Customer Engagement Solutions Market 2024-2028
The customer engagement solutions market is forecasted to grow by USD 16308.2 mn during 2023-2028, accelerating at a CAGR of 13.1% during the forecast period. The report on the customer engagement solutions market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing adoption of e-commerce business models, increasing importance of customer services, and integration of artificial intelligence (ai) with customer engagement solutions.
Technavio's customer engagement solutions market is segmented as below:
- By Component
- Solutions
- Services
- By Deployment
- Cloud
- On-premises
- By Geographical Landscape
- North America
- Europe
- APAC
- Middle East and Africa
- South America
This study identifies the growing demand for social interaction as one of the prime reasons driving the customer engagement solutions market growth during the next few years. Also, integration of analytics into customer engagement solutions and increasing smartphone and internet usage will lead to sizable demand in the market.
The report on the customer engagement solutions market covers the following areas:
- Customer engagement solutions market sizing
- Customer engagement solutions market forecast
- Customer engagement solutions market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading customer engagement solutions market vendors that include Accenture Plc, Avaya LLC, Calabrio Inc., Crmnext, eGain Corp., Enghouse Systems Ltd., Freshworks Inc., Genesys Telecommunications Laboratories Inc., IFS World Operations AB, International Business Machines Corp., Microsoft Corp., NICE Ltd., Open Text Corp., Oracle Corp., Pegasystems Inc., Pitney Bowes Inc., Salesforce Inc., SAP SE, ServiceNow Inc., and Verint Systems Inc.. Also, the customer engagement solutions market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.