Global Saas-based Business Analytics Market 2024-2028

Global SaaS-Based Business Analytics Market 2024-2028


The SaaS-based business analytics market is forecasted to grow by USD 10198.3 mn during 2023-2028, accelerating at a CAGR of 13.63% during the forecast period. The report on the SaaS-based business analytics market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by shift toward SOA, need for optimizing project management and business processes, and exponential increase in data.

Technavio's SaaS-based business analytics market is segmented as below:

By End-user
  • Retail
  • BFSI
  • Telecom
  • Healthcare
  • Others
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the rising demand for data integration and visual analytics as one of the prime reasons driving the SaaS-based business analytics market growth during the next few years. Also, increased adoption of mobile-based business analytical tools and emergence of advanced analytical tools will lead to sizable demand in the market.

The report on the SaaS-based business analytics market covers the following areas:
  • SaaS-based business analytics market sizing
  • SaaS-based business analytics market forecast
  • SaaS-based business analytics market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading SaaS-based business analytics market vendors that include Accenture PLC, Board International SA, GS Topco GP LLC, GoodData Corp., Infor Inc., International Business Machines Corp., Microsoft Corp., MicroStrategy Inc., Open Text Corporation, Oracle Corp., Planful Inc., QlikTech international AB, Salesforce Inc., SAP SE, SAS Institute Inc., Sisense Ltd., Splunk Inc., Tableau Software LLC, Teradata Corp., and TIBCO Software Inc.. Also, the SaaS-based business analytics market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Data Table on Market Overview
      • Table Executive Summary - Data Table on Incremental Growth
  • Market Landscape
    • Market ecosystem
      • Table Data Table on - Parent Market
    • Market characteristics
    • Value chain analysis
  • Market Sizing
    • Market definition
    • Market segment analysis
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global SaaS-Based Business Analytics Market 2018 - 2022
      • Table Historic Market Size - Data Table on Global SaaS-Based Business Analytics Market 2018 - 2022 ($ million)
    • End-user segment analysis 2018 - 2022
    • Geography segment analysis 2018 - 2022
    • Country segment analysis 2018 - 2022
  • Five Forces Analysis
    • Five forces summary
    • Bargaining power of buyers
    • Bargaining power of suppliers
    • Threat of new entrants
    • Threat of substitutes
    • Threat of rivalry
    • Market condition
  • Market Segmentation by End-user
    • Market segments
      • Table Data Table on End-user - Market share 2023-2028 (%)
    • Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Retail - Market size and forecast 2023-2028
      • Table Data Table on Retail - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Retail - Year-over-year growth 2023-2028 (%)
    • BFSI - Market size and forecast 2023-2028
      • Table Data Table on BFSI - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on BFSI - Year-over-year growth 2023-2028 (%)
    • Telecom - Market size and forecast 2023-2028
      • Table Data Table on Telecom - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Telecom - Year-over-year growth 2023-2028 (%)
    • Healthcare - Market size and forecast 2023-2028
      • Table Data Table on Healthcare - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Healthcare - Year-over-year growth 2023-2028 (%)
    • Others - Market size and forecast 2023-2028
      • Table Data Table on Others - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Others - Year-over-year growth 2023-2028 (%)
    • Market opportunity by End-user
      • Table Data Table on Market opportunity by End-user ($ million)
  • Customer Landscape
    • Customer landscape overview
  • Geographic Landscape
    • Geographic segmentation
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2023-2028
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023-2028
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Data Table on US - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Data Table on China - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • UK - Market size and forecast 2023-2028
      • Table Data Table on UK - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on UK - Year-over-year growth 2023-2028 (%)
    • Japan - Market size and forecast 2023-2028
      • Table Data Table on Japan - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Data Tables on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Opportunity/Restraints
    • Market drivers
      • Shift toward SOA
      • Need for optimizing project management and business processes
      • Exponential increase in data
    • Market challenges
      • Bandwidth and connectivity issues
      • Threat from open-source business analytics vendors
      • Data privacy and security concerns
    • Impact of drivers and challenges
    • Market opportunities/restraints
      • Rising demand for data integration and visual analytics
      • Increased adoption of mobile-based business analytical tools
      • Emergence of advanced analytical tools
  • Competitive Landscape
    • Overview
    • Competitive Landscape
    • Landscape disruption
    • Industry risks
  • Competitive Analysis
    • Companies profiled
    • Market positioning of companies
    • Board International SA
    • International Business Machines Corp.
    • Microsoft Corp.
    • MicroStrategy Inc.
    • Open Text Corporation
    • Oracle Corp.
    • QlikTech international AB
    • Salesforce Inc.
    • SAP SE
    • SAS Institute Inc.
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
    • Currency conversion rates for US$
    • Research methodology
    • Data procurement
    • Data validation
    • Validation techniques employed for market sizing
    • Data synthesis
    • 360 degree market analysis
    • List of abbreviations

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