Global Smart Fitness Market 2022-2026

Global Smart Fitness Market 2022-2026

Technavio has been monitoring the smart fitness market and it is poised to grow by $ 34.06 bn during 2022-2026, decelerating at a CAGR of 13.33% during the forecast period. Our report on the smart fitness market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The market is driven by the increasing focus on fitness and a healthy lifestyle orientation and increasing popularity of fitness wearables among consumers. In addition, increasing focus on fitness and a healthy lifestyle orientation is anticipated to boost the growth of the market as well.

The smart fitness market analysis includes the product segment and geographic landscape.

Technavio's smart fitness market is segmented as below:

By Product

  • Gear
  • Smart bike
  • Ellipticals
  • Treadmill
  • Others
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • MEA
  • South America
This study identifies the increased emphasis on IoT (Internet of Things)as one of the prime reasons driving the smart fitness market growth during the next few years.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on smart fitness market covers the following areas:
  • Smart fitness market sizing
  • Smart fitness market forecast
  • Smart fitness market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart fitness market vendors that include Alphabet Inc., Apple Inc., Dyaco International Inc., Fossil Group Inc., Garmin Ltd., Johnson Health Tech, Nautilus Inc., Peloton Interactive Inc., Tunturi New Fitness BV, and Zwift Inc. Also, the smart fitness market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Companies Mentioned

Alphabet Inc., Apple Inc., Dyaco International Inc., Fossil Group Inc., Garmin Ltd., Johnson Health Tech, Nautilus Inc., Peloton Interactive Inc., Tunturi New Fitness BV, Zwift Inc.


  • Executive Summary
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market characteristics
    • Value chain analysis
      • Table Value chain analysis: Apparel, accessories and luxury goods
      • Inputs
      • Inbound logistics
      • Operations
      • Outbound logistics
      • Marketing and sales
      • Service
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2021
    • Market outlook: Forecast for 2021 - 2026
      • Estimating growth rates for emerging and high-growth markets
      • Estimating growth rates for mature markets
        • Table Global - Market size and forecast 2021 - 2026 ($ million)
        • Table Global market: Year-over-year growth 2021 - 2026 (%)
  • Five Forces Analysis
    • Five forces analysis
      • Table Five forces analysis 2021 & 2026
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2021
  • Market Segmentation by Product
    • Market segments
      • Table Product - Market share 2021-2026 (%)
    • Comparison by Product
      • Table Comparison by Product
    • Gear - Market size and forecast 2021-2026
      • Table Gear - Market size and forecast 2021-2026 ($ million)
      • Table Gear - Year-over-year growth 2021-2026 (%)
    • Smart Bike - Market size and forecast 2021-2026
      • Table Smart Bike - Market size and forecast 2021-2026 ($ million)
      • Table Smart Bike - Year-over-year growth 2021-2026 (%)
    • Ellipticals - Market size and forecast 2021-2026
      • Table Ellipticals - Market size and forecast 2021-2026 ($ million)
      • Table Ellipticals - Year-over-year growth 2021-2026 (%)
    • Treadmill - Market size and forecast 2021-2026
      • Table Treadmill - Market size and forecast 2021-2026 ($ million)
      • Table Treadmill - Year-over-year growth 2021-2026 (%)
    • Others - Market size and forecast 2021-2026
      • Table Others - Market size and forecast 2021-2026 ($ million)
      • Table Others - Year-over-year growth 2021-2026 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product
  • Customer landscape
    • Table Customer landscape
  • Geographic Landscape
    • Geographic segmentation
      • Table Market share by geography 2021-2026 (%)
    • Geographic comparison
      • Table Geographic comparison
    • North America - Market size and forecast 2021-2026
      • Table North America - Market size and forecast 2021-2026 ($ million)
      • Table North America - Year-over-year growth 2021-2026 (%)
    • Europe - Market size and forecast 2021-2026
      • Table Europe - Market size and forecast 2021-2026 ($ million)
      • Table Europe - Year-over-year growth 2021-2026 (%)
    • APAC - Market size and forecast 2021-2026
      • Table APAC - Market size and forecast 2021-2026 ($ million)
      • Table APAC - Year-over-year growth 2021-2026 (%)
    • MEA - Market size and forecast 2021-2026
      • Table MEA - Market size and forecast 2021-2026 ($ million)
      • Table MEA - Year-over-year growth 2021-2026 (%)
    • South America - Market size and forecast 2021-2026
      • Table South America - Market size and forecast 2021-2026 ($ million)
      • Table South America - Year-over-year growth 2021-2026 (%)
    • Key leading countries
      • Table Key leading countries
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Increasing focus on fitness and a healthy lifestyle orientation
      • Increasing popularity of fitness wearables among consumers
      • Increased emphasis on IoT (Internet of Things)
    • Market challenges
      • Lack of data privacy and security
      • A growing market for counterfeit products
      • High cost of wearable products
        • Table Impact of drivers and challenges
    • Market trends
      • New product launches
      • Increased use of wearable devices in sports analytics
      • Emergence of digital fitness
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
      • Table Industry risks
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Apple Inc.
      • Table Apple Inc. - Overview
      • Table Apple Inc. - Business segments
      • Table Apple Inc. - Key offerings
      • Table Apple Inc. - Segment focus
    • Dyaco International Inc.
      • Table Dyaco International Inc. - Overview
      • Table Dyaco International Inc. - Business segments
      • Table Dyaco International Inc. - Key offerings
      • Table Dyaco International Inc. - Segment focus
    • Garmin Ltd.
      • Table Garmin Ltd. - Overview
      • Table Garmin Ltd. - Business segments
      • Table Garmin Ltd. - Key offerings
      • Table Garmin Ltd. - Segment focus
    • Johnson Health Tech
      • Table Johnson Health Tech - Overview
      • Table Johnson Health Tech - Product and service
      • Table Johnson Health Tech - Key offerings
    • Life fitness
      • Table Life fitness - Overview
      • Table Life fitness - Product and service
      • Table Life fitness - Key offerings
    • Nautilus Inc.
      • Table Nautilus Inc. - Overview
      • Table Nautilus Inc. - Business segments
      • Table Nautilus Inc. - Key offerings
      • Table Nautilus Inc. - Segment focus
    • Peloton Interactive Inc.
      • Table Peloton Interactive Inc. - Overview
      • Table Peloton Interactive Inc. - Business segments
      • Table Peloton Interactive Inc. - Key offerings
      • Table Peloton Interactive Inc. - Segment focus
    • Tonal Systems Inc.
      • Table Tonal Systems Inc. - Overview
      • Table Tonal Systems Inc. - Product and service
      • Table Tonal Systems Inc. - Key offerings
    • Tunturi New Fitness BV
      • Table Tunturi New Fitness BV - Overview
      • Table Tunturi New Fitness BV - Product and service
      • Table Tunturi New Fitness BV - Key offerings
    • Zwift Inc.
      • Table Zwift Inc. - Overview
      • Table Zwift Inc. - Product and service
      • Table Zwift Inc. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research Methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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