Global Artificial Intelligence Based Personalization Market 2024-2028
Artificial Intelligence Based Personalization Market 2024-2028
The artificial intelligence based personalization market is forecasted to grow by USD 2521.7 mn during 2023-2028, accelerating at a CAGR of 18.52% during the forecast period. The report on the artificial intelligence based personalization market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by high unsubscribe rate for mass marketing, churn prediction, and increase in use of chatbots.
Technavio's artificial intelligence based personalization market is segmented as below:
By Application
- Website Personalization
- Display ads personalization
- Social media personalization
- E-mail personalization
- Others
By Technology
- Machine learning and deep learning
- Natural language processing
By Geographical Landscape
- APAC
- North America
- Europe
- South America
- Middle East and Africa
This study identifies the advances in AI and ML as one of the prime reasons driving the artificial intelligence based personalization market growth during the next few years. Also, AI integration with augmented reality (AR) and increased applications in E-commerce will lead to sizable demand in the market.
The report on the artificial intelligence based personalization market covers the following areas:
- Artificial intelligence based personalization market sizing
- Artificial intelligence based personalization market forecast
- Artificial intelligence based personalization market industry analysis
The vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading artificial intelligence based personalization market vendors that include Accenture PLC, Adobe Inc., Alphabet Inc., Amazon.com Inc., Apple Inc., BloomReach Inc., Blueshift Labs Inc., BOUNTEOUS, Crownpeak Technology Inc., H2O.AI Inc., Infinite Analytics Inc., International Business Machines Corp., McDonald Corp., Microsoft Corp., mParticle Inc., Salesforce Inc., Sitecore Holding II AS, Verint Systems Inc., ViSenze Pte. Ltd., and ZS Associates Inc.. Also, the artificial intelligence based personalization market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The company presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.