Global Personal Development Market 2024-2028

Global Personal Development Market 2024-2028


The personal development market is forecasted to grow by USD 521.65 mn during 2023-2028, accelerating at a CAGR of 5.69% during the forecast period. The report on the personal development market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rise in cost-effective content development, increased focus on fitness initiatives by governments and companies, and growing popularity of educational apps and online platforms for self-growth.

Technavio's personal development market is segmented as below:

By Distribution Channel
  • Online
  • Offline
By Type
  • Self-awareness and skillset enhancement
  • Mental health
  • Physical health
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the evolving developments in personal development learning platforms as one of the prime reasons driving the personal development market growth during the next few years. Also, increase in adoption of microlearning and flexible learning platforms and rising adoption of cloud computing for academic sector will lead to sizable demand in the market.

The report on the personal development market covers the following areas:
  • Personal development market sizing
  • Personal development market forecast
  • Personal development market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading personal development market vendors that include 418 Media LLC, Bertelsmann SE and Co. KGaA, Coursera Inc., Dale Carnegie and Associates Inc., edX LLC, Franklin Covey Co., GAIA Africa Club, Hays Plc, Headspace Inc., Landmark Worldwide Enterprises Inc., LinkedIn Corp., Mindvalley Inc., Omega Institute, OpenSesame Inc., Pluralsight LLC, SkillPath, The Knowledge Academy Ltd, Toastmasters International, Udemy Inc., and Wilson Learning Worldwide Inc.. Also, the personal development market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Distribution Channel
      • Table Executive Summary – Chart on Market Segmentation by Type
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global personal development market 2018 - 2022
      • Table Historic Market Size – Data Table on global personal development market 2018 - 2022 ($ million)
    • Distribution Channel Segment Analysis 2018 - 2022
      • Table Historic Market Size – Distribution Channel Segment 2018 - 2022 ($ million)
    • Type Segment Analysis 2018 - 2022
      • Table Historic Market Size – Type Segment 2018 - 2022 ($ million)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size – Geography Segment 2018 - 2022 ($ million)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size – Country Segment 2018 - 2022 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by Distribution Channel
    • Market segments
      • Table Chart on Distribution Channel - Market share 2023-2028 (%)
      • Table Data Table on Distribution Channel - Market share 2023-2028 (%)
    • Comparison by Distribution Channel
      • Table Chart on Comparison by Distribution Channel
      • Table Data Table on Comparison by Distribution Channel
    • Online - Market size and forecast 2023-2028
      • Table Chart on Online - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Online - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Online - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Online - Year-over-year growth 2023-2028 (%)
    • Offline - Market size and forecast 2023-2028
      • Table Chart on Offline - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Offline - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Offline - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Offline - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Distribution Channel
      • Table Market opportunity by Distribution Channel ($ million)
      • Table Data Table on Market opportunity by Distribution Channel ($ million)
  • Market Segmentation by Type
    • Market segments
      • Table Chart on Type - Market share 2023-2028 (%)
      • Table Data Table on Type - Market share 2023-2028 (%)
    • Comparison by Type
      • Table Chart on Comparison by Type
      • Table Data Table on Comparison by Type
    • Self-awareness and skillset enhancement - Market size and forecast 2023-2028
      • Table Chart on Self-awareness and skillset enhancement - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Self-awareness and skillset enhancement - Market size and forecast 2023- 2028 ($ million)
      • Table Chart on Self-awareness and skillset enhancement - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Self-awareness and skillset enhancement - Year-over-year growth 2023- 2028 (%)
    • Mental health - Market size and forecast 2023-2028
      • Table Chart on Mental health - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Mental health - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Mental health - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Mental health - Year-over-year growth 2023-2028 (%)
    • Physical health - Market size and forecast 2023-2028
      • Table Chart on Physical health - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Physical health - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Physical health - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Physical health - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Type
      • Table Market opportunity by Type ($ million)
      • Table Data Table on Market opportunity by Type ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023- 2028
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ million)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ million)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • Canada - Market size and forecast 2023-2028
      • Table Chart on Canada - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Canada - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Canada - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Canada - Year-over-year growth 2023-2028 (%)
    • Japan - Market size and forecast 2023-2028
      • Table Chart on Japan - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Japan - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
      • Table Data Tables on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rise in cost-effective content development
      • Increased focus on fitness initiatives by governments and companies
      • Growing popularity of educational apps and online platforms for selfgrowth
    • Market challenges
      • Data security and privacy concerns with online personal development courses
      • Increasing adoption of open-source solutions
      • Lack of availability of personal development programs
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Evolving developments in personal development learning platforms
      • Increase in adoption of microlearning and flexible learning platforms
      • Rising adoption of cloud computing for academic sector
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Bertelsmann SE and Co. KGaA
      • Table Bertelsmann SE and Co. KGaA - Overview
      • Table Bertelsmann SE and Co. KGaA - Business segments
      • Table Bertelsmann SE and Co. KGaA - Key offerings
      • Table Bertelsmann SE and Co. KGaA - Segment focus
    • Coursera Inc.
      • Table Coursera Inc. - Overview
      • Table Coursera Inc. - Business segments
      • Table Coursera Inc. - Key offerings
      • Table Coursera Inc. - Segment focus
    • Dale Carnegie and Associates Inc.
      • Table Dale Carnegie and Associates Inc. - Overview
      • Table Dale Carnegie and Associates Inc - Product / Service
      • Table Dale Carnegie and Associates Inc. - Key offerings
    • edX LLC
      • Table edX LLC - Overview
      • Table edX LLC - Product / Service
      • Table edX LLC - Key offerings
    • Franklin Covey Co.
      • Table Franklin Covey Co. - Overview
      • Table Franklin Covey Co. - Business segments
      • Table Franklin Covey Co. - Key offerings
      • Table Franklin Covey Co. - Segment focus
    • Headspace Inc.
      • Table Headspace Inc. - Overview
      • Table Headspace Inc. - Product / Service
      • Table Headspace Inc. - Key offerings
    • Landmark Worldwide Enterprises Inc.
      • Table Landmark Worldwide Enterprises Inc. - Overview
      • Table Landmark Worldwide Enterprises Inc. - Product / Service
      • Table Landmark Worldwide Enterprises Inc. - Key offerings
    • LinkedIn Corp.
      • Table LinkedIn Corp. - Overview
      • Table LinkedIn Corp. - Product / Service
      • Table LinkedIn Corp. - Key offerings
    • Mindvalley Inc.
      • Table Mindvalley Inc. - Overview
      • Table Mindvalley Inc. - Product / Service
      • Table Mindvalley Inc. - Key offerings
    • OpenSesame Inc.
      • Table OpenSesame Inc. - Overview
      • Table OpenSesame Inc. - Product / Service
      • Table OpenSesame Inc. - Key offerings
    • Pluralsight LLC
      • Table Pluralsight LLC - Overview
      • Table Pluralsight LLC - Product / Service
      • Table Pluralsight LLC - Key offerings
    • SkillPath
      • Table SkillPath - Overview
      • Table SkillPath - Product / Service
      • Table SkillPath - Key offerings
    • Toastmasters International
      • Table Toastmasters International - Overview
      • Table Toastmasters International - Product / Service
      • Table Toastmasters International - Key offerings
    • Udemy Inc.
      • Table Udemy Inc. - Overview
      • Table Udemy Inc. - Business segments
      • Table Udemy Inc. - Key offerings
      • Table Udemy Inc. - Segment focus
    • Wilson Learning Worldwide Inc.
      • Table Wilson Learning Worldwide Inc. - Overview
      • Table Wilson Learning Worldwide Inc. - Product / Service
      • Table Wilson Learning Worldwide Inc. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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