B2c E-commerce Market in Us 2024-2028

B2C E-Commerce Market In US 2023-2027


The B2C e-commerce market in US is forecasted to grow by USD 233.66 bn during 2022-2027, accelerating at a CAGR of 8.12% during the forecast period. The report on the B2C e-commerce market in US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rise in online spending and smartphone penetration, advantages of e-commerce platforms, and increasing investments by e-commerce vendors.

Technavio's B2C e-commerce market in US is segmented as below:
  • By Type
  • B2C retailers
  • Classifieds
  • By Application
  • Consumer electronics and home appliances
  • Apparel and accessories
  • Personal care
  • Others
This study identifies the emergence of omnichannel retailing as one of the prime reasons driving the B2C e-commerce market in US growth during the next few years. Also, technological advancements in e-commerce platforms and rise of social commerce will lead to sizable demand in the market.

The report on the B2C e-commerce market in US covers the following areas:
  • B2C e-commerce market in US sizing
  • B2C e-commerce market in US forecast
  • B2C e-commerce market in US industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading B2C e-commerce market in US vendors that include Amazon.com Inc., ASOS Plc, Bed Bath and Beyond Inc., Best Buy Co. Inc., Costco Wholesale Corp., eBay Inc., Etsy Inc., Inter IKEA Systems B.V., Kohls Corp., Kroger Co., Lowes Companies Inc., Macys Inc., Poshmark Inc., Target Corp., The Gap Inc., The Home Depot Inc., Walmart Inc., Wayfair Inc., Williams Sonoma Inc., and Zara. Also, the B2C e-commerce market in US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Market Segmentation by Application
Executive Summary - Chart on Market Segmentation by Platform
Executive Summary - Chart on Company Market Positioning
2 Market Landscape
2.1 Market ecosystem
Parent Market
Data Table on - Parent Market
2.2 Market characteristics
Market characteristics analysis
2.3 Value chain analysis
Value Chain Analysis
3 Market Sizing
3.1 Market definition
Offerings of companies included in the market definition
3.2 Market segment analysis
Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Chart on US - Market size and forecast 2023-2028 ($ billion)
Data Table on US - Market size and forecast 2023-2028 ($ billion)
Chart on US: Year-over-year growth 2023-2028 (%)
Data Table on US: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
4.1 B2c E-Commerce Market in US 2018 - 2022
Historic Market Size - Data Table on B2c E-Commerce Market in US 2018 - 2022 ($ billion)
4.2 Type segment analysis 2018 - 2022
Historic Market Size - Type Segment 2018 - 2022 ($ billion)
4.3 Application segment analysis 2018 - 2022
Historic Market Size - Application Segment 2018 - 2022 ($ billion)
4.4 Platform segment analysis 2018 - 2022
Historic Market Size - Platform Segment 2018 - 2022 ($ billion)
5 Five Forces Analysis
5.1 Five forces summary
Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Type
6.1 Market segments
Chart on Type - Market share 2023-2028 (%)
Data Table on Type - Market share 2023-2028 (%)
6.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
6.3 B2C retailers - Market size and forecast 2023-2028
Chart on B2C retailers - Market size and forecast 2023-2028 ($ billion)
Data Table on B2C retailers - Market size and forecast 2023-2028 ($ billion)
Chart on B2C retailers - Year-over-year growth 2023-2028 (%)
Data Table on B2C retailers - Year-over-year growth 2023-2028 (%)
6.4 Classifieds - Market size and forecast 2023-2028
Chart on Classifieds - Market size and forecast 2023-2028 ($ billion)
Data Table on Classifieds - Market size and forecast 2023-2028 ($ billion)
Chart on Classifieds - Year-over-year growth 2023-2028 (%)
Data Table on Classifieds - Year-over-year growth 2023-2028 (%)
6.5 Market opportunity by Type
Market opportunity by Type ($ billion)
Data Table on Market opportunity by Type ($ billion)
7 Market Segmentation by Application
7.1 Market segments
Chart on Application - Market share 2023-2028 (%)
Data Table on Application - Market share 2023-2028 (%)
7.2 Comparison by Application
Chart on Comparison by Application
Data Table on Comparison by Application
7.3 Consumer electronics and home appliances - Market size and forecast 2023-2028
Chart on Consumer electronics and home appliances - Market size and forecast 2023-2028 ($ billion)
Data Table on Consumer electronics and home appliances - Market size and forecast 2023-2028 ($ billion)
Chart on Consumer electronics and home appliances - Year-over-year growth 2023-2028 (%)
Data Table on Consumer electronics and home appliances - Year-over-year growth 2023-2028 (%)
7.4 Apparel and accessories - Market size and forecast 2023-2028
Chart on Apparel and accessories - Market size and forecast 2023-2028 ($ billion)
Data Table on Apparel and accessories - Market size and forecast 2023-2028 ($ billion)
Chart on Apparel and accessories - Year-over-year growth 2023-2028 (%)
Data Table on Apparel and accessories - Year-over-year growth 2023-2028 (%)
7.5 Personal care - Market size and forecast 2023-2028
Chart on Personal care - Market size and forecast 2023-2028 ($ billion)
Data Table on Personal care - Market size and forecast 2023-2028 ($ billion)
Chart on Personal care - Year-over-year growth 2023-2028 (%)
Data Table on Personal care - Year-over-year growth 2023-2028 (%)
7.6 Others - Market size and forecast 2023-2028
Chart on Others - Market size and forecast 2023-2028 ($ billion)
Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Chart on Others - Year-over-year growth 2023-2028 (%)
Data Table on Others - Year-over-year growth 2023-2028 (%)
7.7 Market opportunity by Application
Market opportunity by Application ($ billion)
Data Table on Market opportunity by Application ($ billion)
8 Market Segmentation by Platform
8.1 Market segments
Chart on Platform - Market share 2023-2028 (%)
Data Table on Platform - Market share 2023-2028 (%)
8.2 Comparison by Platform
Chart on Comparison by Platform
Data Table on Comparison by Platform
8.3 Multi-brand - Market size and forecast 2023-2028
Chart on Multi-brand - Market size and forecast 2023-2028 ($ billion)
Data Table on Multi-brand - Market size and forecast 2023-2028 ($ billion)
Chart on Multi-brand - Year-over-year growth 2023-2028 (%)
Data Table on Multi-brand - Year-over-year growth 2023-2028 (%)
8.4 Single-brand - Market size and forecast 2023-2028
Chart on Single-brand - Market size and forecast 2023-2028 ($ billion)
Data Table on Single-brand - Market size and forecast 2023-2028 ($ billion)
Chart on Single-brand - Year-over-year growth 2023-2028 (%)
Data Table on Single-brand - Year-over-year growth 2023-2028 (%)
8.5 Market opportunity by Platform
Market opportunity by Platform ($ billion)
Data Table on Market opportunity by Platform ($ billion)
9 Customer Landscape
9.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
10 Drivers, Challenges, and Opportunity/Restraints
10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Impact of drivers and challenges in 2023 and 2028
10.4 Market opportunities/restraints
11 Competitive Landscape
11.1 Overview
11.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
11.3 Landscape disruption
Overview on factors of disruption
11.4 Industry risks
Impact of key risks on business
12 Competitive Analysis
12.1 Companies profiled
Companies covered
12.2 Market positioning of companies
Matrix on companies position and classification
12.3 Amazon.com Inc.
Amazon.com Inc. - Overview
Amazon.com Inc. - Business segments
Amazon.com Inc. - Key news
Amazon.com Inc. - Key offerings
Amazon.com Inc. - Segment focus
12.4 Bed Bath and Beyond Inc.
Bed Bath and Beyond Inc. - Overview
Bed Bath and Beyond Inc. - Product / Service
Bed Bath and Beyond Inc. - Key news
Bed Bath and Beyond Inc. - Key offerings
12.5 Best Buy Co. Inc.
Best Buy Co. Inc. - Overview
Best Buy Co. Inc. - Business segments
Best Buy Co. Inc. - Key news
Best Buy Co. Inc. - Key offerings
Best Buy Co. Inc. - Segment focus
12.6 Costco Wholesale Corp.
Costco Wholesale Corp. - Overview
Costco Wholesale Corp. - Business segments
Costco Wholesale Corp. - Key news
Costco Wholesale Corp. - Key offerings
Costco Wholesale Corp. - Segment focus
12.7 eBay Inc.
eBay Inc. - Overview
eBay Inc. - Product / Service
eBay Inc. - Key offerings
12.8 Etsy Inc.
Etsy Inc. - Overview
Etsy Inc. - Product / Service
Etsy Inc. - Key news
Etsy Inc. - Key offerings
12.9 Home Depot Inc.
Home Depot Inc. - Overview
Home Depot Inc. - Business segments
Home Depot Inc. - Key news
Home Depot Inc. - Key offerings
Home Depot Inc. - Segment focus
12.10 Inter IKEA Holding B.V.
Inter IKEA Holding B.V. - Overview
Inter IKEA Holding B.V. - Product / Service
Inter IKEA Holding B.V. - Key news
Inter IKEA Holding B.V. - Key offerings
12.11 Kroger Co.
Kroger Co. - Overview
Kroger Co. - Product / Service
Kroger Co. - Key news
Kroger Co. - Key offerings
12.12 Lowes Co. Inc.
Lowes Co. Inc. - Overview
Lowes Co. Inc. - Product / Service
Lowes Co. Inc. - Key news
Lowes Co. Inc. - Key offerings
12.13 Target Corp.
Target Corp. - Overview
Target Corp. - Product / Service
Target Corp. - Key news
Target Corp. - Key offerings
12.14 Walmart Inc.
Walmart Inc. - Overview
Walmart Inc. - Business segments
Walmart Inc. - Key news
Walmart Inc. - Key offerings
Walmart Inc. - Segment focus
12.15 Wayfair Inc.
Wayfair Inc. - Overview
Wayfair Inc. - Business segments
Wayfair Inc. - Key news
Wayfair Inc. - Key offerings
Wayfair Inc. - Segment focus
12.16 Williams Sonoma Inc.
Williams Sonoma Inc. - Overview
Williams Sonoma Inc. - Product / Service
Williams Sonoma Inc. - Key news
Williams Sonoma Inc. - Key offerings
12.17 Zara
Zara - Overview
Zara - Product / Service
Zara - Key offerings
13 Appendix
13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
13.3 Currency conversion rates for US$
Currency conversion rates for US$
13.4 Research methodology
Research methodology
13.5 Data procurement
Information sources
13.6 Data validation
Data validation
13.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
13.8 Data synthesis
Data synthesis
360 degree market analysis
360 degree market analysis
13.10 List of abbreviations
List of abbreviations
Exhibits:
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Country Market Characteristics
Exhibits4: Executive Summary - Chart on Market Segmentation by Type
Exhibits5: Executive Summary - Chart on Market Segmentation by Application
Exhibits6: Executive Summary - Chart on Market Segmentation by Platform
Exhibits7: Executive Summary - Chart on Company Market Positioning
Exhibits8: Parent Market
Exhibits9: Data Table on - Parent Market
Exhibits10: Market characteristics analysis
Exhibits11: Value Chain Analysis
Exhibits12: Offerings of companies included in the market definition
Exhibits13: Market segments
Exhibits14: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibits15: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibits16: Chart on US: Year-over-year growth 2023-2028 (%)
Exhibits17: Data Table on US: Year-over-year growth 2023-2028 (%)
Exhibits18: Historic Market Size - Data Table on B2c E-Commerce Market in US 2018 - 2022 ($ billion)
Exhibits19: Historic Market Size - Type Segment 2018 - 2022 ($ billion)
Exhibits20: Historic Market Size - Application Segment 2018 - 2022 ($ billion)
Exhibits21: Historic Market Size - Platform Segment 2018 - 2022 ($ billion)
Exhibits22: Five forces analysis - Comparison between 2023 and 2028
Exhibits23: Bargaining power of buyers - Impact of key factors 2023 and 2028
Exhibits24: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
Exhibits25: Threat of new entrants - Impact of key factors in 2023 and 2028
Exhibits26: Threat of substitutes - Impact of key factors in 2023 and 2028
Exhibits27: Threat of rivalry - Impact of key factors in 2023 and 2028
Exhibits28: Chart on Market condition - Five forces 2023 and 2028
Exhibits29: Chart on Type - Market share 2023-2028 (%)
Exhibits30: Data Table on Type - Market share 2023-2028 (%)
Exhibits31: Chart on Comparison by Type
Exhibits32: Data Table on Comparison by Type
Exhibits33: Chart on B2C retailers - Market size and forecast 2023-2028 ($ billion)
Exhibits34: Data Table on B2C retailers - Market size and forecast 2023-2028 ($ billion)
Exhibits35: Chart on B2C retailers - Year-over-year growth 2023-2028 (%)
Exhibits36: Data Table on B2C retailers - Year-over-year growth 2023-2028 (%)
Exhibits37: Chart on Classifieds - Market size and forecast 2023-2028 ($ billion)
Exhibits38: Data Table on Classifieds - Market size and forecast 2023-2028 ($ billion)
Exhibits39: Chart on Classifieds - Year-over-year growth 2023-2028 (%)
Exhibits40: Data Table on Classifieds - Year-over-year growth 2023-2028 (%)
Exhibits41: Market opportunity by Type ($ billion)
Exhibits42: Data Table on Market opportunity by Type ($ billion)
Exhibits43: Chart on Application - Market share 2023-2028 (%)
Exhibits44: Data Table on Application - Market share 2023-2028 (%)
Exhibits45: Chart on Comparison by Application
Exhibits46: Data Table on Comparison by Application
Exhibits47: Chart on Consumer electronics and home appliances - Market size and forecast 2023-2028 ($ billion)
Exhibits48: Data Table on Consumer electronics and home appliances - Market size and forecast 2023-2028 ($ billion)
Exhibits49: Chart on Consumer electronics and home appliances - Year-over-year growth 2023-2028 (%)
Exhibits50: Data Table on Consumer electronics and home appliances - Year-over-year growth 2023-2028 (%)
Exhibits51: Chart on Apparel and accessories - Market size and forecast 2023-2028 ($ billion)
Exhibits52: Data Table on Apparel and accessories - Market size and forecast 2023-2028 ($ billion)
Exhibits53: Chart on Apparel and accessories - Year-over-year growth 2023-2028 (%)
Exhibits54: Data Table on Apparel and accessories - Year-over-year growth 2023-2028 (%)
Exhibits55: Chart on Personal care - Market size and forecast 2023-2028 ($ billion)
Exhibits56: Data Table on Personal care - Market size and forecast 2023-2028 ($ billion)
Exhibits57: Chart on Personal care - Year-over-year growth 2023-2028 (%)
Exhibits58: Data Table on Personal care - Year-over-year growth 2023-2028 (%)
Exhibits59: Chart on Others - Market size and forecast 2023-2028 ($ billion)
Exhibits60: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Exhibits61: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibits62: Data Table on Others - Year-over-year growth 2023-2028 (%)
Exhibits63: Market opportunity by Application ($ billion)
Exhibits64: Data Table on Market opportunity by Application ($ billion)
Exhibits65: Chart on Platform - Market share 2023-2028 (%)
Exhibits66: Data Table on Platform - Market share 2023-2028 (%)
Exhibits67: Chart on Comparison by Platform
Exhibits68: Data Table on Comparison by Platform
Exhibits69: Chart on Multi-brand - Market size and forecast 2023-2028 ($ billion)
Exhibits70: Data Table on Multi-brand - Market size and forecast 2023-2028 ($ billion)
Exhibits71: Chart on Multi-brand - Year-over-year growth 2023-2028 (%)
Exhibits72: Data Table on Multi-brand - Year-over-year growth 2023-2028 (%)
Exhibits73: Chart on Single-brand - Market size and forecast 2023-2028 ($ billion)
Exhibits74: Data Table on Single-brand - Market size and forecast 2023-2028 ($ billion)
Exhibits75: Chart on Single-brand - Year-over-year growth 2023-2028 (%)
Exhibits76: Data Table on Single-brand - Year-over-year growth 2023-2028 (%)
Exhibits77: Market opportunity by Platform ($ billion)
Exhibits78: Data Table on Market opportunity by Platform ($ billion)
Exhibits79: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits80: Impact of drivers and challenges in 2023 and 2028
Exhibits81: Overview on criticality of inputs and factors of differentiation
Exhibits82: Overview on factors of disruption
Exhibits83: Impact of key risks on business
Exhibits84: Companies covered
Exhibits85: Matrix on companies position and classification
Exhibits86: Amazon.com Inc. - Overview
Exhibits87: Amazon.com Inc. - Business segments
Exhibits88: Amazon.com Inc. - Key news
Exhibits89: Amazon.com Inc. - Key offerings
Exhibits90: Amazon.com Inc. - Segment focus
Exhibits91: Bed Bath and Beyond Inc. - Overview
Exhibits92: Bed Bath and Beyond Inc. - Product / Service
Exhibits93: Bed Bath and Beyond Inc. - Key news
Exhibits94: Bed Bath and Beyond Inc. - Key offerings
Exhibits95: Best Buy Co. Inc. - Overview
Exhibits96: Best Buy Co. Inc. - Business segments
Exhibits97: Best Buy Co. Inc. - Key news
Exhibits98: Best Buy Co. Inc. - Key offerings
Exhibits99: Best Buy Co. Inc. - Segment focus
Exhibits100: Costco Wholesale Corp. - Overview
Exhibits101: Costco Wholesale Corp. - Business segments
Exhibits102: Costco Wholesale Corp. - Key news
Exhibits103: Costco Wholesale Corp. - Key offerings
Exhibits104: Costco Wholesale Corp. - Segment focus
Exhibits105: eBay Inc. - Overview
Exhibits106: eBay Inc. - Product / Service
Exhibits107: eBay Inc. - Key offerings
Exhibits108: Etsy Inc. - Overview
Exhibits109: Etsy Inc. - Product / Service
Exhibits110: Etsy Inc. - Key news
Exhibits111: Etsy Inc. - Key offerings
Exhibits112: Home Depot Inc. - Overview
Exhibits113: Home Depot Inc. - Business segments
Exhibits114: Home Depot Inc. - Key news
Exhibits115: Home Depot Inc. - Key offerings
Exhibits116: Home Depot Inc. - Segment focus
Exhibits117: Inter IKEA Holding B.V. - Overview
Exhibits118: Inter IKEA Holding B.V. - Product / Service
Exhibits119: Inter IKEA Holding B.V. - Key news
Exhibits120: Inter IKEA Holding B.V. - Key offerings
Exhibits121: Kroger Co. - Overview
Exhibits122: Kroger Co. - Product / Service
Exhibits123: Kroger Co. - Key news
Exhibits124: Kroger Co. - Key offerings
Exhibits125: Lowes Co. Inc. - Overview
Exhibits126: Lowes Co. Inc. - Product / Service
Exhibits127: Lowes Co. Inc. - Key news
Exhibits128: Lowes Co. Inc. - Key offerings
Exhibits129: Target Corp. - Overview
Exhibits130: Target Corp. - Product / Service
Exhibits131: Target Corp. - Key news
Exhibits132: Target Corp. - Key offerings
Exhibits133: Walmart Inc. - Overview
Exhibits134: Walmart Inc. - Business segments
Exhibits135: Walmart Inc. - Key news
Exhibits136: Walmart Inc. - Key offerings
Exhibits137: Walmart Inc. - Segment focus
Exhibits138: Wayfair Inc. - Overview
Exhibits139: Wayfair Inc. - Business segments
Exhibits140: Wayfair Inc. - Key news
Exhibits141: Wayfair Inc. - Key offerings
Exhibits142: Wayfair Inc. - Segment focus
Exhibits143: Williams Sonoma Inc. - Overview
Exhibits144: Williams Sonoma Inc. - Product / Service
Exhibits145: Williams Sonoma Inc. - Key news
Exhibits146: Williams Sonoma Inc. - Key offerings
Exhibits147: Zara - Overview
Exhibits148: Zara - Product / Service
Exhibits149: Zara - Key offerings
Exhibits150: Inclusions checklist
Exhibits151: Exclusions checklist
Exhibits152: Currency conversion rates for US$
Exhibits153: Research methodology
Exhibits154: Information sources
Exhibits155: Data validation
Exhibits156: Validation techniques employed for market sizing
Exhibits157: Data synthesis
Exhibits158: 360 degree market analysis
Exhibits159: List of abbreviations

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