Global Laundry Care Market 2024-2028

Global Laundry Care Market 2024-2028

Technavio has been monitoring the laundry care market and is forecast to grow by USD 21.6 bn during 2023-2028, accelerating at a CAGR of 3.79% during the forecast period. Our report on the laundry care market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by product innovation and portfolio extension, shift from traditional laundry care products, and improved packaging solutions for laundry care products.

Technavio's laundry care market is segmented as below:

By Distribution Channel

• Offline
• Online

By Product

• Laundry detergent
• Fabric softner
• Others

By Geographical Landscape

• APAC
• North America
• Europe
• South America
• Middle East and Africa

This study identifies the emergence of eco-friendly and sustainable products in laundry care as one of the prime reasons driving the laundry care market growth during the next few years. Also, rising demand for laundry pods and expansion of distribution network will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the laundry care market covers the following areas:

• Laundry care market sizing
• Laundry care market forecast
• Laundry care market industry analysis

Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading laundry care market vendors that include Amway Corp., Church and Dwight Co. Inc., Colgate Palmolive Co., Earth Friendly Products, Fena Pvt. Ltd., Godrej and Boyce Manufacturing Co. Ltd., Henkel AG and Co. KGaA, Jyothy Labs Ltd., Kao Corp., Lion Corp., MaddieBrit Products LLC, Puracy LLC, PZ Cussons Plc, Reckitt Benckiser Group Plc, RSPL Ltd., S.C. Johnson and Son Inc., Saraya Co. Ltd., The Clorox Co., The Procter and Gamble Co., and Unilever PLC. Also, the laundry care market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.