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Global Partner Relationship Management Market 2023-2027

Best Price Guarantee Length Publisher Published Date SKU
from $2,500 147 Pages TechNavio February, 2023 INF17761552
Best Price Guarantee
Price from $2,500
Length 147 Pages
Publisher TechNavio
Published Date February, 2023
SKU INF17761552

Global Partner Relationship Management Market 2023-2027

Technavio has been monitoring the partner relationship management market and is forecast to grow by $65.05 bn during 2022-2027, accelerating at a CAGR of 16% during the forecast period. Our report on the partner relationship management market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by focus on customer engagement, increasing adoption of partner relationship management, and increasing adoption of cloud-based offerings.

Technavio's partner relationship management market is segmented as below:

By Component

  • Solution
  • Service
By Deployment
  • On-premise
  • Cloud
By Geography
  • North America
  • APAC
  • Europe
  • Middle East and Africa
  • South America
This study identifies the integration of AI into partner relationship management as one of the prime reasons driving the partner relationship management market growth during the next few years. Also, the integration of analytics into partner relationship management and the growing demand for social interaction will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the partner relationship management market covers the following areas:
  • Partner relationship management market sizing
  • Partner relationship management market forecast
  • Partner relationship management market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading partner relationship management market vendors that include Affise Technologies Ltd., Allbound Inc., AppDirect Inc., Channeltivity LLC, ChannelXperts GmbH, Crossbeam Inc., Everflow Technologies Inc., Impartner Inc., IntroCept Pty Ltd., KIFLO co. SAS, LogicBay Corp., Mindmatrix Inc., Oracle Corp., PartnerPortal.io Inc., PartnerStack Inc., PartnerTap Inc., Reveal SAS, Salesforce.com Inc., Zift Solutions Inc., and ZINFI Technologies Inc. Also, the partner relationship management market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Component
      • Table Executive Summary – Chart on Market Segmentation by Deployment
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on Global - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Global - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Table Data Table on Global Market: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Global partner relationship management market 2017 - 2021
      • Table Historic Market Size – Data Table on Global partner relationship management market 2017 - 2021 ($ billion)
    • Component Segment Analysis 2017 - 2021
      • Table Historic Market Size – Component Segment 2017 - 2021 ($ billion)
    • Deployment Segment Analysis 2017 - 2021
      • Table Historic Market Size – Deployment Segment 2017 - 2021 ($ billion)
    • Geography Segment Analysis 2017 - 2021
      • Table Historic Market Size – Geography Segment 2017 - 2021 ($ billion)
    • Country Segment Analysis 2017 - 2021
      • Table Historic Market Size – Country Segment 2017 - 2021 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Component
    • Market segments
      • Table Chart on Component - Market share 2022-2027 (%)
      • Table Data Table on Component - Market share 2022-2027 (%)
    • Comparison by Component
      • Table Chart on Comparison by Component
      • Table Data Table on Comparison by Component
    • Solution - Market size and forecast 2022-2027
      • Table Chart on Solution - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Solution - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Solution - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Solution - Year-over-year growth 2022-2027 (%)
    • Service - Market size and forecast 2022-2027
      • Table Chart on Service - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Service - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Service - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Service - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Component
      • Table Market opportunity by Component ($ billion)
  • Market Segmentation by Deployment
    • Market segments
      • Table Chart on Deployment - Market share 2022-2027 (%)
      • Table Data Table on Deployment - Market share 2022-2027 (%)
    • Comparison by Deployment
      • Table Chart on Comparison by Deployment
      • Table Data Table on Comparison by Deployment
    • On-premise - Market size and forecast 2022-2027
      • Table Chart on On-premise - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on On-premise - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on On-premise - Year-over-year growth 2022-2027 (%)
      • Table Data Table on On-premise - Year-over-year growth 2022-2027 (%)
    • Cloud - Market size and forecast 2022-2027
      • Table Chart on Cloud - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Cloud - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Cloud - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Cloud - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Deployment
      • Table Market opportunity by Deployment ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2022-2027 (%)
      • Table Data Table on Market share by geography 2022-2027 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2022-2027
      • Table Chart on North America - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on North America - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on North America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on North America - Year-over-year growth 2022-2027 (%)
    • APAC - Market size and forecast 2022-2027
      • Table Chart on APAC - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Table Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • Europe - Market size and forecast 2022-2027
      • Table Chart on Europe - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • Middle East and Africa - Market size and forecast 2022- 2027
      • Table Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • South America - Market size and forecast 2022-2027
      • Table Chart on South America - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on South America - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on South America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on South America - Year-over-year growth 2022-2027 (%)
    • US - Market size and forecast 2022-2027
      • Table Chart on US - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on US - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on US - Year-over-year growth 2022-2027 (%)
      • Table Data Table on US - Year-over-year growth 2022-2027 (%)
    • China - Market size and forecast 2022-2027
      • Table Chart on China - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on China - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on China - Year-over-year growth 2022-2027 (%)
      • Table Data Table on China - Year-over-year growth 2022-2027 (%)
    • UK - Market size and forecast 2022-2027
      • Table Chart on UK - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on UK - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on UK - Year-over-year growth 2022-2027 (%)
      • Table Data Table on UK - Year-over-year growth 2022-2027 (%)
    • Japan - Market size and forecast 2022-2027
      • Table Chart on Japan - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Japan - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • Germany - Market size and forecast 2022-2027
      • Table Chart on Germany - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ billion)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Focus on customer engagement
      • Increasing adoption of partner relationship management
    • Market challenges
      • Data security concerns
      • Issues related to integration of partner relationship management
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Integration of AI into partner relationship management
      • Integration of analytics into partner relationship management
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Allbound Inc.
      • Table Allbound Inc. - Overview
      • Table Allbound Inc. - Product / Service
      • Table Allbound Inc. - Key offerings
    • AppDirect Inc.
      • Table AppDirect Inc. - Overview
      • Table AppDirect Inc. - Product / Service
      • Table AppDirect Inc. - Key offerings
    • Channeltivity LLC
      • Table Channeltivity LLC - Overview
      • Table Channeltivity LLC - Product / Service
      • Table Channeltivity LLC - Key offerings
    • ChannelXperts GmbH
      • Table ChannelXperts GmbH - Overview
      • Table ChannelXperts GmbH - Product / Service
      • Table ChannelXperts GmbH - Key offerings
    • Crossbeam Inc.
      • Table Crossbeam Inc. - Overview
      • Table Crossbeam Inc. - Product / Service
      • Table Crossbeam Inc. - Key offerings
    • Impartner Inc.
      • Table Impartner Inc. - Overview
      • Table Impartner Inc. - Product / Service
      • Table Impartner Inc. - Key offerings
    • IntroCept Pty Ltd.
      • Table IntroCept Pty Ltd. - Overview
      • Table IntroCept Pty Ltd. - Product / Service
      • Table IntroCept Pty Ltd. - Key offerings
    • KIFLO co. SAS
      • Table KIFLO co. SAS - Overview
      • Table KIFLO co. SAS - Product / Service
      • Table KIFLO co. SAS - Key offerings
    • LogicBay Corp.
      • Table LogicBay Corp. - Overview
      • Table LogicBay Corp. - Product / Service
      • Table LogicBay Corp. - Key offerings
    • Mindmatrix Inc.
      • Table Mindmatrix Inc. - Overview
      • Table Mindmatrix Inc. - Product / Service
      • Table Mindmatrix Inc. - Key offerings
    • Oracle Corp.
      • Table Oracle Corp. - Overview
      • Table Oracle Corp. - Business segments
      • Table Oracle Corp. - Key news
      • Table Oracle Corp. - Key offerings
      • Table Oracle Corp. - Segment focus
    • PartnerPortal.io Inc.
      • Table PartnerPortal.io Inc. - Overview
      • Table PartnerPortal.io Inc. - Product / Service
      • Table PartnerPortal.io Inc. - Key offerings
    • Salesforce.com Inc.
      • Table Salesforce.com Inc. - Overview
      • Table Salesforce.com Inc. - Product / Service
      • Table Salesforce.com Inc. - Key news
      • Table Salesforce.com Inc. - Key offerings
    • Zift Solutions Inc.
      • Table Zift Solutions Inc. - Overview
      • Table Zift Solutions Inc. - Product / Service
      • Table Zift Solutions Inc. - Key offerings
    • ZINFI Technologies Inc.
      • Table ZINFI Technologies Inc. - Overview
      • Table ZINFI Technologies Inc. - Product / Service
      • Table ZINFI Technologies Inc. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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