Energy Bar Market in North America 2022-2026

Energy Bar Market in North America 2022-2026

Technavio has been monitoring the energy bar market in North America and it is poised to grow by $ 1.09 bn during 2022-2026, progressing at a CAGR of 4.64% during the forecast period. Our report on the energy bar market in North America provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment. The market is driven by the increasing demand for sports nutrition and rising product innovation in energy bars. In addition, the increasing demand for sports nutrition is anticipated to boost the growth of the market as well.

The energy bar market in North America analysis includes the distribution channel segment and geographic landscape.

Technavio's energy bar market in North America is segmented as below:

By Distribution Channel

  • Offline
  • Online
By Geographical Landscape
  • US
  • Canada
  • Mexico
This study identifies the high demand for energy bars from millennial populationas one of the prime reasons driving the energy bar market growth in North America during the next few years.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on energy bar market in North America covers the following areas:
  • Energy bar market sizing
  • Energy bar market forecast
  • Energy bar market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading energy bar market vendors in North America that include Clif Bar and Co., General Mills Inc., Kellogg Co., Mars Inc., McKee Foods, NuGo Nutrition, PepsiCo Inc., Post Holdings Inc., Probar LLC, and Simply Good Foods USA Inc. Also, the energy bar market in North America analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market characteristics
    • Value chain analysis
      • Table Value chain analysis: Packaged foods and meats
      • Input
      • Inbound logistics
      • Primary processing
      • Secondary and tertiary processing
      • Outbound logistics
      • End-customers
      • Marketing and sales
      • Services
      • Innovations
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2021
    • Market outlook: Forecast for 2021 - 2026
      • Table North America - Market size and forecast 2021 - 2026 ($ million)
      • Table North American market: Year-over-year growth 2021 - 2026 (%)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis 2021 & 2026
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2021
  • Market Segmentation by Distribution channel
    • Market segments
      • Table Distribution channel - Market share 2021-2026 (%)
    • Comparison by Distribution channel
      • Table Comparison by Distribution channel
    • Offline - Market size and forecast 2021-2026
      • Table Offline - Market size and forecast 2021-2026 ($ million)
      • Table Offline - Year-over-year growth 2021-2026 (%)
    • Online - Market size and forecast 2021-2026
      • Table Online - Market size and forecast 2021-2026 ($ million)
      • Table Online - Year-over-year growth 2021-2026 (%)
    • Market opportunity by Distribution channel
      • Table Market opportunity by Distribution channel
  • Customer landscape
    • Table Customer landscape
  • Geographic Landscape
    • Geographic segmentation
      • Table Market share by geography 2021-2026 (%)
    • Geographic comparison
      • Table Geographic comparison
    • US - Market size and forecast 2021-2026
      • Table US - Market size and forecast 2021-2026 ($ million)
      • Table US - Year-over-year growth 2021-2026 (%)
    • Canada - Market size and forecast 2021-2026
      • Table Canada - Market size and forecast 2021-2026 ($ million)
      • Table Canada - Year-over-year growth 2021-2026 (%)
    • Mexico - Market size and forecast 2021-2026
      • Table Mexico - Market size and forecast 2021-2026 ($ million)
      • Table Mexico - Year-over-year growth 2021-2026 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Increasing demand for sports nutrition
      • Rising product innovation in energy bars
    • Market challenges
      • Easy availability of substitutes
      • Negative impact of product recalls
        • Table Impact of drivers and challenges
    • Market trends
      • Increasing sales of energy bars through online retailing
      • Packaging-related innovations
  • Vendor Landscape
    • Competitive scenario
    • Vendor landscape
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
      • Table Industry risks
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Clif Bar and Co.
      • Table Clif Bar and Co. - Overview
      • Table Clif Bar and Co. - Product and service
      • Table Clif Bar and Co. - Key offerings
    • General Mills Inc.
      • Table General Mills Inc. - Overview
      • Table General Mills Inc. - Business segments
      • Table General Mills Inc.- Key news
      • Table General Mills Inc. - Key offerings
      • Table General Mills Inc. - Segment focus
    • Kellogg Co.
      • Table Kellogg Co. - Overview
      • Table Kellogg Co. - Business segments
      • Table Kellogg Co. - Key offerings
      • Table Kellogg Co. - Segment focus
    • Mars Inc.
      • Table Mars Inc. - Overview
      • Table Mars Inc. - Product and service
      • Table Mars Inc. - Key offerings
    • McKee Foods
      • Table McKee Foods - Overview
      • Table McKee Foods - Product and service
      • Table McKee Foods - Key offerings
    • NuGo Nutrition
      • Table NuGo Nutrition - Overview
      • Table NuGo Nutrition - Product and service
      • Table NuGo Nutrition - Key offerings
    • PepsiCo Inc.
      • Table PepsiCo Inc. - Overview
      • Table PepsiCo Inc. - Business segments
      • Table PepsiCo Inc. - Key offerings
      • Table PepsiCo Inc. - Segment focus
    • Post Holdings Inc.
      • Table Post Holdings Inc. - Overview
      • Table Post Holdings Inc. - Business segments
      • Table Post Holdings Inc. - Key offerings
      • Table Post Holdings Inc. - Segment focus
    • Probar LLC
      • Table Probar LLC - Overview
      • Table Probar LLC - Product and service
      • Table Probar LLC - Key offerings
    • Simply Good Foods USA Inc.
      • Table Simply Good Foods USA Inc. - Overview
      • Table Simply Good Foods USA Inc. - Business segments
      • Table Simply Good Foods USA Inc. - Key offerings
      • Table Simply Good Foods USA Inc. - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research Methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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