Global Video-On-Demand Market 2024-2028
The video-on-demand market is forecasted to grow by USD 309.7 bn during 2023-2028, accelerating at a CAGR of 20.77% during the forecast period. The report on the video-on-demand market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing preference for cloud streaming services, increasing penetration of mobile computing devices, and mobile advertisements increasing revenue of advertising video-on-demand (avod) platforms.
Technavio's video-on-demand market is segmented as below:
- By Platform
- Smartphone and laptops
- Smart TV
- By Type
- Subscription video-on-demand
- Advertising video-on-demand
- Transaction video-on-demand
- By Geographical Landscape
- North America
- Europe
- APAC
- South America
- Middle East and Africa
This study identifies the strategies by vendors as one of the prime reasons driving the video-on-demand market growth during the next few years. Also, implementation of artificial intelligence (ai) by over-the-top (ott) service providers and increasing penetration of smart tvs will lead to sizable demand in the market.
The report on the video-on-demand market covers the following areas:
- Video-on-demand market sizing
- Video-on-demand market forecast
- Video-on-demand market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading video-on-demand market vendors that include Akamai Technologies Inc., Alphabet Inc., Amazon.com Inc., Amdocs Ltd., Apple Inc., AT and T, Cisco Systems Inc., Comcast Corp., Edgio Inc., Fujitsu Ltd., Huawei Technologies Co. Ltd., KWIKmotion, Lumen Technologies Inc., Muvi LLC, Netflix Inc., Roku Inc., The Walt Disney Co., Verizon, and Walmart Inc.. Also, the video-on-demand market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.