Global Beer Market 2024-2028

Global Beer Market 2024-2028


The beer market is forecasted to grow by USD 148.43 bn during 2023-2028, accelerating at a CAGR of 3.72% during the forecast period. The report on the beer market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising demand for beer in emerging economies, increasing demand for premium beers, and growth of online retailing for beer.

Technavio's beer market is segmented as below:

By Packaging
  • Bottles
  • Cans
By Distribution Channel
  • On-trade
  • Off-trade
By Geographical Landscape
  • APAC
  • Europe
  • North America
  • South America
  • Middle East and Africa
This study identifies the increasing number of m and an in the global beer market as one of the prime reasons driving the beer market growth during the next few years. Also, the introduction of new beer flavors and rising demand for low-alcohol beer will lead to sizable demand in the market.

The report on the beer market covers the following areas:
  • Beer market sizing
  • Beer market forecast
  • Beer market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading beer market vendors that include AleSmith Brewing Co., Anheuser Busch InBev SA NV, Asahi Group Holdings Ltd., BrewDog Plc, Carlsberg Breweries AS, Cloudwater Brew Co., Constellation Brands Inc., Diageo Plc, East 9th Brewing Co., Forbidden Root Restaurant and Brewery, Heineken NV, Keurig Dr Pepper Inc., Kirin Holdings Co. Ltd., Mikkeller APS, Molson Coors Beverage Co., Sprecher, Stone Brewing Co. LLC, Swinkels Family Brewers, The Boston Beer Co. Inc., and Wild Beer Co.. Also, the beer market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Chart on Market Overview
      • Table Executive Summary - Data Table on Market Overview
      • Table Executive Summary - Chart on Global Market Characteristics
      • Table Executive Summary - Chart on Market by Geography
      • Table Executive Summary - Chart on Market Segmentation by Packaging
      • Table Executive Summary - Chart on Market Segmentation by Distribution Channel
      • Table Executive Summary - Chart on Incremental Growth
      • Table Executive Summary - Data Table on Incremental Growth
      • Table Executive Summary - Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global beer market 2018 - 2022
      • Table Historic Market Size - Data Table on global beer market 2018 - 2022 ($ billion)
    • Packaging Segment Analysis 2018 - 2022
      • Table Historic Market Size - Packaging Segment 2018 - 2022 ($ billion)
    • Distribution Channel Segment Analysis 2018 - 2022
      • Table Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ billion)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size - Country Segment 2018 - 2022 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers - Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants - Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes - Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry - Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by Packaging
    • Market segments
      • Table Chart on Packaging - Market share 2023-2028 (%)
      • Table Data Table on Packaging - Market share 2023-2028 (%)
    • Comparison by Packaging
      • Table Chart on Comparison by Packaging
      • Table Data Table on Comparison by Packaging
    • Bottles - Market size and forecast 2023-2028
      • Table Chart on Bottles - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Bottles - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Bottles - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Bottles - Year-over-year growth 2023-2028 (%)
    • Cans - Market size and forecast 2023-2028
      • Table Chart on Cans - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Cans - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Cans - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Cans - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Packaging
      • Table Market opportunity by Packaging ($ billion)
      • Table Data Table on Market opportunity by Packaging ($ billion)
  • Market Segmentation by Distribution Channel
    • Market segments
      • Table Chart on Distribution Channel - Market share 2023-2028 (%)
      • Table Data Table on Distribution Channel - Market share 2023-2028 (%)
    • Comparison by Distribution Channel
      • Table Chart on Comparison by Distribution Channel
      • Table Data Table on Comparison by Distribution Channel
    • On-trade - Market size and forecast 2023-2028
      • Table Chart on On-trade - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on On-trade - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on On-trade - Year-over-year growth 2023-2028 (%)
      • Table Data Table on On-trade - Year-over-year growth 2023-2028 (%)
    • Off-trade - Market size and forecast 2023-2028
      • Table Chart on Off-trade - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Off-trade - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Off-trade - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Off-trade - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Distribution Channel
      • Table Market opportunity by Distribution Channel ($ billion)
      • Table Data Table on Market opportunity by Distribution Channel ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023- 2028
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • Canada - Market size and forecast 2023-2028
      • Table Chart on Canada - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on Canada - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on Canada - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Canada - Year-over-year growth 2023-2028 (%)
    • UK - Market size and forecast 2023-2028
      • Table Chart on UK - Market size and forecast 2023-2028 ($ billion)
      • Table Data Table on UK - Market size and forecast 2023-2028 ($ billion)
      • Table Chart on UK - Year-over-year growth 2023-2028 (%)
      • Table Data Table on UK - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ billion)
      • Table Data Tables on Market opportunity by geography ($ billion)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rising demand for beer in emerging economies
      • Increasing demand for premium beers
      • Growth of online retailing for beer
    • Market challenges
      • Presence of stringent regulations and high rates of taxes on alcoholic beverages
      • Growing awareness about health-related issues associated with consumption of beer
      • Growing competition from non-alcoholic alternatives
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Increasing number of M and A in global beer market
      • Introduction of new beer flavors
      • Rising demand for low-alcohol beer
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Anheuser Busch InBev SA NV
      • Table Anheuser Busch InBev SA NV - Overview
      • Table Anheuser Busch InBev SA NV - Product / Service
      • Table Anheuser Busch InBev SA NV - Key offerings
    • Asahi Group Holdings Ltd.
      • Table Asahi Group Holdings Ltd. - Overview
      • Table Asahi Group Holdings Ltd. - Business segments
      • Table Asahi Group Holdings Ltd. - Key offerings
      • Table Asahi Group Holdings Ltd. - Segment focus
    • BrewDog Plc
      • Table BrewDog Plc - Overview
      • Table BrewDog Plc - Product / Service
      • Table BrewDog Plc - Key offerings
    • Carlsberg Breweries AS
      • Table Carlsberg Breweries AS - Overview
      • Table Carlsberg Breweries AS - Business segments
      • Table Carlsberg Breweries AS - Key news
      • Table Carlsberg Breweries AS - Key offerings
      • Table Carlsberg Breweries AS - Segment focus
    • Cloudwater Brew Co.
      • Table Cloudwater Brew Co. - Overview
      • Table Cloudwater Brew Co. - Product / Service
      • Table Cloudwater Brew Co. - Key offerings
    • Constellation Brands Inc.
      • Table Constellation Brands Inc. - Overview
      • Table Constellation Brands Inc. - Business segments
      • Table Constellation Brands Inc. - Key news
      • Table Constellation Brands Inc. - Key offerings
      • Table Constellation Brands Inc. - Segment focus
    • Diageo Plc
      • Table Diageo Plc - Overview
      • Table Diageo Plc - Business segments
      • Table Diageo Plc - Key news
      • Table Diageo Plc - Key offerings
      • Table Diageo Plc - Segment focus
    • Heineken NV
      • Table Heineken NV - Overview
      • Table Heineken NV - Business segments
      • Table Heineken NV - Key offerings
      • Table Heineken NV - Segment focus
    • Kirin Holdings Co. Ltd.
      • Table Kirin Holdings Co. Ltd. - Overview
      • Table Kirin Holdings Co. Ltd. - Business segments
      • Table Kirin Holdings Co. Ltd. - Key offerings
      • Table Kirin Holdings Co. Ltd. - Segment focus
    • Mikkeller APS
      • Table Mikkeller APS - Overview
      • Table Mikkeller APS - Product / Service
      • Table Mikkeller APS - Key offerings
    • Molson Coors Beverage Co.
      • Table Molson Coors Beverage Co. - Overview
      • Table Molson Coors Beverage Co. - Business segments
      • Table Molson Coors Beverage Co. - Key offerings
      • Table Molson Coors Beverage Co. - Segment focus
    • Sprecher
      • Table Sprecher - Overview
      • Table Sprecher - Product / Service
      • Table Sprecher - Key offerings
    • Stone Brewing Co. LLC
      • Table Stone Brewing Co. LLC - Overview
      • Table Stone Brewing Co. LLC - Product / Service
      • Table Stone Brewing Co. LLC - Key offerings
    • Swinkels Family Brewers
      • Table Swinkels Family Brewers - Overview
      • Table Swinkels Family Brewers - Product / Service
      • Table Swinkels Family Brewers - Key offerings
    • The Boston Beer Co. Inc.
      • Table The Boston Beer Co. Inc. - Overview
      • Table The Boston Beer Co. Inc. - Product / Service
      • Table The Boston Beer Co. Inc. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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