Global Configure Price And Quote (CPQ) Software Market 2024-2028

Global Configure Price And Quote (CPQ) Software Market 2024-2028


The configure price and quote (CPQ) software market is forecasted to grow by USD 2959.55 mn during 2023-2028, accelerating at a CAGR of 16.65% during the forecast period. The report on the configure price and quote (CPQ) software market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing need for higher productivity in organizations, rising demand for CPQ software from emerging countries in APAC, and low price of CPQ software.

Technavio's configure price and quote (CPQ) software market is segmented as below:

By Deployment
  • Cloud-based
  • On-premises
By End-user
  • IT and telecom
  • BFSI
  • Automobile
  • Retail and others
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the use of artificial intelligence (AI) in CPQ software for digital advertising as one of the prime reasons driving the configure price and quote (CPQ) software market growth during the next few years. Also, increase in mobility solutions and growing use of deal intelligence will lead to sizable demand in the market.

The report on the configure price and quote (CPQ) software market covers the following areas:
  • Configure price and quote (CPQ) software market sizing
  • Configure price and quote (CPQ) software market forecast
  • Configure price and quote (CPQ) software market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading configure price and quote (CPQ) software market vendors that include Accenture Plc, Apttus Corp., Cincom Systems Inc., CloudSense Ltd., ConnectWise LLC, Experlogix LLC, Hansen Technologies Ltd., International Business Machines Corp., Koch Industries Inc., Model N Inc., Oracle Corp., Pros Holdings Inc., Revalize Inc., SAP SE, Tacton Systems AB, Vendavo Inc., Yagna iQ Inc., Zuora Inc., Salesforce Inc., and Aspire Technologies. Also, the configure price and quote (CPQ) software market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Deployment
      • Table Executive Summary – Chart on Market Segmentation by End-user
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global Configure Price and Quote (CPQ) software market 2018 - 2022
      • Table Historic Market Size – Data Table on global Configure Price and Quote (CPQ) software market 2018 - 2022 ($ million)
    • Deployment Segment Analysis 2018 - 2022
      • Table Historic Market Size – Deployment Segment 2018 - 2022 ($ million)
    • End-user Segment Analysis 2018 - 2022
      • Table Historic Market Size – End-user Segment 2018 - 2022 ($ million)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size – Geography Segment 2018 - 2022 ($ million)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size – Country Segment 2018 - 2022 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by Deployment
    • Market segments
      • Table Chart on Deployment - Market share 2023-2028 (%)
      • Table Data Table on Deployment - Market share 2023-2028 (%)
    • Comparison by Deployment
      • Table Chart on Comparison by Deployment
      • Table Data Table on Comparison by Deployment
    • Cloud-based - Market size and forecast 2023-2028
      • Table Chart on Cloud-based - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Cloud-based - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Cloud-based - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Cloud-based - Year-over-year growth 2023-2028 (%)
    • On-premises - Market size and forecast 2023-2028
      • Table Chart on On-premises - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on On-premises - Market size and forecast 2023-2028 ($ million)
      • Table Chart on On-premises - Year-over-year growth 2023-2028 (%)
      • Table Data Table on On-premises - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Deployment
      • Table Market opportunity by Deployment ($ million)
      • Table Data Table on Market opportunity by Deployment ($ million)
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2023-2028 (%)
      • Table Data Table on End-user - Market share 2023-2028 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • IT and telecom - Market size and forecast 2023-2028
      • Table Chart on IT and telecom - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on IT and telecom - Market size and forecast 2023-2028 ($ million)
      • Table Chart on IT and telecom - Year-over-year growth 2023-2028 (%)
      • Table Data Table on IT and telecom - Year-over-year growth 2023-2028 (%)
    • BFSI - Market size and forecast 2023-2028
      • Table Chart on BFSI - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on BFSI - Market size and forecast 2023-2028 ($ million)
      • Table Chart on BFSI - Year-over-year growth 2023-2028 (%)
      • Table Data Table on BFSI - Year-over-year growth 2023-2028 (%)
    • Automobile - Market size and forecast 2023-2028
      • Table Chart on Automobile - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Automobile - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Automobile - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Automobile - Year-over-year growth 2023-2028 (%)
    • Retail and others - Market size and forecast 2023-2028
      • Table Chart on Retail and others - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Retail and others - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Retail and others - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Retail and others - Year-over-year growth 2023-2028 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ million)
      • Table Data Table on Market opportunity by End-user ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023- 2028
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ million)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ million)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • France - Market size and forecast 2023-2028
      • Table Chart on France - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on France - Market size and forecast 2023-2028 ($ million)
      • Table Chart on France - Year-over-year growth 2023-2028 (%)
      • Table Data Table on France - Year-over-year growth 2023-2028 (%)
    • Japan - Market size and forecast 2023-2028
      • Table Chart on Japan - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Japan - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
      • Table Data Tables on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Increasing need for higher productivity in organizations
      • Rising demand for CPQ software from emerging countries in APAC
      • Low price of CPQ software
    • Market challenges
      • Lack of coordination among business units
      • Usage of outdated data in CPQ software
      • Availability of open-source CPQ software
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Use of artificial intelligence (AI) in CPQ software for digital advertising
      • Increase in mobility solutions
      • Growing use of deal intelligence
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Accenture Plc
      • Table Accenture Plc - Overview
      • Table Accenture Plc - Business segments
      • Table Accenture Plc - Key news
      • Table Accenture Plc - Key offerings
      • Table Accenture Plc - Segment focus
    • Apttus Corp.
      • Table Apttus Corp. - Overview
      • Table Apttus Corp. - Product / Service
      • Table Apttus Corp. - Key offerings
    • Aspire Technologies
      • Table Aspire Technologies - Overview
      • Table Aspire Technologies - Product / Service
      • Table Aspire Technologies - Key offerings
    • Cincom Systems Inc.
      • Table Cincom Systems Inc. - Overview
      • Table Cincom Systems Inc. - Product / Service
      • Table Cincom Systems Inc. - Key offerings
    • CloudSense Ltd.
      • Table CloudSense Ltd. - Overview
      • Table CloudSense Ltd. - Product / Service
      • Table CloudSense Ltd. - Key offerings
    • ConnectWise LLC
      • Table ConnectWise LLC - Overview
      • Table ConnectWise LLC - Product / Service
      • Table ConnectWise LLC - Key offerings
    • Hansen Technologies Ltd.
      • Table Hansen Technologies Ltd. - Overview
      • Table Hansen Technologies Ltd. - Product / Service
      • Table Hansen Technologies Ltd. - Key news
      • Table Hansen Technologies Ltd. - Key offerings
    • International Business Machines Corp.
      • Table International Business Machines Corp. - Overview
      • Table International Business Machines Corp. - Business segments
      • Table International Business Machines Corp. - Key news
      • Table International Business Machines Corp. - Key offerings
      • Table International Business Machines Corp. - Segment focus
    • Koch Industries Inc.
      • Table Koch Industries Inc. - Overview
      • Table Koch Industries Inc. - Product / Service
      • Table Koch Industries Inc. - Key offerings
    • Model N Inc.
      • Table Model N Inc. - Overview
      • Table Model N Inc. - Business segments
      • Table Model N Inc. - Key offerings
      • Table Model N Inc. - Segment focus
    • Oracle Corp.
      • Table Oracle Corp. - Overview
      • Table Oracle Corp. - Business segments
      • Table Oracle Corp. - Key news
      • Table Oracle Corp. - Key offerings
      • Table Oracle Corp. - Segment focus
    • Pros Holdings Inc.
      • Table Pros Holdings Inc. - Overview
      • Table Pros Holdings Inc. - Product / Service
      • Table Pros Holdings Inc. - Key offerings
    • Revalize Inc.
      • Table Revalize Inc. - Overview
      • Table Revalize Inc. - Product / Service
      • Table Revalize Inc. - Key offerings
    • Salesforce Inc.
      • Table Salesforce Inc. - Overview
      • Table Salesforce Inc. - Product / Service
      • Table Salesforce Inc. - Key news
      • Table Salesforce Inc. - Key offerings
    • SAP SE
      • Table SAP SE - Overview
      • Table SAP SE - Business segments
      • Table SAP SE - Key news
      • Table SAP SE - Key offerings
      • Table SAP SE - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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