ltd., and Unilever PLC. Also, the water purifiers market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by End-user
      • Table Executive Summary – Chart on Market Segmentation by Technology
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global water purifiers market 2018 - 2022
      • Table Historic Market Size – Data table on global water purifiers market 2018 - 2022 ($ billion)
    • End-user Segment Analysis 2018 - 2022
      • Table Historic Market Size – End-user Segment 2018 - 2022 ($ billion)
    • Technology Segment Analysis 2018 - 2022
      • Table Historic Market Size – Technology Segment 2018 - 2022 ($ billion)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size – Country Segment 2018 - 2022 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2023-2028 (%)
      • Table Data Table on End-user - Market share 2023-2028 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Residential - Market size and forecast 2023-2028
      • Table Chart on Residential - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Residential - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Residential - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Residential - Year-over-year growth 2023-2028 (%)
    • Commercial - Market size and forecast 2023-2028
      • Table Chart on Commercial - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Commercial - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Commercial - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Commercial - Year-over-year growth 2023-2028 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ billion)
      • Table Data Table on Market opportunity by End-user ($ billion)
  • Market Segmentation by Technology
    • Market segments
      • Table Chart on Technology - Market share 2023-2028 (%)
      • Table Data Table on Technology - Market share 2023-2028 (%)
    • Comparison by Technology
      • Table Chart on Comparison by Technology
      • Table Data Table on Comparison by Technology
    • Reverse osmosis (RO) - Market size and forecast 2023- 2028
      • Table Chart on Reverse osmosis (RO) - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Reverse osmosis (RO) - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Reverse osmosis (RO) - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Reverse osmosis (RO) - Year-over-year growth 2023-2028 (%)
    • Ultraviolet (UV) - Market size and forecast 2023-2028
      • Table Chart on Ultraviolet (UV) - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Ultraviolet (UV) - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Ultraviolet (UV) - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Ultraviolet (UV) - Year-over-year growth 2023-2028 (%)
    • Ultrafiltration (UF) - Market size and forecast 2023-2028
      • Table Chart on Ultrafiltration (UF) - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Ultrafiltration (UF) - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Ultrafiltration (UF) - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Ultrafiltration (UF) - Year-over-year growth 2023-2028 (%)
    • Gravity-based - Market size and forecast 2023-2028
      • Table Chart on Gravity-based - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Gravity-based - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Gravity-based - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Gravity-based - Year-over-year growth 2023-2028 (%)
    • Others - Market size and forecast 2023-2028
      • Table Chart on Others - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Others - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Others - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Others - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Technology
      • Table Market opportunity by Technology ($ billion)
      • Table Data Table on Market opportunity by Technology ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023- 2028
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • India - Market size and forecast 2023-2028
      • Table Chart on India - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on India - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on India - Year-over-year growth 2023-2028 (%)
      • Table Data Table on India - Year-over-year growth 2023-2028 (%)
    • Japan - Market size and forecast 2023-2028
      • Table Chart on Japan - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ billion)
      • Table Data Tables on Market opportunity by geography ($ billion)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rising incidence of waterborne diseases
      • Growth of online and omnichannel retailing in global water purifiers market
      • Increasing penetration of low-cost residential water purifiers
    • Market challenges
      • Low replacement cycle of water purifiers
      • Easy availability of packaged drinking water
      • Infrastructure and accessibility issues for installation of water purifiers
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Continuous launch of innovative water purifiers
      • Technological advancements in water purifier systems and design
      • Growing demand for premium water purifiers
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • 3M Co.
      • Table 3M Co. - Overview
      • Table 3M Co. - Business segments
      • Table 3M Co. - Key news
      • Table 3M Co. - Key offerings
      • Table 3M Co. - Segment focus
    • A. O. Smith Corp.
      • Table A. O. Smith Corp. - Overview
      • Table A. O. Smith Corp. - Business segments
      • Table A. O. Smith Corp. - Key offerings
      • Table A. O. Smith Corp. - Segment focus
    • Advent International Corp.
      • Table Advent International Corp. - Overview
      • Table Advent International Corp. - Product / Service
      • Table Advent International Corp. - Key offerings
    • Axel Johnson Inc
      • Table Axel Johnson Inc - Overview
      • Table Axel Johnson Inc - Product / Service
      • Table Axel Johnson Inc - Key offerings
    • Blue Star Ltd.
      • Table Blue Star Ltd. - Overview
      • Table Blue Star Ltd. - Business segments
      • Table Blue Star Ltd. - Key offerings
      • Table Blue Star Ltd. - Segment focus
    • Culligan International Co.
      • Table Culligan International Co. - Overview
      • Table Culligan International Co. - Product / Service
      • Table Culligan International Co. - Key offerings
    • Havells India Ltd.
      • Table Havells India Ltd. - Overview
      • Table Havells India Ltd. - Business segments
      • Table Havells India Ltd. - Key offerings
      • Table Havells India Ltd. - Segment focus
    • Helen of Troy Ltd.
      • Table Helen of Troy Ltd. - Overview
      • Table Helen of Troy Ltd. - Business segments
      • Table Helen of Troy Ltd. - Key offerings
      • Table Helen of Troy Ltd. - Segment focus
    • Honeywell International Inc.
      • Table Honeywell International Inc. - Overview
      • Table Honeywell International Inc. - Business segments
      • Table Honeywell International Inc. - Key news
      • Table Honeywell International Inc. - Key offerings
      • Table Honeywell International Inc. - Segment focus
    • ispring water system LLC
      • Table ispring water system LLC - Overview
      • Table ispring water system LLC - Product / Service
      • Table ispring water system LLC - Key offerings
    • KENT RO Systems Ltd.
      • Table KENT RO Systems Ltd. - Overview
      • Table KENT RO Systems Ltd. - Product / Service
      • Table KENT RO Systems Ltd. - Key offerings
    • LG Electronics Inc.
      • Table LG Electronics Inc. - Overview
      • Table LG Electronics Inc. - Product / Service
      • Table LG Electronics Inc. - Key offerings
    • Panasonic Holdings Corp.
      • Table Panasonic Holdings Corp. - Overview
      • Table Panasonic Holdings Corp. - Business segments
      • Table Panasonic Holdings Corp. - Key news
      • Table Panasonic Holdings Corp. - Key offerings
      • Table Panasonic Holdings Corp. - Segment focus
    • Tata Sons Pvt. Ltd.
      • Table Tata Sons Pvt. Ltd. - Overview
      • Table Tata Sons Pvt. Ltd. - Business segments
      • Table Tata Sons Pvt. Ltd. - Key news
      • Table Tata Sons Pvt. Ltd. - Key offerings
      • Table Tata Sons Pvt. Ltd. - Segment focus
    • Unilever PLC
      • Table Unilever PLC - Overview
      • Table Unilever PLC - Business segments
      • Table Unilever PLC - Key news
      • Table Unilever PLC - Key offerings
      • Table Unilever PLC - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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