ELT Market in Europe 2024-2028

ELT Market In Europe 2024-2028


The ELT market in Europe is forecasted to grow by USD 3.68 bn during 2023-2028, accelerating at a CAGR of 8.51% during the forecast period. The report on the ELT market in Europe provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by a rise in ELT franchises in Europe, increasing focus from MNCs for ELT, and government initiatives supporting ELT.

Technavio's ELT market in Europe is segmented as below:

By End-user
  • Institutional learners
  • Individual learners
By Learning Method
  • Online learning
  • Blended learning
  • Classroom learning
This study identifies the increased use of game-based learning as one of the prime reasons driving the ELT market in Europe growth during the next few years. Also, the rising importance of ELT at the preschool level and the rising implementation of cloud-based services will lead to sizable demand in the market.

The report on the ELT market in Europe covers the following areas:
  • Elt market in Europe sizing
  • Elt market in Europe forecast
  • Elt market in Europe industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading ELT market in Europe vendors that include Babbel GmbH, Benesse Holdings Inc., Busuu Ltd., digital publishing AG, Duolingo Inc., EF Education First Ltd., Europass Teacher Academy SRL, Graham Holdings Co., inlingua International Ltd., IXL Learning Inc., Language and Training Sro, Lingoda GmbH, Linguaphone Group, Linguarama International Ltd., Memrise Ltd., Pearson Plc, Ping An Insurance Group Co. of China Ltd., Sanako Oy, and Sprachcaffe Languages Plus. Also, the ELT market in Europe analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Country Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by End-user
      • Table Executive Summary – Chart on Market Segmentation by Learning Method
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2023
    • Market outlook: Forecast for 2023-2028
      • Table Chart on Europe - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Regional - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Europe: Year-over-year growth 2023-2028 (%)
      • Table Data Table on Regional - Market size and forecast 2023-2028 ($ million)
  • Historic Market Size
    • ELT market in Europe 2018 - 2022
      • Table Historic Market Size – Data Table on ELT market in Europe 2018 - 2022 ($ million)
    • End-user Segment Analysis 2018 - 2022
      • Table Historic Market Size – End-user Segment 2018 - 2022 ($ million)
    • Learning Method Segment Analysis 2018 - 2022
      • Table Historic Market Size – Learning Method Segment 2018 - 2022 ($ million)
    • Geography Segment Analysis 2018 - 2022
      • Table Historic Market Size – Geography Segment 2018 - 2022 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2023 and 2028
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2023 and 2028
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2023 and 2028
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2023 and 2028
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2023 and 2028
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2023 and 2028
    • Market condition
      • Table Chart on Market condition - Five forces 2023 and 2028
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2023-2028 (%)
      • Table Data Table on End-user - Market share 2023-2028 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Institutional learners - Market size and forecast 2023- 2028
      • Table Chart on Institutional learners - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Institutional learners - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Institutional learners - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Institutional learners - Year-over-year growth 2023-2028 (%)
    • Individual learners - Market size and forecast 2023-2028
      • Table Chart on Individual learners - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Individual learners - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Individual learners - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Individual learners - Year-over-year growth 2023-2028 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ million)
      • Table Data Table on Market opportunity by End-user ($ million)
  • Market Segmentation by Learning Method
    • Market segments
      • Table Chart on Learning Method - Market share 2023-2028 (%)
      • Table Data Table on Learning Method - Market share 2023-2028 (%)
    • Comparison by Learning Method
      • Table Chart on Comparison by Learning Method
      • Table Data Table on Comparison by Learning Method
    • Online learning - Market size and forecast 2023-2028
      • Table Chart on Online learning - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Online learning - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Online learning - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Online learning - Year-over-year growth 2023-2028 (%)
    • Blended learning - Market size and forecast 2023-2028
      • Table Chart on Blended learning - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Blended learning - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Blended learning - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Blended learning - Year-over-year growth 2023-2028 (%)
    • Classroom learning - Market size and forecast 2023- 2028
      • Table Chart on Classroom learning - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Classroom learning - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Classroom learning - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Classroom learning - Year-over-year growth 2023-2028 (%)
    • Market opportunity by Learning Method
      • Table Market opportunity by Learning Method ($ million)
      • Table Data Table on Market opportunity by Learning Method ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography - 2023-2028 (%)
      • Table Data Table on Market share by geography - 2023-2028 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • Germany - Market size and forecast 2023-2028
      • Table Chart on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Germany - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Germany - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Germany - Year-over-year growth 2023-2028 (%)
    • France - Market size and forecast 2023-2028
      • Table Chart on France - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on France - Market size and forecast 2023-2028 ($ million)
      • Table Chart on France - Year-over-year growth 2023-2028 (%)
      • Table Data Table on France - Year-over-year growth 2023-2028 (%)
    • Spain - Market size and forecast 2023-2028
      • Table Chart on Spain - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Spain - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Spain - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Spain - Year-over-year growth 2023-2028 (%)
    • Italy - Market size and forecast 2023-2028
      • Table Chart on Italy - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Italy - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Italy - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Italy - Year-over-year growth 2023-2028 (%)
    • Rest of Europe - Market size and forecast 2023-2028
      • Table Chart on Rest of Europe - Market size and forecast 2023-2028 ($ million)
      • Table Data Table on Rest of Europe - Market size and forecast 2023-2028 ($ million)
      • Table Chart on Rest of Europe - Year-over-year growth 2023-2028 (%)
      • Table Data Table on Rest of Europe - Year-over-year growth 2023-2028 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
      • Table Data Table on Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Rise in ELT franchises in Europe
      • Increasing focus from MNCs for ELT
      • Government initiatives supporting ELT
    • Market challenges
      • Considerable setup and implementation costs for educational institutes
      • Stiff competition from MOOCs
      • Lack of trained faculty in Europe ELT market
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2023 and 2028
    • Market trends
      • Increased use of game-based learning
      • Rising importance of ELT at preschool level
      • Rising implementation of cloud-based services
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Babbel GmbH
      • Table Babbel GmbH - Overview
      • Table Babbel GmbH - Product / Service
      • Table Babbel GmbH - Key offerings
    • Benesse Holdings Inc.
      • Table Benesse Holdings Inc. - Overview
      • Table Benesse Holdings Inc. - Business segments
      • Table Benesse Holdings Inc. - Key offerings
      • Table Benesse Holdings Inc. - Segment focus
    • Busuu Ltd.
      • Table Busuu Ltd. - Overview
      • Table Busuu Ltd. - Product / Service
      • Table Busuu Ltd. - Key offerings
    • Duolingo Inc.
      • Table Duolingo Inc. - Overview
      • Table Duolingo Inc. - Product / Service
      • Table Duolingo Inc. - Key offerings
    • EF Education First Ltd.
      • Table EF Education First Ltd. - Overview
      • Table EF Education First Ltd. - Product / Service
      • Table EF Education First Ltd. - Key offerings
    • Europass Teacher Academy SRL
      • Table Europass Teacher Academy SRL - Overview
      • Table Europass Teacher Academy SRL - Product / Service
      • Table Europass Teacher Academy SRL - Key offerings
    • Graham Holdings Co.
      • Table Graham Holdings Co. - Overview
      • Table Graham Holdings Co. - Business segments
      • Table Graham Holdings Co. - Key offerings
      • Table Graham Holdings Co. - Segment focus
    • inlingua International Ltd.
      • Table inlingua International Ltd. - Overview
      • Table inlingua International Ltd. - Product / Service
      • Table inlingua International Ltd. - Key offerings
    • IXL Learning Inc.
      • Table IXL Learning Inc. - Overview
      • Table IXL Learning Inc. - Product / Service
      • Table IXL Learning Inc. - Key offerings
    • Language and Training Sro
      • Table Language and Training Sro - Overview
      • Table Language and Training Sro - Product / Service
      • Table Language and Training Sro - Key offerings
    • Linguaphone Group
      • Table Linguaphone Group - Overview
      • Table Linguaphone Group - Product / Service
      • Table Linguaphone Group - Key offerings
    • Linguarama International Ltd.
      • Table Linguarama International Ltd. - Overview
      • Table Linguarama International Ltd. - Product / Service
      • Table Linguarama International Ltd. - Key offerings
    • Pearson Plc
      • Table Pearson Plc - Overview
      • Table Pearson Plc - Business segments
      • Table Pearson Plc - Key offerings
      • Table Pearson Plc - Segment focus
    • Ping An Insurance Group Co. of China Ltd.
      • Table Ping An Insurance Group Co. of China Ltd. - Overview
      • Table Ping An Insurance Group Co. of China Ltd. - Business segments
      • Table Ping An Insurance Group Co. of China Ltd. - Key offerings
      • Table Ping An Insurance Group Co. of China Ltd. - Segment focus
    • Sanako Oy
      • Table Sanako Oy - Overview
      • Table Sanako Oy - Product / Service
      • Table Sanako Oy - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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