Global Sports Apparel Market 2024-2028

Global Sports Apparel Market 2024-2028


The sports apparel market is forecasted to grow by USD 99.75 bn during 2023-2028, accelerating at a CAGR of 8.17% during the forecast period. The report on the sports apparel market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by availability of innovative sports apparel leading to product premiumization, increasing health and fitness awareness, and surge in corporate-sponsored wellness initiatives and sports tournaments.

Technavio's sports apparel market is segmented as below:

By End-user
  • Men
  • Women
  • Children
By Distribution Channel
  • Offline
  • Online
By Geographical Landscape
  • North America
  • APAC
  • Europe
  • South America
  • Middle East and Africa
This study identifies the technological advancements in sports apparel as one of the prime reasons driving the sports apparel market growth during the next few years. Also, advent of customized and personalized sports apparel and fitness wear and rising demand for licensed sports merchandise will lead to sizable demand in the market.

The report on the sports apparel market covers the following areas:
  • Sports apparel market sizing
  • Sports apparel market forecast
  • Sports apparel market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading sports apparel market vendors that include Adidas AG, Berkshire Hathaway Inc., Columbia Sportswear Co., Decathlon SA, Fila Holdings Corp., Group Rossignol USA Inc., Hanesbrands Inc., K Swiss Inc., Levi Strauss and Co., Li Ning Co. Ltd., lululemon athletica Inc., Mizuno USA Inc., New Balance Athletics Inc., Nike Inc., Ralph Lauren Corp., Under Armour Inc., VF Corp., Yonex Co. Ltd., ASICS Corp., Iconix International, and PUMA SE. Also, the sports apparel market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by End-user
      • Table Executive Summary – Chart on Market Segmentation by Distribution Channel
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global sports apparel market 2018 - 2022
      • Table Historic Market Size – Data table on global sports apparel market 2018 - 2022 ($ billion)
    • End-user Segment Analysis 2018 - 2022
      • Table Historic Market Size – End-user Segment 2018 - 2022 ($ billion)
    • Distribution Channel Segment Analysis 2018 - 2022
      • Table Historic Market Size – Distribution Channel Segment 2018 - 2022 ($ billion)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size – Country Segment 2018 - 2022 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2023-2028 (%)
      • Table Data Table on End-user - Market share 2023-2028 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Men - Market size and forecast 2023-2028
      • Table Chart on Men - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Men - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Men - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Men - Year-over-year growth 2023-2028 (%)
    • Women - Market size and forecast 2023-2028
      • Table Chart on Women - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Women - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Women - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Women - Year-over-year growth 2023-2028 (%)
    • Children - Market size and forecast 2023-2028
      • Table Chart on Children - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Children - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Children - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Children - Year-over-year growth 2023-2028 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ billion)
      • Table Data Table on Market opportunity by End-user ($ billion)
  • Market Segmentation by Distribution Channel
    • Market segments
      • Table Chart on Distribution Channel - Market share 2023-2028 (%)
      • Table Data Table on Distribution Channel - Market share 2023-2028 (%)
    • Comparison by Distribution Channel
      • Table Chart on Comparison by Distribution Channel
      • Table Data Table on Comparison by Distribution Channel
    • Offline - Market size and forecast 2023-2028
      • Table Chart on Offline - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Offline - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Offline - Year-over-year growth 2023-2028 (%)
    • Online - Market size and forecast 2023-2028
      • Table Chart on Online - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Online - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Online - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Online - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Distribution Channel
      • Table Market opportunity by Distribution Channel ($ billion)
      • Table Data Table on Market opportunity by Distribution Channel ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023- 2028
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • UK - Market size and forecast 2023-2028
      • Table Chart on UK - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on UK - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on UK - Year-over-year growth 2023-2028 (%)
      • Table Data Table on UK - Year-over-year growth 2023-2028 (%)
    • Japan - Market size and forecast 2023-2028
      • Table Chart on Japan - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ billion)
      • Table Data Tables on Market opportunity by geography ($ billion)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Availability of innovative sports apparel leading to product premiumization
      • Increasing health and fitness awareness
      • Surge in corporate-sponsored wellness initiatives and sports tournaments
    • Market challenges
      • Volatility in prices of raw materials for sports apparel
      • Availability of counterfeit sports apparel products
      • Increasing presence of local and unorganized vendors
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Technological advancements in sports apparel
      • Advent of customized and personalized sports apparel and fitness wear
      • Rising demand for licensed sports merchandise
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Adidas AG
      • Table Adidas AG - Overview
      • Table Adidas AG - Business segments
      • Table Adidas AG - Key news
      • Table Adidas AG - Key offerings
      • Table Adidas AG - Segment focus
    • ASICS Corp.
      • Table ASICS Corp. - Overview
      • Table ASICS Corp. - Product / Service
      • Table ASICS Corp. - Key news
      • Table ASICS Corp. - Key offerings
    • Berkshire Hathaway Inc.
      • Table Berkshire Hathaway Inc. - Overview
      • Table Berkshire Hathaway Inc. - Business segments
      • Table Berkshire Hathaway Inc. - Key news
      • Table Berkshire Hathaway Inc. - Key offerings
      • Table Berkshire Hathaway Inc. - Segment focus
    • Columbia Sportswear Co.
      • Table Columbia Sportswear Co. - Overview
      • Table Columbia Sportswear Co. - Business segments
      • Table Columbia Sportswear Co. - Key news
      • Table Columbia Sportswear Co. - Key offerings
      • Table Columbia Sportswear Co. - Segment focus
    • Decathlon SA
      • Table Decathlon SA - Overview
      • Table Decathlon SA - Product / Service
      • Table Decathlon SA - Key offerings
    • Fila Holdings Corp.
      • Table Fila Holdings Corp. - Overview
      • Table Fila Holdings Corp. - Product / Service
      • Table Fila Holdings Corp. - Key news
      • Table Fila Holdings Corp. - Key offerings
    • Iconix International
      • Table Iconix International - Overview
      • Table Iconix International - Product / Service
      • Table Iconix International - Key offerings
    • Li Ning Co. Ltd.
      • Table Li Ning Co. Ltd. - Overview
      • Table Li Ning Co. Ltd. - Product / Service
      • Table Li Ning Co. Ltd. - Key news
      • Table Li Ning Co. Ltd. - Key offerings
    • lululemon athletica Inc.
      • Table lululemon athletica Inc. - Overview
      • Table lululemon athletica Inc. - Business segments
      • Table lululemon athletica Inc. - Key offerings
      • Table lululemon athletica Inc. - Segment focus
    • Mizuno USA Inc.
      • Table Mizuno USA Inc. - Overview
      • Table Mizuno USA Inc. - Product / Service
      • Table Mizuno USA Inc. - Key offerings
    • Nike Inc.
      • Table Nike Inc. - Overview
      • Table Nike Inc. - Business segments
      • Table Nike Inc. - Key news
      • Table Nike Inc. - Key offerings
      • Table Nike Inc. - Segment focus
    • PUMA SE
      • Table PUMA SE - Overview
      • Table PUMA SE - Business segments
      • Table PUMA SE - Key news
      • Table PUMA SE - Key offerings
      • Table PUMA SE - Segment focus
    • Ralph Lauren Corp.
      • Table Ralph Lauren Corp. - Overview
      • Table Ralph Lauren Corp. - Business segments
      • Table Ralph Lauren Corp. - Key news
      • Table Ralph Lauren Corp. - Key offerings
      • Table Ralph Lauren Corp. - Segment focus
    • Under Armour Inc.
      • Table Under Armour Inc. - Overview
      • Table Under Armour Inc. - Business segments
      • Table Under Armour Inc. - Key news
      • Table Under Armour Inc. - Key offerings
      • Table Under Armour Inc. - Segment focus
    • Yonex Co. Ltd.
      • Table Yonex Co. Ltd. - Overview
      • Table Yonex Co. Ltd. - Business segments
      • Table Yonex Co. Ltd. - Key offerings
      • Table Yonex Co. Ltd. - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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