Global Home and Garden Products B2C E-commerce Market 2023-2027

Global Home and Garden Products B2C E-commerce Market 2023-2027

Technavio has been monitoring the home and garden products B2C e-commerce market and it is poised to grow by $30189.84 mn during 2023-2027, accelerating at a CAGR of 10.53% during the forecast period. Our report on the home and garden products B2C e-commerce market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the rise in online spending and smartphone penetration, unproblematic return policy, product comparison, and cash on delivery, and the availability of easy payment options on e-commerce platforms.

Technavio's home and garden products B2C e-commerce market is segmented as below:

By Product

  • Home decor
  • Home improvement products
  • Others
By End-user
  • Commercial
  • Household
By Geographical Landscape
  • APAC
  • North America
  • Europe
  • South America
  • Middle East and Africa
This study identifies the emergence of omnichannel retailing as one of the prime reasons driving the home and garden products B2C e-commerce market growth during the next few years. Also, technological advancements in e-commerce platforms and growing m-commerce platforms will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the home and garden products B2C e-commerce market covers the following areas:
  • Home and garden products B2C e-commerce market sizing
  • Home and garden products B2C e-commerce market forecast
  • Home and garden products B2C e-commerce market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading home and garden products B2C e-commerce market vendors that include Amazon.com Inc., BAUHAUS E Business Gesellschaft fur Bau und Hausbedarf mbH and Co. KG, Bed Bath and Beyond Inc., Costco Wholesale Corp., Godrej and Boyce Manufacturing Co. Ltd., Golden Acre Garden Sentre, Hennes and Mauritz AB, Inter IKEA Systems B.V., Lowes Co. Inc., Lulu and Georgia, Overstock.com Inc, Penney OpCo LLC, Target Corp., Tesco Plc, The Home Depot Inc., Ugaoo Agritech Pvt. Ltd., Walmart Inc., Wayfair Inc., Williams Sonoma Inc., and Reliance Industries Ltd. Also, the home and garden products B2C e-commerce market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Chart on Market Overview
      • Table Executive Summary - Data Table on Market Overview
      • Table Executive Summary - Chart on Global Market Characteristics
      • Table Executive Summary - Chart on Market by Geography
      • Table Executive Summary - Chart on Market Segmentation by Product
      • Table Executive Summary - Chart on Market Segmentation by End-user
      • Table Executive Summary - Chart on Incremental Growth
      • Table Executive Summary - Data Table on Incremental Growth
      • Table Executive Summary - Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Table Data Table on Global Market: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Global home and garden products B2C e-commerce market 2017 - 2021
      • Table Historic market size - Data table on global home and garden products B2C e-commerce market 2017 - 2021 ($ million)
    • Product Segment Analysis 2017 - 2021
      • Table Historic market size - Product segment 2017 - 2021 ($ million)
    • End-user Segment Analysis 2017 - 2021
      • Table Historic market size - End-user segment 2017 - 2021 ($ million)
    • Geography Segment Analysis 2017 - 2021
      • Table Historic market size - Geography segment 2017 - 2021 ($ million)
    • Country Segment Analysis 2017 - 2021
      • Table Historic market size - Country segment 2017 - 2021 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers - Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants - Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes - Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry - Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2022-2027 (%)
      • Table Data Table on Product - Market share 2022-2027 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Home decor - Market size and forecast 2022-2027
      • Table Chart on Home decor - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Home decor - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Home decor - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Home decor - Year-over-year growth 2022-2027 (%)
    • Home improvement products - Market size and forecast 2022-2027
      • Table Chart on Home improvement products - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Home improvement products - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Home improvement products - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Home improvement products - Year-over-year growth 2022-2027 (%)
    • Others - Market size and forecast 2022-2027
      • Table Chart on Others - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Others - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Others - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Others - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ million)
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2022-2027 (%)
      • Table Data Table on End-user - Market share 2022-2027 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Commercial - Market size and forecast 2022-2027
      • Table Chart on Commercial - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Commercial - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Commercial - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Commercial - Year-over-year growth 2022-2027 (%)
    • Household - Market size and forecast 2022-2027
      • Table Chart on Household - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Household - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Household - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Household - Year-over-year growth 2022-2027 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2022-2027 (%)
      • Table Data Table on Market share by geography 2022-2027 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • APAC - Market size and forecast 2022-2027
      • Table Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Table Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • North America - Market size and forecast 2022-2027
      • Table Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on North America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on North America - Year-over-year growth 2022-2027 (%)
    • Europe - Market size and forecast 2022-2027
      • Table Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • South America - Market size and forecast 2022-2027
      • Table Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on South America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on South America - Year-over-year growth 2022-2027 (%)
    • Middle East and Africa - Market size and forecast 2022- 2027
      • Table Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • China - Market size and forecast 2022-2027
      • Table Chart on China - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Table Chart on China - Year-over-year growth 2022-2027 (%)
      • Table Data Table on China - Year-over-year growth 2022-2027 (%)
    • US - Market size and forecast 2022-2027
      • Table Chart on US - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Table Chart on US - Year-over-year growth 2022-2027 (%)
      • Table Data Table on US - Year-over-year growth 2022-2027 (%)
    • Japan - Market size and forecast 2022-2027
      • Table Chart on Japan - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Japan - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • UK - Market size and forecast 2022-2027
      • Table Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Table Chart on UK - Year-over-year growth 2022-2027 (%)
      • Table Data Table on UK - Year-over-year growth 2022-2027 (%)
    • France - Market size and forecast 2022-2027
      • Table Chart on France - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on France - Market size and forecast 2022-2027 ($ million)
      • Table Chart on France - Year-over-year growth 2022-2027 (%)
      • Table Data Table on France - Year-over-year growth 2022-2027 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rise in online spending and smartphone penetration
      • Unproblematic return policy, product comparison, and cash on delivery
      • Availability of easy payment options on e-commerce platform
    • Market challenges
      • Criticality of logistics management leading to high overhead cost
      • Growing concerns over data privacy and security
      • Government regulations and taxes applied to B2C e-commerce platforms
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Emergence of omnichannel retailing
      • Technological advancements in e-commerce platform
      • Growing m-commerce platform
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Amazon.com Inc.
      • Table Amazon.com Inc. - Overview
      • Table Amazon.com Inc. - Business segments
      • Table Amazon.com Inc. - Key news
      • Table Amazon.com Inc. - Key offerings
      • Table Amazon.com Inc. - Segment focus
    • BAUHAUS E Business Gesellschaft fur Bau und Hausbedarf mbH and Co. KG
      • Table BAUHAUS E Business Gesellschaft fur Bau und Hausbedarf mbH and Co. KG - Overview
      • Table BAUHAUS E Business Gesellschaft fur Bau und Hausbedarf mbH and Co. KG - Product /
      • Table BAUHAUS E Business Gesellschaft fur Bau und Hausbedarf mbH and Co. KG – Key offerings
    • Bed Bath and Beyond Inc.
      • Table Bed Bath and Beyond Inc. - Overview
      • Table Bed Bath and Beyond Inc. - Product / Service
      • Table Bed Bath and Beyond Inc. - Key news
      • Table Bed Bath and Beyond Inc. - Key offerings
    • Costco Wholesale Corp.
      • Table Costco Wholesale Corp. - Overview
      • Table Costco Wholesale Corp. - Business segments
      • Table Costco Wholesale Corp. - Key offerings
      • Table Costco Wholesale Corp. - Segment focus
    • Golden Acre Garden Sentre
      • Table Golden Acre Garden Sentre - Overview
      • Table Golden Acre Garden Sentre - Product / Service
      • Table Golden Acre Garden Sentre - Key offerings
    • Hennes and Mauritz AB
      • Table Hennes and Mauritz AB - Overview
      • Table Hennes and Mauritz AB - Product / Service
      • Table Hennes and Mauritz AB - Key offerings
    • Inter IKEA Systems B.V.
      • Table Inter IKEA Systems B.V. - Overview
      • Table Inter IKEA Systems B.V. - Product / Service
      • Table Inter IKEA Systems B.V. - Key offerings
    • Lowes Co. Inc.
      • Table Lowes Co. Inc. - Overview
      • Table Lowes Co. Inc. - Product / Service
      • Table Lowes Co. Inc. - Key offerings
    • Lulu and Georgia
      • Table Lulu and Georgia - Overview
      • Table Lulu and Georgia - Product / Service
      • Table Lulu and Georgia - Key offerings
    • Overstock.com Inc
      • Table Overstock.com Inc - Overview
      • Table Overstock.com Inc - Product / Service
      • Table Overstock.com Inc - Key offerings
    • Penney OpCo LLC
      • Table Penney OpCo LLC - Overview
      • Table Penney OpCo LLC - Product / Service
      • Table Penney OpCo LLC - Key offerings
    • Target Corp.
      • Table Target Corp. - Overview
      • Table Target Corp. - Product / Service
      • Table Target Corp. - Key offerings
    • The Home Depot Inc.
      • Table The Home Depot Inc. - Overview
      • Table The Home Depot Inc. - Product / Service
      • Table The Home Depot Inc. - Key offerings
    • Walmart Inc.
      • Table Walmart Inc. - Overview
      • Table Walmart Inc. - Business segments
      • Table Walmart Inc. - Key news
      • Table Walmart Inc. - Key offerings
      • Table Walmart Inc. - Segment focus
    • Williams Sonoma Inc.
      • Table Williams Sonoma Inc. - Overview
      • Table Williams Sonoma Inc. - Business segments
      • Table Williams Sonoma Inc. - Key news
      • Table Williams Sonoma Inc. - Key offerings
      • Table Williams Sonoma Inc. - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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