B2C E-commerce Market in US 2025-2029

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,500	166 Pages	TechNavio	January, 2025	INF19584690

Best Price Guarantee
Price	from $2,500
Length	166 Pages
Publisher	TechNavio
Published Date	January, 2025
SKU	INF19584690

B2C E-commerce Market In US 2025-2029

The B2C E-commerce market in US is forecasted to grow by USD 289.2 billion during 2024-2029, accelerating at a CAGR of 8.7% during the forecast period. The report on the B2C E-commerce market in US provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rise in online spending and smartphone penetration, advantages of E-commerce platforms, and increasing investments by E-commerce companies.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's B2C E-commerce market in US is segmented as below:

By Type

B2Cretailers
Classifieds

By Application

Consumer electronics and home appliances
Apparel and accessories
Personal care
Others

By Platform

Multi-brand
Single-brand

By Geographical Landscape

North America

This study identifies the emergence of omnichannel retailing as one of the prime reasons driving the B2C E-commerce market in US growth during the next few years. Also, technological advancements in E-commerce platforms and rise of social commerce will lead to sizable demand in the market.

The report on the B2C E-commerce market in US covers the following areas:

B2C E-commerce Market in US sizing
B2C E-commerce Market in US forecast
B2C E-commerce Market in US industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading B2C E-commerce market in US vendors that include Amazon.com Inc., ASOS PLC, Bed Bath and Beyond Inc., Best Buy Co. Inc., Costco Wholesale Corp., eBay Inc., Etsy Inc., Inter IKEA Holding B.V., Kohls Inc, Lowes Co. Inc., Macys Inc., Poshmark Inc., Target Corp., The Gap Inc., The Home Depot Inc., The Kroger Co., Walmart Inc., Wayfair Inc., Williams-Sonoma, Inc., and Zara. Also, the B2C E-commerce market in US analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

1 Executive Summary: 1.1 Market overview; Executive Summary - Chart on Market Overview; Executive Summary - Data Table on Market Overview; Executive Summary - Chart on Country Market Characteristics; Executive Summary - Chart on Market Segmentation by Type; Executive Summary - Chart on Market Segmentation by Application; Executive Summary - Chart on Market Segmentation by Platform; Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis: 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria; Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria; 2.2 Criticality of inputs and Factors of differentiation; Overview on criticality of inputs and factors of differentiation; 2.3 Factors of disruption; Overview on factors of disruption; 2.4 Impact of drivers and challenges; Impact of drivers and challenges in 2024 and 2029
3 Market Landscape: 3.1 Market ecosystem; Parent Market; Data Table on - Parent Market; 3.2 Market characteristics; Market characteristics analysis; 3.3 Value chain analysis; Value chain analysis
4 Market Sizing: 4.1 Market definition; Offerings of companies included in the market definition; 4.2 Market segment analysis; Market segments; 4.3 Market size 2024; 4.4 Market outlook: Forecast for 2024-2029; Chart on US - Market size and forecast 2024-2029 ($ billion); Data Table on US - Market size and forecast 2024-2029 ($ billion); Chart on US: Year-over-year growth 2024-2029 (%); Data Table on US: Year-over-year growth 2024-2029 (%)
5 Historic Market Size: 5.1 B2C E-Commerce Market in US 2019 - 2023; Historic Market Size - Data Table on B2C E-Commerce Market in US 2019 - 2023 ($ billion); 5.2 Type segment analysis 2019 - 2023; Historic Market Size - Type Segment 2019 - 2023 ($ billion); 5.3 Application segment analysis 2019 - 2023; Historic Market Size - Application Segment 2019 - 2023 ($ billion); 5.4 Platform segment analysis 2019 - 2023; Historic Market Size - Platform Segment 2019 - 2023 ($ billion)
6 Qualitative Analysis: 6.1 The AI impact on B2C e-Commerce Market in US
7 Five Forces Analysis: 7.1 Five forces summary; Five forces analysis - Comparison between 2024 and 2029; 7.2 Bargaining power of buyers; Bargaining power of buyers - Impact of key factors 2024 and 2029; 7.3 Bargaining power of suppliers; Bargaining power of suppliers - Impact of key factors in 2024 and 2029; 7.4 Threat of new entrants; Threat of new entrants - Impact of key factors in 2024 and 2029; 7.5 Threat of substitutes; Threat of substitutes - Impact of key factors in 2024 and 2029; 7.6 Threat of rivalry; Threat of rivalry - Impact of key factors in 2024 and 2029; 7.7 Market condition; Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Type: 8.1 Market segments; Chart on Type - Market share 2024-2029 (%); Data Table on Type - Market share 2024-2029 (%); 8.2 Comparison by Type; Chart on Comparison by Type; Data Table on Comparison by Type; 8.3 B2C retailers - Market size and forecast 2024-2029; Chart on B2C retailers - Market size and forecast 2024-2029 ($ billion); Data Table on B2C retailers - Market size and forecast 2024-2029 ($ billion); Chart on B2C retailers - Year-over-year growth 2024-2029 (%); Data Table on B2C retailers - Year-over-year growth 2024-2029 (%); 8.4 Classifieds - Market size and forecast 2024-2029; Chart on Classifieds - Market size and forecast 2024-2029 ($ billion); Data Table on Classifieds - Market size and forecast 2024-2029 ($ billion); Chart on Classifieds - Year-over-year growth 2024-2029 (%); Data Table on Classifieds - Year-over-year growth 2024-2029 (%); 8.5 Market opportunity by Type; Market opportunity by Type ($ billion); Data Table on Market opportunity by Type ($ billion)
9 Market Segmentation by Application: 9.1 Market segments; Chart on Application - Market share 2024-2029 (%); Data Table on Application - Market share 2024-2029 (%); 9.2 Comparison by Application; Chart on Comparison by Application; Data Table on Comparison by Application; 9.3 Consumer electronics and home appliances - Market size and forecast 2024-2029; Chart on Consumer electronics and home appliances - Market size and forecast 2024-2029 ($ billion); Data Table on Consumer electronics and home appliances - Market size and forecast 2024-2029 ($ billion); Chart on Consumer electronics and home appliances - Year-over-year growth 2024-2029 (%); Data Table on Consumer electronics and home appliances - Year-over-year growth 2024-2029 (%); 9.4 Apparel and accessories - Market size and forecast 2024-2029; Chart on Apparel and accessories - Market size and forecast 2024-2029 ($ billion); Data Table on Apparel and accessories - Market size and forecast 2024-2029 ($ billion); Chart on Apparel and accessories - Year-over-year growth 2024-2029 (%); Data Table on Apparel and accessories - Year-over-year growth 2024-2029 (%); 9.5 Personal care - Market size and forecast 2024-2029; Chart on Personal care - Market size and forecast 2024-2029 ($ billion); Data Table on Personal care - Market size and forecast 2024-2029 ($ billion); Chart on Personal care - Year-over-year growth 2024-2029 (%); Data Table on Personal care - Year-over-year growth 2024-2029 (%); 9.6 Others - Market size and forecast 2024-2029; Chart on Others - Market size and forecast 2024-2029 ($ billion); Data Table on Others - Market size and forecast 2024-2029 ($ billion); Chart on Others - Year-over-year growth 2024-2029 (%); Data Table on Others - Year-over-year growth 2024-2029 (%); 9.7 Market opportunity by Application; Market opportunity by Application ($ billion); Data Table on Market opportunity by Application ($ billion)
10 Market Segmentation by Platform: 10.1 Market segments; Chart on Platform - Market share 2024-2029 (%); Data Table on Platform - Market share 2024-2029 (%); 10.2 Comparison by Platform; Chart on Comparison by Platform; Data Table on Comparison by Platform; 10.3 Multi-brand - Market size and forecast 2024-2029; Chart on Multi-brand - Market size and forecast 2024-2029 ($ billion); Data Table on Multi-brand - Market size and forecast 2024-2029 ($ billion); Chart on Multi-brand - Year-over-year growth 2024-2029 (%); Data Table on Multi-brand - Year-over-year growth 2024-2029 (%); 10.4 Single-brand - Market size and forecast 2024-2029; Chart on Single-brand - Market size and forecast 2024-2029 ($ billion); Data Table on Single-brand - Market size and forecast 2024-2029 ($ billion); Chart on Single-brand - Year-over-year growth 2024-2029 (%); Data Table on Single-brand - Year-over-year growth 2024-2029 (%); 10.5 Market opportunity by Platform; Market opportunity by Platform ($ billion); Data Table on Market opportunity by Platform ($ billion)
11 Customer Landscape: 11.1 Customer landscape overview; Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Drivers, Challenges, and Opportunity/Restraints: 12.1 Market drivers; 12.2 Market challenges; 12.3 Impact of drivers and challenges; Impact of drivers and challenges in 2024 and 2029; 12.4 Market opportunities/restraints
13 Competitive Landscape: 13.1 Overview; 13.2 Competitive Landscape; Overview on criticality of inputs and factors of differentiation; 13.3 Landscape disruption; Overview on factors of disruption; 13.4 Industry risks; Impact of key risks on business
14 Competitive Analysis: 14.1 Companies profiled; Companies covered; 14.2 Company ranking index; Company ranking index; 14.3 Market positioning of companies; Matrix on companies position and classification; 14.4 Amazon.com Inc.; Amazon.com Inc. - Overview; Amazon.com Inc. - Business segments; Amazon.com Inc. - Key news; Amazon.com Inc. - Key offerings; Amazon.com Inc. - Segment focus; SWOT; 14.5 Bed Bath and Beyond Inc.; Bed Bath and Beyond Inc. - Overview; Bed Bath and Beyond Inc. - Product / Service; Bed Bath and Beyond Inc. - Key offerings; SWOT; 14.6 Best Buy Co. Inc.; Best Buy Co. Inc. - Overview; Best Buy Co. Inc. - Business segments; Best Buy Co. Inc. - Key news; Best Buy Co. Inc. - Key offerings; Best Buy Co. Inc. - Segment focus; SWOT; 14.7 Costco Wholesale Corp.; Costco Wholesale Corp. - Overview; Costco Wholesale Corp. - Business segments; Costco Wholesale Corp. - Key offerings; Costco Wholesale Corp. - Segment focus; SWOT; 14.8 eBay Inc.; eBay Inc. - Overview; eBay Inc. - Product / Service; eBay Inc. - Key offerings; SWOT; 14.9 Etsy Inc.; Etsy Inc. - Overview; Etsy Inc. - Product / Service; Etsy Inc. - Key news; Etsy Inc. - Key offerings; SWOT; 14.10 Inter IKEA Holding B.V.; Inter IKEA Holding B.V. - Overview; Inter IKEA Holding B.V. - Product / Service; Inter IKEA Holding B.V. - Key offerings; SWOT; 14.11 Lowes Co. Inc.; Lowes Co. Inc. - Overview; Lowes Co. Inc. - Product / Service; Lowes Co. Inc. - Key news; Lowes Co. Inc. - Key offerings; SWOT; 14.12 Target Corp.; Target Corp. - Overview; Target Corp. - Product / Service; Target Corp. - Key news; Target Corp. - Key offerings; SWOT; 14.13 The Home Depot Inc.; The Home Depot Inc. - Overview; The Home Depot Inc. - Business segments; The Home Depot Inc. - Key offerings; The Home Depot Inc. - Segment focus; SWOT; 14.14 The Kroger Co.; The Kroger Co. - Overview; The Kroger Co. - Product / Service; The Kroger Co. - Key news; The Kroger Co. - Key offerings; SWOT; 14.15 Walmart Inc.; Walmart Inc. - Overview; Walmart Inc. - Business segments; Walmart Inc. - Key news; Walmart Inc. - Key offerings; Walmart Inc. - Segment focus; SWOT; 14.16 Wayfair Inc.; Wayfair Inc. - Overview; Wayfair Inc. - Business segments; Wayfair Inc. - Key news; Wayfair Inc. - Key offerings; Wayfair Inc. - Segment focus; SWOT; 14.17 Williams-Sonoma, Inc.; Williams-Sonoma, Inc. - Overview; Williams-Sonoma, Inc. - Product / Service; Williams-Sonoma, Inc. - Key offerings; SWOT; 14.18 Zara; Zara - Overview; Zara - Product / Service; Zara - Key offerings; SWOT
15 Appendix: 15.1 Scope of the report; 15.2 Inclusions and exclusions checklist; Inclusions checklist; Exclusions checklist; 15.3 Currency conversion rates for US$; Currency conversion rates for US$; 15.4 Research methodology; Research methodology; 15.5 Data procurement; Information sources; 15.6 Data validation; Data validation; 15.7 Validation techniques employed for market sizing; Validation techniques employed for market sizing; 15.8 Data synthesis; Data synthesis; 15.9 360 degree market analysis; 360 degree market analysis; 15.10 List of abbreviations; List of abbreviations
Exhibits:: Exhibits1: Executive Summary - Chart on Market Overview; Exhibits2: Executive Summary - Data Table on Market Overview; Exhibits3: Executive Summary - Chart on Country Market Characteristics; Exhibits4: Executive Summary - Chart on Market Segmentation by Type; Exhibits5: Executive Summary - Chart on Market Segmentation by Application; Exhibits6: Executive Summary - Chart on Market Segmentation by Platform; Exhibits7: Executive Summary - Chart on Company Market Positioning; Exhibits8: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria; Exhibits9: Overview on criticality of inputs and factors of differentiation; Exhibits10: Overview on factors of disruption; Exhibits11: Impact of drivers and challenges in 2024 and 2029; Exhibits12: Parent Market; Exhibits13: Data Table on - Parent Market; Exhibits14: Market characteristics analysis; Exhibits15: Value chain analysis; Exhibits16: Offerings of companies included in the market definition; Exhibits17: Market segments; Exhibits18: Chart on US - Market size and forecast 2024-2029 ($ billion); Exhibits19: Data Table on US - Market size and forecast 2024-2029 ($ billion); Exhibits20: Chart on US: Year-over-year growth 2024-2029 (%); Exhibits21: Data Table on US: Year-over-year growth 2024-2029 (%); Exhibits22: Historic Market Size - Data Table on B2C E-Commerce Market in US 2019 - 2023 ($ billion); Exhibits23: Historic Market Size - Type Segment 2019 - 2023 ($ billion); Exhibits24: Historic Market Size - Application Segment 2019 - 2023 ($ billion); Exhibits25: Historic Market Size - Platform Segment 2019 - 2023 ($ billion); Exhibits26: Five forces analysis - Comparison between 2024 and 2029; Exhibits27: Bargaining power of buyers - Impact of key factors 2024 and 2029; Exhibits28: Bargaining power of suppliers - Impact of key factors in 2024 and 2029; Exhibits29: Threat of new entrants - Impact of key factors in 2024 and 2029; Exhibits30: Threat of substitutes - Impact of key factors in 2024 and 2029; Exhibits31: Threat of rivalry - Impact of key factors in 2024 and 2029; Exhibits32: Chart on Market condition - Five forces 2024 and 2029; Exhibits33: Chart on Type - Market share 2024-2029 (%); Exhibits34: Data Table on Type - Market share 2024-2029 (%); Exhibits35: Chart on Comparison by Type; Exhibits36: Data Table on Comparison by Type; Exhibits37: Chart on B2C retailers - Market size and forecast 2024-2029 ($ billion); Exhibits38: Data Table on B2C retailers - Market size and forecast 2024-2029 ($ billion); Exhibits39: Chart on B2C retailers - Year-over-year growth 2024-2029 (%); Exhibits40: Data Table on B2C retailers - Year-over-year growth 2024-2029 (%); Exhibits41: Chart on Classifieds - Market size and forecast 2024-2029 ($ billion); Exhibits42: Data Table on Classifieds - Market size and forecast 2024-2029 ($ billion); Exhibits43: Chart on Classifieds - Year-over-year growth 2024-2029 (%); Exhibits44: Data Table on Classifieds - Year-over-year growth 2024-2029 (%); Exhibits45: Market opportunity by Type ($ billion); Exhibits46: Data Table on Market opportunity by Type ($ billion); Exhibits47: Chart on Application - Market share 2024-2029 (%); Exhibits48: Data Table on Application - Market share 2024-2029 (%); Exhibits49: Chart on Comparison by Application; Exhibits50: Data Table on Comparison by Application; Exhibits51: Chart on Consumer electronics and home appliances - Market size and forecast 2024-2029 ($ billion); Exhibits52: Data Table on Consumer electronics and home appliances - Market size and forecast 2024-2029 ($ billion); Exhibits53: Chart on Consumer electronics and home appliances - Year-over-year growth 2024-2029 (%); Exhibits54: Data Table on Consumer electronics and home appliances - Year-over-year growth 2024-2029 (%); Exhibits55: Chart on Apparel and accessories - Market size and forecast 2024-2029 ($ billion); Exhibits56: Data Table on Apparel and accessories - Market size and forecast 2024-2029 ($ billion); Exhibits57: Chart on Apparel and accessories - Year-over-year growth 2024-2029 (%); Exhibits58: Data Table on Apparel and accessories - Year-over-year growth 2024-2029 (%); Exhibits59: Chart on Personal care - Market size and forecast 2024-2029 ($ billion); Exhibits60: Data Table on Personal care - Market size and forecast 2024-2029 ($ billion); Exhibits61: Chart on Personal care - Year-over-year growth 2024-2029 (%); Exhibits62: Data Table on Personal care - Year-over-year growth 2024-2029 (%); Exhibits63: Chart on Others - Market size and forecast 2024-2029 ($ billion); Exhibits64: Data Table on Others - Market size and forecast 2024-2029 ($ billion); Exhibits65: Chart on Others - Year-over-year growth 2024-2029 (%); Exhibits66: Data Table on Others - Year-over-year growth 2024-2029 (%); Exhibits67: Market opportunity by Application ($ billion); Exhibits68: Data Table on Market opportunity by Application ($ billion); Exhibits69: Chart on Platform - Market share 2024-2029 (%); Exhibits70: Data Table on Platform - Market share 2024-2029 (%); Exhibits71: Chart on Comparison by Platform; Exhibits72: Data Table on Comparison by Platform; Exhibits73: Chart on Multi-brand - Market size and forecast 2024-2029 ($ billion); Exhibits74: Data Table on Multi-brand - Market size and forecast 2024-2029 ($ billion); Exhibits75: Chart on Multi-brand - Year-over-year growth 2024-2029 (%); Exhibits76: Data Table on Multi-brand - Year-over-year growth 2024-2029 (%); Exhibits77: Chart on Single-brand - Market size and forecast 2024-2029 ($ billion); Exhibits78: Data Table on Single-brand - Market size and forecast 2024-2029 ($ billion); Exhibits79: Chart on Single-brand - Year-over-year growth 2024-2029 (%); Exhibits80: Data Table on Single-brand - Year-over-year growth 2024-2029 (%); Exhibits81: Market opportunity by Platform ($ billion); Exhibits82: Data Table on Market opportunity by Platform ($ billion); Exhibits83: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria; Exhibits84: Impact of drivers and challenges in 2024 and 2029; Exhibits85: Overview on criticality of inputs and factors of differentiation; Exhibits86: Overview on factors of disruption; Exhibits87: Impact of key risks on business; Exhibits88: Companies covered; Exhibits89: Company ranking index; Exhibits90: Matrix on companies position and classification; Exhibits91: Amazon.com Inc. - Overview; Exhibits92: Amazon.com Inc. - Business segments; Exhibits93: Amazon.com Inc. - Key news; Exhibits94: Amazon.com Inc. - Key offerings; Exhibits95: Amazon.com Inc. - Segment focus; Exhibits96: SWOT; Exhibits97: Bed Bath and Beyond Inc. - Overview; Exhibits98: Bed Bath and Beyond Inc. - Product / Service; Exhibits99: Bed Bath and Beyond Inc. - Key offerings; Exhibits100: SWOT; Exhibits101: Best Buy Co. Inc. - Overview; Exhibits102: Best Buy Co. Inc. - Business segments; Exhibits103: Best Buy Co. Inc. - Key news; Exhibits104: Best Buy Co. Inc. - Key offerings; Exhibits105: Best Buy Co. Inc. - Segment focus; Exhibits106: SWOT; Exhibits107: Costco Wholesale Corp. - Overview; Exhibits108: Costco Wholesale Corp. - Business segments; Exhibits109: Costco Wholesale Corp. - Key offerings; Exhibits110: Costco Wholesale Corp. - Segment focus; Exhibits111: SWOT; Exhibits112: eBay Inc. - Overview; Exhibits113: eBay Inc. - Product / Service; Exhibits114: eBay Inc. - Key offerings; Exhibits115: SWOT; Exhibits116: Etsy Inc. - Overview; Exhibits117: Etsy Inc. - Product / Service; Exhibits118: Etsy Inc. - Key news; Exhibits119: Etsy Inc. - Key offerings; Exhibits120: SWOT; Exhibits121: Inter IKEA Holding B.V. - Overview; Exhibits122: Inter IKEA Holding B.V. - Product / Service; Exhibits123: Inter IKEA Holding B.V. - Key offerings; Exhibits124: SWOT; Exhibits125: Lowes Co. Inc. - Overview; Exhibits126: Lowes Co. Inc. - Product / Service; Exhibits127: Lowes Co. Inc. - Key news; Exhibits128: Lowes Co. Inc. - Key offerings; Exhibits129: SWOT; Exhibits130: Target Corp. - Overview; Exhibits131: Target Corp. - Product / Service; Exhibits132: Target Corp. - Key news; Exhibits133: Target Corp. - Key offerings; Exhibits134: SWOT; Exhibits135: The Home Depot Inc. - Overview; Exhibits136: The Home Depot Inc. - Business segments; Exhibits137: The Home Depot Inc. - Key offerings; Exhibits138: The Home Depot Inc. - Segment focus; Exhibits139: SWOT; Exhibits140: The Kroger Co. - Overview; Exhibits141: The Kroger Co. - Product / Service; Exhibits142: The Kroger Co. - Key news; Exhibits143: The Kroger Co. - Key offerings; Exhibits144: SWOT; Exhibits145: Walmart Inc. - Overview; Exhibits146: Walmart Inc. - Business segments; Exhibits147: Walmart Inc. - Key news; Exhibits148: Walmart Inc. - Key offerings; Exhibits149: Walmart Inc. - Segment focus; Exhibits150: SWOT; Exhibits151: Wayfair Inc. - Overview; Exhibits152: Wayfair Inc. - Business segments; Exhibits153: Wayfair Inc. - Key news; Exhibits154: Wayfair Inc. - Key offerings; Exhibits155: Wayfair Inc. - Segment focus; Exhibits156: SWOT; Exhibits157: Williams-Sonoma, Inc. - Overview; Exhibits158: Williams-Sonoma, Inc. - Product / Service; Exhibits159: Williams-Sonoma, Inc. - Key offerings; Exhibits160: SWOT; Exhibits161: Zara - Overview; Exhibits162: Zara - Product / Service; Exhibits163: Zara - Key offerings; Exhibits164: SWOT; Exhibits165: Inclusions checklist; Exhibits166: Exclusions checklist; Exhibits167: Currency conversion rates for US$; Exhibits168: Research methodology; Exhibits169: Information sources; Exhibits170: Data validation; Exhibits171: Validation techniques employed for market sizing; Exhibits172: Data synthesis; Exhibits173: 360 degree market analysis; Exhibits174: List of abbreviations