Global Application Platform Market 2024-2028

Global Application Platform Market 2024-2028


The application platform market is forecasted to grow by USD 5.67 bn during 2023-2028, accelerating at a CAGR of 6.34% during the forecast period. The report on the application platform market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the growing popularity of cloud-based services, the rapid development of the mobile application ecosystem, and increasing capital investment in application development for mobile and web.

Technavio's application platform market is segmented as below:

By Deployment
  • On-premises
  • aPaaS
By End-user
  • Large enterprises
  • SMEs
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the emergence of low-code application platforms as one of the prime reasons driving the application platform market growth during the next few years. Also, innovations in application platforms and a growing number of acquisitions and partnerships among vendors will lead to sizable demand in the market.

The report on the application platform market covers the following areas:
  • Application platform market sizing
  • Application platform market forecast
  • Application platform market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading application platform market vendors that include Adobe Inc., Alphabet Inc., Amazon.com Inc., Appian Corp., Betty Blocks BV, BMC Software Inc., Caucho Technology Inc, Cisco Systems Inc., GigaSpaces, Hewlett Packard Enterprise Co., Hitachi Ltd., International Business Machines Corp., Microsoft Corp., Open Text Corp., Oracle Corp., Salesforce Inc., SAP SE, Siemens AG, VANTIQ Inc., Wipro Ltd., Zerone Consulting Pvt. Ltd., and Akamai Technologies Inc.. Also, the application platform market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Deployment
      • Table Executive Summary – Chart on Market Segmentation by End-user
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Global - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Global - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Global Market: Year-over-year growth 2023-2028 (%)
  • Historic Market Size
    • Global Application Platform market 2018 - 2022
      • Table Historic Market Size – Data Table on global application platform market 2018 - 2022 ($ million)
    • Deployment Segment Analysis 2018 - 2022
      • Table Historic Market Size – Deployment Segment 2018 - 2022 ($ million)
    • End-user Segment Analysis 2018 - 2022
      • Table Historic Market Size – End-user Segment 2018 - 2022 ($ million)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size – Geography Segment 2018 - 2022 ($ million)
    • Country Segment Analysis 2018 - 2022
      • Table Historic Market Size – Country Segment 2018 - 2022 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by Deployment
    • Market segments
      • Table Chart on Deployment - Market share 2023-2028 (%)
      • Table Data Table on Deployment - Market share 2023-2028 (%)
    • Comparison by Deployment
      • Table Chart on Comparison by Deployment
      • Table Data Table on Comparison by Deployment
    • On-premises - Market size and forecast 2023-2028
      • Table Chart on On-premises - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on On-premises - Market size and forecast 2023-2028 ($ million)
      • Table Chart on On-premises - Year-over-year growth 2023-2028 (%)
      • Table Data Table on On-premises - Year-over-year growth 2023-2028 (%)
    • aPaaS - Market size and forecast 2023-2028
      • Table Chart on aPaaS - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on aPaaS - Market size and forecast 2023-2028 ($ million)
      • Table Chart on aPaaS - Year-over-year growth 2023-2028 (%)
      • Table Data Table on aPaaS - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Deployment
      • Table Market opportunity by Deployment ($ million)
      • Table Data Table on Market opportunity by Deployment ($ million)
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2023-2028 (%)
      • Table Data Table on End-user - Market share 2023-2028 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Large enterprises - Market size and forecast 2023-2028
      • Table Chart on Large enterprises - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Large enterprises - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Large enterprises - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Large enterprises - Year-over-year growth 2023-2028 (%)
    • SMEs - Market size and forecast 2023-2028
      • Table Chart on SMEs - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on SMEs - Market size and forecast 2023-2028 ($ million)
      • Table Chart on SMEs - Year-over-year growth 2023-2028 (%)
      • Table Data Table on SMEs - Year-over-year growth 2023-2028 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ million)
      • Table Data Table on Market opportunity by End-user ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2023-2028 (%)
      • Table Data Table on Market share by geography 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2023-2028
      • Table Chart on North America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on North America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on North America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on North America - Year-over-year growth 2023-2028 (%)
    • Europe - Market size and forecast 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Europe - Year-over-year growth 2023-2028 (%)
    • APAC - Market size and forecast 2023-2028
      • Table Chart on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on APAC - Market size and forecast 2023-2028 ($ million)
      • Table Chart on APAC - Year-over-year growth 2023-2028 (%)
      • Table Data Table on APAC - Year-over-year growth 2023-2028 (%)
    • South America - Market size and forecast 2023-2028
      • Table Chart on South America - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on South America - Market size and forecast 2023-2028 ($ million)
      • Table Chart on South America - Year-over-year growth 2023-2028 (%)
      • Table Data Table on South America - Year-over-year growth 2023-2028 (%)
    • Middle East and Africa - Market size and forecast 2023- 2028
      • Table Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
    • US - Market size and forecast 2023-2028
      • Table Chart on US - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on US - Market size and forecast 2023-2028 ($ million)
      • Table Chart on US - Year-over-year growth 2023-2028 (%)
      • Table Data Table on US - Year-over-year growth 2023-2028 (%)
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • China - Market size and forecast 2023-2028
      • Table Chart on China - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on China - Market size and forecast 2023-2028 ($ million)
      • Table Chart on China - Year-over-year growth 2023-2028 (%)
      • Table Data Table on China - Year-over-year growth 2023-2028 (%)
    • UK - Market size and forecast 2023-2028
      • Table Chart on UK - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on UK - Market size and forecast 2023-2028 ($ million)
      • Table Chart on UK - Year-over-year growth 2023-2028 (%)
      • Table Data Table on UK - Year-over-year growth 2023-2028 (%)
    • Australia - Market size and forecast 2023-2028
      • Table Chart on Australia - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Australia - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Australia - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Australia - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
      • Table Data Tables on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Growing popularity of cloud-based services
      • Rapid development of mobile application ecosystem
      • Increasing capital investment in application development for mobile and web
    • Market challenges
      • Issues associated with vendor lock-in
      • Lack of awareness about PaaS services
      • Easy availability of open-source platforms
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Emergence of low-code application platforms
      • Innovations in application platforms
      • Growing number of acquisitions and partnerships among vendors
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Adobe Inc.
      • Table Adobe Inc. - Overview
      • Table Adobe Inc. - Business segments
      • Table Adobe Inc. - Key offerings
      • Table Adobe Inc. - Segment focus
    • Akamai Technologies Inc.
      • Table Akamai Technologies Inc. - Overview
      • Table Akamai Technologies Inc. - Business segments
      • Table Akamai Technologies Inc. - Key news
      • Table Akamai Technologies Inc. - Key offerings
      • Table Akamai Technologies Inc. - Segment focus
    • Alphabet Inc.
      • Table Alphabet Inc. - Overview
      • Table Alphabet Inc. - Business segments
      • Table Alphabet Inc. - Key news
      • Table Alphabet Inc. - Key offerings
      • Table Alphabet Inc. - Segment focus
    • Appian Corp.
      • Table Appian Corp. - Overview
      • Table Appian Corp. - Product / Service
      • Table Appian Corp. - Key news
      • Table Appian Corp. - Key offerings
    • Betty Blocks BV
      • Table Betty Blocks BV - Overview
      • Table Betty Blocks BV - Product / Service
      • Table Betty Blocks BV - Key offerings
    • BMC Software Inc.
      • Table BMC Software Inc. - Overview
      • Table BMC Software Inc. - Product / Service
      • Table BMC Software Inc. - Key offerings
    • Cisco Systems Inc.
      • Table Cisco Systems Inc. - Overview
      • Table Cisco Systems Inc. - Business segments
      • Table Cisco Systems Inc. - Key news
      • Table Cisco Systems Inc. - Key offerings
      • Table Cisco Systems Inc. - Segment focus
    • GigaSpaces
      • Table GigaSpaces - Overview
      • Table GigaSpaces - Product / Service
      • Table GigaSpaces - Key offerings
    • International Business Machines Corp.
      • Table International Business Machines Corp. - Overview
      • Table International Business Machines Corp. - Business segments
      • Table International Business Machines Corp. - Key news
      • Table International Business Machines Corp. - Key offerings
      • Table International Business Machines Corp. - Segment focus
    • Microsoft Corp.
      • Table Microsoft Corp. - Overview
      • Table Microsoft Corp. - Business segments
      • Table Microsoft Corp. - Key news
      • Table Microsoft Corp. - Key offerings
      • Table Microsoft Corp. - Segment focus
    • Open Text Corp.
      • Table Open Text Corp. - Overview
      • Table Open Text Corp. - Product / Service
      • Table Open Text Corp. - Key news
      • Table Open Text Corp. - Key offerings
    • Oracle Corp.
      • Table Oracle Corp. - Overview
      • Table Oracle Corp. - Business segments
      • Table Oracle Corp. - Key news
      • Table Oracle Corp. - Key offerings
      • Table Oracle Corp. - Segment focus
    • Salesforce Inc.
      • Table Salesforce Inc. - Overview
      • Table Salesforce Inc. - Product / Service
      • Table Salesforce Inc. - Key news
      • Table Salesforce Inc. - Key offerings
    • SAP SE
      • Table SAP SE - Overview
      • Table SAP SE - Business segments
      • Table SAP SE - Key news
      • Table SAP SE - Key offerings
      • Table SAP SE - Segment focus
    • Siemens AG
      • Table Siemens AG - Overview
      • Table Siemens AG - Business segments
      • Table Siemens AG - Key news
      • Table Siemens AG - Key offerings
      • Table Siemens AG - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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