Global Online Gambling Market 2024-2028

Global Online Gambling Market 2024-2028


The online gambling market is forecasted to grow by USD 181.47 bn during 2023-2028, accelerating at a CAGR of 11.96% during the forecast period. The report on the online gambling market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the growing adoption of digital technologies, a rise in the number of sponsorships and convenient payment options, and an increase in partnerships for launching new games.

Technavio's online gambling market is segmented as below:

By Device
  • Desktop
  • Mobile
By Product
  • Lottery
  • Betting
  • Casino
By Geographical Landscape
  • North America
  • APAC
  • Europe
  • South America
  • Middle East and Africa
This study identifies the emergence of innovative features such as live betting, VR, and AR experiences as one of the prime reasons driving the online gambling market growth during the next few years. Also, a rise in the adoption of AI in online gambling and the integration of cryptocurrencies and blockchain technology in online gambling transactions will lead to sizable demand in the market.

The report on the online gambling market covers the following areas:
  • Online gambling market sizing
  • Online gambling market forecast
  • Online gambling market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online gambling market vendors that include 1XBet, 888 Holdings Plc, Ballys Corp., Bet365 Group Ltd., Betfred Group, BetOnline, Betsson AB, Camelot UK Lotteries Ltd., Cherry Spelgladje AB, Churchill Downs Inc., Entain Plc, Flutter Entertainment Plc, Fortuna Entertainment Group AS, INTRALOT SA, Kindred Group Plc, MGM Resorts International, Rank Group Plc, Scientific Games LLC, Sportech Plc, Sportpesa, Super Group SGHC Ltd., The Stars Group Inc., Winamax, and Galaxy Entertainment Group Ltd.. Also, the online gambling market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Device
      • Table Executive Summary – Chart on Market Segmentation by Product
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global online gambling market 2018 - 2022
      • Table Historic Market Size – Data Table on global online gambling market 2018 - 2022 ($ billion)
    • Device Segment Analysis 2018 - 2022
      • Table Historic Market Size – Device Segment 2018 - 2022 ($ billion)
    • Product Segment Analysis 2018 - 2022
      • Table Historic Market Size – Product Segment 2018 - 2022 ($ billion)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size – Geography Segment 2018 - 2022 ($ billion)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size – Country Segment 2018 - 2022 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by Device
    • Market segments
      • Table Chart on Device - Market share 2023-2028 (%)
      • Table Data Table on Device - Market share 2023-2028 (%)
    • Comparison by Device
      • Table Chart on Comparison by Device
      • Table Data Table on Comparison by Device
    • Desktop - Market size and forecast 2023-2028
      • Table Chart on Desktop - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Desktop - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Desktop - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Desktop - Year-over-year growth 2023-2028 (%)
    • Mobile - Market size and forecast 2023-2028
      • Table Chart on Mobile - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Mobile - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Mobile - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Mobile - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Device
      • Table Market opportunity by Device ($ billion)
      • Table Data Table on Market opportunity by Device ($ billion)
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2023-2028 (%)
      • Table Data Table on Product - Market share 2023-2028 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Lottery - Market size and forecast 2023-2028
      • Table Chart on Lottery - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Lottery - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Lottery - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Lottery - Year-over-year growth 2023-2028 (%)
    • Betting - Market size and forecast 2023-2028
      • Table Chart on Betting - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Betting - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Betting - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Betting - Year-over-year growth 2023-2028 (%)
    • Casino - Market size and forecast 2023-2028
      • Table Chart on Casino - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Casino - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Casino - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Casino - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ billion)
      • Table Data Table on Market opportunity by Product ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023- 2028
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • UK - Market size and forecast 2023-2028
      • Table Chart on UK - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on UK - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on UK - Year-over-year growth 2023-2028 (%)
      • Table Data Table on UK - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • Canada - Market size and forecast 2023-2028
      • Table Chart on Canada - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Canada - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Canada - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Canada - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ billion)
      • Table Data Tables on Market opportunity by geography ($ billion)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Growing adoption of digital technologies
      • Rise in number of sponsorships and convenient payment options
      • Increase in partnerships for launching new games
    • Market challenges
      • Growing online data security issues
      • Legal restrictions and outright prohibitions on online gambling in certain regions
      • Increased addiction among low-income groups
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Emergence of innovative features such as live betting, VR, and AR experiences
      • Rise in adoption of AI in online gambling
      • Integration of cryptocurrencies and blockchain technology in online gambling transactions
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • 1XBet
      • Table 1XBet - Overview
      • Table 1XBet - Product / Service
      • Table 1XBet - Key offerings
    • 888 Holdings Plc
      • Table 888 Holdings Plc - Overview
      • Table 888 Holdings Plc - Business segments
      • Table 888 Holdings Plc - Key news
      • Table 888 Holdings Plc - Key offerings
      • Table 888 Holdings Plc - Segment focus
    • Ballys Corp.
      • Table Ballys Corp. - Overview
      • Table Ballys Corp. - Business segments
      • Table Ballys Corp. - Key offerings
      • Table Ballys Corp. - Segment focus
    • Bet365 Group Ltd.
      • Table Bet365 Group Ltd. - Overview
      • Table Bet365 Group Ltd. - Product / Service
      • Table Bet365 Group Ltd. - Key offerings
    • Betfred Group
      • Table Betfred Group - Overview
      • Table Betfred Group - Product / Service
      • Table Betfred Group - Key offerings
    • BetOnline
      • Table BetOnline - Overview
      • Table BetOnline - Product / Service
      • Table BetOnline - Key offerings
    • Betsson AB
      • Table Betsson AB - Overview
      • Table Betsson AB - Product / Service
      • Table Betsson AB - Key offerings
    • Camelot UK Lotteries Ltd.
      • Table Camelot UK Lotteries Ltd. - Overview
      • Table Camelot UK Lotteries Ltd. - Product / Service
      • Table Camelot UK Lotteries Ltd. - Key offerings
    • Cherry Spelgladje AB
      • Table Cherry Spelgladje AB - Overview
      • Table Cherry Spelgladje AB - Product / Service
      • Table Cherry Spelgladje AB - Key offerings
    • Churchill Downs Inc.
      • Table Churchill Downs Inc. - Overview
      • Table Churchill Downs Inc. - Business segments
      • Table Churchill Downs Inc. - Key news
      • Table Churchill Downs Inc. - Key offerings
      • Table Churchill Downs Inc. - Segment focus
    • Entain Plc
      • Table Entain Plc - Overview
      • Table Entain Plc - Business segments
      • Table Entain Plc - Key news
      • Table Entain Plc - Key offerings
      • Table Entain Plc - Segment focus
    • Flutter Entertainment Plc
      • Table Flutter Entertainment Plc - Overview
      • Table Flutter Entertainment Plc - Business segments
      • Table Flutter Entertainment Plc - Key news
      • Table Flutter Entertainment Plc - Key offerings
      • Table Flutter Entertainment Plc - Segment focus
    • Fortuna Entertainment Group AS
      • Table Fortuna Entertainment Group AS - Overview
      • Table Fortuna Entertainment Group AS - Product / Service
      • Table Fortuna Entertainment Group AS - Key offerings
    • Galaxy Entertainment Group Ltd.
      • Table Galaxy Entertainment Group Ltd. - Overview
      • Table Galaxy Entertainment Group Ltd. - Business segments
      • Table Galaxy Entertainment Group Ltd. - Key offerings
      • Table Galaxy Entertainment Group Ltd. - Segment focus
    • INTRALOT SA
      • Table INTRALOT SA - Overview
      • Table INTRALOT SA - Business segments
      • Table INTRALOT SA - Key offerings
      • Table INTRALOT SA - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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