Global Text Analytics Market 2024-2028

Global Text Analytics Market 2024-2028


The text analytics market is forecasted to grow by USD 18080.6 mn during 2023-2028, accelerating at a CAGR of 22.58% during the forecast period. The report on the text analytics market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by popularity of soa among end-users, need to improve business efficiency, and need to analyze large volumes of unstructured data.

Technavio's text analytics market is segmented as below:

By Deployment
  • Cloud
  • On-premises
By Component
  • Software
  • Services
By Geography
  • Europe
  • North America
  • APAC
  • Middle East and Africa
  • South America
This study identifies the emergence of advanced text analytical tools as one of the prime reasons driving the text analytics market growth during the next few years. Also, high utilization of social media and evolution of programmatic advertisement buying will lead to sizable demand in the market.

The report on the text analytics market covers the following areas:
  • Text analytics market sizing
  • Text analytics market forecast
  • Text analytics market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading text analytics market vendors that include Alphabet Inc., Averbis GmbH, Bitext Innovations SL, Forsta AS, Infegy, InMoment Inc., International Business Machines Corp., KNIME AG, Luminoso Technologies Inc., MeaningCloud LLC, Megaputer Intelligence Inc., Microsoft Corp., NICE Ltd., OpenText Corp., Oracle Corp., Qualtrics LLC, SAP SE, SAS Institute Inc., and TIBCO Software Inc.. Also, the text analytics market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Data Table on Market Overview
      • Table Executive Summary - Data Table on Incremental Growth
  • Market Landscape
    • Market ecosystem
      • Table Data Table on - Parent Market
    • Market characteristics
    • Value chain analysis
  • Market Sizing
    • Market definition
    • Market segment analysis
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global Text Analytics Market 2018 - 2022
      • Table Historic Market Size - Data Table on Global Text Analytics Market 2018 - 2022 ($ million)
    • Deployment segment analysis 2018 - 2022
    • Component segment analysis 2018 - 2022
    • Geography segment analysis 2018 - 2022
    • Country segment analysis 2018 - 2022
  • Five Forces Analysis
    • Five forces summary
    • Bargaining power of buyers
    • Bargaining power of suppliers
    • Threat of new entrants
    • Threat of substitutes
    • Threat of rivalry
    • Market condition
  • Market Segmentation by Deployment
    • Market segments
      • Table Data Table on Deployment - Market share 2023-2028 (%)
    • Comparison by Deployment
      • Table Data Table on Comparison by Deployment
    • Cloud - Market size and forecast 2023-2028
      • Table Data Table on Cloud - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Cloud - Year-over-year growth 2023-2028 (%)
    • On-premises - Market size and forecast 2023-2028
      • Table Data Table on On-premises - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on On-premises - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Deployment
      • Table Data Table on Market opportunity by Deployment ($ million)
  • Market Segmentation by Component
    • Market segments
      • Table Data Table on Component - Market share 2023-2028 (%)
    • Comparison by Component
      • Table Data Table on Comparison by Component
    • Software - Market size and forecast 2023-2028
      • Table Data Table on Software - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Software - Year-over-year growth 2023-2028 (%)
    • Services - Market size and forecast 2023-2028
      • Table Data Table on Services - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Services - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Component
      • Table Data Table on Market opportunity by Component ($ million)
  • Customer Landscape
    • Customer landscape overview
  • Geographic Landscape
    • Geographic segmentation
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Data Table on Geographic comparison
    • Europe - Market size and forecast 2023-2028
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • North America - Market size and forecast 2023-2028
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023-2028
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Data Table on US - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • Japan - Market size and forecast 2023-2028
      • Table Data Table on Japan - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Data Table on China - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • France - Market size and forecast 2023-2028
      • Table Data Table on France - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on France - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Data Tables on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Opportunity/Restraints
    • Market drivers
      • Popularity of SOA among end-users
      • Need to improve business efficiency
      • Need to analyze large volumes of unstructured data
    • Market challenges
      • System integration and interoperability issues
      • Lack of skilled workforce for developing text analytics algorithms
      • Privacy and security issues
    • Impact of drivers and challenges
    • Market opportunities/restraints
      • Emergence of advanced text analytical tools
      • High utilization of social media
      • Evolution of programmatic advertisement buying
  • Competitive Landscape
    • Overview
    • Competitive Landscape
    • Landscape disruption
    • Industry risks
  • Competitive Analysis
    • Companies profiled
    • Market positioning of companies
    • Alphabet Inc.
    • Averbis GmbH
    • Bitext Innovations SL
    • Forsta AS
    • Infegy
    • InMoment Inc.
    • International Business Machines Corp.
    • Microsoft Corp.
    • NICE Ltd.
    • OpenText Corp.
    • Oracle Corp.
    • Qualtrics LLC
    • SAP SE
    • SAS Institute Inc.
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
    • Currency conversion rates for US$
    • Research methodology
    • Data procurement
    • Data validation
    • Validation techniques employed for market sizing
    • Data synthesis
    • 360 degree market analysis
    • List of abbreviations

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings