Global Demand Response Market 2024-2028

Global Demand Response (DR) Market 2024-2028


The demand response (DR) market is forecasted to grow by USD 2.90 bn during 2023-2028, accelerating at a CAGR of 8.01% during the forecast period. The report on the demand response (DR) market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the increasing gap between electricity supply and demand, increased cost of electricity, and growing government support to manage the shortage of electricity.

Technavio's demand response (DR) market is segmented as below:

By Product
  • Hardware and software
  • Service
By End-user
  • Industrial
  • Residential
  • Commercial
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the emerging concept of the Internet of Things as one of the prime reasons driving the demand response (DR) market growth during the next few years. Also, increased generation of electricity from clean energy sources and the emergence of data-driven demand response will lead to sizable demand in the market.

The report on the demand response (DR) market covers the following areas:
  • Demand response (DR) market sizing
  • Demand response (DR) market forecast
  • Demand response (DR) market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading demand response (DR) market vendors that include ABB Ltd., ALSTOM SA, Cisco Systems Inc., Cpower, Eaton Corp. Plc, Encycle Corp., Enel Spa, General Electric Co., Hitachi Ltd., Honeywell International Inc., Itron Inc., Johnson Controls International Plc, Landis Gyr AG, Lockheed Martin Corp., LS Power Development LLC, Mitsubishi Electric Corp., Oracle Corp., Schneider Electric SE, Siemens AG, and Toshiba Corp.. Also, the demand response (DR) market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Product
      • Table Executive Summary – Chart on Market Segmentation by End-user
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global demand response market 2018 - 2022
      • Table Historic Market Size – Data Table on global demand response market 2018 - 2022 ($ million)
    • Product Segment Analysis 2018 - 2022
      • Table Historic Market Size – Product Segment 2018 - 2022 ($ million)
    • End-user Segment Analysis 2018 - 2022
      • Table Historic Market Size – End-user Segment 2018 - 2022 ($ million)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size – Geography Segment 2018 - 2022 ($ million)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size – Country Segment 2018 - 2022 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2023-2028 (%)
      • Table Data Table on Product - Market share 2023-2028 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Hardware and software - Market size and forecast 2023- 2028
      • Table Chart on Hardware and software - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Hardware and software - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Hardware and software - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Hardware and software - Year-over-year growth 2023-2028 (%)
    • Service - Market size and forecast 2023-2028
      • Table Chart on Service - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Service - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Service - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Service - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ million)
      • Table Data Table on Market opportunity by Product ($ million)
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2023-2028 (%)
      • Table Data Table on End-user - Market share 2023-2028 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Industrial - Market size and forecast 2023-2028
      • Table Chart on Industrial - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Industrial - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Industrial - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Industrial - Year-over-year growth 2023-2028 (%)
    • Residential - Market size and forecast 2023-2028
      • Table Chart on Residential - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Residential - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Residential - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Residential - Year-over-year growth 2023-2028 (%)
    • Commercial - Market size and forecast 2023-2028
      • Table Chart on Commercial - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Commercial - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Commercial - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Commercial - Year-over-year growth 2023-2028 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ million)
      • Table Data Table on Market opportunity by End-user ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023- 2028
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ million)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • Canada - Market size and forecast 2023-2028
      • Table Chart on Canada - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Canada - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Canada - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Canada - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • UK - Market size and forecast 2023-2028
      • Table Chart on UK - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on UK - Market size and forecast 2023-2028 ($ million)
      • Table Chart on UK - Year-over-year growth 2023-2028 (%)
      • Table Data Table on UK - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ million)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
      • Table Data Tables on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Increasing gap between electricity supply and demand
      • Increased cost of electricity
      • Growing government support to manage shortage of electricity
    • Market challenges
      • Growing threat of hacking
      • Limited application of demand response in bulk power system
      • Lack of consistent profitability
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Emerging concept of the internet of things
      • Increased generation of electricity from clean energy sources
      • Emergence of data-driven demand response
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • ABB Ltd.
      • Table ABB Ltd. - Overview
      • Table ABB Ltd. - Business segments
      • Table ABB Ltd. - Key offerings
      • Table ABB Ltd. - Segment focus
    • Cisco Systems Inc.
      • Table Cisco Systems Inc. - Overview
      • Table Cisco Systems Inc. - Business segments
      • Table Cisco Systems Inc. - Key news
      • Table Cisco Systems Inc. - Key offerings
      • Table Cisco Systems Inc. - Segment focus
    • Eaton Corp. Plc
      • Table Eaton Corp. Plc - Overview
      • Table Eaton Corp. Plc - Business segments
      • Table Eaton Corp. Plc - Key news
      • Table Eaton Corp. Plc - Key offerings
      • Table Eaton Corp. Plc - Segment focus
    • Enel Spa
      • Table Enel Spa - Overview
      • Table Enel Spa - Product / Service
      • Table Enel Spa - Key offerings
    • General Electric Co.
      • Table General Electric Co. - Overview
      • Table General Electric Co. - Business segments
      • Table General Electric Co. - Key news
      • Table General Electric Co. - Key offerings
      • Table General Electric Co. - Segment focus
    • Hitachi Ltd.
      • Table Hitachi Ltd. - Overview
      • Table Hitachi Ltd. - Business segments
      • Table Hitachi Ltd. - Key news
      • Table Hitachi Ltd. - Key offerings
      • Table Hitachi Ltd. - Segment focus
    • Honeywell International Inc.
      • Table Honeywell International Inc. - Overview
      • Table Honeywell International Inc. - Business segments
      • Table Honeywell International Inc. - Key news
      • Table Honeywell International Inc. - Key offerings
      • Table Honeywell International Inc. - Segment focus
    • Itron Inc.
      • Table Itron Inc. - Overview
      • Table Itron Inc. - Business segments
      • Table Itron Inc. - Key offerings
      • Table Itron Inc. - Segment focus
    • Johnson Controls International Plc
      • Table Johnson Controls International Plc - Overview
      • Table Johnson Controls International Plc - Business segments
      • Table Johnson Controls International Plc - Key news
      • Table Johnson Controls International Plc - Key offerings
      • Table Johnson Controls International Plc - Segment focus
    • LS Power Development LLC
      • Table LS Power Development LLC - Overview
      • Table LS Power Development LLC - Product / Service
      • Table LS Power Development LLC - Key offerings
    • Mitsubishi Electric Corp.
      • Table Mitsubishi Electric Corp. - Overview
      • Table Mitsubishi Electric Corp. - Business segments
      • Table Mitsubishi Electric Corp. - Key news
      • Table Mitsubishi Electric Corp. - Key offerings
      • Table Mitsubishi Electric Corp. - Segment focus
    • Oracle Corp.
      • Table Oracle Corp. - Overview
      • Table Oracle Corp. - Business segments
      • Table Oracle Corp. - Key news
      • Table Oracle Corp. - Key offerings
      • Table Oracle Corp. - Segment focus
    • Schneider Electric SE
      • Table Schneider Electric SE - Overview
      • Table Schneider Electric SE - Business segments
      • Table Schneider Electric SE - Key news
      • Table Schneider Electric SE - Key offerings
      • Table Schneider Electric SE - Segment focus
    • Siemens AG
      • Table Siemens AG - Overview
      • Table Siemens AG - Business segments
      • Table Siemens AG - Key news
      • Table Siemens AG - Key offerings
      • Table Siemens AG - Segment focus
    • Toshiba Corp.
      • Table Toshiba Corp. - Overview
      • Table Toshiba Corp. - Business segments
      • Table Toshiba Corp. - Key news
      • Table Toshiba Corp. - Key offerings
      • Table Toshiba Corp. - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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