Global Cakes Market 2024-2028

Global Cakes Market 2024-2028


The cakes market is forecasted to grow by USD 10.00 bn during 2023-2028, accelerating at a CAGR of 3.59% during the forecast period. The report on the cakes market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising inclination toward convenience foods among millennials, growing demand for artisan-baked products, and increased demand for gluten-free cakes.

Technavio's cakes market is segmented as below:

By Distribution Channel
  • Offline
  • Online
By Product
  • Dessert cakes
  • Sponge cakes
  • Cupcakes
  • Others
By Geographical Landscape
  • Europe
  • North America
  • APAC
  • South America
  • Middle East and Africa
This study identifies the growing demand for vegan cakes as one of the prime reasons driving the cakes market growth during the next few years. Also, rising preference for cakes as dessert option and growing prominence of online food shopping will lead to sizable demand in the market.

The report on the cakes market covers the following areas:
  • Cakes market sizing
  • Cakes market forecast
  • Cakes market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading cakes market vendors that include American Baking Co., Aryzta AG, Barilla G. e R. Fratelli Spa, BreadTalk Group Pte Ltd., Britannia Industries Ltd., Campbell Soup Co., Corporativo Bimbo SA de CV, Dan Cake AS, EDEKA ZENTRALE Stiftung and Co. KG, Edwards Cake and Candy Supplies LLC, EUROPASTRY SA, Finsbury Food Group Plc, Flowers Foods Inc., General Mills Inc., Hostess Brands Inc., McKee Foods, Premier Foods Plc, WW International Inc., Yamazaki Baking Co. Ltd., and Yildiz Holding AS. Also, the cakes market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Distribution Channel
      • Table Executive Summary – Chart on Market Segmentation by Product
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global cakes market 2018 - 2022
      • Table Historic Market Size – Data Table on global cakes market 2018 - 2022 ($ million)
    • Distribution Channel Segment Analysis 2018 - 2022
      • Table Historic Market Size – Distribution Channel Segment 2018 - 2022 ($ million)
    • Product Segment Analysis 2018 - 2022
      • Table Historic Market Size – Product Segment 2018 - 2022 ($ million)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size – Geography Segment 2018 - 2022 ($ million)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size – Country Segment 2018 - 2022 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by Distribution Channel
    • Market segments
      • Table Chart on Distribution Channel - Market share 2023-2028 (%)
      • Table Data Table on Distribution Channel - Market share 2023-2028 (%)
    • Comparison by Distribution Channel
      • Table Chart on Comparison by Distribution Channel
      • Table Data Table on Comparison by Distribution Channel
    • Offline - Market size and forecast 2023-2028
      • Table Chart on Offline - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Offline - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Offline - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Offline - Year-over-year growth 2023-2028 (%)
    • Online - Market size and forecast 2023-2028
      • Table Chart on Online - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Online - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Online - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Online - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Distribution Channel
      • Table Market opportunity by Distribution Channel ($ million)
      • Table Data Table on Market opportunity by Distribution Channel ($ million)
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2023-2028 (%)
      • Table Data Table on Product - Market share 2023-2028 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Dessert cakes - Market size and forecast 2023-2028
      • Table Chart on Dessert cakes - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Dessert cakes - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Dessert cakes - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Dessert cakes - Year-over-year growth 2023-2028 (%)
    • Sponge cakes - Market size and forecast 2023-2028
      • Table Chart on Sponge cakes - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Sponge cakes - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Sponge cakes - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Sponge cakes - Year-over-year growth 2023-2028 (%)
    • Cupcakes - Market size and forecast 2023-2028
      • Table Chart on Cupcakes - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Cupcakes - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Cupcakes - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Cupcakes - Year-over-year growth 2023-2028 (%)
    • Others - Market size and forecast 2023-2028
      • Table Chart on Others - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Others - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Others - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Others - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ million)
      • Table Data Table on Market opportunity by Product ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023- 2028
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ million)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ million)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • Italy - Market size and forecast 2023-2028
      • Table Chart on Italy - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Italy - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Italy - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Italy - Year-over-year growth 2023-2028 (%)
    • Japan - Market size and forecast 2023-2028
      • Table Chart on Japan - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Japan - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Japan - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Japan - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
      • Table Data Tables on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rising inclination toward convenience foods among millennials
      • Growing demand for artisan-baked products
    • Market challenges
      • Increasing concerns of obesity
      • Use of preservatives and low shelf life of cakes
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Growing demand for vegan cakes
      • Rising preference for cakes as dessert option
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • American Baking Co.
      • Table American Baking Co. - Overview
      • Table American Baking Co. - Product / Service
      • Table American Baking Co. - Key offerings
    • Aryzta AG
      • Table Aryzta AG - Overview
      • Table Aryzta AG - Business segments
      • Table Aryzta AG - Key offerings
      • Table Aryzta AG - Segment focus
    • BreadTalk Group Pte Ltd.
      • Table BreadTalk Group Pte Ltd. - Overview
      • Table BreadTalk Group Pte Ltd. - Product / Service
      • Table BreadTalk Group Pte Ltd. - Key offerings
    • Campbell Soup Co.
      • Table Campbell Soup Co. - Overview
      • Table Campbell Soup Co. - Business segments
      • Table Campbell Soup Co. - Key news
      • Table Campbell Soup Co. - Key offerings
      • Table Campbell Soup Co. - Segment focus
    • Corporativo Bimbo SA de CV
      • Table Corporativo Bimbo SA de CV - Overview
      • Table Corporativo Bimbo SA de CV - Business segments
      • Table Corporativo Bimbo SA de CV - Key news
      • Table Corporativo Bimbo SA de CV - Key offerings
      • Table Corporativo Bimbo SA de CV - Segment focus
    • EDEKA ZENTRALE Stiftung and Co. KG
      • Table EDEKA ZENTRALE Stiftung and Co. KG - Overview
      • Table EDEKA ZENTRALE Stiftung and Co. KG - Product / Service
      • Table EDEKA ZENTRALE Stiftung and Co. KG - Key offerings
    • EUROPASTRY SA
      • Table EUROPASTRY SA - Overview
      • Table EUROPASTRY SA - Product / Service
      • Table EUROPASTRY SA - Key offerings
    • Flowers Foods Inc.
      • Table Flowers Foods Inc. - Overview
      • Table Flowers Foods Inc. - Product / Service
      • Table Flowers Foods Inc. - Key offerings
    • General Mills Inc.
      • Table General Mills Inc. - Overview
      • Table General Mills Inc. - Business segments
      • Table General Mills Inc. - Key news
      • Table General Mills Inc. - Key offerings
      • Table General Mills Inc. - Segment focus
    • Hostess Brands Inc.
      • Table Hostess Brands Inc. - Overview
      • Table Hostess Brands Inc. - Product / Service
      • Table Hostess Brands Inc. - Key offerings
    • McKee Foods
      • Table McKee Foods - Overview
      • Table McKee Foods - Product / Service
      • Table McKee Foods - Key offerings
    • Premier Foods Plc
      • Table Premier Foods Plc - Overview
      • Table Premier Foods Plc - Business segments
      • Table Premier Foods Plc - Key offerings
      • Table Premier Foods Plc - Segment focus
    • WW International Inc.
      • Table WW International Inc. - Overview
      • Table WW International Inc. - Business segments
      • Table WW International Inc. - Key offerings
      • Table WW International Inc. - Segment focus
    • Yamazaki Baking Co. Ltd.
      • Table Yamazaki Baking Co. Ltd. - Overview
      • Table Yamazaki Baking Co. Ltd. - Business segments
      • Table Yamazaki Baking Co. Ltd. - Key offerings
      • Table Yamazaki Baking Co. Ltd. - Segment focus
    • Yildiz Holding AS
      • Table Yildiz Holding AS - Overview
      • Table Yildiz Holding AS - Product / Service
      • Table Yildiz Holding AS - Key news
      • Table Yildiz Holding AS - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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