Global Bubble Tea Market 2023-2027

Global Bubble Tea Market 2023-2027

Technavio has been monitoring the bubble tea market and it is poised to grow by $1226.22 million during 2023-2027, accelerating at a CAGR of 7.5% during the forecast period. Our report on the bubble tea market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising accessibility and availability through organized retailing, growing tea cafe culture, and the health benefits of bubble tea.

Technavio's bubble tea market is segmented as below:

By Product

  • Black tea
  • Green tea
  • Others
By Flavor
  • Fruit flavor
  • Chocolate flavor
  • Coffee Flavor
  • Others
By Geographical Landscape
  • APAC
  • Europe
  • North America
  • South America
  • Middle East and Africa
This study identifies the introduction of new flavors as one of the prime reasons driving the bubble tea market growth during the next few years. Also, the development of bubble tea-infused dishes and the advent of liquor-based bubble tea beverages will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the bubble tea market covers the following areas:
  • Bubble tea market sizing
  • Bubble tea market forecast
  • Bubble tea market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading bubble tea market vendors that include Boba Box, Boba Tea Direct, BossenStore.com, Bubble Tea House Co., Bubble Tea Supply, Chen En Food Product Enterprise Co. Ltd., Empire Eagle Food Co. Ltd., Europe BoBoQ GmbH, Fanale Drinks, Fokus Inc., HUEY-YUHE ENTERPRISE CO. LTD, Karat by Lollicup, KRISHNA FOOD INDIA, Possmei international Co. Ltd., Sumos (M) Sdn Bhd., Sunnysyrup Food Co. Ltd., Sunwide Bubble Tea, Troika JC, and Yen Chuan International Co. Ltd. Also, the bubble tea market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Product
      • Table Executive Summary – Chart on Market Segmentation by Flavor
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Table Data Table on Global Market: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Global bubble tea market 2017 - 2021
      • Table Historic Market Size – Data table on global bubble tea market 2017 - 2021 ($ million)
    • Product Segment Analysis 2017 - 2021
      • Table Historic Market Size – Product Segment 2017 - 2021 ($ million)
    • Flavor Segment Analysis 2017 - 2021
      • Table Historic Market Size – Flavor Segment 2017 - 2021 ($ million)
    • Geography Segment Analysis 2017 - 2021
      • Table Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • Country Segment Analysis 2017 - 2021
      • Table Historic Market Size – Country Segment 2017 - 2021 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2022-2027 (%)
      • Table Data Table on Product - Market share 2022-2027 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Black tea - Market size and forecast 2022-2027
      • Table Chart on Black tea - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Black tea - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Black tea - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Black tea - Year-over-year growth 2022-2027 (%)
    • Green tea - Market size and forecast 2022-2027
      • Table Chart on Green tea - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Green tea - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Green tea - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Green tea - Year-over-year growth 2022-2027 (%)
    • Others - Market size and forecast 2022-2027
      • Table Chart on Others - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Others - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Others - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Others - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ million)
  • Market Segmentation by Flavor
    • Market segments
      • Table Chart on Flavor - Market share 2022-2027 (%)
      • Table Data Table on Flavor - Market share 2022-2027 (%)
    • Comparison by Flavor
      • Table Chart on Comparison by Flavor
      • Table Data Table on Comparison by Flavor
    • Fruit flavor - Market size and forecast 2022-2027
      • Table Chart on Fruit flavor - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Fruit flavor - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Fruit flavor - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Fruit flavor - Year-over-year growth 2022-2027 (%)
    • Chocolate flavor - Market size and forecast 2022-2027
      • Table Chart on Chocolate flavor - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Chocolate flavor - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Chocolate flavor - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Chocolate flavor - Year-over-year growth 2022-2027 (%)
    • Coffee Flavor - Market size and forecast 2022-2027
      • Table Chart on Coffee Flavor - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Coffee Flavor - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Coffee Flavor - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Coffee Flavor - Year-over-year growth 2022-2027 (%)
    • Others - Market size and forecast 2022-2027
      • Table Chart on Others - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Others - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Others - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Others - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Flavor
      • Table Market opportunity by Flavor ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2022-2027 (%)
      • Table Data Table on Market share by geography 2022-2027 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • APAC - Market size and forecast 2022-2027
      • Table Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Table Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • Europe - Market size and forecast 2022-2027
      • Table Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • North America - Market size and forecast 2022-2027
      • Table Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on North America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on North America - Year-over-year growth 2022-2027 (%)
    • South America - Market size and forecast 2022-2027
      • Table Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on South America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on South America - Year-over-year growth 2022-2027 (%)
    • Middle East and Africa - Market size and forecast 2022- 2027
      • Table Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • China - Market size and forecast 2022-2027
      • Table Chart on China - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on China - Market size and forecast 2022-2027 ($ million)
      • Table Chart on China - Year-over-year growth 2022-2027 (%)
      • Table Data Table on China - Year-over-year growth 2022-2027 (%)
    • Taiwan - Market size and forecast 2022-2027
      • Table Chart on Taiwan - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Taiwan - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Taiwan - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Taiwan - Year-over-year growth 2022-2027 (%)
    • UK - Market size and forecast 2022-2027
      • Table Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Table Chart on UK - Year-over-year growth 2022-2027 (%)
      • Table Data Table on UK - Year-over-year growth 2022-2027 (%)
    • US - Market size and forecast 2022-2027
      • Table Chart on US - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Table Chart on US - Year-over-year growth 2022-2027 (%)
      • Table Data Table on US - Year-over-year growth 2022-2027 (%)
    • Germany - Market size and forecast 2022-2027
      • Table Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rising accessibility and availability through organized retailing
      • Growing tea cafe culture
      • Health benefits of bubble tea
    • Market challenges
      • Price volatility of raw materials
      • Major threat from substitutes
      • Overconsumption impact
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Introduction of new flavors
      • Development of bubble tea-infused dishes
      • Advent of liquor-based bubble tea beverages
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Boba Box
      • Table Boba Box - Overview
      • Table Boba Box - Product / Service
      • Table Boba Box - Key offerings
    • Boba Tea Direct
      • Table Boba Tea Direct - Overview
      • Table Boba Tea Direct - Product / Service
      • Table Boba Tea Direct - Key offerings
    • BossenStore.com
      • Table BossenStore.com - Overview
      • Table BossenStore.com - Product / Service
      • Table BossenStore.com - Key offerings
    • Bubble Tea House Co.
      • Table Bubble Tea House Co. - Overview
      • Table Bubble Tea House Co. - Product / Service
      • Table Bubble Tea House Co. - Key offerings
    • Bubble Tea Supply
      • Table Bubble Tea Supply - Overview
      • Table Bubble Tea Supply - Product / Service
      • Table Bubble Tea Supply - Key offerings
    • Chen En Food Product Enterprise Co. Ltd.
      • Table Chen En Food Product Enterprise Co. Ltd. - Overview
      • Table Chen En Food Product Enterprise Co. Ltd. - Product / Service
      • Table Chen En Food Product Enterprise Co. Ltd. - Key news
      • Table Chen En Food Product Enterprise Co. Ltd. - Key offerings
    • Empire Eagle Food Co. Ltd.
      • Table Empire Eagle Food Co. Ltd. - Overview
      • Table Empire Eagle Food Co. Ltd. - Product / Service
      • Table Empire Eagle Food Co. Ltd. - Key offerings
    • Europe BoBoQ GmbH
      • Table Europe BoBoQ GmbH - Overview
      • Table Europe BoBoQ GmbH - Product / Service
      • Table Europe BoBoQ GmbH - Key offerings
    • Fanale Drinks
      • Table Fanale Drinks - Overview
      • Table Fanale Drinks - Product / Service
      • Table Fanale Drinks - Key offerings
    • Fokus Inc.
      • Table Fokus Inc. - Overview
      • Table Fokus Inc. - Product / Service
      • Table Fokus Inc. - Key offerings
    • HUEY-YUHE ENTERPRISE CO. LTD
      • Table HUEY-YUHE ENTERPRISE CO. LTD - Overview
      • Table HUEY-YUHE ENTERPRISE CO. LTD - Product / Service
      • Table HUEY-YUHE ENTERPRISE CO. LTD - Key offerings
    • Karat by Lollicup
      • Table Karat by Lollicup - Overview
      • Table Karat by Lollicup - Product / Service
      • Table Karat by Lollicup - Key offerings
    • Possmei international Co. Ltd.
      • Table Possmei international Co. Ltd. - Overview
      • Table Possmei international Co. Ltd. - Product / Service
      • Table Possmei international Co. Ltd. - Key offerings
    • Sumos (M) Sdn Bhd.
      • Table Sumos (M) Sdn Bhd. - Overview
      • Table Sumos (M) Sdn Bhd. - Product / Service
      • Table Sumos (M) Sdn Bhd. - Key offerings
    • Troika JC
      • Table Troika JC - Overview
      • Table Troika JC - Product / Service
      • Table Troika JC - Key news
      • Table Troika JC - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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