Global Online Education Market 2024-2028

Global Online Education Market 2024-2028


The online education market is forecasted to grow by USD 111.01 bn during 2023-2028, accelerating at a CAGR of 9.77% during the forecast period. The report on the online education market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the growing advantages of online learning, rapid penetration of internet-enabled devices, and increasing focus on language learning.

Technavio's online education market is segmented as below:

By Application
  • Primary & secondary supplemental education
  • Reskilling & online certifications
  • Higher edu.
  • Test preparation
  • Language & casual learning
By End-user
  • Academic
  • Corporate
  • Government
By Geographical Landscape
  • North America
  • APAC
  • Europe
  • South America
  • Middle East and Africa
This study identifies the growing adoption of apps and wearables for online education as one of the prime reasons driving the online education market growth during the next few years. Also, the growing popularity of online microlearning and the emergence of cloud computing will lead to sizable demand in the market.

The report on the online education market covers the following areas:
  • Online education market sizing
  • Online education market forecast
  • Online education market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online education market vendors that include 2U Inc., Alison, Cengage Learning Inc., Chegg Inc., Codecademy LLC, Coursera Inc., Docebo Inc., Global University Systems, Instructure Holdings Inc., Khan Academy Inc., LinkedIn Corp., Pearson Plc, Pluralsight LLC, PowerSchool Holdings Inc., Simplilearn, SkillShare Inc., Skillsoft Corp., Teachable Inc., Thinkific Labs Inc, Udacity Inc., Udemy Inc., and Treehouse Island Inc. Also, the online education market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape and an analysis of the key vendors.

The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Chart on Market Overview
      • Table Executive Summary - Data Table on Market Overview
      • Table Executive Summary - Chart on Global Market Characteristics
      • Table Executive Summary - Chart on Market by Geography
      • Table Executive Summary - Chart on Market Segmentation by Application
      • Table Executive Summary - Chart on Market Segmentation by End-user
      • Table Executive Summary - Chart on Incremental Growth
      • Table Executive Summary - Data Table on Incremental Growth
      • Table Executive Summary - Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global online education market 2018 - 2022
      • Table Historic Market Size - Data table on global online education market 2018 - 2022 ($ billion)
    • Application Segment Analysis 2018 - 2022
      • Table Historic Market Size - Application Segment 2018 - 2022 ($ billion)
    • End-user Segment Analysis 2018 - 2022
      • Table Historic Market Size - End-user Segment 2018 - 2022 ($ billion)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size - Country Segment 2018 - 2022 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers - Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants - Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes - Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry - Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by Application
    • Market segments
      • Table Chart on Application - Market share 2023-2028 (%)
      • Table Data Table on Application - Market share 2023-2028 (%)
    • Comparison by Application
      • Table Chart on Comparison by Application
      • Table Data Table on Comparison by Application
    • Primary and secondary supplemental education (PSSE) -
      • Table Chart on Primary and secondary supplemental education (PSSE) - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Primary and secondary supplemental education (PSSE) - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Primary and secondary supplemental education (PSSE) - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Primary and secondary supplemental education (PSSE) - Year-over-year growth 2023-2028 (%)
    • Reskilling and online certifications (ROC) - Market size and forecast 2023-2028
      • Table Chart on Reskilling and online certifications (ROC) - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Reskilling and online certifications (ROC) - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Reskilling and online certifications (ROC) - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Reskilling and online certifications (ROC) - Year-over-year growth 2023-2028 (%)
    • Higher education - Market size and forecast 2023-2028
      • Table Chart on Higher education - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Higher education - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Higher education - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Higher education - Year-over-year growth 2023-2028 (%)
    • Test preparation - Market size and forecast 2023-2028
      • Table Chart on Test preparation - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Test preparation - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Test preparation - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Test preparation - Year-over-year growth 2023-2028 (%)
    • Language and casual learning (LCL) - Market size and
      • Table Chart on Language and casual learning (LCL) - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Language and casual learning (LCL) - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Language and casual learning (LCL) - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Language and casual learning (LCL) - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Application
      • Table Market opportunity by Application ($ billion)
      • Table Data Table on Market opportunity by Application ($ billion)
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2023-2028 (%)
      • Table Data Table on End-user - Market share 2023-2028 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Academic - Market size and forecast 2023-2028
      • Table Chart on Academic - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Academic - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Academic - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Academic - Year-over-year growth 2023-2028 (%)
    • Corporate - Market size and forecast 2023-2028
      • Table Chart on Corporate - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Corporate - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Corporate - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Corporate - Year-over-year growth 2023-2028 (%)
    • Government - Market size and forecast 2023-2028
      • Table Chart on Government - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Government - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Government - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Government - Year-over-year growth 2023-2028 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ billion)
      • Table Data Table on Market opportunity by End-user ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023-
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • India - Market size and forecast 2023-2028
      • Table Chart on India - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on India - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on India - Year-over-year growth 2023-2028 (%)
      • Table Data Table on India - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • UK - Market size and forecast 2023-2028
      • Table Chart on UK - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on UK - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on UK - Year-over-year growth 2023-2028 (%)
      • Table Data Table on UK - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ billion)
      • Table Data Tables on Market opportunity by geography ($ billion)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Growing advantages of online learning
      • Rapid penetration of internet-enabled devices
      • Increasing focus on language learning
    • Market challenges
      • Inadequate cybersecurity measures in education institutions
      • Lack of well-established infrastructure for online education in
      • Accreditation and recognition issues with online certificates
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Growing adoption of apps and wearables for online education
      • Growing popularity of online microlearning
      • Emergence of cloud computing
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • 2U Inc.
      • Table 2U Inc. - Overview
      • Table 2U Inc. - Business segments
      • Table 2U Inc. - Key news
      • Table 2U Inc. - Key offerings
      • Table 2U Inc. - Segment focus
    • Cengage Learning Inc.
      • Table Cengage Learning Inc. - Overview
      • Table Cengage Learning Inc. - Product / Service
      • Table Cengage Learning Inc. - Key offerings
    • Chegg Inc.
      • Table Chegg Inc. - Overview
      • Table Chegg Inc. - Product / Service
      • Table Chegg Inc. - Key news
      • Table Chegg Inc. - Key offerings
    • Codecademy LLC
      • Table Codecademy LLC - Overview
      • Table Codecademy LLC - Product / Service
      • Table Codecademy LLC - Key offerings
    • Coursera Inc.
      • Table Coursera Inc. - Overview
      • Table Coursera Inc. - Business segments
      • Table Coursera Inc. - Key offerings
      • Table Coursera Inc. - Segment focus
    • Global University Systems
      • Table Global University Systems - Overview
      • Table Global University Systems - Product / Service
      • Table Global University Systems - Key offerings
    • LinkedIn Corp.
      • Table LinkedIn Corp. - Overview
      • Table LinkedIn Corp. - Product / Service
      • Table LinkedIn Corp. - Key offerings
    • Pearson Plc
      • Table Pearson Plc - Overview
      • Table Pearson Plc - Business segments
      • Table Pearson Plc - Key offerings
      • Table Pearson Plc - Segment focus
    • SkillShare Inc.
      • Table SkillShare Inc. - Overview
      • Table SkillShare Inc. - Product / Service
      • Table SkillShare Inc. - Key offerings
    • Skillsoft Corp.
      • Table Skillsoft Corp. - Overview
      • Table Skillsoft Corp. - Business segments
      • Table Skillsoft Corp. - Key offerings
      • Table Skillsoft Corp. - Segment focus
    • Teachable Inc.
      • Table Teachable Inc. - Overview
      • Table Teachable Inc. - Product / Service
      • Table Teachable Inc. - Key offerings
    • Thinkific Labs Inc
      • Table Thinkific Labs Inc - Overview
      • Table Thinkific Labs Inc - Product / Service
      • Table Thinkific Labs Inc - Key offerings
    • Treehouse Island Inc
      • Table Treehouse Island Inc - Overview
      • Table Treehouse Island Inc - Product / Service
      • Table Treehouse Island Inc - Key offerings
    • Udacity Inc.
      • Table Udacity Inc. - Overview
      • Table Udacity Inc. - Product / Service
      • Table Udacity Inc. - Key offerings
    • Udemy Inc.
      • Table Udemy Inc. - Overview
      • Table Udemy Inc. - Business segments
      • Table Udemy Inc. - Key offerings
      • Table Udemy Inc. - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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